Chapter 592 Optimistic about Skyworth [1/35]

Author: Linjiangxian

Chapter 592 Optimistic about Skyworth【135】

Soon, the employees who went out to inquire about the information sent the information back to the company: "Mr. Huang, I found out that the person who purchased Chuangwei's shares in large quantities was the Future Fund."

"Future Fund?"

Huang Hongsheng was stunned for a moment, and then he said in shock: "Wait a minute, isn't this company an industry owned by the richest man Lu? Good guy, I just asked him for help, and he came to steal my house and wanted to destroy all my foundations.

Did you dig it? Isn’t this too cruel and heartless?”

Huang Hongsheng, who was afraid of losing his power, realized that the matter was more serious than he thought. He immediately did not dare to neglect anything. After finding out the exact news that Lu Yiming happened to be doing accounting at Future Fund, he decisively paid a visit.

In the office, Lu Yiming met Huang Hongsheng.

What appeared in front of him was a middle-aged man with an unattractive appearance. His appearance was as unique as Jack Ma's, and even had a bit more of a rustic look than Jack Ma's.

However, knowing that one should not judge a book by its appearance, Lu Yiming greeted Huang Hongsheng with a smile on his face: "Hi, Mr. Huang, we meet again, why do you have time to come over and sit with me today?"

Now is the time when Chuangwei is imminent, so Huang Hongsheng did not show off and asked directly: "Mr. Lu, I noticed today that your Future Fund has bought a lot of Chuangwei's stocks. I don't understand. You

Can you tell me something?"

After finishing speaking, Huang Hongsheng stared at Lu Yiming's face with a bit of anxiety and uneasiness, wanting to get the answer from Lu Yiming's expression.

There is an example of Wang Zhidong being kicked out of Zhalang's board of directors by Lu Yiming. Huang Hongsheng was really a little panicked at this time. Although unlike Wang Zhidong, he had not offended Lu Yiming, but in the business world, who dares to gamble with his career?

What is the moral bottom line of others?

Naturally, Lu Yiming saw Huang Hongsheng's anxiety at a glance and knew that he might have misunderstood something. He immediately smiled and comforted: "Mr. Huang, I just want to invest in entrepreneurship, and I have no intention of seizing my rights.

"

Having said that, Huang Hongsheng is still skeptical.

However, given Lu Yiming's current reputation and the fact that he had never heard of anyone doing forceful buying and selling business with anyone, Huang Hongsheng planned to believe Lu Yiming's statement for the time being.

Lu Yiming then continued: "Actually, I am very optimistic about Chuangwei's future development, that's why I bought your company's stocks. Of course, I have no ambitions for management rights, not to mention that I have invested in too many companies.

It can't be managed. So Mr. Huang doesn't have to worry too much, it's just a normal business investment."

Although there are many shares, shares and equity are two different things, and even the command power of the company are two different things.

What Lu Yiming wants is shares, the basis for dividends after making money.

As for the daily management of the company, he rarely participates in it. Therefore, there have been no conflicts in the 50-50 companies he owns.

After communicating for a while, Huang Hongsheng felt Lu Yiming's sincerity.

And when Lu Yiming said he was optimistic about Chuangwei, he really meant what he said.

In the future era of LCD displays, although there is a gap between Chuangwei Display and first-tier brands such as Samsung and LG, as a domestic brand, Chuangwei can still firmly occupy a place in the fiercely competitive display market.

This alone is enough to illustrate the strength of Chuangwei Display

And as a display equipment manufacturer, Chuangwei Display has always had a good reputation. It may not be well-known, but it is a low-key and powerful group that really makes products with care.

The most important point is that the prices of Chuangwei's products are not outrageous, there is no brand premium, and many cost-effective products have been launched. In Lu Yiming's view, this company is worth investing in, and it can also form a strategic alliance with Jianlai Technology to launch

More affordable products will expand Xia Guo’s Internet user base.

Although Jianlai Technology currently has a large shipment volume, technology cannot be broken through in a short time, especially monitors, which are not the development direction of Jianlai Technology.

However, the demand for computer display products is huge, and high-quality LCD panels and other things have high technological content, so there is an urgent need for an excellent partner, and Chuangwei is just such a potential stock.

Facing Huang Hongsheng, Lu Yiming did not hide anything, but expressed his thoughts: "I currently own a computer company, Jianlai Technology. I think Chuangwei's screen is doing very well, and I intend to form an alliance with them."

Mr. Huang, to be honest, the TV industry is so busy now. Instead of continuing to stick to the TV industry, it is better to try to work on the new track of computer screens. For example, LCD screens have great potential."

After listening to Lu Yiming's words, Huang Hongsheng also fell into deep thought.

In fact, as early as 1998, liquid crystal display technology had already entered the application field of desktop computer monitors, and reflective TFT-LCD began to be produced. Based on the rapid development of active matrix liquid crystal displays, LCD technology began to enter the field of high-definition display.

Quality LCD display stage.

But LCD screens are still a new thing, and the related technology is very advanced. Huang Hongsheng is worried that he won't be able to use it.

What's more, there is still controversy about the route of displays, and many manufacturers are still hesitant to choose between LCD screens or plasma screens.

Huang Hongsheng expressed his concerns. Lu Yiming naturally knew who would be the final winner between LCD screen and plasma screen, so he said bluntly: "I choose LCD screen."

Of course Lu Yiming didn't understand the technical principles, but the market had already made his choice for him. In comparison, the popularity of LCD screens in later generations was much higher, while plasma screens were completely defeated and almost disappeared.

Huang Hongsheng thought Lu Yiming didn't understand. After hearing Lu Yiming choose the LCD screen, he was immediately surprised. Because he felt that Lu Yiming could make the choice without hesitation. He must first understand this aspect, otherwise he would definitely ask these two questions.

