182, buy ten get one free and others (leader 2)
On the first day of December, I think that Lao Zai is working diligently, and from time to time, I will vote for Lao Zai to vote for him for two months!
—————————————————————————————
"Xiao Bo, I have another idea. I don't know whether to talk about it?" Wang Bo explained the color, shape, material, and signs that need to be marked on the umbrella curtain to Tian Xin one by one, and drew it with drawings. After that, he was about to go to the freezer to get a bottle of soda to quench his thirst. Before he got up, Tian Xin called him.
"What's wrong with saying it?" Wang Bo said with a smile.
"It's about price increases, I have some other ideas." Tian Xin glanced at Wang Bo, with a little hesitation on his face.
"Oh? What's your idea? Let's listen to it, Sister Xin. If the idea is good, I'll listen to you." Wang Bo was curious, not knowing what other tricks Tian Xin could do.
"That's right, from one yuan to two yuan, although it only increased by 50 cents, it increased by 33% on the original basis. For many consumers, it is a significant increase and will definitely be subject to certain resistance. In order to reduce the resistance, I think we can do this, that is, let consumers pick up small receipts, and when they collect ten small receipts, they can exchange a bowl of two taels of rice noodles for free with ten small receipts. What do you think?" After saying that, Tian Xin looked at Wang Bo with some treacherous concern, not knowing how he would view his proposal. After all, this proposal is not empty talk, but a "pit". If implemented, you need to use real money to fill it out. Exchange ten small receipts for a bowl of two yuan rice noodles, which is equivalent to a bowl of two cents missing.
Isn’t this just buying ten free one free!
As soon as Tian Xin finished speaking of his proposal, Wang Bo understood the essence of it.
"Sister Xin, how did you think of this?" Wang Bo asked curiously, his eyes lit up.
"I suddenly thought of it!" Tian Xin was a little embarrassed and then said, "Oh, forget it, I'm just thinking too. If it doesn't work, forget it."
"What's up? Execute, execute immediately! Go and print out this 'good news', stick it everywhere on the door and pillars, and the effective time is tentatively set to be three months." Wang Bo immediately made a decision.
"Ah?" Wang Bo's reaction was completely beyond Tian Xin's expectations. She was worried that Wang Bo would not agree just now. "Xiao Bo, I didn't think about it carefully. Otherwise, let's forget it! One bowl of two cents, ten bowls and two yuan. In the past two days, we have sold more than 1,000 and nearly 2,000 bowls every day. If everyone comes to exchange, it will cost three or four hundred yuan a day."
"What should I forget about such a good idea? No, I must execute it!"
"You really think it's good?"
"My good sister, is it okay if you have some confidence in yourself?" Wang Bo directly stretched out his right hand and pinched Tian Xin's face. Before Tian Xin got angry, he immediately shrank back and said immediately, "Sister Xin, I'll tell you the benefits of your suggestions:
"One, frankly, the increase of 500% suddenly increased by 33%, and I also think the increase is a bit large, especially for people who are petty and greedy for small gains. It is very likely that they will not come. Your "buy ten free one free" just can comfort those people's unbalanced hearts.
"2. With the policy of "buy ten free one free" it can very well stimulate those who want to take advantage of this. They not only come to eat by themselves, but also join the team to get the pairings, let friends come to eat as well and help themselves make up the numbers. In this way, the customer's viscosity is further increased, so that they want to come when they come, and invisibly pay more bowls to eat a bowl of free food. Your policy will definitely work for those students who often eat breakfast in our store.
"Three, learn from one example and I also think of other things from your suggestion. For example, for those who eat a bowl of free food, we can send him a little star. When he collects ten little stars, he will give him a certificate and make him the junior VIP of our "Zeng Sao Rice Noodles". The junior VIP will enjoy a 15% discount on rice noodle shops for life. Then there are intermediate VIPs, advanced VIPs, different levels, and different preferential policies.
"Fourth, for those who don't want to take advantage of it and are too lazy to collect small receipts, we're just as good as that! Moreover, it seems simple to get ten small receipts, but it's actually very difficult, especially for people who don't have the habit of collecting things. Therefore, even if you know that the small receipts in your hand are equal to two cents for gold rolls, it's not money after all, and many people may throw them away casually. Those who are really willing to collect honestly are either regular customers who come frequently or students who don't have much money. The daily revenue of the rice noodle shop will definitely have an impact, but the impact is limited. I estimate that two or three out of ten can stick to it, which is good. But in the long run, it's more harmful than good! If you pay a little bit of small profit, you can gain greater benefits, and even reputation, and you can kill multiple hits at one go, why not do it?"
What Tian Xin didn't expect was that a suggestion that she suddenly attracted Wang Bo's long and profound comments, and each one sounded so reasonable, such as "customer viscosity" and "VIP". Although Tian Xin didn't quite understand the meaning of these nouns she had never heard of before, she immediately felt unaware of the harshness as soon as she heard it.
