The copywriting trio quickly found a drink bar outside by the lake to sit down. This was a rare and comfortable place. They found that more colleagues had arrived first, and everyone was discussing how to publish the manuscript.

Logically speaking, you must say good things if you collect money, but there must be a limit to this. If you advertise too hard, you will lose fans.

But if you don’t say it well, you’re afraid that the boss will not be able to explain it.

So, at this time, everyone began to discuss whether they could be unified to the same advertising standard. Even if they were not so good, they would not blame the public. The boss had no choice but to be responsible to the fans.

"I'm going to avoid Chinese elements and single-cheer dragon boat."

"I think Chinese elements can still be said, just say 'Mid-aged and elderly people who like Chinese elements will definitely like this place'."

"But isn't this warning to young people?"

"Otherwise? You have to be responsible for your fans."

"But the boss will mind writing this way. I think it's almost like crossing out middle-aged and elderly people."

"Good idea, everyone writes that."

Although the discussion was very lively, in fact, there was a layer of shameful haze hidden in everyone's eyes.

Many of them, while answering this advertisement, also took on public relations on the banks of Hei Xiaoyin Lake.

It is reasonable to do one by one, but it is too obvious to do both items at the same time.

In particular, the boss has a clear hint that they ask them to do some secret articles in the copywriting and secretly compare the two sides, one praises and one criticism.

This technical difficulty can be said to be extremely high.

Everyone eventually left with a complicated mood, and many people even gave up the advertisement directly. Most of these people are free media people outside the system and are responsible for their popularity. Most of the editors within the system have no choice. Compared with their media, they need to be responsible for their direct leaders.

It is worth mentioning that these online media people who rely on content to attract traffic and then make money by helping promote products to promote products are already considered a very honest group of people. Although the content is of varying quality, this is the same reasonable behavior as most TV stations attract audiences by making programs and then making profits by selling advertisements.

Perhaps inspired by the film industry, Yu Yongmao introduced "friends in the film industry" to Zhang Dongtao, and asked him for help in the promotion. According to Yu Yongmao, he is the "super military advisor" in the Internet era.

Military advisors often don’t need to go to the front line to fight. A brilliant plan is better than a hundred thousand soldiers, and they can win thousands of miles away.

Such a grand introduction made Zhang Dongtao feel that this matter was mysterious. Although it is difficult to evaluate Yu Yongmao's aesthetic, Mr. Yu has been a person who has been in society for many years. Why is he so easily fooled?

Therefore, Zhang Dongtao went with a question and a defensive attitude, and could expose the other party on the spot if necessary. Although the company and the project are the final say of Mr. Yu, it is necessary to explain things that are too ridiculous, otherwise everyone will be treated as a joke in the future.

Zhang Dongtao made full preparations. Whether the other party was a big fool or a sarcastic broker who brags about the sky, he had a way to suppress the other party and prevent him from further bewitching President Yu.

However, when Zhang Dongtao saw this "movie friend" nicknamed "Patrick Star", he panicked.

His abacus was wrong, and he missed all of them. His years of experience were completely lost when facing Patrick.

Pai Daxing is a handsome intellectual. He is wearing a suit and without glasses. He is clean and clean. He doesn't have many luxury goods. His watches are exquisite but not famous brands. His leather shoes are very clean but not shiny. Such an image should be a young elite in the financial or IT circle, so why did he become Mr. Yu's friend?

In the private room in the hotel cafe, when Zhang Dongtao learned that Pai Daxing was a doctorate in the Department of Philosophy at the top ten universities in China, he became even more up and down.

"Mr. Yu said you are a person in the film industry?" Zhang Dongtao was a little confused.

Pai Daxing smiled and said, "It's half. I have not actually participated in any movie production. I intervened in the publicity stage and have also done other projects. I just cooperated with the film distributors more, and I was invited to dinner during the New Year."

"Confirm again, are you...Philosophy Department?"

"Haha." Pai Daxing waved his hand and joked, "My major has been ridiculed a lot. It is indeed a detriment to the word 'philosophy' when applied to this aspect. Don't worry, just do it well."

Zhang Dongtao found that he actually liked this person's temperament very much. He immediately took a sip of herbal tea and stabilized it, and then said: "About this matter, I will first talk about my personal attitude, which does not represent the position of Mr. Yu's company."

"Please, please." Pai Daxing said, "It goes without saying that it is too obscure. I'm afraid I won't understand it, just explain it directly."

"Well, I may not understand your industry very much. If you offend me, you will be more responsible." Zhang Dongtao then said, "About black public relations..."

"Implant Impression Public Relations." Patrick said softly, "You keep going."

"Sorry, I think this public relations matter may work in the film industry. After all, the box office depends on just one week. Whoever is in the limelight can take advantage of it. Sometimes a copywriting is really worth hundreds of millions. But the hotel and tourism industry is a long-term transaction, and it is meaningless to engage in mutual shady. Even if the limelight is over in one or two weeks, the efficiency will be very low, and it will even cause a rebound. I personally think this matter needs to be considered again. Furthermore, I think China Garden and Xiaoyin Lakeside are completely different types of products, and there is no direct market conflict. Our energy and focus should be on Yinlan Club, which is the counterpart product."

Pai Daxing nodded repeatedly when he heard this, and after sorting out his thoughts, he said, "Have you heard the word "Little Fresh Meat?"

"Hear, does it matter?"

"Give me some time." Pai Daxing said, "You have been talking about black PR. I interrupt you not because I feel offended, but because I want you to understand the truth. What I do is not that kind of crude thing, but implantable impression PR. I know you don't understand this word. It doesn't matter. Please think about young and handsome guys. This is just a very normal noun. It has even been a compliment for a long time, but now it is linked to concepts such as 'golden jade and jade are scattered' and 'sissy'. This can be called the most extreme mutation in the evolution of Chinese. I want to tell you that this is implantable impression."
Chapter completed!