Pei Qian only has four words about the current situation of the hosting gym.

Unacceptable!

It is obvious that all the regulations have been posted at the door, it is clearly prohibited from attracting customers, it is clearly set to set such an unreasonable price and it is also bundled with slutty takeaway...

Even the original gym customers have already moved to another gym.

Why are there so many customers? Why?

Pei Qian was very dissatisfied and wanted to find Guo Licheng to find out what was going on.

Guo Licheng had just finished teaching a student, and when he saw Mr. Pei enter the door, he hurriedly came over.

"Mr. Pei!" Guo Licheng smiled.

Don’t you have to smile? The gym was empty and no one cared about it. Guo Licheng could only sit in the rest area except for practicing by himself, which was very boring.

What about now? There is work to do!

For the first time, Guo Licheng felt that there was work to do, which was actually a happy thing.

When working in other gyms, he almost filled up his daily classes, but the feeling this brought him was not fulfilling, but fatigue.

This fatigue mainly comes from three aspects:

First of all, the private training mainly plays a role in supervision and companionship during the training process. After customizing the training plan for the students, you must do enough bench presses or sets of fixed movements when the students become familiar with each other. When the students become familiar with each other, the private training just stares at them. It is a pure physical job rather than a technical job, and there is no great sense of accomplishment.

Secondly, personal trainers must always bear the mental pressure of selling classes during their work.

Finally, because the time is very full, the coach has no time to exercise, so he can only wait for the gym to get off work in the evening and practice for more than an hour. The diet may not be well guaranteed, and over time you will feel fatigue.

But now, the feeling of fatigue that Guo Licheng used to be completely wiped out!

This model of hosting a gym is not to ignore customers at all, but to teach flexibly. When novices get started, they help them correct their movements. After the novices have fully adapted, the coach does not need to stand aside.

In this way, the coach can save time to guide others, or practice for a little while and take a break.

At the same time, there is no need to consider how to sell classes, and there is no too much interest relationship with the students. The coach can guide customers without psychological burden, and the customers do not need to be wary of the coach for promotion. The relationship between the two will be much more harmonious.

In addition, the fitness meals are provided by the matte takeaway, and the hosting gym does not allow overtime work. All of these coaches have received sufficient rest. Work no longer makes people suffer. They can better enjoy the happiness brought to themselves by fitness at work.

Therefore, Guo Licheng and the coaches are both energetic and full of motivation.

After practicing, I had nothing to do, so I naturally thought about how to provide better services to customers and enthusiastically guide those newcomers.

Of course, Pei Qian cannot see this information for the time being.

He could only vaguely feel that Guo Licheng's complexion seemed to be better and his mental state improved.

Pei Qian is obviously more concerned about the profitability of the gym now.

"Why are there so many people in the gym? Didn't you say you were not allowed to do marketing and recruit people? Then where did these customers come from? You can't come to me by yourself, right?" Pei Qian's expression was full of vigilance.

Guo Licheng was a little confused: "Mr. Pei, we did not do anything. They really came to him."

“Isn’t this what you expected?”

Pei Qian looked confused: "?"

Guo Licheng explained: "It's mainly because of the sign you set up!"

"What's wrong with the sign?" Pei Qian felt something was wrong in an instant.

Guo Licheng explained excitedly: "Your sign is so particular!"

"We had thought that this sign would have a dissuasion effect on customers, but we didn't expect that on the contrary, not only did we not persuade them to withdraw, but we attracted a group of people!"

"A student from Handong University passed by our store. Although he was persuaded to give up the price, he found it very interesting when he saw the content on the signboard, so he took a photo and sent it to his classmates."

"The rules of our gym make these people feel bright, so it quickly attracted the attention of a group of young people!"

"Of course, most people do not intend to consume because of a onlooker mentality, but there are always some customers who are not sensitive to prices who will come to experience it, which is the current customers!"

Pei Qian froze.

Only then did he realize that he seemed to have made an empiricist mistake!

The Moyu Internet Cafe erected a sign at the door before, which did have an immediate effect. For a long time, everyone left when they saw the price, and no one cared about the Moyu Internet Cafe.

Later, the Internet cafe became popular mainly because of Chen Lei, and Chen Lei was attracted to be a resident singer mainly because of Zhang Yuan, and it had nothing to do with the signboard.

Therefore, Pei Qian always felt that placing a sign at the door was a good way to persuade customers to retire.

But now he suddenly realized that the signs in the Moyu Internet Cafe and the gym are different!

