Chapter 427(2/2)
Bomi Company has really started a personal laptop business, and this time it actually took out all the prototypes.
Although Bomi said that he wanted to make a personal laptop before, most people thought it would take at least a few years. To be honest, there are so many brands in the world that make personal laptops and each has its own advantages, Bomi Company will find it difficult to enter this market.
But I didn’t expect that Bomi Company delivered a perfect answer that everyone would not expect at this press conference-
G1.
Bomi's first laptop, named G1, focuses on cost-effectiveness and excellent performance. It is definitely the most cost-effective personal computer among the same price range.
When this notebook picture was exhibited on the Internet, it immediately made people's eyes shine and received praise from many users.
"Mom, Bomi is really a genius in craftsmanship design. If you just look at the appearance, this G1 laptop is so beautiful, right?"
"Yes, it's amazing. I've never seen any laptop that can be designed so well.
But it is reasonable to think about it. After all, when people make smartphones, their appearance has already crushed Apple. You should know that Apple has always been a company known for its industrial design. Jobs publicly expressed his appreciation for Boss Cao and his praise for the appearance of Bomi smartphones.
Now they can make such a good-looking laptop.”
"If you look at it this way, Lenovo Group will be in danger."
"Hahahaha, what's the matter? Who made Lenovo computers sell so expensive? Do you know? Lenovo's price in China is even more expensive than in the United States. Can you believe this?
I don’t know how much profit margin there is in the middle, but now I’m just blasting this by Bomi Company and directly pierced Lenovo’s window paper. See if they dare not reduce the price in the future?
If we don’t lower the price, we will buy Bomi’s notebook.”
Logically speaking, Lenovo Group is produced in China, and there are many OEM factories in China, with low raw materials and labor costs, which can directly minimize the production cost of laptops. Moreover, there are many users in China, and almost one-third of Chinese people are using Lenovo computers. In this case, it is obvious that the domestic sales price should be cheaper.
But in fact, it is the opposite. It is precisely because there are so many people in China that support it and the profit margin is high that Lenovo Group will not lower its price, but will sell more expensively in China.
Because they have to face other competitors abroad, Lenovo will naturally fight a price war from a business perspective, and the price of foreign notebooks will naturally drop, which also brings more market to Lenovo.
This is really a death for Lenovo Group, so it deserves to be declining.
Once it broke out, countless people on the Internet's impression of Lenovo fell to the bottom.
"Anyway, I'm going to support Bomi."
"It is said that Lenovo is not having a good time now, and they have cut off all their mobile phone business."
"I can only say I deserve it.
It is difficult to do a mobile phone business in China, but once you can stand out in the Chinese market, you are probably competitive enough all over the world.
Bomi is a living example.
But Lenovo is trying to go far and wide, not be ambitious, and does not know how to work hard to become bigger and stronger, but embraces the so-called well-known American companies.
In the United States, except for Apple, even Google cannot design a mobile phone that looks like a little bit. Even so, its core design team bought it from HTC for a lot of money, and it is an Asian mobile phone team.
From enterprise-centered to consumer-centered, this is an extremely obvious change in modern marketing, and Chinese mobile phone manufacturers have made this to the fullest.
For today's mobile phone manufacturers, what they need to do is not answer "What mobile phone can I make?" but answer "What kind of mobile phone do consumers need?
Now that Bomi has gained a foothold and then attacked the laptop market, I think Lenovo can really reflect on it."
"I hope that Bomi is the winner this time, so that Lenovo's senior management will calm down and change their thinking and not always think about holding the American thighs or something.
You are a Chinese company. Shouldn’t you do something that Chinese companies do?”
At the end of 2008, Lenovo's reputation had not collapsed. At most, some people just gave some small opinions. Everyone still agreed with Lenovo. They thought it was a Chinese company and had high hopes for it, so they were so sorry that they could wake up in time and return to the right path as soon as possible.
...
For this reason, media reporters also interviewed Shi Yanagawa, the chairman of Lenovo Group.
Mr. Liu is still stuck at the door of his home by reporters and asks questions, which is really heartbreaking.
"Mr. Liu, what do you think of the G1 laptop displayed at Bomi's autumn product launch conference?"
"Lenovo Group has always maintained an open and inclusive attitude. I really admire young entrepreneurs in China. If Bomi really wants to enter the laptop market, I have nothing to object to, so I must say congratulations."
Shi Yanagawa smiled and said, "Only with competition can there be progress. I watched the video of the relevant press conference. G1 is really as advertised by Mr. Cao, so it should be a good product.
I still admire the appearance design.”
"Mr. Liu, are you worried that Bomi Company's production of notebooks will have an impact on Lenovo? What changes will happen in the future notebook market? Can you tell us?"
"No one can tell the future, but Lenovo also has its own core competitiveness. We have the world's top supply chain. We are equivalent to allowing the whole world to design and produce products for Lenovo and gather the power of all mankind to produce things. You can imagine it.
Lenovo has its own and core users and core markets, which are the results of our careful management over the years.
Lenovo's industry is very stable now, and we can deal with all impacts."
...
In fact, Shi Yanagawa felt extremely painful.
Lenovo's global business has now fallen to the bottom with the outbreak of the financial crisis.
They were forced to cut off the entire mobile phone department, while Lenovo was actively expanding new national markets, which cost money.
The more you spend money, the less money you have.
This financial crisis came in a very bad time.
What made him even more uncomfortable was that Bomi Company was stabbing the knife behind him.
It can be said that it is an enemy of both sides. Whether Lenovo can reverse the decline is still a question whether it turns losses into profits next year.
But Shi Yanagawa thought it very clearly—
The global personal computer business is shrinking, and Lenovo computers cannot be sold. Can Bomi computers be sold?
This is determined by the market.
Moreover, many users have been cultivated by major brands, and once they develop the usage habits, it is difficult to change.
For example, Apple computer users like Apple for life and only buy Apple products.
These are not something that Bomi computers can defeat with their good looks.
The impact of this global financial crisis is far-reaching and has not subsided yet. Who knows what will happen next year? Maybe the market will collapse even more next year.
Therefore, Shi Yanagawa is not optimistic about Bomi's computer business.
...
The next day, the news media reported what Mr. Liu said intact, and added many eye-catching titles:
【Lenovo: Not afraid of Bomi’s challenge】
[Lenovo: Bomi? It's too early to challenge me]
[Lenovo: Whether Bomi's laptops can be sold next year is still a question mark]
When I saw these titles, the little secretary was about to burst into anger.
"So what do Mr. Liu mean?" Zhuang Yurou frowned and said with dissatisfaction, "He looks down on us too much, right?"
"Calm calm."
Cao Yang smiled, "He said his, let's go, we all speak with facts."
Can you still laugh at this?
Zhuang Yurou rolled her eyes, really not knowing what to say about Boss Cao.
If the financial crisis does not pass next year, it may really become what Yanagawa Shi said, the personal laptop market shrinks, and the laptops produced by Bomi can't be sold at all.
Chapter completed!