Font
Large
Medium
Small
Night
Prev Index    Favorite NextPage

Chapter 414: Promotion and Board Games(1/2)

Kua Kua went back home and discovered a new business opportunity, and also brought back a lot of local products.

I heard that Kua Kua's new boss likes all kinds of strange foods. Kua Kua's whole family is looking for plants that can be used as food. Regardless of whether they are poisonous or not, they will give Kua Kua all the seeds they can find. Brought it over.

This directly led to Jiang Qi not wanting to let Kua Kua plant new seeds first. He had to wait until Principal Peggy had identified all the seeds before he could sow them outside the amusement park.

At the same time, Jiang Qi also told Kua Kua the good news that the Incredible Magic Academy is being built virtually.

Kua Kua excitedly said that he could take on the cleaning work of the entire castle. Jiang Qi thought about it but refused because he was afraid that Kua Kua would die suddenly from exhaustion.

.

Jiang Qi, who had nothing to do, was reading the reports that Hu Qing and Shen Lirong sent to his mailbox a few days ago.

Before Snow Village opened, Hu Qing was the only one who sent reports to Jiang Qi's mailbox every day. After Snow Village opened, because Snow Village was considered a huge project in the amusement park, Shen Lirong also began to send reports regularly.

Of course, Jiang Qi usually doesn't read these daily summary reports. Because if something big happens that requires Jiang Qi's intervention or decision, Hu Qing and Shen Lirong will immediately run to his office with their computers to report. .

If he hadn't really had nothing to do, the TV series he was following hadn't been updated, and the author of the novel he was following hadn't taken a leave of absence, Jiang Qi wouldn't have been bored enough to read the reports in his mailbox.

Although Hu Qing and Shen Lirong are a couple, their reporting styles are completely different.

Hu Qing likes to use numerical tables, and Shen Lirong likes to use charts.

In the reports of the past few days, Jiang Qi discovered that Xuecun's turnover has a slight downward trend.

The magnitude of the decline is relatively weak and cannot be seen without comparing it with the daily chart. Neither Shen Lirong nor Hu Qing specifically reported this incident, indicating that this is not a big deal, just a normal fluctuation.

The reason for this fluctuation is also very clear to Jiang Qi.

The amusement park is not famous enough.

Fame is a very sad thing.

When it comes to amusement parks, Disneyland and Universal City are definitely the most famous. In a sense, the former may be even more famous. After all, there are so many animated movies. In the early years, they were even rich enough to pay for new releases. The project is dedicated to making movies.

Among the remaining amusement parks, chain ones are definitely more famous than individual ones, distinctive water parks or theme parks are more famous than ordinary amusement parks, and amusement parks located in first- and second-tier cities are definitely more famous than amusement parks in third- and fourth-tier cities. famous.

Although Galaxy Script Theme Park is a theme park and has been popularly searched several times in various weird ways, it still has little reputation.

This is probably the disadvantage of opening an amusement park in a small city.

Jiang Qi knew very well that if this amusement park opened in a first-tier city like Beiping Magic City, he would have made a lot of money.

Of course, he couldn't afford to open it in a first-tier city like this. The money in Old John's coffers definitely couldn't afford land in a first-tier city.

If Xuncheng was a well-known second- and third-tier tourist city, the amusement park would probably be somewhat famous.

However, Xuncheng is just a fourth-tier fringe town with no well-known attractions and no reputation at all. When Jiang Qi was in college, his classmates and roommates asked him where he was from. Jiang Qi had to introduce the provincial capital first and then the city. It can be seen that

How transparent is Xuncheng?

Under such congenital conditions, advertising is very expensive.

Jiang Qi is well aware of how effective advertising is. Back then, a hot search in the script store expanded the group for about 8 months. The number of tourists in the amusement park increased sharply every time there was a hot search. When Snow Village first opened, because of the overwhelming

Due to the advertising effect, the number of visitors to the amusement park is close to the peak during the Chinese New Year season.

Everyone knows that advertising is good, but advertising is expensive and short-lived. Basically, once the advertising is withdrawn, the effect will be gone.

If you advertise randomly, the probability of losing money is much higher than the probability of making money.

Jiang Qi also wanted to advertise, and it would be best to buy 10 hot-search ads a day. TV ads are overwhelming, and people all over the country can see amusement park ads as long as they go out and take the bus or subway, but they are short of money.

Moreover, the amusement park now spends quite a lot of money on advertising every month.

Daily advertisements, local promotions, theater promotions, comics advertisements on the Internet, and various hard and soft advertisements in Xuecun...

Jiang Qi took a rough look and found that the cost of advertising last month was several times the employee's salary.

I don't know if it's Jiang Qi's hallucination, but he feels that the advertising in Xuncheng and even the cities surrounding Xuncheng is a bit saturated.

Compared with last year when it first opened, the passenger flow of the amusement park has obviously increased several times. It has become the number one entertainment attraction in Xuncheng and is considered the first choice for locals to travel. It has also boosted the economy near the vocational high school.

If it had not developed well, the government departments would not have given the green light to the Snow Village promotion and helped the amusement park with advertising coverage at a preferential price.

But it's not enough.

The amusement park's advertising did not go out.

Xuncheng is a fourth-tier town, with a per capita income of only 3,000 yuan. It’s okay to occasionally visit the amusement park during weekends and holidays, but you can’t afford to live in Snow Village.

