Chapter 239 The sky-high steam car incandescent exits the kingdom(1/2)
This steam car is very big and is a mid-size car.
From the inside to the outside, the decoration is very luxurious, and there are even a lot of pure gold decorations! Moreover, the interior space is very large, and it is more than enough to hold two beds.
This is obviously prepared for the boss.
"This is a business vehicle launched by our company, divided into Business No. 1 and Business No. 2. It is specially prepared for all bosses!"
While Jessica was speaking, the fourth car also lifted the gray cloth.
Compared with the third car, the fourth car is similar in appearance, but it is relatively simple inside and outside, not as luxurious as before. Of course, this is only relative. Compared with ordinary steam cars, it is still much more high-end.
[The book-chasing app recommended by an old book friend who has known me for ten years, wild fruit reading! It's so easy to use. I drive and pass the time by reading aloud before going to bed. You can download it here www. ]
The positioning of this car is for some small bosses or the younger brothers of the big bosses.
After all, steamed cars are high-end products. Luo Yin, the first batch of cars to be launched, are targeting these bosses.
Sure enough, these two steam cars instantly attracted the attention of almost all the guests.
The two cheetahs just now were driven by themselves. This business car was obviously riding by itself.
This has made many people difficult. Which one should I buy?
Of course, there are also people who are not short of money saying that they buy two or even four!
Jessica also asked the guests to experience these two business cars. This time, the new car was released, and these guests were the main players in purchasing, so they must have to experience them all.
As for the onlookers outside, they naturally felt itchy, but unfortunately some policemen stopped them and couldn't get through. Otherwise, they would have to experience it with shamelessness.
About half an hour later, the guests had almost finished their experience. Jessica picked up the horn again and said:
"Then the next step is to announce the selling price!"
The scene was instantly quiet.
The guests also raised their ears. Although these four cars are very good, if the price is too expensive, they probably won’t be able to buy too many. If the price is right, buying a few of them will not be a problem!
Jessica smiled and said:
"First of all, the Cheetah convertible version, priced at 190,000!"
As soon as this price comes out, ordinary people take a breath and think it's so expensive!
And those guests and rich people breathed a sigh of relief.
The price is nearly 200,000 yuan, which is indeed expensive. But judging from the quality today, it is not expensive!
Ordinary domestic steamed cars are sold for about 50,000 yuan, joint venture cars are sold for more than 100,000 yuan, and those imported cars are sold for more than 150,000 yuan.
Although the price of 190,000 is more expensive than some imported cars, the imported cars are all ordinary steamed cars, and there is no way to compare with Chenxi steamed cars!
From this point of view, this price of less than 200,000 yuan can be accepted by anyone who can afford this money.
As for those who can’t afford it, you just sell it for ten thousand yuan. As long as he can’t afford it, he also thinks it’s expensive.
But someone heard the difference in Jessica's words, and he asked:
"May I ask, what does it mean to start from 190,000?"
Jessica's smile became even brighter.
"Our Cheetah convertible version has three models, namely the Pioneer Edition priced at 199,999,000, the Deluxe Edition priced at 299,999,000, and the Premium Edition priced at 499,999,000!"
When everyone heard this, they were stunned.
Let’s spend more than 200,000 yuan on your 190,000 yuan!
But this is not the point, the point is that this car is divided into three levels! What is the operation?
In the previous steam car models, each model was only one level. It was not as fancy as Chenxi Company, and everyone didn’t understand it for a while.
Jessica said with a smile:
"The Cheetah Convertible Edition I see now is a luxury version, with a higher and more luxurious version than it. There are also a Pioneer version with a lower configuration than it."
After saying this, everyone probably understood.
The 19900000 is OK, and 299000000 can be accepted, but the 4990000000 is too expensive! Although the name of the noble version sounds very exciting, it is 500,000...
Of course, there were many rich people on the scene, and some people took a fancy to the most expensive and noble version.
It may not be good to be expensive, but good things must not be cheap. Just because of what Chenxi Company shows now, the most expensive version will definitely not be bad!
Especially this name sounds good, the noble version! It is very consistent with their identity when it comes to it!
Watching everyone whispering, Jessica continued:
"Then there is our Cheetah Hard Top Edition, priced at 219,999,000 yuan, and it is also divided into three levels, namely the Pioneer Edition 219,999,000 yuan, the Deluxe Edition 319,999,000 yuan, and the Premium Edition 519,999,000 yuan!"
The hard top is 20,000 yuan more than the soft top, which is quite reasonable.
