Chapter 1007 First Week Box Office
Monday, April 23.
In the Moyu Internet Cafe, Pei Qian used his laptop to check the work reports sent by various departments while drinking coffee.
The situation is still very bad on "Mission and Choice".
The first week of the movie has already come out, reaching 170 million yuan. Although the first day's box office is only 22 million yuan, the box office has continued to rise afterwards.
The other movies all had the highest box office on the first day, and then began to decline sharply. However, "Mission and Choice" was just the opposite. After scoring 20 million in the first day, the momentum was still very amazing!
Many theaters are constantly adding screenings to "Mission and Choice", but the magic is that no matter how the screenings are increased, the attendance rate of "Mission and Choice" has not decreased significantly. Many people are even wondering where these new audiences come from?
What makes Pei Qian even more heartbreaking is that even professional movie viewing software like Dog Eye App is difficult to predict what the final box office of "Mission and Choice" will be.
When the box office of more than 20 million on the first day of "Mission and Choice", the estimated total box office of Dog Eye App is only 350 million, which is exactly the rhythm of losing all the underwear.
But on the third day, the box office of "Mission and Choice" suddenly began to rise against the trend, and the Dog Eye App increased its estimated box office to 500 million.
A week later, the daily box office of "Mission and Choice" even increased instead of falling, which completely confused the box office estimate of Gouyan App. It is obvious that the estimated box office of 500 million is not enough. Gouyan App directly raised the estimated box office to 800 million!
Many people on the Internet are puzzled by this number, thinking that it may be that Dog Eye App had lowered the box office at the beginning, and after being slapped in the face, they were a little embarrassed and gave up on themselves and gave a very excessive number.
At present, the peak of the box office of domestic movies is a very excellent comedy. The box office is booming, with the right time, place and people, and it directly scored 1.1 billion yuan. The box office champions in previous years were basically at the level of around 600 million to 800 million yuan.
Many film critics believe that a box office hit of 1.1 billion is hard to come by. The estimated box office of 800 million for "Mission and Choice" by Dog Eye App has basically reached the level of the domestic film box office championship this year. Even if you cannot win this box office championship in the end, you will be a strong competitor.
In recent years, the box office of Hollywood blockbusters has been around 600 million to 1 billion. The box office estimated by Dog Eye App for "Mission and Choice" can even be comparable to those highly-watched Hollywood blockbusters.
This makes many people feel that it is outrageous, because although they also think that "Mission and Choice" is of excellent quality, the key is that the box office on the first day was too small and the publicity was completely inadequate. It was a bit too fantasy to rely on tap water alone.
Because domestic movies do not seem to have such a precedent for the box office champion by relying solely on tap water!
Moreover, the real investment in the movie "Mission and Choice" has also triggered online discussions.
Someone revealed that the investment in "Mission and Choice" is at least 200 million, only a lot, and almost all the money is invested in film production, and the actor's pay and promotion expenses are almost negligible.
If the final box office is 600 million, it means that the movie is in vain, and it will not lose or make money. If you get 800 million, it will be considered a small profit.
However, this number is not true. Some people think it is bragging, while others think that this number is mostly true when they see the special effects in the movie. They can't help but worry about Feihuang Studio, for fear that the movie will be more popular and will not be more popular, and in the end they will not be able to recover the cost.
In terms of games, sales in the first week have also come out, reaching 800,000 sets!
Based on the calculation of 158 yuan per game, Tengda's net income has reached more than 80 million.
This number also surprised many professional media people in China.
Although the sales of domestic stand-alone games have improved, they are indeed difficult to compare with foreign markets. "Mission and Choice" is a real-time strategy game. The player group is relatively limited, so it is an unexpected surprise to be able to get this sales.
Many people said that Mr. Pei's god-level marketing had a good effect before the game was released. Many domestic games have a sentimental feeling. Players still bought "Mission and Choice" without hesitation to express their support for domestic games without playing real-time strategy games. This is touching.
