"Ha? Other live broadcast websites are doing video on demand and playback function? Please also ask a special editing team to edit these anchors?"

"What? I learned from us?"

After listening to the report from Ma Yang and Chen Yufeng, Pei Qian's head was filled with question marks and his face was confused.

What's the matter with this?

According to Chen Yufeng, he had just received news from Waiwai Live, saying that several larger live broadcast platforms, including zz live broadcast, are starting to develop the recording, on-demand and playback functions of anchor videos, and are looking for special editors to cut videos for anchors and put them on the anchor’s personal channel.

That's what happened these two days.

These live broadcast platforms are now at the most intense time, and they have installed undercover agents between each other. As long as one live broadcast platform comes up with a new feature, other live broadcast platforms will follow up immediately, not wanting to fall behind in this money-burning battle and lose the opportunity.

Although Liu Liang, the vice president of zz live broadcast, wants to keep it confidential, how can this matter be kept confidential? Developing a function involves a large number of lower-level staff, and it is not too easy for other live broadcast platforms to spy on information.

So, this information went around and returned to Chen Yufeng.

Pei Qian and Chen Yufeng repeatedly confirmed it and finally realized that this function was first made by Rabbit Tie Live.

What Chen Yufeng is now confused about is that other live broadcast platforms have followed suit and how should they deal with the practice of plagiarizing Rabbit Tie Live?

Pei Qian fell into silence.

Find an editing team for the anchors, specializing in video on-demand and replay functions... Who came up with such a creative idea?

Isn't this a nonsense?

Some of the live broadcast platforms in Pei Qian’s memory did have similar functions, but none of them had a good effect, which could be said to be a waste of effort.

Because live broadcast and video are ultimately two different entertainment modes.

Videos are like regular meals, with various nutritional combinations and even placing shapes that must be done very well. The higher the information density, the higher the audience's acceptance.

Live streaming is more like snacks. As long as it is not too unpalatable, most people actually don’t care about the issue of nutritional balance, just keep their mouths off. Live streaming is nothing more than dancing, playing games, etc. The information density is very low. Most viewers want a sense of participation in real-time interaction with the anchor.

The difference between these two entertainment modes determines that it is difficult to connect the two modes of video and live streaming. Once the live streaming loses its real-time attributes and becomes a video, its "low value" attribute will be quickly amplified and no more viewers will watch it.

Because the audience watches live broadcasts, they are watching uncertainty and will no longer be interested in the determined results.

Even if you find someone to edit, the information density of the live broadcast is too low, even if it is edited into a video, it will still be very low. Unless you cut out more than ten minutes of essence from the live broadcast material for dozens of hours, the effect will still not be very good.

In other words, this model doesn't seem to be very reliable!

This wave, this wave was copied by other live broadcast platforms...

However, it seems that Chen Yufeng was able to come up with such a wrong decision for Rabbit Tie Live!

So how should this be handled?

Pei Qian thought about it for a moment and it was really confusing.

Tell other live broadcast platforms the truth, will they believe it?

However, not telling other live broadcast platforms the truth may lead to their spending money and their manpower being wasted. Other live broadcast platforms are hit and may give Rabbit Tie live broadcast opportunities, which is a big hidden danger.

As for Rabbit Tie Live, since this road cannot be done, they must be forced to increase their efforts!

Thinking of this, Pei Qian replied: "This idea is good. Tuwei Live must increase its efforts and spend money to find professional video editors. Try to all the anchors of Tuwei Live Live to be equipped with editors! All the salaries and benefits are also fully raised, and they will be based on Tengda's salary standards."

"As for other live broadcast platforms..."

"Tell them that this mode is only available for Rabbit Tail Live. There is no need to join in the fun. It has no meaning except wasting time, money and manpower."

Chen Yufeng was stunned for a moment: "Ah, Mr. Pei, what if they don't listen?"

Pei Qian was stunned for a moment.

I have to say that this possibility is very high.

Rabbit-tail Live keeps doing this model, and then tells other live broadcast platforms that this model is useless? People definitely don’t believe it.

Pei Qian sighed: "If you don't believe it, don't believe it. If they have too much money and have no place to spend it, they must burn it, and I can't stop it."

I can convert my personal property by burning money. What do you have to burn money?

But Pei Qian couldn't say it clearly, so he could only hope that these live broadcast platforms would be blessed with themselves.

Chen Yufeng hurriedly said, "Okay, Mr. Pei, I understand!"

After hanging up the phone, Chen Yufeng's expression became much more confident.

Ma Yang also listened throughout the whole process, and Dachang's face looked a little confused: "What does Brother Qian mean? Why is only Rabbit Tail Live able to play? Is this cheating other websites, or is it the truth?"

Chen Yufeng obviously read something from Mr. Pei's words, and his expression was full of confidence: "Mr. Pei's words are obviously seven points true and three points false!"

"I just heard that other live broadcast platforms were copying the Tuwei Live mode, so I was a little anxious. Now that Mr. Pei makes such a point, I suddenly understand!"

Ma Yang was still confused: "Ah? What do you understand?"

Chen Yufeng explained: "Mr. Ma, Mr. Pei said that this mode is only available for Rabbit Tail Live. Why? Because everyone's positioning is completely different!"

