Chapter 232 231: Future superstar endorsement plan, Shay's scene(1/5)
Chapter 232 231: Future superstar endorsement plan, Shay’s live education night!
Author: Grove Street Brothers
Chapter 232 231: Future superstar endorsement plan, Shay’s live education night!
Steak.Beans.Bryant.
Just look at Kobe's name and you'll know how stupid it is that his father is a foodie.
This is like a Chinese who named his big son Han Banana.
However, Kobe also proved with actual actions that the name is just a code name.
It doesn't matter what your name is, what matters is how capable you are.
There are so many people named Jordan in this world, but some Jordans can become basketball gods, while some Jordans can only become aunts.
Although Kobe's name is a bit funny, at this time, he is already one of the strongest high school players in Pennsylvania!
No, just now, Kobe was shooting against two defenders on the court, and then...
Not entering!
After one round, he turned his back and didn't touch the ball. After that, he spread his hands and complained to the referee. He already has the temperament of a star at a young age.
After spreading his hands, the three-point shot hit the front of the basket.
Even though he failed to score in three consecutive rounds, he was still reluctant to pass the ball to his teammates. No matter how many people were defending, he just fought hard.
Okay, this steak tastes great!
It’s authentic at first glance!
He is worthy of being the future No. 1 iron king in NBA history. His talent has been fully demonstrated in high school.
Kobe Bryant: It’s my last year of high school. I’m a little more independent. It’s okay. I’ll tell you about it next year!
Today's game is just an ordinary high school blacksmith match.
That No. 33 was also on the court playing iron normally.
However, all the film reels of reporters on the scene had been murdered.
Because during today's game, sitting on the sidelines were No. 4 pick Garnett and...
Shay the superstar!
No one thought that Shea did not go back after playing against Garnett last night, but stayed in Philadelphia to watch today's game.
People don't understand why Shay would be interested in a high school game. People only know that the expressions and states of Shay and Garnett are worth pondering.
Shea was relaxed in his seat, occasionally cheering and occasionally clapping for wonderful goals.
And what about Garnett?
He was like a student who was called to the principal's office. He obediently put his feet together and put his hands on his thighs, motionless and not even daring to express an expression.
A few minutes ago, after Kobe Bryant scored, Garnett was laughing.
But after Shay glanced at Garnett beside him, Garnett's smile didn't disappear gradually, but disappeared instantly!
He immediately regained his dull expression and sat motionless next to Shay.
He dare not move!
The young Garnett was really given PTSD by Shay. What Shay did last night gave young KG huge psychological trauma.
Now Shay could scare him half to death just by staring at him.
Let him go from a wild wolf to a homebody in an instant.
Garnett felt uncomfortable all over, and Shay sat next to him. He always felt like he couldn't breathe!
Garnett really couldn't understand why Shay showed up at his good friend Kobe's house!
And they even came to watch the game together!
What is the secret relationship between him and Kobe?
As far as KG knows, although Kobe's father is a former professional player, he has some connections in the basketball world.
But their family doesn’t know Shay either!
In the midst of the ordeal, Garnett remained motionless until the end of the game.
A big boy who was suspected of being manic has turned into a polite gentleman under Shay's patient and kind guidance.
Shay, a giant in basketball education!
After the game, Shai and Garnett walked onto the court at the same time to say hello to Kobe.
As a result, Steak and Beans hugged Shay first!
Garnett was completely confused. Aren't we friends?
Shay, who are you!?
It is no exaggeration to say that Shay is his father.
Fund owner dad!
Shay came to see Kobe this time to discuss a sneaker contract with him!
Shay's sneaker brand now, in addition to its marketing strategy, also needs a spokesperson with sufficient weight to increase its popularity.
It's obviously not enough for Shay to brag about himself alone.
Therefore, Shay decided to recruit these future top superstars in advance!
It's cheaper to sign them now than to wait until they become famous.
Because Kobe is still a student player, he cannot sign a commercial contract.
But Shay has to sort out the relationship in advance.
Do you think sneaker manufacturers really wait for the stars to be drafted and then spend a few days negotiating with the players?
Most brands get in touch with talented players early on.
Just like falling in love, living a harmonious life together is only the last step. Before that, men usually have to do a lot of preparation.
It is illegal to directly introduce the great harmony of life without any preparation!
For example, in the original history, Adidas specially produced sneakers with exclusive colors for James in high school, directly sponsored James' high school team, and designed James' signature shoes as early as 2001.
Just wait for Ajan to land in the league.
Then James was signed by the bad guys!
Don't ask, it's just that Adidiosi's brain was caught in the door, and when the contract was about to be signed at the critical moment, he suddenly bargained and lowered the contract amount.
So that all the efforts of the previous years were in vain.
It's equivalent to having a good relationship, but then it fell apart when it came to talking about the bride price.
In the past few years, Chun Chun was helping other people raise their wives.
But no matter what, you have to take action early on these young people who are in great demand.
Therefore, Shay found Kobe early.
Shay's shoes are not basketball shoes, so they will not affect Kobe's contract with other major basketball shoe manufacturers.
And generally, major sneaker manufacturers have mutually exclusive agreements.
For example, if a player signs a contract with Adidas, he cannot wear anything from Adidas, not even small accessories, not even for daily life. After all, they are competitors.
But since Shay's brand has not yet formed a large scale, there must be no similar targeted clauses in contracts with major manufacturers.
Shay has to take advantage of this loophole and get rid of all the future superstars first!
When it becomes bigger and stronger in the future and reaches a scale, all the raw rice will be cooked, and other brands will not be able to restrict their stars from wearing Shay's shoes in life.
Because it does not affect signing contracts with other big names, the Kobe family is very interested in Shay's invitation to sign a contract.
Shay will hand over the detailed contract coordination to Falke.
When the summer of 1996 arrives, Shay will have his first spokesperson!
Of course, Shay's goal is not just Kobe.
Xiao Aizi and Xie Yi on the other side have also taken care of it.
Based on the relationship between Xie Yi and AI, AI said that he is willing to let Xie Yi be the father of the sponsor even if he doesn’t need any money!
After all, if it weren't for Shea and John Thompson, Iverson wouldn't know where he would be hanging out right now.
However, Shay did not vote for AI in vain and still insisted on paying him endorsement fees.
As of now, AI and Kobe are the spokespersons that Shay can win with 100% success.
And these two will be the top superstars in the league in the future!
Iverson was even more of a fashionista who wore street-style clothes in that era, and his endorsement effect is sure to be unparalleled.
To be continued...