Zhang Yang's popularity in China has indeed opened the eyes of the whole Manchester City team.

Manchester City stayed in China for four days. In four days, Manchester City set off a blue Manchester City craze in China. Fans wearing blue Manchester City jerseys can be seen everywhere on the streets. It should be pointed out that they are all wearing Manchester City's No.10 jerseys, which belong to Zhang Yang. Occasionally, you can see the No.17 jerseys in it. It is Sun Jihai's jersey. As a veteran who has played for many years and the Chinese player who has been abroad for the most successful time before Zhang Yang, Sun Jihai still has a certain influence. Of course, if Sun Jihai's influence is compared to a land lake, Zhang Yang is a magnificent sea!

Manchester City Club General Manager Cook had to sigh when he saw this scene: "I'm afraid that even if Real Madrid comes, it will not be able to produce such an effect."

You know, Manchester City is just a mid- and lower-level team in the Premier League. Even if you have money now, they are more regarded as nouveau riche! Compared with super giants like Real Madrid that have won nine Champions League titles, that is the gap between babies and giants!

However, it is this kind of Manchester City that has caused a blue craze in China!

"In fact, it's all about showing off one person's credit." Alfaim naturally knew who was the key person. "His influence in China can only be described as 'terror'."

Alfaim is right.

In China, as long as there is a place where Zhang Yang appears, the traffic there will be congestion. A giant billboard with Zhang Yang's avatar stands on the skyscrapers, and the products related to him will definitely be popular. Merchants do not need to advertise at all. The name "Zhang Yang" is the best publicity. Especially after Zhang Yang's 75 million pounds was born, his influence reached an unprecedented height.

So far, Zhang Yang's advertising contract endorsed by the world's well-known brands, namely Renault Auto and Italian Police Sunglasses.

At present, these two products, especially Renault Auto, have begun to make a big move to the Asian market, especially the Chinese market, and they have also tasted the sweetness of signing a contract with Zhang Yang.

In the bustling areas of Beijing and Shanghai, the superstar billboard that advocates Renault has become the pride of this car brand.

This also made other giant crocodile merchants jealous.

Especially Adidas and Nike, they have always been eyeing Zhang Yang.

In the 2005/2006 season, when Zhang Yang first debuted, Adidas and Nike naturally disdained Zhang Yang, the rookie.

At that time, Puma once found Mendes and asked Zhang Yang to endorse him. However, Puma asked to sign a five-year long contract with Zhang Yang, which made Mendes very unhappy and refused. In Mendes's view, among sports brands, only Adidas or Nike can truly deserve Zhang Yang.

However, Zhang Yang had just become famous and only played in the Ligue 1. Adidas and Nike did not have the name of this guy in sight.

By the time of the 2006/2007 season, Zhang Yang was already a popular young actor who quickly became popular in football. At this time, Adidas and Nike finally noticed Zhang Yang and began to contact Mendes. However, they were cautious about Zhang Yang's future prospects, or in other words, they just thought Zhang Yang's future was better, but they did not think that Zhang Yang could reach a certain level that people looked up to, so the price they gave was naturally not too high.

In this way, Mendes naturally was not very happy. What he tailored for Zhang Yang was a high-quality route, and he would rather not sign than lower the price increase.

This situation began to change in the summer of 2007, with explosive growth and attracted the attention of many European giants. Finally, he joined AC Milan for 43 million euros.

At this time, Zhang Yang's value and strength could be said to have entered the ranks of superstars, and Adidas and Nike began to worry.

Especially Nike, they are most anxious. Why? Because the jersey of AC Milan Club is endorsed by Adidas, after Zhang Yang transferred to AC Milan, he naturally became closer to Adidas and was most likely to sign a contract with Adidas.

Sure enough, Adidas was ahead of Nike, but their bid did not satisfy Mendes. The most important thing was that Adidas wanted to sign a long-term contract with Zhang Yang, which Mendes disagreed with. He knew Zhang Yang's value very well. According to Zhang Yang's current growth rate, influence and value must be rising steadily. Mendes wished that Zhang Yang and the merchants they endorsed signed once a year. In this way, they could get the latest and increased endorsement fee every year. Of course, this is impossible.

Therefore, Mendes’ requirement for Adidas is to sign a contract for at most three years and raise a sky-high price for endorsement fees. Now, Adidas hesitated.

It doesn't matter if Adidas hesitates. Nike comes over. Although they know that it is unlikely to deal with Zhang Yang now. Zhang Yang is most likely to sign Adidas, but this does not prevent Nike from coming to disrupt the situation. They are willing to pay a higher endorsement fee than Adidas.

In this kind of thing, you are not afraid of no one coming to disrupt the situation, but you are afraid of no one coming to argue. Nike's disruption gave Mendes the confidence, and he insisted on not letting go of his asking price.

