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Chapter 172 Strategy (5/5)

On December 22, "October Siege" was released.

The producers of "October Siege" include five companies, including Bona, Yuehua, China Film and Television Media, and the Media and the Media. The resources of the media replaced are unimaginable.

Radio and Television Media has Mango Channel;

Cultural and Radio Media has Tomato Channel;

"October Siege" has endorsed these two TV stations, and the promotional resources you get are shocking!

The premiere ceremony was exclusively broadcast on Oriental TV;

"Base Camp" and "Everyday Upward" have "October Siege"...

When the movie is released, they will automatically advertise the movie.

The media resources and hard advertisements in every place will support "October Siege". As the representative of Mango TV said, the resources in their hands can affect 700 million viewers.

In addition, the producer said Chen Lexin and Zhang Junsheng. On the first day of its release, "October Siege" won a box office of 26 million yuan, and its reputation was directly overwhelming!

To be honest, the theme of "October Siege" is naturally not suitable for overseas screenings, which is clearly aimed at the mainland market!

Therefore, with an investment of 80 million and a promotion of 20 million, the box office will only make a profit if it is at least 300 million...

However, Zhang Junsheng knew very well that after "Avatar" was released, "October Siege" had no way to survive...

Therefore, Yuehua Cinema simply moved all "Three Guns Shooting Surprise" to the morning stage, and all the afternoon stage and the golden stage were left for "October Siege". As for "The Sound of the Wind"...

With the release of pirated copies, the single-day box office of "The Sound of the Wind" has fallen below 2 million, with a cumulative box office of 290 million, and it is only a matter of time before it exceeds 300 million...

By the way, three thousand navy troops were dispatched!

"The Siege of October tells the stories of ordinary people. Everyone has their own stories, but in the end it is a revolution!"

"If you want to seek the happiness of civilization, you have to pass through the pain of civilization. This pain is called revolution."

"As a commercial film, "October Siege" has character and feelings. The heroes in the film are portrayed with full personalities, and the reason why they die generously is because of human nature."

“Real Chinese style!”

"Of course "The Wind" is very good, but I prefer "The Siege of October"!"

"To be honest, after watching "October Siege", I rekindle hope for Chinese movies, "The Story of the Tomb", "Three Guns", "Storm 2" and "Storm 2"!"

By the way, there is also a movie called "Storm 2"...

Well, that movie is too embarrassing, it’s better not to mention it!

The strong reputation advantage kicked off the box office harvest journey of "October Siege". In the first weekend, "October Siege" won a box office record of 78 million yuan, setting a new high in Bona movies...

Chen Kexin was so excited that she couldn't help herself. When facing the interview with the reporter, she publicly stated, "The Siege of October is a movie for mainland audiences! In fact, when I was in "The Letter of the Fame", I had already given up step by step and no longer filmed movies for foreigners. The mainland market is the way out for all Chinese-speaking filmmakers."

The project "October Siege" was proposed by Chen Kexin's Renren Film and Television!

Once the bald head run can be started, the subsequent project will be smooth...

Haha, when it comes to the time of sharing the accounts, it depends on whether you can still be so calm!

Yuehua and Bona bought out the copyright of "October Siege". The contract did not stipulate the director's share, but said that there would be rewards for profit...

But how can it be that simple to make a profit in movies?

Who can explain the cost of promotion and distribution clearly?

...

Katherine previously served as Chief of Staff of Mitt Romney, the woman behind the vice president...

Unfortunately, the Republican Party is not as good as the Democratic Party, and Catherine is also unemployed.

However, Catherine has been in Hollywood again and has become a brilliant agent for the award-winning agent of Zhan Ji!

Last year, "The Millionaire in the Slums" won a big victory, winning two awards for Best Director and Best Picture. The Olympian behind it was Katherine!

Her opponent is Harvey Weinstein of "The Reader"...

This year, she decided to take a year off. After all, everyone can see that "Avatar" is unstoppable...

However, the price offered by the peak moved her: $2 million!

...

In the cafe, Katherine took a piece of paper and told the precautions of public relations. Zhang Junsheng was not responsible for listening...

"Actually, Oscars are just telling those judges that I really want to win the award!"

"But every year there are a bunch of actors and movies who want to win awards. How can the judges get noticed you? You need to go on shows, late-night TV shows, David Letterman late-night show, Stephen Colbert late-night show and other variety shows to promote yourself and sell your movies, and make sure that you are always in the attention of the audience."

"Distribution of DVDs is usually done 4 to 6 months after release. During the "Oscars", the DVD distribution cycle is much faster. At the same time, a "distribution party" composed of celebrities, red carpets, and media will be held to remind the public and judges to vote for this film. You have a great advantage. The DVD of "Pulp Novel" has been released, and just hold a "distribution party"!"

"Magazine offensives publish tens of millions of dollars in mainstream media such as the New York Times, the Los Angeles Times, Variety Shows, and TV and radio programs..."

"Water? Tens of millions of dollars?"

Zhang Junsheng thought he had heard it wrong...

"Yes, every PR costs a certain amount of money, and $15 million is the average price!"

Katherine looked up and answered naturally...

Damn it!

$15 million is enough for me to make another and a half movie "The Wind"...

"In addition, there is also a judge's offensive. 6,000 judges will receive DVDs sent by the film company like a tide. In addition, the agent will also provide the judges with an audio-visual room for watching movies. The agency will also give the judges various gifts very generously..."

Hearing this, Zhang Junsheng couldn't help but interrupt Katherine again: "6000 judges?"

"No, it doesn't need that much!"

Catherine shook her head: "We estimated that almost 2,000 people will definitely vote in "Pulp Novel", and 2,000 people will definitely not vote. Then what we want to impress is the 2,000 people in the middle!"

“…How did you estimate?”

Zhang Junsheng glanced at Catherine with a little suspicious...

In fact, the big data of the United States is obviously weaker than that of China. Palantir, the largest data company in North America, has the lowest-level street questionnaire!

Why?

Because the US attaches great importance to personal privacy, the "Apple leak incident" and the "Facebook data leak"...

Is this a matter of stepping on a horse in China?

We even have real-name systems for the Internet. South Korea has abolished the real-name system for the only Internet real-name system in the world...

“…We have a certain understanding of the personal preferences of the 6000 judges…”

"Okay, but my requirement for "Pulp Novel" is to get as many nominations as possible, and whether you can win the award is second..."

After all, it was the first time he won the award, and Zhang Junsheng was not very optimistic about himself!
Chapter completed!
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