"At present, all the live content on Rabbit-tail live broadcasts are knowledge-sharing, which means that there is a lot of practical information. For example, a big guy gave a lecture for an hour, and the practical information inside had to be at least forty or fifty minutes. You only need to cut out an essence version of these forty or fifty minutes to ensure the information density."

"What is the live content on other live broadcast platforms? Game gameplay, singing and dancing, outdoors... It would be nice to cut out the essence of fifteen minutes in the four-hour live broadcast. Moreover, things of pure entertainment, even the pure essence version of the recorded broadcast, may not necessarily be watched by many people."

"Especially compared with their own platforms, there are many live broadcasts in progress. Why should the audience watch the recording?"

"So, Mr. Pei's words are true and false."

"A light and pleasing sentence, if other live broadcast platforms can give up this model, it is equivalent to defeating others without fighting, eliminating a small potential hidden danger; and if other live broadcast platforms continue to be strong and do not give up, we can be invincible!"

"Of course, Tuwei Live will also do other types of live broadcasts in the future, but our editing team will definitely focus on live broadcasts with high information density and sufficient information."

Ma Yang suddenly realized: "Oh... So that Brother Qian means this. But do we want to tell other platforms these things?"

Chen Yufeng shook his head: "Of course not!"

"We just said it vaguely, it looked like a bluff. Those who were scared would naturally give up. Those who were stubborn would let them continue to burn money. We would not lose anyway."

"Mr. Pei's positioning of Rabbit Tie Live has already made us invincible at the beginning. Because we are competing with other live broadcast platforms in a misplaced manner, they have nothing to do with us when they fight to death!"

"I'm trying to find a way to release the information. As for how other live broadcast platforms will interpret it... that's their business."

...

Yangcheng.

Liu Liang, vice president of zz live broadcast, was busy discussing the specific design plan of the new function with the product manager and programmer in the conference room, and a knock on the door came from outside.

Liu Liang was stunned for a moment: "Enter."

An employee walked in quickly and whispered a few words next to Liu Liang.

Liu Liang looked at the employee and an incredible expression appeared on his face: "Really?"

The employee's attitude is very confident: "It's true."

Liu Liang was speechless for a moment. He looked at the design plan in his hand, then looked at the product managers and programmers in the conference room, not knowing what to say.

The ups and downs of the past two days have been too fast!

The emergence of Rabbit Tail Live made Liu Liang feel like he was facing a great enemy, so he decided to develop a function similar to Rabbit Tail Live, which is both to prepare for the future and to defend in advance, and to bet on the future.

However, after Liu Liang told his product team about this matter, just one night, other live broadcast platforms knew about it and planned to develop similar functions!

Liu Liang was speechless, but there was nothing he could do. The competition between live broadcast platforms is so crazy now. Anyone who is one step slower may miss the opportunity.

You copy me, I copy you, everyone uses the same method, so don’t laugh at anyone.

So Liu Liang urged the product manager to hurry up and have a meeting immediately after making the design plan. He wanted to set up this function and start research and development immediately.

As a result, the employee came to report the message again and said that the Rabbit Tie Live seemed to know about this, but Mr. Pei said: This mode is only Rabbit Tie Live, and there is no need for other live broadcast platforms to join in the fun. It has no meaning except wasting time, money and manpower!

Now it was Liu Liang's turn to be confused.

Is this true or false?

Liu Liang was obviously hesitant, but after thinking for a while, he said: "No matter, let's do this function first!"

I just asked the product manager and programmer to have a meeting, but I turned around and said that this function would not be done. Where can I put the face of Mr. Liu?

Although Mr. Pei said that this function can only be played by Rabbit Tail Live, it is useless to do it on other platforms. How could it be that it is not a bluff? Maybe it is because he is afraid that other platforms will copy it, so he released this kind of news?

So Liu Liang decided to invest resources first to do this function, what if the effect is good?

The employee who came to report the news nodded: "Okay, Mr. Liu. Another thing is that the bidding for broadcast rights on the ICL has begun. In the past two days, the marketing department has been communicating with Longyu Group, and the price is 11 million yuan there..."

Liu Liang couldn't help but frown.

“11 million?”

"GPL's broadcast rights are only 12 million!"

Liu Liang was a little unhappy when he heard the price. Did the Finger Company and Longyu Group take themselves too seriously?

Indeed, gpl’s broadcast rights were sold for 12 million yuan, but how popular is gpl in China?

Most live broadcast platforms are willing to spend so much money to buy broadcast rights because they think it is more cost-effective to spend this money to buy GPL.

Why is icl priced at 11 million?

The current number of players in the national server ioi is very small, and the popularity of various events is not very high, and the audience base is not the same level.

GPL can sell for such a high price because GPL's preseason has been laid and warmed up for a long time, allowing all live broadcast platforms to clearly see the popularity of this event. After bidding for each other, the price has been raised to this point.

ICL has not accumulated popularity in preseason games, and it is a new league. Who knows what the popularity will be like if it really starts?

Now I spend 11 million to buy the broadcasting rights. If the popularity is low and no one watches it, wouldn’t it be a big loss?
Chapter completed!