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Chapter 26 Publication

With a territory of more than 20,000 square meters, it is impossible to just start an animation company. According to Zhang Junsheng’s plan, he also needs to build a theme park!

As for what topic?

In China, the main theme park is not the theme, but a world record: for example, the longest roller coaster in the world, the tallest building jumper in the world, etc., there is enough gimmicks, and the rest is net profit!

Of course, it is impossible for Zhang Junsheng to have no theme at all. The theme of "Kung Fu Panda" and "Journey to the West" have been applied in advance by him. Why should he apply for the theme of "Journey to the West"?

Nonsense, "The Return of the Great Sage", "Journey to the West", and "The Legend of Wukong" have started - 2D anime, don't ask for money, but want to be passionate!

By the way, I will start the slogan of Yuehua animation!

Don’t make people think that Yuehua Anime is just lucky!

At the same time, "Yuehua Weekly" was released at the same time, publishing domestic comics. Although the sales volume is not very good, Japan next door cannot be looked down upon...

The latest signing of Leo Fantasy, Yang Hongying, published "Charlie IX" and "Boy's Diary"...

...

Successfully established a cooperative relationship with Disney, the most powerful in the world. Then Zhang Junsheng used a series of tricks to prove that he was not a prodigal son, but used 30 million to leverage the largest cake in the animation market!

Cooperating with "Sanlian Interview", Zhang Junsheng has become a savior in the Chinese animation field!

"Why did you enter the animation field?"

"...Of course it's because of your love! Domestic animation is far from the big anime countries such as Europe, America, RB, etc. The main reason is that it lacks a complete industrial chain. Now with Yuehua Animation, we have the world's top 3D animation production technology..."

"I don't understand why China has the idea that animation is a child's thing. Animation is an artistic form of expression, and different contents can be expressed in this form. Just like a word, you can write it with a brush or a fountain pen. Similarly, the story plot is drawn or performed, but it is just a different form. Different forms may bring different sensory experiences to the audience, but the roots are still only different forms! The difference between live interpretation and animation is just a difference!"

"And from a global perspective, a mature film market, animation and movies can account for more than 15% of the share. Of course, the Chinese film market is not yet mature, but we are willing to accompany it to grow together! Moreover, large American film and television companies usually have an industrial chain of films, TV series, animations, comics, novels, toys, etc. Yuehua also wants to become such a company!"

"How to recover the cost of an investment of 80 million US dollars?"

"This mainly relies on Disney's distribution capabilities. After all, the film market in China is too small..."

"So, is Kung Fu Panda actually targeting overseas markets?"

"Yes! It's also a kind of cultural output!"

"In addition to "Kung Fu Panda", are you planning to produce other types of animation works?"

"Of course, "Big Fish and Begonia", "The Great Sage Trouble in the Heavenly Palace", "Deep Sea", "Nezha Comes to the World", "Jiang Ziya", "Phoenix", and "The Ming Yue of Qin" are all on the subsequent film list!"

"When will we meet the audience?"

"This depends on the efficiency of the staff. According to the current speed, it will be at least the next year..."

"The year after tomorrow? So slow?"

"It's already very soon. We need to focus our main strength on Kung Fu Panda before we can take the energy to create other works!"

After all, it’s not Pixar. Yuehua needs half a year to train troops and train more than three teams, and then it’s the time to make the actual production!

By the way, Zhang Junsheng dug up Xu Zhengmin and Wu Weimin, two great figures in the toy design industry in China.

For animation, derivatives are the king!

In fact, it is difficult for domestic animation to develop derivatives. In addition to the high price of genuine products, it is more because domestic film companies do not value derivatives, and the derivative industry chain has not been formed at all!

For example, "The Return of the Great Sage", the movie only started to operate derivatives when the box office performed well. When the figure was pre-sale, the movie was close to offline. In this way, do you still expect to sell it?

In the derivatives link, a closed loop was created from animation, film production to toy design and production, and finally to free offline stores, channels and online stores.

If you want to form an industrial chain and use derivatives as one of the main revenue of the movie, you must let toy companies and senior designers join the team from the film preparation stage, and use their experience in consumer aesthetics, their own reputation, and sales promotion channels to launch derivatives.

Also, let others sell your derivatives and sell copyrights for manufacturers to make and sell them.

All of these can be tried...

Zhang Junsheng doesn't believe it anymore. Even if Yuehua Animation cannot compare with a bug-level company like Disney that has derivative stores all over the world, it doesn't matter if it loses to Aofei Animation!

...

After signing the contract, the first batch of funds was injected - 60 million US dollars!

With money, the new company started construction, and Yuehua Theme Park was also started at the same time...

Zhang Junsheng is not worried about the break of the capital chain. Zhang’s mother’s Zhalang Company, “Legend”, began to make large-scale profits, and the number of online users gradually sets a new high...

Although "World of Warcraft" has won, it has not yet been opened for China's servers. Maybe I want to study it and create my own PC game - "World of Warcraft" is simply not like the same product of the same era as "Legend"!

With the money-making machine of "Legend", Zhang Junsheng is not worried about funding issues for at least two years. Two years later?

Three PC games, "Fantasy Westward Journey", "World of Warcraft", and "The Legend of the Condor Heroes" are launched at the same time, so do you still need to worry about funds?

In addition, two years later, "Kung Fu Panda" will be released!

Tian Xiaopeng was busy recruiting soldiers and first dug up Huang Hongmei, the original director of the production department from Songjiang Art Studio. This life-sustaining figure of Songjiang Art Studio, and successively launched "Bao Lotus Lantern" and "I'm a Singer", and then there was nothing...

"I'm a Crazy Song" was criticized by the official media as a sieve. Some of the faint feelings about the budding of premature love in the plot are even more regarded by all kinds of parents and media as a disaster. Although it seems irrelevant to the present, countless parents complained to the TV station at that time and asked the TV station to park "I'm a Crazy Song"...

The last fire of Huang Hongmei was completely extinguished, and she simply resigned and joined Yuehua Animation!

In addition to Huang Hongmei, Tian Xiaopeng also focused his attention on several Chinese friends Zhang Shaofu who were originally in Pixar. Xu Jiayi invited them all over...

The company was created, and Zhang Junsheng gave not only high wages but also shares!

Of course, in addition to the company itself, many film and television production companies expressed their interest in participating, such as Huaying...

Haha, Huaying is probably going to be disappointed.

The agreement signed by Yuehua Animation and Disney clearly stated that as long as China's profits are made, if they can impress Disney, Zhang Junsheng would not mind working with China Film.
Chapter completed!
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