After the meeting, Chen Yufeng was full of doubts and looked for Zhao Xuming's phone number in his mobile address book while trying to figure out the true meaning of Mr. Pei's words.

What puzzled him was that Mr. Pei said that money was not the first priority, friendship and sincerity were the first priority.

What is friendship and sincerity?

All live broadcast platforms are competitors and have no friendship with each other. What friendship and sincerity can you say?

If you sell the broadcasting rights cheaply, you will not only not gain friendship, but you will also be mocked by other live broadcast platforms for being stupid and naive in private.

So Mr. Pei's intention is definitely not to sell the broadcasting rights at a low price.

The so-called friendship and sincerity should be put first, which means putting the other party’s friendship and sincerity towards Rabbit Tie Live is the first.

The other party’s friendship and sincerity depends on the other party’s performance.

Moreover, President Pei specifically emphasized that the focus is not money, but something other than money.

What are these things?

Chen Yufeng couldn't think of it very well, not to mention that even if he thought of it, it was not easy to talk about it directly, and it seemed a bit like blackmailing.

But it doesn't matter. The vice presidents of various live broadcast platforms can fully utilize their subjective initiative and take the initiative to propose it. Chen Yufeng can consider and consider it based on the conditions proposed by everyone.

Thinking of this, Chen Yufeng felt roughly confident and immediately called Zhao Xuming.

"Hey? Mr. Chen, is there anything wrong?" Zhao Xuming's voice was very enthusiastic on the other end of the phone.

After all, Rabbit Tie Live and ICL League are still in the honeymoon period, and the previous cooperation is quite pleasant. Although most of the popularity has been made by Rabbit Tie Live, Zhao Xuming is also a profitable person, so his attitude is still very positive.

Chen Yufeng reposted Mr. Pei's words, which means that he intends to distribute the broadcast rights of the ICL League.

Strictly speaking, after buying the exclusive broadcast rights of the ICL League, Tuwei Live can distribute it at will without violating the current contract, and there is no need to seek opinions from the head companies and Longyu Group.

But I have to say one thing.

On the one hand, it is out of politeness, and on the other hand, it is more convenient to come forward with Zhao Xuming to contact the person in charge of all live broadcast platforms.

Zhao Xuming's voice instantly increased by several octaves: "Really?"

There was a little bit of surprise in my surprise.

What does Pei always think, how could he choose to sell the broadcast rights of the ICL League at this critical moment?

Now the ICL League is booming and the popularity is getting higher and higher!

In fact, for the finger companies and Longyu Group, it is definitely better to distribute the broadcast rights. Although the revenue of the broadcast rights this time has nothing to do with them, the popularity is different after all.

There is no doubt that ICL leagues live on multiple platforms, there will definitely be more audiences, the popularity will definitely be higher, and the publicity will definitely be greater.

In other words, this matter will definitely be beneficial to Zhao Xuming and the Finger Company.

On the contrary, for Rabbit-tail live broadcast, distribution means no longer being solo broadcasts. While making money, it also gives up the opportunity to attract traffic to Rabbit-tail live broadcasts and bring more popularity. It looks a bit short-sighted and not very much like Mr. Pei’s actions.

If Chen Yufeng had not mentioned this, Zhao Xuming would definitely not have mentioned it himself and would not have made any trouble.

But since Chen Yufeng took the initiative to mention it, and it was Mr. Pei's intention, it was of course a big wish!

Zhao Xuming said: "Let's do this, Mr. Chen, I'll go and make an appointment with the heads of several live broadcast platforms. I'll have a meal at the Magic City tomorrow and have a detailed discussion when meeting each other. How about it?"

Chen Yufeng knew that such a big thing would definitely not be finalized online directly, and he would definitely have to meet him, so he agreed immediately.

Moreover, Chen Yufeng also took this opportunity to give some hints to the person in charge of various live broadcast platforms, so that they could think about how they should show their "friendship" and "sincerity".

...

...

Tuesday, March 13.

Magic City, Longyu Group Headquarters.

"Oh, Mr. Chen, please come in there!"

"Mr. Zhu is here? Please come in quickly."

"President Peng, Mr. Liu, come on, you are already in the conference room."

Zhao Xuming was full of spring breeze and was entertained attentively.

Of course he had reason to be happy.

Previously, the vice presidents of these live broadcast platforms thought it was expensive to buy the broadcast rights of the ICL League for 70 to 80 million yuan. They called these people one by one, but they refused repeatedly and were unwilling to buy them.

Now, it’s hard for these people to come to the Magic City and then buy back the broadcast rights of the ICL League?

Of course, Longyu Group cannot make a penny in this distribution broadcasting rights, but the same thing is said, there is no money, but it is popular, so Zhao Xuming is definitely not losing money.

Although the vice presidents of these live broadcast platforms were a little embarrassed, they still smiled.

As for business, although there was a little friction before, since Mr. Pei was willing to sell the broadcast rights of the ICL League and share these popularity with everyone, that is of course a good thing.

Soon, everyone sat down in the conference room and prepared to start talking about the main things.

Chen Yufeng actually called these people yesterday and briefly communicated with them. Everyone knew everything about this time, so after a brief introduction by Chen Yufeng and Zhao Xuming, they quickly got to the point.

Chen Yufeng looked around the vice presidents of the live broadcast platforms that were present today. There were some familiar faces here and some who didn’t know each other.

There were seven or eight people coming today, but in the end, only three or five platforms may be able to make a deal. But this does not affect other platforms coming to join in the fun.

