Chapter 171 Public Relations (4/5)
From December to February of the following year, dozens of film awards will be awarded one after another in North America, and together they constitute the most unique awards season in North America.
The most important award in awards season is undoubtedly the Oscar, which is the supreme symbol of honor in the mainstream Hollywood film industry;
The most professional ones are of course the major union awards, which are selected by relevant practitioners, actors are selected, and directors are selected;
In fact, in theory, in the North American awards season, there are Emmy Awards in the TV series and Oscars in the movies, and there is no Golden Globe Award at all!
But the Golden Globe Awards have made itself a year-end party with the most gossip news, the most topics, the most guests, and the most attention.
No matter whether it is the Golden Globe or the Oscar, you will give me face and I will give you face!
In other words, if you want to win the award, you must have a public relations and tell the whole world that you care about this award very much!
Otherwise, why should I give you a prize?
Katherine Hepburn, the greatest actress in the century selected by American film science, ranked first, nominated for twelve times, won the Oscar for Best Actress four times, and failed to win the Golden Globe Award once, why?
She was not present!
No matter whether you are awesome or not, if you don’t come, there will be no award!
That’s right, Zhang Junsheng went to North America this time to participate in the Golden Globes PR!
...
Dingfeng Entertainment hosted the Golden Globes jury as early as November - there were only more than 90 people in total, and it was a meal!
"Pulp Novel" won five nominations for Best Drama, Best Director, Best Supporting Actor, Best Actress, and Best Screenplay.
But everyone knows that, including Zhang Junsheng, the best drama this year must be out of the blue!
Why?
The battle between Avatar and Bomb Demolition Forces, Cameron and his ex-wife, Catherine Bigelow, runs through the awards season!
Yes, "Avatar" has been released in North America!
Under the promotional packaging of Twentieth Century Fox, the cost of this video to be released to the public is as high as 500 million US dollars!
Well, that's right. Everyone in the Hollywood circle knows that the production budget of "Avatar" plus the promotional budget is really $500 million.
If James Cameron made technical preparations in advance for filming "Avatar", the cost might be more.
As for why Zhang Junsheng didn’t invest in “Avatar”?
Haha, there is no way to invest. Cameron has a close cooperation with 20th Century Fox. The crew adopts financing methods and does not accept foreign investment at all.
That is to say, Twentieth Century Fox and the crew borrowed from abroad, and then paid back the principal and interest, and the person who provided the financing did not involve the income sharing of the movie.
Whether the movie is big or not has nothing to do with the borrower!
This is no different from putting money in the bank...
Zhang Junsheng directed "Avatar" himself?
hehe…
Without the nearly ten years of research that James Cameron spent, and without the field shooting experiments of the three documentaries "Return to Bismarck Battleship", "Ghost of the Abyss" and "Alien of the Abyss", there would not have been this "Afada".
This is a film that leaves James Cameron with almost no realization possible!
But even "Avatar" cannot break an inherent rule of Hollywood movies.
The Hollywood film industry has developed to this day, and no original film with non-adapted or non-sequels has exceeded $100 million in its first week in North America.
"Titanic" failed, and "Avatar" could not do it either.
This film's first weekend of North America is not particularly conspicuous, but the box office of more than $75 million on the second weekend is simply shocking - there has never been a movie, and the box office trend is as steady as "Avatar", uh, "Titanic" has done it...
As we all know, since Hollywood films can be released on a large scale, especially since the 1980s, the first weekend box office has become more and more important to commercial films, and the proportion has become more and more. It is the most normal rule that the box office of each weekend shrinks in turn after the first weekend box office. Even films whose box office drops within 30% each weekend can be regarded as a god-like trend.
The box office of "Avatar" on the second weekend was not much worse than the first weekend...
"Titanic" is more magical, and the second week is more awesome than the first week!
After twelve years of hard work, the 20th Century Fox was determined to make him the King of the World again!
The PR intensity is unprecedentedly great!
Unfortunately, God of Ka finally lost to his ex-wife...
Ahem, this is all a story...
By the way, China Film has confirmed that "Avatar" will be released in China on January 11...
...
Hotel, dining table.
Wen Ziren: "I originally thought "Pulp Novel" won the best film, but now it seems a bit uneasy..."
“…Avatar?”
"Yes, James Cameron is simply a lunatic!" After a pause, Wan Ziren continued: "Now all media are optimistic that Cameron will become the king of the world again!"
Zhang Junsheng shook his head: "...It's not necessarily true, Catherine Bigelow's voice is also very loud."
“…What does that have to do with you?”
Uh, I was speechless...
This awards season can already be estimated, which is the story between Cameron and his ex-wife. Zhang Junsheng and "Pulp Novels" are all outsiders...
"...It's not necessarily true, I have to fight for it!"
Forced to answer...
“…We can only compete for the best script at most…”
“Is there no show for the actor award?”
"The actors' performance is too dispersed in "Pulp Novels".
Unfortunately, there are no double yolk eggs, otherwise...
Otherwise, it wouldn't be the turn of "Pulp Novel"...
After wiping his mouth, Wen Ziren continued: "But we can't give up, let's do this. Starting from tomorrow, the Film Critics Association Award will be awarded. You have to go to the scene in every show!"
"Also, I will bribe several media outlets to help you speak out..."
“…No need to do this, right?”
"It's definitely something you want, don't forget that as long as "Pulp Novel" is nominated, DVD sales will rise by several points!" Wen Ziren continued: "Also "Kill Bill" also needs to rely on the reputation of "Pulp Novel"!"
Zhang Junsheng was silent for a few seconds and suddenly asked, "How is the sales of "Pulp Novels" DVD?"
"Very good, enough to rank among the top ten of the year!"
"What about "Twilight"?"
"…The sales of "Twilight" DVDs are not bad, there is no problem ranking among the top five of the year... Why are you asking this?"
Zhang Junsheng waved his hand: "You should do Tingfeng Entertainment with peace of mind and introduce me to a professional award-winning agent!"
Although Wen Ziren is very sensible, he is not very familiar with the awards ceremony season. He doesn't understand the twists and turns inside - after all, he has never experienced it...
"Okay, how about Catherine?"
"Who is Catherine?"
"A very professional award-winning person!"
"…Okay, let's make an appointment to meet tomorrow!"
Chapter completed!