Moreover, the lifespan of a game is longer than that of a movie. The movie can only be released for one month. Most of the income is generated within this month. The lifespan of a game can reach one or two years or even longer. After that, subsequent income can also be generated through discounts.
What's more, the movies and games of "Mission and Choice" are both large-scale productions and have the potential to impact the overseas market. At that time, the movie will be released overseas and the game will be released on overseas game platforms, so you can make another profit.
In short, judging from the current situation, the prospects for "Mission and Choice" are very good!
Pei Qian took a sip of coffee silently and felt inexplicably melancholy.
How did things become what they are now...
don't know.
If you have time, Pei Qian plans to review what happened during the long development period of "Mission and Choice", find the insider to see which link is wrong.
However, it is obviously not the time to review the transaction. You still have to rescue it first and then consider reviewing the transaction after the vital signs are restored smoothly.
In order to spend money, Pei Qian had made a series of arrangements last week.
The sales team has found a person in charge. Tian Mo is now reciting the details given to him by Mr. Pei every day, and the experience store has also been left to Liang Qingfan for design.
The preliminary preparations for Chixing Studio have been basically finalized. After the funds are in place, wait for Lin Wan to design the plan and the team recruitment will be completed before development can be done.
Of course, the most optimistic one is Rabbit Tie Live. Since the "mandatory one hour" rule was launched, the popularity of the website has been much worse than before, and Pei Qian can spend money in it with confidence.
After drinking the coffee, Pei Qian decided to go to Rabbit Tie Live to see how Lao Ma and Chen Yufeng are doing now, and then give them some money to spend and share some pressure for themselves.
...
Half an hour later, Pei Qian came to Rabbit Tail Live.
As soon as he entered the office area of Rabbit Tie Live, Pei Qian clearly felt that the atmosphere had changed significantly compared to the last time.
It seems that everyone's morale has been hit hard.
In fact, the popularity of Rabbit Tie Live will not affect everyone's salary at all, but after all, most employees have a strong sense of belonging to Tengda and treat Rabbit Tie Live as their own career. In this case, morale will definitely be hit to a certain extent.
Pei Qian couldn't help feeling a little guilty.
So he went straight to Chen Yufeng's office and said, "I think everyone has worked very hard recently. I will give you an additional 30% salary this month as a reward."
Chen Yufeng hurriedly said, "Thank you, Mr. Pei!"
Ma Yang is not here today, but Ma Yang is not doing anything today, so Pei Qian didn't ask much.
It's enough to have Chen Yufeng here.
Pei Qian sat down on the sofa and noticed that although Chen Yufeng's expression had become a little happy due to the increase in salary, he was still relatively lonely.
Pei Qian asked: "What is the current situation of the website? Are there so many people scolding online?"
Although Chen Yufeng was a little depressed, he would still be serious and responsible in the work he should do. He immediately replied: "The current situation of the website...is OK."
"The 'mand hour' rule was just on the two days after it was launched, the popularity of the website did drop very much. Some live broadcast rooms fell by two-thirds, and some live broadcast rooms with relatively small numbers were directly cleared."
"Some anchors who love to generate electricity couldn't stand it, and they cursed and ran away, but some stayed."
"Now, the situation has stabilized slightly and the data has rebounded slightly."
"Many old viewers have found ways to adapt to the 'forced one hour'. Some open the web page when they have nothing to do, and hang it for an hour; some set up a study plan, learn a series of videos, watch it for an hour every day; and some use their mobile phones to focus on the mode for an hour, and concentrate on doing their own things."
"After everyone gets used to it, no one scolds me."
"The other live broadcast platforms are very happy. They basically don't regard Tuwei Live as their main competitor. Many live broadcast platforms had plans for Tuwei Live before, but now those plans should be abolished. Some live broadcast platforms imitate Tuwei Live's functions, and all of them have been stopped and no longer developed."
Chapter completed!