It was January 15th. Zhang Junsheng Film Studio and Yuehua Media held a huge press conference in Beijing, officially announcing that "Mulan" has entered the preparatory stage.

Previously, it has been rumored that Zhang Junsheng's next film will be "The Wreath Under the Mountain" or "Mulan". When he sat in the Yuehua News Hall, he undoubtedly officially confirmed this to the public.

Hundreds of reporters sat in the hall, and Tang Ningyu, CEO of Yuehua Media, personally served as the host. Next to him were Zhang Junsheng, An Shaoyang from Zhang Junsheng's film studio and famous screenwriter Lu Wei...

The presence of these people also fully demonstrates that both the producer and the publisher have high expectations for "Mulan".

However, the focus of media reporters is still on Zhang Junsheng. After all, he is the most famous person here, and the director and producer of the film.

When the press conference entered the free questioning session, the fire from reporters pointed at Zhang Junsheng one after another.

The reporter of the Beijing News stood up first and asked, "Director Zhang Junsheng, Disney announced that it would direct "Mulan", and Yuehua also wants to direct "Mulan". Will there be copyright collisions?"

"…I want to correct one thing. The story of Mulan joining the army on behalf of her father belongs to all mankind. Everyone can direct it. There is no copyright issue!"

"Also, I don't really believe that Westerners can tell the stories of the East well!"

"About Mulan, my unified opinion with Mr. Aloe, her motive was selfless when she decided to join the army on behalf of her father. This is the charm of this character and why this story is deeply touching. We will not use any humanistic feelings to put on Mulan..."

All Mulan's stories revolve around "a woman dressed as a man and joined the army on behalf of her father". It is impossible to change it to other...

The initial idea of ​​the Disney version of "Mulan" was: she dreamed of saving the world, but was trapped in the mediocre and boring life of the folk girls in the old era. Finally, she got the opportunity to join the war and finally realized her dream.

The initial setting was a clumsy guy who followed his father to the Hua family to propose marriage. The first thing he said when he saw Mulan was that you deserved the bride price of at least five pigs!

At this creative stage, the main creator’s understanding of ‘feminist stories’ is to just replace the traditional male rights stories with gender and substitute Mulan into a traditional male hero!

It’s just that this creation was denied by the group, because no matter how it was edited, it couldn’t be deeply rooted in people’s hearts!

Director Tony Bancroft woke up: We found that in fact, all the elements we need were already in the original poem.

They finally realized that the four words "investing on behalf of their father" were the perfect motivation to drive this girl.

So all the messy adaptations in the previous ones were abolished, and "Mulan" finally became what we saw later...

If you change the character's initial motivation, the cornerstone of the whole story is gone.

Just like "Orphan of Zhao", he used modern Western drama theories and values ​​with a familiarity, rejecting Cheng Ying's motive for refuting his son to resign because of his loyalty and righteousness, and transforming the story with the humanistic spirit brought by the Renaissance!

Lao Zhao failed to realize that Cheng Ying’s motive was selfless, which is the charm of this character and why this story is deeply touching.

"Then are you confident of defeating the Disney version of Mulan on a global scale?"

Zhang Junsheng smiled: "There is no need to defeat anyone, everyone complement each other. I tell "Mulan" from the perspective of Chinese people, and Disney from the perspective of Westerners..."

Defeat the Disney version of Mulan?

How dare you think?

‘Mulan’ is one of the 11 Disney princesses stamped by Disney!

As famous as Snow White and Cinderella's "Princess Xianti"!

Let me put it this way, Disney princesses are the initial aesthetic benchmarks for almost all little girls, life mentors, relatives, friends, and the first selves in their eyes.

IP influence is far more than Star Wars!

This thing is the foundation of Disney's existence...

Starting from Magnolia, Disney's princess began to conform to modern values, more independent, braver, and more like a protagonist rather than a vase!

"Mulan" is in line with both Western values ​​and the rise of feminism. As long as it is not too bad, the box office is at least close to "Cinderella", whose global box office is $600 million...

I'm thinking too much about Disney's "Mulan"...

"We will cast publicly, and it is best to be under 30 years old..."

"We have agreed to the local area of ​​New Zealand and will film it in New Zealand..."

"Preliminary estimate is about 300 million, and maybe there will be more investment in the future..."

The press conference lasted for nearly a morning.

After having a simple lunch together at noon, Zhang Junsheng left Yuehua Building.

Return to your studio to start the preparations for the video.

If you want to prepare a video, the first thing you need is funds. At the same time as the press conference was held, Yuehua has allocated 200 million yuan of funds needed for the preliminary preparations.

The estimated production cost of "Mulan" is RMB 350 million, of which the expense is Zhang Junsheng's US$15 million director and producer basic pay, as well as a bunch of special effects productions...

Everyone is already familiar with the story, so start with the special effects!

Of course, Zhang Jun will charge money, but he is not voluntary work!

The director's pay of $15 million has been considered a price reduction. When he filmed "Georgetic", he received a director's pay of $18 million and had a subsequent dividend of 10%...

The female lead, the company has initially decided to use Dilire, of course, there are also backups. After all, it will be a six-month shot, which will greatly affect "The Wandering Earth"...

Anyway, you must be beautiful and you must have your own heroic spirit!

...

The New Year holiday is coming to an end...

The public's enthusiasm for watching movies has declined very quickly. "The All Channel Blockage Interference" was released for 28 days, with a cumulative box office of 4.05 billion, which should not be as high as "The Wandering Earth"...

After all, the market has fallen to less than 40 million in a single day.

Unlike "The Wandering Earth", it has caught up with the protection period of domestic films...

However, the overseas box office exceeded "The Wandering Earth".

A bunch of people shouted to film the sequel, but the most shocking Wannian Yan Emperor hit the sun in "The Whole Channel", has been filmed. How can I film it?

Wu Ershan also decided to accept the five-part "Ghost Blows Out the Light" and had no time to tinker with "The Full Channel"...

As expected, the cumulative box office of "Rogue One" has not reached 400 million, which is not as good as last year's "The Force Awakens"...

For any film market, it has its local attributes, that is, most real audiences, rather than movie fans and fans, will prefer movies with local cultural attributes. Therefore, "Rogue One" performed the best in North America, with a cumulative global total of over 800 million US dollars, while North America accounted for 500 million...

Disney finally saw through it. It is difficult for Star Wars to open up the Eastern market...

Unexpectedly, the box office loss in the subsequent "Ranker Solo: Star Wars Legend"!
Chapter completed!