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Chapter 1300 Smart and Stupid

Meng Chang asked again: "In the long run, if this model continues, it will definitely cause harm to the company due to the excessive accumulation of negative reputation, right?"

“Has these companies never considered this?”

Tian Mo said: "Of course I have considered it."

"But they will never give up on this business model, they will adopt another approach."

Meng Chang: "What method?"

Tian Mo did not answer directly, but asked back: "Do you know what the express delivery company and takeaway platform do? Four words: transfer conflicts."

Meng Chang thought for a while: "I can vaguely guess something."

Tian Mo explained: "In fact, express delivery companies and takeaway platforms are actually moving closer to intermediaries from service directions, but relatively speaking, the situation is better than the rental agency industry and more constrained."

"Many times, in order to make profits, express delivery companies and takeaway platforms will also reduce their services. For example, let couriers not deliver every express delivery to their doorstep, but throw them all into the express cabinet in the community. The original work of three people can now be done by two people, so that they can save one person's salary."

"The same is true for takeaway platforms. They allocate more orders to takeaway workers and forced them to run red lights and deliver them in a hurry. While increasing the express delivery fee, they also lower the commission for each order of takeaway to couriers, and squeeze out profits."

"Their behavior will naturally lead to a decline in service and cause dissatisfaction among customers."

"And at this time, they will use a method called 'transfer of contradictions'."

"After customers complaining to the courier or deliveryman, they will be severely fined and deducted money after complaining."

"Many couriers and deliverymen will vent their anger on customers because of this, and they will feel that I work hard every day, but because of your report, my daily wage will be gone, which will intensify the conflict between customers and couriers or deliverymen."

"Then we go to public opinion to create momentum, saying how hard and difficult it is for couriers and deliverymen to work every day, so that everyone can understand more."

"Author to customers, don't be angry if you deliver the food late. Wait a lot. Try not to complain, because the guy may be in vain in one day when complaining. I would be more considerate if the express delivery was not delivered to my doorstep. Go to the express cabinet to pick it up by yourself."

"Many people will not be serious about this issue when they become soft-hearted."

"But this actually hit the trap."

"The fundamental reason for customer complaints is that the service has become worse and the money has been spent to buy the corresponding service; the fundamental reason for the service has become worse is that the platform is extracting profits. However, the platform transfers this contradiction to customers and lower-level employees by severely punishing couriers or deliverymen, and instead can leave and stay out of the matter."

"While calling on everyone to be more considerate of couriers and deliverymen, the fact that the fundamental reason for this situation is the exploitation of the platform is completely hidden."

Meng Chang nodded frequently and expressed his deep agreement.

Although he didn't know much about these things, he had heard of them for a long time.

Meng Chang is a smart person, and he can understand many principles at one point, not to mention that this is not a complicated truth. Many people have discussed it a long time ago, but no matter how many times it discusses it, it cannot change the reality.

He thought for a while and said, "So, the agency uses similar methods."

"By constantly promoting how hard the intermediaries work, emphasizing that the intermediaries actually run around and provide value to customers, and in fact tenants should pay for the service."

"In fact, I completely avoided the fact that I monopolize housing and market as a middleman, and transferred the contradiction to the tenants, landlords and agents, so that I can stay out of the matter."

"A lot of news is saying that tenants are weird and messing around in the house; landlords are weird and frequently raising prices in order to collect more rent; intermediaries are weird and have uneven quality and chaos."

"But the most bizarre thing is the agency company, but the company has removed itself and used some extreme examples to direct all its attention to the tenants, landlords and agents."

Tian Mo nodded: "This cannot fundamentally solve the problem, but it can cleverly resolve the public opinion crisis."

"People who are misled often have two reactions."

"The first type is to transfer anger to the group of people who are real estate agents, believing that they are not good at quality, cheating, and doing everything they want; the other type is to be full of sympathy for the intermediaries who work hard to make a living, believing that they are doing this for the sake of making a living, and they have no choice but to be considerate."

"But they just ignored the culprits that actually caused all this, which are those platforms that called for more understanding to couriers, delivery guys, and intermediaries. They ate at both ends and squeezed them wildly, and called on both sides to understand each other, because as long as both sides understand each other, no one will mention the platform's exploitation."

Meng Chang quickly wrote it down, and then couldn't help but sigh: "I said it so well!"

"I now doubt the authenticity of you making two orders a month ago."

"You are not stupid at all, but you are very smart! Can ordinary people think of this? How could you lose your mind to distribute flyers?"

Meng Chang was sure that Mr. Pei's vision was indeed fine. Tian Mo was completely worthy of the position of the head of the sales department.

Not to mention anything else, his understanding of this traditional business model and his grasp of President Pei's spirit are enough to be the level of the person in charge.

But this also made him feel a little strange. How could such a talent be discovered by Mr. Pei when he was distributing leaflets?

With this brain, what can you do to make a living? As for sending leaflets?

Tian Mo smiled embarrassedly: "Hey, you may not believe it. I am enlightened under the guidance of President Pei."