The surrounding areas are similar. They are not particularly wealthy cities. Even if there is an aristocratic school like Morrowind in the neighboring city, it is only for a very small number of wealthy people.

This can also be seen from the types of houses sold in Xuecun.

You don’t have to worry about selling a single room that costs around 2,000, but you can’t sell a single-family wooden house that costs tens of thousands. Now the amusement park’s WeChat official account launches 5 discounted single rooms with a special price of 1,288 every day, and they are sold out every day. It can be seen that the snow village is not unattractive.

It’s just that the price is too high, and ordinary people can’t bear to do it.

To put it bluntly, the customer base is not large enough.

As long as the customer base is large enough, the wooden houses in Snow Village will not have to worry about selling.

"How can we get the advertisement out?" Jiang Qi murmured while looking at the report, "Is it true that we really have to wait until the Incredible Magic Academy is completed and wait for government support?"

This chapter is not over yet, please click on the next page to continue reading! "But this is too long, at least until next year."

Jiang Qi's fingertips tapped the table rhythmically.

"But it's too expensive to advertise on your own. You can find some connections with nearby advertisements to make it cheaper. If you really want to advertise, it will be an astronomical sum of money."

"Isn't there some cheap and quick way to advertise?"

The mask of pain worn by Jiang Qi.

Jiang Cha, who was watching a drama and drinking tea in the office:...

"Tsk, tsk, tsk." Jiang Cha shook his head helplessly, "Why hasn't the boss' habit of daydreaming gotten better?"

The next second, Jiang Cha put down his tea cup and tapped the computer keys with his fingers. The computer screen instantly changed from a TV series to a complex report.

There was a knock on the door.

"Come in." Jiang Cha said softly.

"Director Jiang, last month's account from the clothing factory has been sent to your mailbox. Sister Hong's husband just sent some pastries. Do you want to go out to eat or let me bring them in for you?" Rookie Accountant

Xiao Qiu asked.

"I haven't finished handling the accounts here yet, please bring them in." Jiang Cha said with a smile.

"Okay Director Jiang." Xiao Qiu nodded, glanced at Jiang Cha's computer screen, and sighed sincerely, "Director Jiang, you have worked so hard. You have handled so many complicated accounts. If you are too busy, you can

Give it to us and we can work overtime!"

"No need." Jiang Cha smiled softly, "Since I have received the salary of a supervisor, I naturally have to do more things. Please help me get some non-sweet pastries. I don't like sweets very much recently."

"Okay Director Jiang!" Xiao Qiu closed the door and left, thinking that Director Jiang was really clever. Many of the pastries brought by Sister Hong's husband were especially sweet to eat with tea.

Jiang Cha did not immediately switch to the TV drama interface and continue watching TV, but looked into the distance thoughtfully.

"Monopoly? It seems like fun."

.

At the same time, in the tavern, Principal Peggy, a wealthy guest who had rented a wooden house in the snow village for four months, was playing Monopoly with Wang Jing, Qi Si and Wang Erya in the tavern.

Han Youxin watched eagerly from the side.

While playing games, there were also a few guests who came to the amusement park to watch people playing Monopoly in the pub instead of waiting in line to play the games.

Monopoly, an ancient and well-known board game.

The game was released on the other side of the ocean on November 5, 1935. It was well received during the Great Depression and was also the earliest board game Jiang Qi ever played.

It is said that this game was originally designed to satirize capitalism and expose the consequences of the monopoly of the market by wealthy people. After all, in the game of Monopoly, there can only be one winner, and everyone else will go bankrupt.

But anyone who has played this game knows that it is super cool to be the winner in this game, and it is great to have money. (At least Jiang Qi thinks so)

Speaking of which, there were only three board games that Jiang Qi knew about before he took over the script-killing store. One was Monopoly, one was Three Kingdoms, and the other was Werewolf. The other ones were well received in board game stores, and even the popular board games

You have never heard of it.

But now there are very few people playing Monopoly, at least not since Jiang Qi was in junior high school.

Jiang Cha, who was far away in the office, was fascinated by the four people playing Monopoly in the tavern.

After one round of the game ended and Principal Peggy became the final winner, Jiang Cha thoughtfully called Jiang Qi to tell Jiang Qi about it and invited him to go to the tavern to watch.

Watching it remotely is not as interesting as watching it in person. You can also have a drink and some snacks when you go to watch it in person.

"How did the four of them get together?" Jiang Qi was not surprised that the four of them were playing Monopoly in the tavern, but was surprised that the four of them got together.

"They met a few days ago." Jiang Cha explained, "There are only a few people who rent wooden houses in the snow village for a long time. Qi Si and Principal Han's family got to chat after watching two magic performances in the front row.

Principal Peggy goes to the pub for three meals a day these days, and she also talks to Erya, and we all get to know each other as we chat."

Jiang Qi nodded in understanding: "I remember that School Director Han left yesterday, right?"

"Yes, I left yesterday morning, taking my assistant with me. Xu Cheng left last week."

"But who brought this set of Monopoly, Han Youxin?" Jiang Qi asked next.

Jiang Cha shook his head: "If I remember correctly, Principal Peggy asked Lillian to buy it yesterday morning. Lillian didn't know what Monopoly was, so she asked Director Shen again. Director Shen thought Lillian wanted to buy it in the tavern.
To be continued...
Prev Index    Favorite NextPage