Chapter 61 What I Value Is You (1/5)
Movie printing is mainly aimed at film movies, and digital movies are rarely used.
When Zhang Junsheng makes movies, he basically doesn’t use film. That thing is too expensive. In addition to shooting some large scenes, he must use film - film can be used for large formats, but the numbers are not as large as that!
Since last year, the films released in cinemas have basically been digitally displayed, uploaded to the digital server through the program hard disk, and are played by the digital projector through the key decoding.
Film movies only exist in some academic screenings.
But for Yu Feihong, the movie must be film!
Therefore, the investment in "Love has a Next Life" is as high as 45 million!
Yu Feihong is really worthy of being from the old Yu family in Shaoxing. He dared to shoot big scenes in the first movie, both horse battles and fire attacks, and every frame is filled with money!
After hearing what Yu Feihong said, Zhang Junsheng instantly understood: "...So, are you short of money?"
"Actually, I filled in the original shooting fee of 8 million yuan myself and sold the house..."
Yu Feihong defended herself in a low voice...
“…”
Nothing to say...
45 million plus 8 million, 53 million is just for an art film?
Zhang Junsheng was a little embarrassed. It was not that adding 5 million will affect the overall situation. Anyway, his box office forecast for "Love has a Next Life" is up to 200 million, and an increase of 5 million will not affect the profitability, but this gap cannot be opened!
The budget was done before the filming started. If everyone did it like Yu Feihong, what would the producer do?
"...I'll ask Zhao Yijun!"
Yu Feihong quickly explained: "This is my own mistake and it has nothing to do with Producer Zhao..."
"No, I have to verify it. It's not that I can't afford 5 million, but it's the first time that the temporary budget has been increased in Yuehua. I need approval from the film department!"
"…Um?"
Aren't you the boss? You still need the approval of the subordinates?
It’s similar to what Yu Feihong said, there was something wrong with that batch of copies!
The main color difference: "The copy was soaked by the printing factory, and the washed lens turned pink!"
We know that theater movies have strict requirements on color difference.
Therefore, the wages of printing workers are so high!
In fact, there are ghosts in "Love has a Next Life". If it were earlier, it would be even more suspenseful...
"I don't want to make a thriller, it doesn't fit my aesthetic. I don't want everyone to be scared, horrified, I treat it as a love epic."
"Wait for me to finish the phone!"
This woman is really deadly!
Typical idealist!
She is not the kind of female celebrity who relies on being a joke and endorsing money. She is just a few million, and others may just take it away, and she may have to borrow money.
I didn't hear her say that the house was sold...
...
Pull-out room.
The screen was screened in front of the editing stage, and the footage of "Love has a Next Life" was played slowly.
The whole movie hasn't arrived in 100 minutes.
"Love has a Next Life" is adapted from the novel "Ginkgo, Ginkgo". Zhang Junsheng has never read the original work.
Just for this film, a love story with a slow pace and a smooth narrative.
"Love has a Next Life" tells a story that can be summarized in one sentence. A ghost under a thousand-year-old ginkgo tree tells the memories of the previous life to Wanwan, the woman he loved deeply in his previous life.
The movie was beautiful and sentimental, but Zhang Junsheng frowned in all kinds of ways...
This is not easy to cheat...
Nearly 60 million did such a thing?
Huge pit!
Zhang Junsheng looked at Yu Feihong: "Making movies is the same as doing business. You must know how big the market of your product is, who is your customer. If you don't even know this problem, then the business will definitely not be able to continue. Sister Feihong, who is the target audience of "Love has a Next Life"? How big is this group?"
"…It should be a female audience, right? How old is it? I really don't know this."
Yu Feihong never considered these things. She only thought about how to make the movie better - this is her dream for ten years!
The problem is that investors hope that movies can make money, at least not lose money!
However, according to Sister Yu's meaning, she made movies just to satisfy herself...
If this movie is handed over to Zhang Junsheng, he can finish 10 million, and the effect will not be bad at all - find local governments and policies, and find a travel company to join us. This is all money!
Sister Yu just chose the scenery and traveled all over the ancient temples in Yunnan Province, and finally found a suitable temple in an extremely remote place.
Then, I rented it out...
It was Zhao Yijun who helped build a thread with the local government, which saved 10 million yuan in production costs...
What do you know how she spends money!
A literary film of 60 million...
"At present, the main force of Chinese movie viewing is still office workers. The most popular female audiences in this group are comedy and romance films. Among the young women born in the 1985s and 1980s, the preferences of romance films have reached 67.9% and 66.3% respectively. According to the corresponding data analysis, the current ceiling of romance films is about 100 million!"
"One hundred million... Then I might want you to lose money..."
Although Yu Feihong is not very sensitive to film production, she also knows that the producer can earn up to 40% of the maximum, that is, with a box office of 100 million yuan, the producer can earn up to 40 million yuan...
Zhang Junsheng smiled: "...Love films are a big concept and can be divided into many types. "Love has a Next Life" is not an urban romance film favored by female white-collar workers, but a story of the Republic of China. It is very far from everyone's life and has almost no attraction to this ethnic group. It is also under the banner of human-ghost love. This theme may be more popular in the 1980s and 1990s, and it is a bit outdated now. Therefore, the audience of "Love has a Next Life" is actually very narrow."
"The female white-collar workers grew up with the Internet. They watch Korean dramas, Japanese dramas, American dramas, British dramas, and various Hollywood movies. The number of movies is relatively high, and the requirements for movies are also high. Many people directly exclude "Love has a Next Life" when they look at the subject matter and the content introduction, and they will not enter the cinema at all!"
"As for the star lineup... Lao Duan's box office appeal is not high, and your box office appeal is not very high. Let's put it this way, if you follow the formal publicity method, "Love has a Next Life" has a box office of up to 40 million!"
Yu Feihong's face looked a little ugly...
She may think that Zhang Junsheng is in Kuang her...
Maybe I really believe it!
Zhang Junsheng continued: "Alan Reine, the French director of "Hiroshima Love", once said that it is best not to invest more than US$750,000 in my movies, because I only have so many viewers. My movies are extremely niche. If they exceed US$750,000, I cannot guarantee that I can recover capital and will cause losses to the boss. This is something I cannot do!"
"No matter how you create it, as long as the story is wonderful. In other words, you will have various ways to produce a commodity, but you only have one purpose. As an investor, you must reduce the cost and guarantee the capital without profit. This is the most basic requirement in business, because capital must be returned."
"Then why did you agree to invest?"
"…I value you!"
Zhao Yijun coughed...
Chapter completed!