What exactly is this guy's head?
Sometimes Tian Xin really wants to use a hammer to smash Wang Bo's head open like a walnut to see how he is different from everyone.
Wang Bo has always been a person who does not bother the second master in one matter. Since the "buy ten free one free" activity was proposed by Tian Xin, he handed over the matter to her by the way, and gave her an extra task, that is, to let her continue to improve the VIP system he had just thought of.
Differentiate people, divide people into different levels, allowing people to compete with each other under the influence of vanity, and then stimulate consumption. OK, Wang Bo feels that he has the potential to be a "prodigal businessman".
———————————————————————————
Wang Jichang sat in a corner smoking and was smoking. When Jiang Mei saw it, she looked around and saw that everyone else was busy helping Zeng Fanyu prepare the ingredients for fried sauce, peeling garlic and washing ginger. No one noticed her. Jiang Mei gritted her teeth, turned her heart straight and walked towards Wang Jichang who was smoking.
"Uncle Wang, are you smoking?" Jiang Mei said with a happy smile.
"Meimei? Let's sit down." Wang Jichang saw that it was Jiang Mei, and his depressed old face was at least cloudy and brightened a lot.
"The price will be raised tomorrow. Brother Wang, what do you think the guests will react?" Jiang Mei asked tentatively.
"I know!" Wang Jichang sighed.
When Jiang Mei heard Wang Jichang's tone, she knew that he was still dissatisfied with Wang Bo's decision, so she said, "Brother Wang, I can't say it in front of Boer just now. Actually, I...I also think it's inappropriate to suddenly increase the price, and it suddenly increased by 50 cents, which is a bit too much. What do you think, no one now wants to take advantage of it? I used to sell ducks with Xiaojun in the market, and those who buy ducks had to talk with you for a long time for one or two cents. The rice noodle shop has now increased by 50 cents. I'm afraid many people will give up before entering the store!"
"Who said no? He thought that he was the only one selling rice noodles in Sifang City! Without Butcher Zhang, he could only eat pigs with hair! You suddenly increased by 50 cents, which was much more expensive than others. I see Mr. Hammer comes to eat in the future (swear words, no one wants to eat it)!" Wang Jichang slapped the table and said excitedly. In the whole discussion meeting not long ago, two or three people agreed with him before the stepson spoke; as soon as the stepson opened his mouth, they all changed their mouths and circled around him, treating him as air. Wang Jichang was so depressed. Jiang Mei's call was completely in his heart.
But Wang Jichang's slap in the table scared Jiang Mei to death, and her heart was about to jump out! He quickly looked back and saw Wang Bo's aunts not knowing what they were placing, and were laughing and happy. Wang Bo, who was most afraid of her, was whispering to Tian Xin at the door, and did not notice her, so Jiang Mei relaxed.
"Brother Wang, whisper, Bo'er is at the door." Jiang Mei lowered her voice and reminded Wang Jichang.
When Wang Jichang heard Jiang Mei mention Wang Bo, he was immediately shocked. When Jiang Mei reminded him, he felt that his reaction was a bit too much, and immediately became like a deflated ball. Wang Jichang sighed and said:
"Oh, Meimei, I know what you said. But you saw it just now. Who else can listen to what I said? Except you, no one can listen to it! Everyone revolves around him alone! This family is no longer my leader!"
"Ah, Brother Wang, aren't you the leader? No way?" Jiang Mei used her white little hand to cover her mouth, looking "surprised". "Who is not the leader? Sister Zeng has no education and has never seen any world. Boer is educated, but after all, she is young, she is still a baby's family! And she also has to study. Brother Wang, you are different. She has been a soldier, and you have been traveling to most of China. Which one is more knowledgeable than you? Uncle Li is an official in the bank, and you don't lack any relationships. I think it's the most suitable for you to be the home in your house!"
Jiang Mei's words were like an iron again, ironing Wang Jichang's "cold and broken" heart to be both flat and warm and comfortable. Wang Jichang looked up at Jiang Mei, and was about to say "award" when he suddenly saw his stepson, who was originally sitting at the door chatting with Tian Xin, standing up and walking towards him. Wang Jichang's face, which had been ironed by Jiang Mei, wrinkled again, and said loosely:
"Oh, I won't say anything, I won't say anything! A person dies and an egg is upright, and he will never die for a long time! I don't want to care, and I'm too lazy to care, so I'll be the boss and be free and easy! Ah, who... By the way, Meimei, how is Xiaojun's business in the big market? Fortunately, thia?"
Jiang Mei was a little confused. She didn't know why Wang Jichang suddenly cared about her own business. Just as she was about to say something perfunctory, a "fearing" voice sounded in her ears:
Chapter completed!