Adidas was unwilling to let go at first, but seeing Zhang Yang's performance getting better and better, the Serie A Golden Boot and the Champions League Golden Boot were almost won, and they could only start raising prices. Although they could not meet Mendes' requirements, the two sides were getting closer and closer to the level line that could reach a consensus.

Zhang Yang finally won the Serie A Golden Boot and the Champions League Golden Boot, and both of them broke the goal record. Adidas' eyes were shining, and the senior executives also spoke, sign Zhang Yang as soon as possible, and even consider getting close to Ronaldinho's treatment.

Just when the two sides were about to reach an agreement, the problem came.

Zhang Yang transferred to Manchester City, and he left AC Milan!

In fact, when Zhang Yang made a decision to transfer to Manchester City, Adidas also tried to persuade Zhang Yang. In Adidas's view, a team like Manchester City is not worthy of Zhang Yang at all, and well, not worthy of the superstars Adidas is going to sign. They directly said that it is hard to imagine that Adidas would treat players who play for Manchester City clubs as superstars.

However, Zhang Yang ignored Adidas' "dissuasion" and joined Manchester City. This made Adidas a little unhappy, and most importantly, they needed to conduct a new assessment of Zhang Yang's influence and value. The current situation is that Zhang Yang's transfer value of 75 million pounds has indeed made Zhang Yang the most expensive in the history of world football and his influence reached a peak. However, transferring to Manchester City has cast a shadow on Zhang Yang's future. Therefore, Adidas hesitated and said that they could continue to sign with Zhang Yang, but the endorsement fee should be reduced a little.

Now, before Mendes said NO, Zhang Yang got angry and directly suspended the negotiations with Adidas. Why? Of course, Zhang Yang would not be unable to get along with the money because of being angry, but because at this time, seeing Zhang Yang leave AC Milan, which is under Adidas, Nike realized that their opportunity had come and immediately began to intervene strongly.

Because Nike has almost lost Zhang Yang, the feeling is the most profound. This time, they gritted their teeth and wanted to sign Zhang Yang. Although Zhang Yang transferred to the unknown Manchester City, Nike's senior management decided to sign Zhang Yang at all costs after emergency consultations and would never miss this opportunity again.

So, now, Adidas and Nike are negotiating with Zhang Yang, and Nike seems to be closer to signing a sky-high contract with Zhang Yang.

It's a long way to go, but what is waiting for Zhang Yang now may be the most impressive commercial endorsement contract in football history. This requires him to make further decisions and negotiations after returning to Europe.

This young Chinese man from a grassroots background has gradually become one of the most eye-catching superstars in the world football world. It is not only in football, but also in many other aspects such as commercial market development.

In Zhang Yang's motherland, the entire Manchester City team combined is not even as popular as Zhang Yang's one person.

Manchester City club obviously knows this, so most of the time in China it is Zhang Yang's solo show. The whole Manchester City team is just a foil for Zhang Yang.

In the past few days, the media has been crazily hyping Zhang Yang’s grudges with the Chinese Football Association, hyping his slap after scoring the goal in the match against the Chinese National Olympic Team, and of course, his ‘true confession’ after scoring the third goal.

As the Chinese National Olympic Team's first game at the Beijing Olympics, which is closer to New Zealand, the media and fans are even more dissatisfied with the Chinese Football Association's insistence on excluding Zhang Yang from the national team.

However, to be honest, even the most optimistic fans now know that Zhang Yang cannot join the national team. With the holiday between him and the Chinese Football Association, he reached a peak of resentment. However, it was because he knew the result that the fans became even more angry. He was very angry. He scolded the Football Association.

On the morning of August 3, Zhang Yang and Manchester City left China.

After he was in trouble in China, he left casually. Zhang Yang returned to China this time and gave the Chinese Football Association a few shots, which also allowed domestic fans to witness his wonderful goal performance at close range. Of course, he gained something practical. In the past few days, Zhang Yang and two Chinese companies reached an agreement on endorsement. One is a famous national beverage company in China, and the other is a Chinese independent car brand. The cooperation between Zhang Yang and Renault expired at the end of the year, and this Chinese independent car brand has a lofty ambition and immediately found Zhang Yang and asked Zhang Yang to endorse him.

Li Ning Company also found Zhang Yang, but this most famous sports brand in China is a bit petty, and the price offered is much worse than that of Adidas or Nike. With the same endorsement fee, Zhang Yang will naturally take relatively good care of domestic national enterprises. However, he cannot be rich without making money, just to take care of national brands. Of course, Japanese companies are disdainful. When Toyota first offered such a large price, Zhang Yang didn't even look at it.

Manchester City's team returned to Manchester and the team had a day off.

At this time, the pace of the Premier League in the new season is getting closer and closer, and as the new season approaches, the teams in the transfer market have also begun their final madness.

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