Yu Feihong's "To Youth" is scheduled to be released on April 29, and it is May Day again!

"Iron Man 2" is released on May 7. In terms of schedule, there is only eight days left for "To Youth".

On the Yuehua side, or Zhang Junsheng himself attaches great importance to "To Youth", which involves a series of subsequent youth films, such as "You, the Deskmate", "Soon of the Year", "Riding the Wind and Waves", and "July and Ansheng" have all been written, waiting for the project to be established.

Once "To Youth" becomes famous, a series of subsequent youth films can be launched...

Why make youth films?

In addition to making money, the most important thing is to cultivate new people!

Youth films are probably the easiest type of film to shoot. Newcomers such as Wang Wei, Guo Fan, Wubai and others can complete their first experience through youth films, and then their second work can be created according to their own ideas.

Therefore, "To Youth" must be a big hit at the box office!

As for reputation...

To be honest, Yu Feihong's version of "To Youth" is quite good, at least it filmed the stories of their generation.

Pretentious, sad, and youth that commits death;

Very bloody!

Following the usual routine, fighting, fighting, abortion, and finally having to go abroad for no reason and break up...

Yu Feihong wanted to shoot a little fresh and natural film, which was close to the pure youth of life, but the story did not have a climax, for example, like "Blue Gate"...

As it turns out, "Blue Door" is too fresh and the box office is not ideal!

...

In the era of all media, the rapid and widespread dissemination of information makes it easy for us to be surrounded by a certain topic, and this topic will soon become a hot topic.

For film marketing, we can choose some noticeable information in terms of the shooting process, story content, celebrity actors, etc. of a movie, set up an agenda that is conducive to the dissemination of the movie to create a "selling point" to attract the public's attention, and take advantage of the publicity to attract widespread attention from the society.

Through planning, organization, and targeted publicity with an event, the noise interference caused by the multi-age media is avoided and the audience can concentrate.

That's what "To Youth" does!

Half a month before the movie was officially released, "To Youth" had already issued a press release on major websites, playing trailers and hot discussions about the topic "There is a kind of emotional youth".

As long as a video has an environment suitable for "survival", it is easy to market.

Last year's "Love Has a Next Life" sold well at the box office, but it was eventually revealed that it was bought for the box office. Therefore, this time, the company did not buy a penny for the box office, and it all cost the marketing aspects!

The shooting cost is less than 30 million, and the promotion and marketing cost nearly 50 million!

The starring cast includes Hu Ge, Yuan Hong, Jiang Shuying, and Da Tiantian…

In this "To Youth", the heroine who agreed to let Yu Feihong decide for herself. She originally wanted to use Zhang Jingchu's, and Da Tiantian directly received 30 million yuan in sponsorship...

Sometimes, by bringing funds into the group, you can really stand up!

Yu Feihong's evaluation of Da Tiantian is OK, and it can be seen that the little girl really loves movies!

...

"To Youth" continues to be promoted, and the popularity is getting higher and higher...

Zhang Junsheng is still filming "The Great Tangshan Earthquake".

What we want to take now is the aftershock coming. Yan Bingyan had been staying on the ruins and had been communicating with her daughter by knocking on each other on the ground...

While waiting for her husband to come over to save the person.

Then, that devastating magnitude 7.1 aftershock came!

Yan Bingyan could no longer hold it back and wanted to dig out the ruins like crazy...

In the camera, Yan Bingyan performed very well. Her whole emotions were on the verge of collapse, and she burst into tears. She was crying, but she didn't cry...

"Crack, not bad, it's past!"

Yan Bingyan was still immersed in grief and could not help herself. The assistant standing next to her quickly walked over with a towel and hugged her. It took a long time before Yan Bingyan could calm down her mood!

There are two types of actors in the world, one is a strong personal style and imprint when acting, such as Mr. Ge;

One is that there are thousands of people and no traces of personal information are seen, such as Liang Jiahui and Li Xuejian.

There is no distinction between these two types of actors. What determines the good or bad is not the broad acting path, but the degree of discovery of the characters.

Of course, Yan Bingyan is suitable for the second type!

This year is destined to be a year for Yan Bingyan to gain. "Thousand Arrows Piercing the Heart" and "The Piano of Steel" have all been shortlisted for the Cannes main competition unit. In most cases, she can win the Cannes Best Actress. In addition, "The Great Tangshan Earthquake", Yan Bingyan will definitely be successfully ranked among the top performing actors!

And it's the kind that has works!

Many people praised Zhou Xun and said that she had a great talent. In fact, Yan Bingyan was the same. She was not from a professional background.

Her profession is a dancer.

He won the Best Supporting Actress Award at the 16th China TV Golden Eagle Awards for "The Red Cross"...

It was 1997!

To be honest, if it weren't for no one to praise her, she would have become famous long ago!

However, Yan Bingyan has a big problem. She is very quick and profound in the play, but she is too slow to get out of the play...

Very typical experiential...

After looking at the scene, Zhang Junsheng paused the shooting: "...Let's take a break for half an hour, and then take another shot..."

As soon as he finished speaking, the assistant came over, with several people carrying cameras following him.

"Director, this is from the "Base Camp" program team. I want to interview your views on "To Youth"..."

“…Okay, I get it!”

Zhang Junsheng is the producer of "To Youth" and is also a famous producer. "To Youth" is about to be released. They have appeared all over the country's major variety shows, such as "The Perch Have a Meeting", "Base Camp", and "Yang Lan's Interview"...

As the top three variety shows in the country, the target audience of "To Youth" basically coincides with the audience of "To Youth", so "To Youth" is the focus of the promotion of the crew of "To Youth"!

Zhang Junsheng is also going to show up...

"Hello, everyone, "Hello, host, I am Zhang Junsheng. The drama "To Youth" originated from Xinyiwu's novel. The reason why we try this project is because the country lacks the youth memories of the post-80s generation. Now when you mention youth films, it is "Sunny Days", but that is a movie that has been in 1995!"

"I have watched the finished film of "To Youth". Director Yu Feihong is very capable. Whether it is the actor's performance or color, the restoration of the story is done well. I hope everyone can go to the theater to support our own youth!"

"Thank you everyone!"

The crew turned off the camera, Zhang Junsheng called his assistant to receive it, and prepared to go to the lounge to drink some water.

The assistant approached his ear and said, "Miss Liang Mi is here!"

"…Water? What's she here?"

"I don't know, she's waiting for you in the lounge..."
Chapter completed!