213. Applause you

Of course, the possibility of Monster Hunter suing Bomi for infringement is not too high.

After all, everyone lives in different countries, so it is very troublesome to sue.

Moreover, Bomi's "Shan Hai Jing" was released earlier, and the picture and world view and the entire packaging system are different.

You cannot sue the other party for plagiarism simply from the game mode and gameplay.

What's more, now that the monster hunter is completely crushed by Shanhai Jing, you don't know who copied whom.

In this case, you can only admit defeat.

Everyone has been developing for about the same time. If they are not as good as others, they can only blame themselves.

...

After entering 2004, Cao Yang felt that he was really lucky.

"Shan Hai Jing" is a big hit, kicking open the international market with one kick, and every step of the layout is now very smooth.

In April, after Cao Yang's persistence and continuous efforts, he successfully dug up Liu Zhiping from Goldman Sachs.

Liu Zhiping, in his previous life, joined Penguin Company in 2005 and served as the company's chief strategic investment officer, responsible for company strategy, investment, mergers and acquisitions and investor relations;

In February 2006, he was appointed president of Penguin Company, helping Ma Huateng, chairman and CEO of the board of directors, be responsible for the company's daily management and operations. In March 2007, he was appointed as executive director.

On December 4, 2017, it ranked 48th on the 50 most influential figures in the world in 2017.

After joining Penguin, he began to formulate a strategic framework for Penguin's future development direction. He is in charge of investment and strategy, and is one of the most important think tanks for Brother Ma.

In addition to Liu Zhiping being responsible for strategic investment, Zhang Xiaolong is responsible for communication value-added business, Ren Yuxin is responsible for interactive entertainment, Yao Xiaoguang is responsible for Tianmei Game Business Group and Content Business Group, and Cheng Wu is responsible for film and television culture...

These think tanks help Penguin continue to grow and grow, and many important investment projects are made by Liu Zhiping.

At that time, in Penguin's structure, more than 10 senior officials in the General Office basically reported directly to Liu Zhiping, and Xiao Ma Ge was only responsible for the jurisdiction.

Of course, an important meeting email must be copied to Brother Ma.

If it weren't for Liu Zhiping, such a large company wouldn't be able to manage. It can be said that Liu Zhiping is equivalent to Penguin's butler.

Now Cao Yang dug him over to save him a lot of trouble, otherwise he would care about everything and experience it himself. Cao Yang felt that if this continues, he would die suddenly.

Liu Zhiping previously served as Chief Operating Officer of the Telecom, Media and Technology Industry Group of Goldman Sachs Asia Investment Banking Department.

The last time Liu Zhiping handled the merger and acquisition of Xingyue Company and the establishment of a wholly-owned subsidiary in Xiangjiang.

So far, Bomi's largest capital reserves are still the 911 stock trading that time.

911 Cao Yang made a profit of 1.5 billion US dollars from the US stock market and cashed out 300 million US dollars. The remaining 1.2 billion was reinvested in the US market, holding the largest 3.1% stake in Apple. Apple also provided a board seat for Bomi, but Cao Yang never cared about this matter.

After all, since investing in the US stock market that year, the US stock market has come out of a downturn and entered a period of stable development. Nasdaq has gradually recovered and recovered its lost territory. So far, the US$1.2 billion that Cao Yang had previously stayed in the US stock market has increased by more than three times, almost as close to US$4 billion.

Moreover, this amount will gradually increase as the potential stocks continue to soar.

After several previous cooperations, Liu Zhiping has been observing the trends of Bomi and Cao Yang, especially in recent times, Boss Cao's various big moves have caused a bloody storm in the Internet industry.

Liu Zhiping still admires Cao Yang very much, and the two of them feel that they wish they had met too late.

Boss Cao acts decisively and uses strange tricks. It is hard for ordinary people to imagine what Boss Cao will do next. But this person can take every step very well and ingeniously, and every decision made can bring unprecedented development to Bomi Company.

Whether it was the acquisition of Penguin or the later acquisition of East Island, Alpha Music, or the acquisition of the US Epic, every investment was amazing.

Liu Zhiping looked back at all what Boss Cao did, and felt that it was a bit accurate.

Not to mention the slutty operation in the 9/11 period really shocked Liu Zhiping.

So this time Cao Yang invited him to the company again, but Liu Zhiping did not refuse.

...

The position and authority that Cao Yang gave to Liu Zhiping was similar to that of Brother Ma in his previous life.

Liu Zhiping was hired by Cao Yang to become the company's chief strategic investment officer, responsible for all future strategic and investment projects of Bomi Group. At the same time, after Liu Zhiping arrived, he will serve as the company's executive director, mainly responsible for Bomi's daily management of things in the future.

As the CEO of the same level, Cao Yang will retreat behind the scenes and no longer manage the company's trivial details.

In this way, Cao Yang's hands and time can be liberated and used in places where he thinks it should take time.

At noon, Cao Yang brought Liu Zhiping, Liu Guangran, Ma Hao, Li Lanyun, Ai Xiaomi and the new Ding Yingfeng had a meal together.