"Of course, I didn't realize these truths at once."

"I was originally in a state of confusion. When I went to be an intermediary, I would listen to whatever others said."

"The old employees told me that they should do this and that, and told me some of the 'tips' of their work, so that I could learn to run the train with my mouth and use these 'tips' to sign the order."

"I learned it, but I can't learn it no matter how hard it is. I know that I might be able to sign the order by telling a lie, but I just can't speak."

"I have always been ashamed and think it's my own problem. I'm too stupid and can't do anything well. It's such a simple job, and even though others have told me what to do, I can't even do it."

"I told myself that work is like this, and that the unspoken rules are like this. Maybe they are the laws of the operation of this society. I have to adapt, but no matter how hard I try, I can't adapt or accept it."

"I'm constantly being hit, I'm always doubting myself, and I don't know what to do."

"But at this moment, Mr. Pei appeared."

"Mr. Pei not only provided me with a job, but through this recognition, I have established myself and confidence. More importantly, Mr. Pei showed me what the right sales are!"

"Tenda Experience Point's transparent service was a great success, which made me realize that I might have no problem. The one with the problem is that they are in this industry!"

"I was ashamed and blamed before, and when I think back, I was so unwilling."

"So I thought repeatedly, what's the problem?"

"I have read many professional tycoons' analysis of these industries online, and have repeatedly compared the situation of these industries with that of Tengda."

"I'm not a smart person and I'm not very eloquent, but I'm a serious person. I keep thinking about the problem I can't figure out, and one day I'll figure it out."

Meng Chang nodded.

Indeed, if it were Tian Mo, he might not have been able to figure out these problems.

It’s not that he is stupid, the key is that he doesn’t have the opportunity or motivation to think about it.

First of all, he could not become an agent and send leaflets.

Secondly, even if he really works as an agent, he will quickly recognize and accept this working model, integrate it into it, and even become the sales champion of the agency store.

If Tian Mo hadn't happened to have such a personality, and had just encountered a lot of walls when looking for a job, and had just met Mr. Pei and received the correct guidance, he wouldn't have thought about these problems.

Could it be that this is also within Mr. Pei’s plan?

Mr. Pei saw this "stubborn" characteristic from Tian Mo, and saw that he was not suitable for sales in the traditional sense, but completely met Tengda's requirements for sales positions. Therefore, he was promoted to the position of exception and allowed him to serve as the head of the sales department and to teach him all his peerless martial arts in sales?

Well, there is this possibility!

Mr. Pei’s insight into human nature is not something that ordinary people can understand.

Meng Chang always feels like he is completely seen through by President Pei from the inside out. Even his deep-minded acting skills can be seen through by President Pei, let alone a simple-minded person like Tian Mo?

Moreover, the election of Tian Mo by President Pei is a coincidence on the surface, but in fact it is an inevitable.

There must be more than one person like Tian Mo. Mr. Pei did not discover Tian Mo, so he would naturally discover another person and pass on his own ideas.

Meng Chang even felt that he was far inferior to Tian Mo in some aspects.

This idea seems absurd to him, because Meng Chang, whether he is a migrant worker or a fraudulent investor, thinks he is the top one, no, starting a business.

But it may also be because he can do everything well and has always been the theory of success, so sometimes he naturally goes to the wrong path.

Perhaps, the first business genius to think of turning a service provider into a middleman is a person like Meng Chang?

It is of course a good thing to be smart.

But if you use the wrong place and take the wrong path, then your intelligence will only make you go further and further and worse.

Meng Chang was in a complicated mood when he looked at the content recorded in the notebook.

I even felt a little ashamed for no reason.

"Thank you so much!"

"These contents are very inspiring to me. I have probably figured out how to do this publicity plan."

Meng Chang's plan actually requires repeated jumps between ordinary intermediary companies and truly correct industry standards, causing controversy and attention, and finally completing the Pei Promotional Law. While getting a commission for himself, it also puts a perfect end to the promotional poster of "Real Estate Agency Simulator".

This kind of repeated jump must be based on in-depth understanding of both parties.

Otherwise, it is easy to get out of the problem and cause trouble.

Tian Mo's analysis actually provided theoretical support for Meng Chang and also made him think of a perfect entry point.

Tian Mo quickly waved his hand: "This is all a simple task, and in Tengda, we just need to help each other."

"Actually, I also had some insights by chance. I would like to share them with you. Of course I can help you."

Meng Chang: "One of us is the advertising and marketing department and the other is the sales department. We will inevitably have the opportunity to cooperate in the future, so we have to talk more in the future."

Tian Mo nodded: "Of course, no problem!"

Meng Chang sighed a little. Originally, there shouldn't be any intersection between a "smart person" like him and a "stupid person" like Tian Mo.

But in Tengda, Meng Chang felt that Tian Mo had many things worth learning from him, and even some of Mr. Pei’s ideas were not learned by himself, but Tian Mo could learn them.
Chapter completed!
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