The signboard of Moyu Internet Cafe says the price, including the price of surfing the Internet and the price of beverages. After seeing it, customers will only feel that it is expensive, they will not feel novel, and they will have no desire to share or spread.

But the signs for hosting fitness are written with a charging model, which is not only expensive, but also includes bundling and selling fitness meals and forcing fitness plans.

After seeing this, the customer's first reaction was not that the price was very expensive, but that the model was very interesting!

Because this is not what other gyms do.

Such an independent rule will of course trigger discussion, and some curious people will naturally take a look.

In other words, the sign at the entrance of the Moyu Internet Cafe is fine, but the sign at the entrance of the hosting fitness gym has problems, and it is very problematic!

Pei Qian, who realized his mistake, turned a little pale and said in silence for a moment: "Please remove the sign."

Guo Licheng thought for a while: "Mr. Pei, are you saying that the news has spread initially and the purpose of attracting nearby customers has been achieved. Removing the billboard will further attract more customers?"

Pei Qian: "…"

It’s not possible to put it in or withdraw it, so what’s going on!

Pei Qian decided not to worry about this issue anymore and said with a little sadness: "So... you wouldn't tell me that the gym is going to turn losses into profits, right?"

Guo Licheng was stunned for a moment, then shook his head: "Turn the loss into profit? Mr. Pei, you are too optimistic, you are going anywhere."

"I mean, the current situation of custody fitness is good, and it's improved a lot than it was at the beginning, but it's too early to turn losses into profits."

"You seem to see a lot of people now, but don't forget that today is Sunday."

"When it comes to Japan in the week, the gym will be in a peak traffic. If it is during the working day, the gym will become very deserted."

Hearing this, Pei Qian breathed a sigh of relief and felt like there was a way out.

Fortunately, it was so scared!

It made me think I was going to make a profit. It was really a false alarm.

Pei Qian wanted to drink something, but there was no tea or coffee in the gym, only pure water, so he had to take a glass of water and drink it casually.

If you think about it carefully, if there are more people on Sundays and are still deserted, it seems to be acceptable.

After all, the gym itself has complete equipment and the coach is responsible. Even if the price is unreasonable, there will always be some customers who are insensitive to the price to pay.

As long as there are fewer customers like this and profits cannot support expenses, that's fine.

Pei Qian relaxed a little.

But then he became alert again.

Although it is still far from profitability, it is not a big deal to have so many people in the gym on weekends, and it is easy to create the illusion that "the gym is very popular".

This definitely won't work!

Pei Qian feels that the current mode of persuading withdrawal in the gym is not perfect, so he should work harder and get multiple insurance so that he can feel at ease.

But how to do it specifically... Pei Qian has no good idea.

He decided to ask Guo Licheng.

"Is there any way to make fewer people coming to the gym on weekends?"

Guo Licheng was stunned for a moment: "Mr. Pei, what do you mean is to optimize passenger flow based on the load-bearing capacity of the gym, so that resources can be used more fully, and provide customers with a better experience?"

Pei Qian was silent for two seconds: "...It's almost the same."

Guo Licheng showed a surprised expression: "I wanted to report this to you before, but I didn't expect you to ask questions on your own initiative."

"It seems that you have a deep understanding of the operating model of the gym!"

"In fact, this problem is common in other gyms."

Pei Qian said curiously: "Oh? Then how did they solve it?"

Guo Licheng said: "They don't solve it. That's why I hesitate whether to report this matter to you."

"Other gyms just need to fool customers and leave them alone after applying for a card, and they don't care about the actual number of people carrying the gym. Sometimes when it comes to peak periods, such as weekends, the entire gym is completely overcrowded, and you have to queue up with equipment, run, or even take a shower."

"At this time, we rely entirely on customers' 'spontaneous adjustment', actively waiting in line, or picking fewer people to come. But even so, most customers have no choice but to come on weekends."

"Some customers don't want to come to the gym because they have too many people, and they are even more inclined to be in the mood. Anyway, the annual card money has been paid, so the gym hopes you won't come."

“So, this is a common problem.”

Pei Qian nodded: "Then do you think, how do you solve this problem?"

Guo Licheng hesitated for a moment and said, "To be honest, I have thought of a solution, that is, the cost is a bit high, and customers may not be able to accept it..."

Pei Qian's eyes lit up. Didn't you tell me this good idea earlier?

"Tell me quickly!" Pei Qian tried hard to maintain a calm expression.
To be continued...