The difference between them.

"I didn't expect Mr. Lu to actually understand this. I have long heard that Mr. Lu is a talented person with extensive experience in all walks of life. Now it seems that you are truly well-deserved."

Lu Yiming said modestly: "No, I only have a little understanding."

Huang Hongsheng humbly asked: "Mr. Lu, why are you so optimistic about LCD monitors? Panasonic Group in the island country is promoting plasma screens, and I have seen their product demonstrations with my own eyes. The picture quality is indeed top-notch, and LCD screens are not at all

There’s no comparison.”

Regarding technical issues, Lu Yiming's eyes were filled with darkness. How could he tell the truth?

He thought for a while and analyzed it directly from a business perspective: "I think we can continue to use technical means to make up for the shortcomings in image quality in the future, not to mention that for most ordinary people, the product functions are actually enough, so

Cost-effectiveness is the key. Plasma displays are good in everything, but they are too expensive and consume electricity, so in my opinion they will never be popular."

After hearing Lu Yiming's words, Huang Hongsheng was immediately shocked.

There is no doubt that Lu Yiming's perspective on the problem was sharp and he got the key point out.

The technical characteristics of the plasma screen mean that it cannot be cheap no matter what. However, the image quality of the LCD display can be solved through the development of technology, at least there is hope.

As a consumer electronic product, price is always a key factor that cannot be avoided.

Nowadays, the average job cost per capita is just over 1,000 yuan. The key to whether a TV worth several thousand yuan or even tens of thousands yuan is good is how many people can afford it?

For ordinary people, cheap and easy to use is the way to go.

I can't even afford it, so you brag to me how useful it is? If I don't scold you to death, it's just my words.

Thinking of this, Huang Hongsheng admired Lu Yiming extremely: "Mr. Lu has said a lot. Cost-effectiveness is the key! When ordinary people watch TV, don't they just require picture quality? No one will study display technology. As long as we can use algorithms

Wouldn’t it be enough to work hard on optimization, unleash the potential of the LCD screen, and improve the image quality?”

"Mr. Lu, today I can really say that listening to your words is better than reading ten years of books. I won't compete with them for the TV set. Anyway, we can't win at Chuangwei. From today on, the company's key research directions

Just put it on liquid crystal display technology.”

This statement seemed a bit flattering, but Lu Yiming didn't take it too seriously.

But he still promised Huang Hongsheng: "I will buy Chuangwei's stock in the name of the Future Fund to provide sufficient financial support for Chuangwei to develop new products. Moreover, the products you develop can be the first to be installed on Jianlai computers."

.So you just need to develop a good display screen, and I will help you solve the sales problem."

Why do domestic components lag behind? It’s because the products cannot be shipped after production. If they cannot be shipped, there is no money to invest in continued research and development, and it falls into a vicious cycle.

Referring to the example of a certain company, even if the quality of the domestic screen is not as good as the top foreign screen, it can catch up immediately after supporting it for a few years.

Now Lu Yiming is doing the same thing, using the keyed computer to drive Chuangwei and letting Chuangwei make the display screen.

Of course Huang Hongsheng knows how popular Keylai computers are. There are many high-performance computers within Chuangwei Company that are of the Keylai brand.

Although today's Key Lai computers can still be said to be "made by all countries", as time goes by, some components have gradually been independently produced, such as chassis, monitor bases, cooling fans, power supplies, etc., as long as Chuangwei's

Technology has made a breakthrough, at least in the monitor area, the computer can fully control the keys.

Both parties have consistent interests and similar ideas, so they naturally have a great conversation.

As for such trivial matters as exporting Chuangwei's TV sets to Mexico, that's no big deal.

As a listed company, equity changes naturally have to be announced to the market, and Huang Hongsheng urgently needs a strong and positive information to prevent Chuangwei's stock price from continuing to fall.

Therefore, news soon came out that the richest man, Lu, already held 17% of Chuangwei's shares and had a seat on the company's board of directors.

This move immediately aroused public opinion. Many people were very curious. Why did Lu's richest man, who had never done any loss-making business, suddenly become a shareholder?

At this time, Chuangwei, no matter how you look at it, is a complete loser.

After being caught by reporters again, Lu Yiming said very simply: "The reason why I invested in Chuangwei is very simple. This is a company that attaches great importance to technology research and development and is very creative. As everyone knows, I have always been interested in technology-oriented companies.

Very partial.”

"Mr. Lu, do you know about the Huanglu dispute at Chuangwei Company?"

There is no doubt that this angle is very tricky. The so-called Huanglu dispute is ultimately a dispute between the marketing route and the technical route. What needs to be proven is whether for a company, advertising is greater than product or product is greater than advertising.

Lu Yiming has seen this route many times in later generations, and there are also templates, that is, Mi and Mowei. Mi is a typical advertisement that is greater than the product, and the quality of the product that customers can buy depends entirely on their character.

Under this preset condition, if Lu Yiming said that marketing is not important, he would be hyped. Chuangwei is so rubbish now because he does not know how to advertise, and the wine is afraid of being in a dark alley. And if Lu Yiming said that marketing is important, then it will be like

What he just answered by saying "he has a strong preference for technology-oriented companies" is contradictory.

Therefore, Lu Yiming thought for a moment before speaking: "I don't deny that Manager Lu has contributed a lot to Chuangwei's remarkable achievements today. But times have changed. In the future of Xia State, a technology company wants to

To rise and remain strong, we can only rely on technology, and no matter how good marketing is, it is just the icing on the cake.”

This is a clear statement. In fact, Lu Qianghua's ability is indeed very strong, and his set of marketing methods can indeed help many companies in trouble come back to life.
To be continued...