Eric's personal attendance immediately made the media attention of "Rola Run" surpass all other films at this Sundance Film Festival.

Originally, the valuation of the North American distribution rights of "Rola Run" by film companies was generally within $5 million, but in just one afternoon, it was said that Hollywood film companies' quotations for this movie were approaching the 10 million mark.

Before this, no movie at Sundance Film Festival could sell for a high price of more than $10 million, and "Rola Run" will obviously become the highest-selling film in the Sundance Film Festival ever.

At the same time, as the news of Eric appearing at the Sundance Film Festival further fermented, more media and filmmakers also began to gather in Park City, and this small town among the mountains in Utah became popular instantly.

Although Julia threw away the "Blair Witch" leaflet with the creator's contact information, it would be easy for Eric to win the movie as long as you remember the name.

When most Hollywood filmmakers focused on bidding for "Rolla Run" and other film screenings that Eric Williams might attend, the film purchasing team of New Line Films quietly found two young men who were selling their films to filmmakers everywhere in Park City.

"Mr. Williams, this is a copy of "Blair the Witch". For the sake of viewing, I temporarily burned a DVD."

The next afternoon, Murray Braddo, the film purchasing manager of Xinyi Film, personally delivered what Eric needed.

Although after watching the sample "Blair the Witch", Murray Braddo's first feeling was only two words - garbage, he still dutifully completed the tasks assigned by Eric and did his homework. After all, anyone with a little workplace ambition knows how to seize the opportunity.

Respectfully got up and took the coffee handed over by Julia. Murray Braddo thanked me and sat down again. Looking at Eric who picked up the annotation of the story of "Blair the Witch" and continued: "I have seen the project planning of the two directors. They have conceived a very complete background for this documentary-style film, completely distorted the real one. I think that if this film can be used as promotional materials and then conceived a horror movie based on the background of this story, the box office should be very good."

Eric just smiled and nodded, and motioned for Julia to lower the DVD on the coffee table. The girl picked it up and walked to the TV in the living room, put the disc into the player, and then came back, leaning against Eric without hesitation, looking at the TV screen curiously.

As the video on the screen began to play, Murray Braddo looked over.

After the subtitles similar to those on the leaflet, the rough DV filming appeared on the TV screen. Looking closely, the plot of the film imitating the documentary form is quite gradual. The three friends first gave a background introduction to the legend of the witch Blair, and also gave a complete set of evidence links with explanations. Then, an "interview" with the residents of the town of Buxville. After all, they fully brought the audience into the legend of the witch, and the three people embarked on the journey of adventure.

After entering the jungle, various situations came one after another, inexplicably disputes, lost maps, piles of stones around the tent, totems hanging on the trees... In the end, one of the team members disappeared inexplicably and finally substituted the plot into the highest tide.

If you don't understand the background story at all, you will definitely feel confused after watching this video. Julia is obviously like this.

When the end credits appeared on TV, the girl leaning on Eric couldn't help but hug the man's arm and said with a little coquettish look: "Eric, we're going to lose."

Murray Braddo paid $80,000 for the film. Hearing Julia's words, he had some speculations, but he didn't dare to ask more questions. He just turned around and looked at Eric again, waiting for the big boss to speak.

Maybe he would throw away the pair of garbage in front of him directly?

Murray Braddo couldn't help but think that the only way he could think of using this story was to reconceive a horror film based on the background of the story. As for the film copies, video materials and so on on the coffee table in front of him, it seems that there is no value.

After all, if the legend of the Blair witch really exists in Maryland, like some other ancient rumors like vampires, a little publicity will make the audience feel curious and immersive, and perhaps it will also make the movie profitable.

But in fact, the legend of the Witch Blair was completely fictional by two directors, without any popularity base, and the company is unlikely to make a big fuss to promote a false story and legend for this low-cost DV film worth tens of thousands of dollars. That would be a waste of resources and time, and the possibility of losing all your money is extremely high.

After Eric waited for the film to be released, he thought quietly for a moment, and said to Murray Braddo, who was waiting for instructions: "Murray, I'll give you three days to re-sign a complete contract with the creators, investors and even all the actors in the film to resolve all potential legal disputes in this film. In addition, let the two directors, Daniel McRick and Edyado Sanchiz, go to Los Angeles, and I will meet them next Wednesday. By the way, draw a group from the company's distribution department for them. It doesn't have to be too formal, interns, and arrange an office for these people at Firefly Cinema. For the moment, there is only these, you can go back first."

Although he could not guess the big boss's thoughts, Murray Braddo nodded seriously, wrote down the matter, and then stood up and said goodbye.

The Sundance Film Festival is held from January 21 to January 31. However, as more and more media and filmmakers gathered in the small town, Eric got up in the morning and took a walk with Julia in a closed resort, and he could "meet" some people. In addition, there was nothing to play with, so he set off on Sunday morning and returned to Los Angeles.

Eric temporarily decided to release "Legend of the Night" as a 3D convertible film early next year to fill the gap between "The Lord of the Rings First" and "The Deadly Valley". Although the new line therefore requires adjustments to the established release plan, Kenneth Horn did not object to Eric's decision.

Firefly Cinema, busy work, Wednesday is coming in a blink of an eye.

Eric happened to take time to discuss the film's late 3D conversion matters with the main creator of "Legend of Night" and the 3D conversion team in the digital field. Kenneth Horn also came here specially. So at noon Eric invited Kenneth Horn and Bai Gewu, who had not seen for a long time, to have a meal together in the restaurant on the boat.