In addition to Penguin’s Five Tiger Generals and Shizuki’s Nao Mushroom, and Alpha Music’s Yang Junrong…

Almost this is Bomi's leadership team.

Everyone welcomed Liu Zhiping's arrival.

The purpose of Cao Yang's meal this time was mainly to support Liu Zhiping, which was equivalent to the prime minister he appointed.

He was a newcomer and was unfamiliar with the place. Cao Yang was afraid that he would not be able to convince the public, so he first brought the team to have a meal so that everyone could get to know each other.

Among the employees here, Liu Guangran has the oldest qualifications, has the longest time with Cao Yang, and is also the most valued by Cao Yang.

Fortunately, the biggest characteristic of Liu Guangran is that he is not greedy for power and is often willing to be a qualified tool person. So this time, Liu Guangran expressed his support for Liu Zhiping's arrival, and others were not able to say anything.

This is also Liu Guangran’s biggest advantage. He knows himself and believes in Cao Yang’s decision.

However, what I received was Cao Yang's unconditional trust in him and the best treatment in the industry.

So to say-

Everyone in the company can be abandoned by Cao Yang, except Liu Guangran.

You will never find such a program director who is capable of knowing the overall situation again.

Fortunately, Liu Zhiping has a high love, and is also very capable and has a strong background. He has also served as the chief operating officer of the Telecom, Media and Technology Industry Group of Goldman Sachs Asia Investment Banking Department.

So after dinner, everyone had a good initial impression of him.

It can also be regarded as laying a certain foundation for his future work.

Liu Zhiping acted very down-to-earth. Although he was from Xiangjiang, he was born in the imperial capital, so this time it almost felt like he was returning to his hometown.

...

After dinner, Liu Zhiping followed Cao Yang to his office alone to discuss the future development strategy of Bomi.

Liu Zhiping pulled a chair and sat down, took a teapot and poured good tea for Cao Yang. The two of them sat face to face.

In fact, the two of them had already talked about it once before. Because most of the ideas were consistent, Liu Zhiping agreed to work in Bomi.

So this time, Liu Zhiping mainly wanted to talk about the parts that he had never talked about before or had differences.

"Mr. Cao," said Liu Zhiping, "Although I haven't been in Bomi for this time, I have also conducted a lot of analysis and research on Bomi. I found that the company now has a relatively big problem, which may need to be solved within the next 3 to 5 years."

"Hmm? You said." Cao Yang raised his hand.

"That's right," Liu Zhiping mobilized the information about Bomi in his brain. "I found that Bomi's income source is relatively single, and a lot of income comes from games. The single enterprise structure actually faces high risks. This industrial structure is not conducive to becoming bigger and stronger in the future."

What Liu Zhiping said is indeed the current drawback of Bomi.

Because it is indeed as Liu Zhiping said, although Bomi has acquired many companies, and it seems that the industry is very large and has a grasp of both the island countries and the United States, these companies are still within the game scope and can be said to be a very single industrial chain.

A single business means hidden dangers.

To give the simplest example, if one day, the country suddenly says it will completely crack down on the game industry and all manufacturers can no longer develop and sell games, then Bomi Company may go bankrupt overnight.

Or, when it develops to a certain extent, Bomi encounters a game company that is stronger and larger than them. By that time, it is defeated or when the market shrinks, Bomi is in danger of a shipwreck.

Therefore, Liu Zhiping is very concerned about the industrial structure in this area.

Penguin looks healthier in its ecology, with instant messaging and related value-added services, but Penguin does not belong to Bomi.

It can only be regarded as a large Internet company controlled by Cao Yang.

Although Penguin can be regarded as Cao Yang's other hand and can cooperate with Bomi when it is important, it is another company after all.

As Bomi's chief strategic officer, Liu Zhiping prioritizes Bomi's own industrial development. As for whether the boss has other companies, these are not what Liu Zhiping cares about.

Now Bomi Group has only two real industries:

One, game

Two, music

This is why Liu Zhiping feels that the industry is single.

"So what do you think? What should we do in the future?" Cao Yang looked at him with interest.

In fact, Cao Yang has been thinking about this matter recently.

Cao Yang knew that Bomi's industry was single, but he had not yet expanded in other fields.

Except for Alpha's layout in the music field, other directions and investments can be said to be zero.

Liu Zhiping took a sip of tea and said calmly, "Get the penguin back first. Then split it up and go public. This is the first step."

"Yeah..." Cao Yang frowned.

Actually, it’s not impossible. Cao Yang had considered this issue before. At that time, his idea was not to put the eggs in a basket. Even if one day Bomi was gone, he would still have the penguin retreat, and the same would be true.

Now as Bomi and Penguin grow together, the contradictions are becoming increasingly prominent.

Penguin employees, especially Little Ma Ge's team, saw that Bomi Games took away a lot of interests that should belong to Penguin, and they also thought about setting up a game business unit in Penguin.
To be continued...