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Chapter 324: The idea of ??breaking the routine

Leaving Jian Wei's advertising company, I drove the car to the city center, and then swayed alone on the crisscrossing streets of the city. I always thought about what methods to use to deal with this not-so-serious but very difficult public relations crisis.

As I walked, I came to Zhuomei's building. I couldn't help but stop and stare. What I saw was still a magnificent building, even the reflection under the sun was so magnificent, but who could see its internal organs that were rotting due to artificial intrigues? I think this world is really ruthless, and people are even more ruthless. For their own interests, who can care about the beauty of this life? So the world became more and more smoky, and even the wind that wandered away could not be blown away.

In distracted, I seemed to suddenly become a person who had nothing to do with this world, hiding in an insignificant corner, watching the crowd around me turn into phantoms and hurriedly walk past me, and then I saw Fang Yuan and Mi Lan coming out of the Zhuomei Building. The two were arguing fiercely, but I couldn't hear the content clearly. Finally, I only saw Mi Lan get on his Audi R8 angrily, and Fang Yuan lit a cigarette for himself under the reflection of the building with a lonely expression.

I walked up to him a few steps. He was a little surprised. He wiped out half of his cigarette and asked me, "Why are you here?"

"Just just passed."

Fang Yuan nodded, then took out another cigarette from the cigarette box, and wanted to light it but gave up...

"What were you just arguing about?"

Fang Yuan looked at the direction where Mi Lan left and replied: "Mi Zhongde has learned about General Mi forming a public relations team, so this time the public relations crisis in Suzhou Zhuomei is just the beginning and will soon affect Zhuomei in Shanghai and Nanjing. I don't want to see such a situation continue to happen, so she will persuade Mi Zhongde to stop this crazy behavior."

"What did she say?"

Fang Yuan shook her head and said, "You have seen her just now... Zhaoyang, let Jian Wei's public relations team come up with practical solutions to stop Zhuomei's increasingly fierce war."

I sighed, and sucked the unlit cigarette from Fang Yuan's hand, put it in his mouth and ignited it. After taking a deep breath, I said, "What do you think about Mi Zhongde? Zhuomei was the hard work of Mi Cai's father, so why should she take over it? Originally, he could assist Mi Cai to let Zhuomei go public smoothly and further develop and strengthen this group. Now, this is what is the point of losing both sides!"

"The key to the problem is the word assisting... During the period when Mr. Mi was studying in the United States, Mi Zhongde has been managing Zhuomei with great efforts. After Mr. Mi returned to China, he was aggressively trying to regain control. Will he be willing to do so?... In fact, there is no right or wrong in the fight for Zhuomei, only a different position!"

It is undeniable that Fang Yuan’s statement is flawless. Because of my relationship with Mi Cai, I always habitually look at Zhuomei’s power struggle from Mi Cai’s perspective, which makes Mi Zhongde look so despicable and despicable. In fact, from Mi Zhongde’s perspective, I also have a lot of unwillingness and hatred.

I was still silent. Fang Yuan patted my shoulder and said, "Zhaoyang, there are many things in the group, so I'll go up first."

"Wait...what would you do if you were dealing with this PR crisis?"

Fang Yuan thought about it for a long time and said, "What you can think of for the time being are some conventional methods of handling, and I believe that these Jian Wei's public relations team will also think of them."

I nodded, Fang Yuan patted my shoulder, then turned around and walked into Zhuomei's building.

......

After smoking the cigarette in my hand, I turned around and left Zhuomei's building. On the opposite side of the road was the Polygon Department Store, which I had worked for several years, so I came downstairs of Polygon Department Store again.

There is still a prosperous place here that competes with Zhuomei, but such prosperity inexplicably stimulates me, and then an idea pops up from my mind. Why do we have to limit our thinking to resolve the crisis to Zhuomei? Can't we transfer this crisis?

A bold idea formed in my mind. I planned to pass the crisis onto Polygon, Zhuomei's largest competitor in Suzhou. Since Zhuomei's customer information has been leaked, what if the customer information of Polygon is also leaked?

Not to mention the consequences of this idea being implemented, the public's attention will not be fully focused on Zhuomei, and the urgent space will be released halfway. When it is processed, it will be much more relaxed and will also severely defeat this competitor and prevent it from taking advantage of this Zhuomei's public relations crisis.

After confirming this idea, I immediately drove to Jian Wei's advertising company.

......

Ten minutes later, I came to Jian Wei's company again, hurriedly pushed open the door of her office, and then said to her with a surprised look: "I have ideas about this public relations crisis."

Jian Wei put down the documents in her hand and said to me: "Tell me and read it."

"You call Wei Ruli and Sun Rui now, let's discuss it together to see if it is feasible!"

Jian Wei seemed to trust me very much, so she immediately picked up the phone beside her and dialed it to Wei Ruli and Sun Rui who were still outside. About 20 minutes later, the two of them arrived one after another.

This time we didn't go to the conference room and started chatting in Jian Wei's office. I immediately expressed my idea of ​​diverting the crisis. After hearing this, Wei Ruli and Sun Rui looked at each other with shocked eyes. After a long time, they said: "This is indeed a bold and breaking through the conventional idea. Moreover, the act of muddying water can open up space for us to solve the crisis. More importantly, we will not let Zhuomei's biggest competitor, Polytechnic Department Store, take advantage of it. We think it can be implemented as a solution to the crisis in the first stage!"

Jian Wei looked at me with joy, then said to the two of them: "Do you have a way to get the customer information of Polygon Department Store?"

"This is not a difficult task for us. As long as we are willing to spend money, Polygon Department Store is not a solid piece of paper. There are always some people who harm the interests of the company for personal gain."

Jian Wei immediately stated, saying: "Money is not a problem. I will approve you another 500,000 yuan in funds, but the execution efficiency must be high!"

Sun Rui and Wei Ruli nodded at the same time, and I asked with some concerns: "Is this idea a bit too despicable?"

Wei Ruli shook her head and replied, "This is a business war. Assuming that the one who is suffering from a crisis is Polytechnic Department Store. If they have the same idea, they will definitely pass the crisis on to Zhuomei without hesitation. In fact, after staying in the public relations industry for many years, I have really seen all kinds of business war methods. You are quite polite, but you are really creative and worth learning from when dealing with a public relations crisis in the future.

......

After Wei Ruli and Sun Rui left, only Jian Wei and I were left in the office. She looked at me with a smile, but I didn't know what she meant.
Chapter completed!
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