After ordering lunch, he handed the menu to the round-faced waiter who was said to be named Amy Adams. Kenneth Horn glanced at Natasha Hensquitch, who was sitting gentlely next to Eric. He had to envy his boss's fortune again, but said, "Eric, Murray said you bought a DV documentary in Park City?"

Eric nodded and smiled and watched Natasha pour her bottle of mineral water into the crystal cup, without stopping it, saying, "I plan to do a marketing experiment. Have you prepared all the people you need?"

"Of course, Miss Wilson can take you there after lunch. Speaking of which, I don't have much work in the afternoon, so I'd be curious if I'd let me go over and take a look."

"Don't get involved," Eric shook his head and joked, "But you said in front of your boss that there is no job to do. Are you reminding me to add some burden to you?"

"Ah, did I just say anything?" Kenneth Horn smiled and pretended to be stupid: "I didn't say anything just now, did I?"

Everyone laughed, and Eric did not neglect the white pigeon Wu who was sitting next to Kenneth, and asked, "Wu, what are you busy with recently?"

"I am talking to Colombia about a new film. It is starring a good actor from our Hong Kong Island. The name is temporarily called "Standard Killer". I am still looking for a director," Bai Ge Wu said: "Eric, the actor's status in Hong Kong Island is not worse than Jack at all, and the box office will definitely be good."

Eric couldn't help but smile. He met Mira Sorvino a few days ago, and he thought about why "Standard Killer" she collaborated with Chow, which had no sign of her, didn't expect it to appear so soon.

I haven't seen the project information submitted by Colombia yet. I think the project has not been finalized yet, and Eric has no intention of interfering. He just said, "Wu, you can't always be a producer, director is your job, right?"

"Of course," Bai Ge Wu said: "My agent recommended a script for me a war movie a few days ago. I thought it was good after reading it. I planned to try it out, but I just need to finish the work I have in my hands first."

When Eric heard the script of Bai Gewu's war film, he couldn't help but jump. Could it be the "Wind Whisperer" that almost broke MGM?

Subconsciously shook his head, Eric said: "Wu, you are not suitable for war movies. I think it's best to be an action movie you are good at."

Bai Gewu didn't expect that Eric, who seemed to have always favored him, would suddenly say this, a little stunned, but soon nodded smoothly and said, "Then I'll consider it again."

The success of several blockbusters, although they are Chinese, Bai Gewu has been successfully promoted to a first-line Hollywood director. Even if he leaves the Firefly system, he can reach cooperation with other film companies.

Eric could see that the other party did not intend to give up this project easily, and he did not persuade him too much. He chose the way himself, and of course, the consequences also had to bear.

After lunch together, Bai Ge Wu said goodbye and left. Eric sent Natasha Hensquatch away a few words, and then said to Kenneth Horn: "Tell everyone, we don't participate in Wu's war film. Of course, don't mess it up. It's best to push it to other film companies."

Kenneth Horn was very confused: "Eric, the box office of "Save Private Ryan" a few years ago was very good, and Wu's directing ability was also guaranteed, so why not try it?"

"Every director has his own field of expertise," Eric shook his head and said, "I don't think Wu can make a good war movie. In short, just take it as my personal feeling. We won't participate in this project."

Kenneth Horn had nodded and suddenly said, "Talk, Eric, you seem to be good at any kind of movie, isn't this common?"

Eric shrugged and smiled, "So I'm the boss, you have to work for me."

"Uh, okay."

Eric remembered the Sundance incident and asked again: "How is the situation in that movie "Run Lola"? If you can get it, it will just fill the gap left by "Legend of the Night"?"

"Bill called us a few times. Columbia wanted this movie. The offer over there was $11 million. Everyone discussed it and didn't grab it with him," Kenneth Horn said. "But if the other three companies offer more than this price, Columbia would give up."

"It's good," Eric said: "After all, it's just a single movie, and there's only the North American distribution rights. It's not worth the cost if it's too high."

The two chatted and went to the administrative district together. Caroline and Mayer were waiting in the administrative building where Eric's office was located, and Kenneth Horn said goodbye and returned to his office.

Eric came to the two girls, asked a few questions, and the three of them came to another office building together.

The office door was pushed open, and several restrained men and women in the room immediately stood up at the same time and looked at the young man who appeared at the door.

Eric originally heard that the two directors of "The Witch Blair" were students, and they thought they would be very young, but in fact, both Daniel McRick and Edyado Sanchiz are even older than him. Daniel McRick with a pair of frameless glasses is already thirty-five years old this year, and Edyado Sanchiz is already thirty years old.

Although Eric told Murray Braddo to find a few interns, the staff in the room were obviously not ordinary interns in the company. Murray Braddo also appeared in the office and personally introduced the small team to Eric.

Eric naturally would not care about Murray Braddo's arrangements. Since the other party wanted to lead the project in person, after introducing each other, he did not let the other party leave the office, which was the default.

Caroline and Mayer distributed the materials printed in advance to several people in the office. Everyone sat around a large conference table. Eric walked to the pre-prepared writing board and said, "Hey, I have limited time, so I will only tell you the details. There are detailed information in front of you. If you don't understand it later, then discuss it with each other and don't look for me. This time, for "The Witch Blair", I plan to do an Internet platform marketing experiment. Considering the special effects of this marketing model, I gave it a name."
Chapter completed!