"Then we have our Business No. 1 and Business No. 2, and each car has three versions!"
"Business No. 1 Pioneer Edition is 399,999,000, Deluxe Edition is 599,999,900, and Premium Edition is 999,999,999!"
"Business No. 2 Pioneer Edition is 299,999,000, Deluxe Edition is 399,999,000, and Premium Edition is 599,999,000!"
Listening to the announcement of the prices of these two cars, both ordinary people and guests, their mouths are so wide that they can stuff an egg.
Oh my God! The highest version of Business No. 1 is actually priced at one million!
At this price, you can buy a good company! For example, the tulip gum industry was worth at most one million when Luo Yin didn't come.
And this car actually sold for one million!
Is this crazy thinking about money? Or is the top version really that amazing?
Everyone started talking wildly, and even among the guests, many were dumbfounded.
Use one million to buy a car? Crazy!
Faced with these comments and doubts, Jessica's face remained unchanged.
The boss Luo Yin had already expected this situation. Luo Yin told her that these most expensive cars cannot be said to be IQ tax, but in fact they are not much different.
Their main purpose is not to make money, but to enhance the corporate style.
In fact, Luo Yin can make cheaper cars, such as a car worth 50,000, and he can make a lot of money.
If you sell these cheap cars, the sales volume will be absolutely large and the profit will be absolutely higher than now. But this may reduce the standard of Chenxi Company, and then give everyone the feeling that Chenxi Company is selling low-end cars.
When you release high-end cars in the future, everyone will think they are very expensive - you are just a low-end brand, why dare you buy so expensive?
Just like the 500 yuan, everyone generally thinks that this brand of car is something worth tens of thousands of yuan. If you sell a 500 yuan worth 200,000 yuan, people say you want to cheat money!
But if you first build high-end cars, put your positioning on the high-end ones, and then suddenly build low-end cars, it will give people a very worthwhile feeling.
For example, Tesla originally sold for 70 or 80 or even millions, and then suddenly came a car worth 300,000 yuan. This instantly made people feel: It's so worth it! This is a "luxury car" brand!
Therefore, Luo Yin must first establish his luxury car brand and improve his style, and then build cheap cars to increase sales and profits.
"Everyone, you can order the vehicle next!"
Jessica opened her mouth with a loud trumpet.
"But I want to remind you that the current cars in our Chenxi factory are limited. The ones ordered first are in stock, and then the ones ordered can only be queued for production..."
These words immediately made everyone feel a sense of inexplicable tension.
Then Jessica seemed to remember something and suddenly said:
"By the way, I almost forgot. Friends who hold invitations now can use the invitation to deduct 10,000 yuan from the invitation to place an order! Only these three days!"
hiss--
Deduct 10,000 yuan! So much money!
But... what we lack is this ten thousand yuan, what we lack is that nineteen thousand yuan!
Ordinary people looked at the guests on the scene with jealousy and enviousness.
The guests showed joy on their faces. They were all people who could afford it and were ready to buy it. They could save 10,000 yuan, which was so wonderful!
Soon, someone started ordering.
When Jessica introduced it, she just said some general information about the specific vehicle, and she couldn't read out all of it.
When these people order, they will see the corresponding documents, and each version of each car has detailed descriptions and comparisons.
Whatever is more and what is missing is written clearly.
This makes these people even more confused.
I want this thing and that thing too, but as I add it, it becomes the most expensive version... Stop it quickly, the premium version is too expensive and I can't afford it!
The press conference lasted for a day, and then took a break at noon. In the afternoon, Jessica continued to showcase the morning steam car.
It was not until the evening that the press conference officially ended. Jessica's voice was hoarse, but she didn't feel tired, but was very excited.
Because today's press conference was so successful!
She actually didn't expect to sell a few cars at the press conference. The press conference mainly showed everyone the first batch of new cars after the reform of Morningstar Company.
But perhaps it is because the car is very attractive, or maybe it is because there are many rich people coming today, and today's sales are really beyond her expectations.
Thirty cars sold in total!
Although most of them are the cheapest convertibles and hardtops, not many people buy Business No. 1 and 2, and no one buys the most expensive cars.
But even if it is the lowest-end, it is worth it!
Today's sales are about 8 million!
Jessica is not sure about the specific profit amount for the time being, but Luo Yin has said before that the profits of these cars will basically remain around 30 to 50%. The higher the configuration, the higher the profit.
Just count as 30%, that's the profit of 2 million!
To be continued...