In recent years, there have been few film and television dramas on the market with historical themes. In addition to the past because the era of blockbusters has passed and the audience is no longer keen on pursuing large scenes of ancient costumes, the more important review has been slightly relaxed.

In the past, great directors made costume blockbusters because costume movies were easy to shoot some big scenes. This high investment could easily lead to high box office, so the audience would be fine. In addition, costume movies were easier to pass the review!

However, in recent years, with the rise of the new generation of directors, domestic genre films have expanded to a large extent, especially domestic comedy films, which have achieved many box office results and are not very high investment.

The key is that urban comedy themes can easily recover costs.

Take "Knocking on the Gate of Heaven" as an example. The communication software, snacks, drinks, and wine involved can all be sponsored. Think about it, Bai Xiaofei, as the director of only one online drama, can discuss nearly 8 million advertisement implants. If it is more famous, it is not impossible to add 0!

With this income, many movie investments can be recovered half of them.

Costume movies are awkward, with a very single income. It seems that in addition to the box office, there is only a little TV copyright and online copyright income. You can’t implant modern advertisements in costume movies, right?

As for developing games, brother, how many people are willing to give money to game companies now?

They are all very smart!

In a word, costume movies are too risky!

Haven’t you seen that even Yu Ma’s “Palace Lock Agarwood” has a box office of only more than 50 million, almost losing money!

In this way, if you were a production company, what would you do?

Of course, you choose urban-themed films and TV series!

Generally speaking, if you choose the costume type, there must be a big director to support you. For example, Director Kai Ge, Director Chen will not shoot bad movies, cross it out, and you should not shoot bad movies!

Look at his works, "Mei Lanfang", "Orphan of Zhao", "The Legend of the Demon Cat", and all of them are big productions.

All of them lost money...

The Huayi brothers dare not mess with costume films and TV series casually. Bona tried the waters of costume martial arts, and probably never dared to do so since then - I am afraid!

Chen Laoba didn't know what he thought, but he actually believed the fool and spent 300 million to film a movie called "The Legend of Chu and Han"...

300 million!

If you have to sell a community, you may not necessarily make so much money!

This hasn't included promotions yet!

Perhaps "Knocking on the Door of Heaven" gave Yongsheng confidence, so they spent a lot of effort to promote "The Legend of Chu and Han", and even the headlines of Yongsheng Film's official website were "The "Chu and Han" will be released, who will be the ups and downs?"

Ouyang Fenjin knew very well how much the company valued this drama, otherwise he would not have given up such a good schedule in mid-November.

Unfortunately, reality has given Yongsheng Pictures and Ouyang Fenjin a heavy blow: the box office of 22 million in a single day, and the eye-catching data even gave the box office expectation of the final box office of 1.2 performance...

Especially the reputation is even worse!

Take a random paragraph.

"The winner is the gangster, the loser is the noble; I am the knife and the history is the meat. In addition to the Marquis of Huaiyin, everyone is the beast; for the sake of box office, they make up random things!"

"This screenwriter is Anne Baby, are the dialogue and narration so pretentious?"

"This is a parallel universe time travel drama, right?"

Douban scored 30,000 people, and the score on the first day was 4.8 points!

The reputation is so bad!

The first day's results were not ideal and the reputation was bad. What is this?

Blood loss!

Ouyang Fenjin collapsed!

Yesterday, Ouyang was still a star in the directorial industry who was highly anticipated. He said seriously in an interview with reporters: We are not shooting history books or documentaries. No one should talk about history? There is a lot of room for the choice and filling of historical themes. I respect history very much. I definitely won’t film Liu Bang running away by urination, and the audience will definitely scold him how it is possible! I respect some of the lessons reflected in history. What I see is not just as simple as Xiang Yu and Liu Bang, but a very connotative thing.

He is very willing to believe that some audiences understand him!

In fact, when deciding to do this project, a senior advised him that it would be better not to invest more than 100 million yuan, otherwise it would be difficult to recover the cost.

Unless you can find the elder brother!

It is impossible for ordinary stars to have such great appeal.

He doesn't believe it!

The mainland market is so huge that even a non-nutritious comedy like "Lost in Thailand" and "Lost in Hong Kong" can exceed one billion, and the box office of blockbusters will definitely be higher!

...

Chen Laoba received news of a box office defeat in "The Legend of Chu and Han" during the morning meal.

An investment of 300 million yuan can bring about an income of about 40 million yuan...

Stepping on the horse!

He was so angry that he almost smashed his phone!

Thanks to the future daughter-in-law, she was also at the dinner table. Chen Laoba said in a tone of ancient Jingwu: "I understand, well, at 9:30, let's hold a meeting to discuss it, OK, that's it..."

Hang off the phone and looked at a few curious eyes. Chen Laoba smiled and comforted: "It's okay, the company has some minor problems, eat, eat!"

“…”

Gu Nianxi and Xiaojiu looked at each other, but Xiaojiu said: "Dad, "The Legend of Chu and Han" failed at the box office..."

"How do you know?"

"…We have eye sight data, we knew it was there last night!"

"I knew it last night?"

Chen Laoba suddenly realized something and asked: "In other words, everyone in the circle knows it?"

“…It’s almost the same!”

"Hong Kong people really can't believe it!"

You can lose the box office, but you can’t lose face!

For people with the identity of Chen Laoba, what is the purpose of spending money to make movies?

Of course, you are enjoying the benefits brought by the identity of a well-known filmmaker, which is widely known for personal identity.

The big old man managed his IP very beautifully, and he stood there with the four kings of the show-off world!

Every time I hear someone say that I will set a small goal and make him 100 million first, Chen Laoba is very envious because he thinks this way, but Lao Wang is first registered!

You can't pretend to be someone else, and your movies are not as good as others...

Next time the entrepreneurs gather, I will be lowered by him again!

What's the point of living?

Chen Laoba couldn't help but swear words.

“…What are you saying in front of the child?”

Aunt Ba doesn’t care about her husband’s career, she pays more attention to her own family.

"I can't help it, sorry... Everyone eat first, I'll call."

...

"What's wrong with your dad?"

After so many years of marriage, I rarely see Chen Laoba losing his composure at home. At the beginning, the housing prices fell, but I didn’t see him react so much!

Aunt Ba couldn't help asking her son.

"Oh, the movie is losing money!"

Xiao Jiu summarized it in a concise and concise manner.

"Lost? How much did you lose?"

"I'll count it..."

He hurriedly pushed Gu Nianxi, who was sitting beside him, and the latter said: "The final box office of 380 million yuan is likely to be less than 150 million yuan, plus subsequent overseas copyright marketing, TV copyright, and online copyright, it should lose about 200 million yuan!"

"Two million!"

Aunt Ba couldn't help swallowing, this is 200 million!

"...No, why do you lose so much in making a movie? I remember Xiaobai's movies had a box office of more than one billion!"
Chapter completed!