Chen Yufeng said: "Everyone, this time, Mr. Pei said that money is secondary, and the key is to depend on your sincerity. How are you thinking about it?"

The vice presidents of several live broadcast platforms looked at each other, but in fact everyone had an idea in their minds, but they were not sure who spoke first.

Finally, it was Liu Liang, who was broadcasting on ZZ, who spoke first.

"Mr. Chen, Mr. Pei's sincerity is of course easy to say. Money is definitely on the one hand. We decided to give 12 million to buy the broadcast rights of the ICL League."

"In addition, there are several anchors on our platform who play GOG and ioi, and they are also given to Mr. Pei during the contract period! We will pay the salary as per the two-year contract period, and it will be worth 1 million."

Peng Bin of Waiwai Live said: "We have paid 10 million here. In addition, we have also made a live broadcast program. Each episode is popular and you can get free broadcast rights. Of course, we also have a few good anchors here..."

Zhu Yan from Langya Live said: "We have a mobile game with a very good popularity, which is exclusive. Although it is not very popular, it is still worth a little money. In addition, we will bid 11 million."

Another live broadcast platform said: "Sorry, Mr. Chen, our cash flow has been a little tight recently, and we can get up to 8 million. However... we happened to have a dispute with a big anchor recently and have already hidden him. We can just go with the flow and give it to Tuwei Live. We will pay the three-year contract with him, which is about 5 million. If you go to your side to live, we will pay the salary as per the way. Do you think it's okay?"

The bids of several live broadcast platforms vary, but including the attached content, the value is basically around 13 million.

After receiving a call from Chen Yufeng yesterday, these vice presidents were wondering, what does Mr. Pei mean?

Money is not the first priority, so it must be that Mr. Pei needs to broadcast more live content for Rabbit Tie Live!

Anyone can see that the live content of Tuwei Live is relatively single, and there are basically no reliable big anchors. The website popularity depends entirely on the GPL and ICL. Once the game is finished, the website popularity can be reduced by more than half.

Since it is a lack of content, Mr. Pei's attitude is very clear.

The money can be only a part of it, but all live broadcast platforms have to hand over some live broadcast content to exchange for the broadcast rights of the ICL League!

These vice presidents thought about it for a while. President Pei had repeatedly emphasized the keyword "sincerity", so the money must not be less.

Mr. Pei is so good at calculating. If the offer is too low, it will be impossible for Mr. Pei to be angry and stop selling it?

After all, Pei is always on Diaoyutai now. The broadcasting rights of this ICL League are OK, but not, but only one, and many other companies are OK.

The reason why Mr. Pei didn't explain it clearly was that he had to look at the sincerity of each live broadcast platform. A platform without sincerity would definitely be recorded by Mr. Pei.

Considering the current high popularity of the ICL League, 13 million is a relatively high but sincere price.

Although the money is inflated, after all, Longyu Group and Tuwei Live have invested a lot of resources and taken risks in order to promote the ICL league. These platforms can only be regarded as picking fruits, and it is reasonable to pay some premiums.

As for the live broadcast content that is provided outside of money, there are obviously only two types.

The first is a competition and program with exclusive broadcast rights. Giving the broadcast rights to Rabbit Tie Live can save a certain amount of money; the other is a host, whoever does not deal with the platform, just take this opportunity to pack and send it away.

For example, one of the live broadcast platforms is having a conflict with one of its own big anchors.

The platform repeatedly hinted that the anchor asked the audience for gifts and made a list, but the anchor refused five times and repeatedly, signed a big contract but could not give the website enough profit. The vice president of the platform had long disliked him. He took this opportunity to discount the contract and offset part of the money sold for the ICL League broadcasting rights.

Although the salary of this anchor is still paid by this platform, it is quite appropriate to get rid of an anchor who is not profitable and get the live broadcast rights of the ICL League.

What surprised Zhao Xuming and Chen Yufeng was that there were actually five live broadcast platforms that bid this time!

The main reason is this special payment method.

Instead of just taking out 13 million, you can only take out 70 to 8 million. Others can be discounted using other content resources on the platform. Some exclusive content will be distributed to Tuwei Live to exchange for the broadcasting rights of the ICL League. These platforms feel that they are not losing money.

Therefore, some live broadcast platforms with relatively tight cash flow have also become more thoughtful.

The broadcast rights of the ICL League this time are different from before.

Before, no one was sure whether it could be popular, so everyone hesitated and was not very decisive in the action. Now seeing Mr. Pei taking the lead, the ICL League is getting better and better, and several major live broadcast platforms are all rushing to...

Naturally, other live broadcast platforms can’t sit still!

This is like the same product. If there is no customer around, most passers-by will not take a look at it; but if there are people around, everyone must go and see it!

Therefore, the vice presidents of these platforms bid one after another and then looked at Chen Yufeng with anticipation.

Although these exclusive resources, anchors, and Tuwei live broadcasts should be lacking, in fact, it does have more or less a meaning of "forced collection".

It’s hard to say whether Chen Yufeng and President Pei are willing to accept it, so these vice presidents are a little nervous.

Chen Yufeng finished listening carefully and nodded slightly.

He could feel that these platforms had the intention of forcibly making up. For example, one of the platforms sent a big anchor who was having a conflict, while the other platform discounted a relatively unpopular sports competition, and another platform simply packaged more than 20 contracted anchors that were not very effective...
To be continued...