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Chapter 622 Jinjiang Star(2/2)

Ji Qi has a unique vision and first-class execution ability. He has successfully established a unified brand, quality and service model in Xiaguo's hotel industry.

Different from the hotel business model based on the traditional commercial real estate concept, Home Inns adopts an asset-light strategy - leasing operations, so it can successfully introduce venture capital and listing financing, and achieve a growth miracle of doubling annual revenue and operating profits year after year.

Therefore, in its original history, it took only four years and two months for Home Inns to grow from scratch to a chain of 100 hotels with more than 11,000 guest rooms, becoming the industry leader.

With Lu Yiming's capital injection and support, Home Inn's development will only be faster and more rapid.

Not only Beijing and Zhonghai, Ji Qi has planned to expand into first- and second-tier cities across the country at the same time, opening a large number of Home Inn hotels to seize the market and build a reputation.

Lu Yiming also plans to buy some hotels with appreciation potential as fixed assets to support the development of Home Inns. When the hotel is renovated, it will be left to Ji Qi's team to manage. He will not have to do anything, just sit and collect the money.

Simply delicious.

After talking about the company's development, Lu Yiming asked Ji Qi another question: "Tell me, if our Home Inns faced Jinjiang Inn, what strategy would you adopt?"

Hearing Lu Yiming suddenly talk about Jinjiang Inn, the smile on Ji Qi's face suddenly stopped.

In Xia Guo's express hotel industry, Jinjiang Inn's layout is earlier than Jia, and the backing behind it is stronger than Jia. Obviously, the two sides are not opponents on the same level at all.

What's more, Home Inns is still fighting to the death with Ctrip. If Jinjiang Star is added to the list, Ji Qi will feel a little numb just thinking about it.

But since Lu Yiming asked this, Ji Qi had to answer. He thought for a while and said, "I think we can use the power of the Internet."

Lu Yiming seemed to be quite satisfied with Ji Qi's answer, and said with a smile: "This is exactly the path I envisioned. At present, in the field of domestic express hotels, whether they are small hotels that work alone or large hotels like Jinjiang Star,

Enterprises do not have high demand for networks. This is the opportunity for Home Inns. If Home Inns wants to be the first to arrive and occupy the top of the industry, Home Inns must establish a customer source network that connects all places."

Ji Qi strongly agrees with Lu Yiming's views: "I also believe that Home Inns should build its own channels and promote the market. This is the key to success. But if you do this, you will inevitably face the pressure of costs and risks."

Lu Yiming said confidently: "You don't have to worry about the cost issue. From now on, Homeinns will establish its own customer source system, especially the central reservation system CRS, which must have the functions of providing telephone and online reservations so that users can make reservations once they make a reservation.

Success, CRS Horse

Information will be automatically fed back to the hotel. Of course, just transporting customers is nothing more than one plus one equals two. If Home Inn wants to establish an unshakable industry dominance, the key is to coordinate and allocate the customer sources and find ways to achieve one.

Adding one to the effect will produce the effect."

Ji Qi asked: "One plus one is greater than two? How to achieve this?"

Lu Yiming asked: "What is the biggest change between the new era and the old era, do you know?"

Ji Qi thought for a while and said, "It's the emergence of the Internet."

Lu Yiming said: "Yes, the Internet brings not only technological innovation, but also a conceptual revolution. Many traditional industries can be reborn through Internet thinking. As for Home Inns, I think it is not only

The guest room management must be networked and systematized, as well as the employee management and customer management. Use the advantages of computers and the Internet to formulate an executable standard, and then promote this standard.”

Ji Qi was shocked by Lu Yiming's ambition. He was only thinking about how to develop the Home Inn brand, but Lu Yiming was already thinking about how to set a new standard for Xia Guo's express hotel industry!

Lu Yiming said: "I think Homeinns needs a hotel management system software customized for itself, which can unify the front desk, guest room and other modules, whether it is a branch or the headquarters, on one platform, so that the headquarters can use real-time information

On the basis of effective allocation of resources and overall management of branches.”

Lu Yiming's idea made Ji Qi's blood boil with excitement. There is a saying in business that third-rate companies make products, second-rate companies make services, and first-class companies make standards. If a company can achieve the height of establishing standards for the industry, then as long as

If you don't commit suicide, no one will be able to challenge your position.

After a conversation, Ji Qi learned more about Lu Yiming's ambitions. As it happened, he was also an ambitious person. It can be said that the two parties hit it off.

"Okay, let's not talk about anything else, just work hard, the good days are yet to come."

After eating, everyone returned to the hotel.

The filming has ended, and the next filming of the program is the matter of Chen Xiaoqing and his team. Lu Yiming will not ask about how to produce a wonderful program or what guests to invite, because he believes in Chen Xiaoqing's level.

However, when they just walked to the door of the hotel, they found that there were many people at the door of the hotel, which seemed noisy.

"What happened?"

"Why are there so many people?"

Logically speaking, it's getting dark now, so there shouldn't be so many tourists at this time.

As he got closer, Lu Yiming discovered that Huang Wenyang was also among the crowd.

He remembered the previous dispute with Huang Wenyang and suddenly understood what was going on.

There is no doubt that Huang Wenyang and others knew about the hotel transaction. They were not satisfied with the deal and now they are bringing people to cause trouble.

"This kid is not done yet. It seems that if this problem is not solved, the business will not be easy to do."

Lu Yiming muttered to himself, then quickened his pace and led Zhao Tiezhu towards the hotel.
Chapter completed!
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