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Chapter 266 The Legendary Third Leg

What is the point of such a small fight?

Chen Feng could only sneer at it, what if he wins?

Pay you five million?

Is it embarrassing or not?

In my opinion, if you can't kill your opponent with one blow, just sleep on firewood and taste gall, and don't show off!

I was curious to open a 60 mobile assistant and enter the word "Kuaishou". The first item that appears is really not Kuaishou?

It’s a Douyin short video!

And there is a promotion logo on the right side of the application name. Can you really install it by clicking it?

Chen Feng was also drunk, so arrogant?

Call Ding Wei and ask what's going on?

"Just set "Kuaishou" as a paid keyword." Ding Wei explained with a smile: "Because the two programs have a very similar functions, it is easy to move their hands and feet."

"It's just that few people use such low-level means, but they didn't expect..."

Chen Feng was so amused that he was the two giants of short videos. Can he be more handsome?

"There is no way, people are popular and have many troubles. At least one-fifth of the official account every day is to eat Kuaishou and Douyin melons, and I can't stop at all."

Ding Wei said: "What are the Douyin South, the Kuaishou North... Douyin's ambitions, the Kuaishou crisis... Douyin counterattacks Kuaishou..."

"It feels a bit like when WeChat counterattacked Alipay, and Lao Ma directly scolded her for being the Pearl Harbor incident. Originally, Kuaishou was good at being the leader, but in less than half a year, he was surpassed by Zhang Yiming?"

"Who wouldn't be in a hurry to get angry?"

Chen Feng laughed loudly, and two words flashed through his mind:

Zhihu!

I have to say that Zhang Yiming is still very good at playing algorithms. Now Douyin has 400 million daily active users, which is definitely the first place in China.

Kuaishou's pace overseas is even less likely to catch up with ByteDance's tiktok. Last month, the global download volume of tiktok exceeded 100 million, making it stand out.

Kuaishou is only ranked eighth, and the international version of kwai didn't even enter the top ten.

The gap lies in one move: acquire musical.ly

I heard from Bao Bald Head that it was first contacted by Kuaishou, but because the other party asked the buyer to acquire two other overseas products under its simultaneous news      republic,live.me, Kuaishou couldn't bear it, and even called him a hooligan.

Seeing that there was an opportunity, Zhang Yiming took the initiative and took action decisively, spending one billion US dollars in, leading to the most important acquisition case in the history of short videos.

With the popularity of musical.ly and its huge user base, tiktok quickly gained a foothold in the North American market. Now Su Hua is probably even regretting his intestines!

This is the legendary morning.

But it was late?

"During this period, Kuaishou and Zhihu are hooked up. After all, Zhang Yiming has headlines in the field of graphics and text, but Kuaishou is still blank."

Ding Wei said gossip: "Zhihu can make up for Kuaishou's ecosystem, and it can barely be considered as an extra weight to compete with ByteDance."

Chen Feng waved his hand, what was the meaning of yesterday's yellow flower?

Pictures and texts have long been the past, and now is the era of live broadcast, especially in the future 5g is popularized, which is simply...

Although the number of users is not as good as Douyin, it can’t stand the Kuaishou masters’ worth two!

Last year, the total revenue exceeded 50 billion, and the live streaming sales exceeded 30 billion, and Zhang Yiming's eyes turned green.

Douyin looks lively, and most of them are free. There are many brothers and sisters on Taobao, and there are countless veterans on Kuaishou. What is Douyin?

The legendary greasy Luofa?

The total transaction volume of Lao Luo in the first live broadcast exceeded 110 million, while the Simba team sold 480 million directly, setting a new record for e-commerce live broadcasts.

Is it considered a slap?

Not to mention that Miss Dong has exceeded 300 million in three hours. Is it considered the second slap in the face?

"Baidu can't sit still." Ding Wei said: "At yesterday's Vientiane Conference, the vice president directly shouted that he would do his best to plan the live broadcast."

Chen Feng curled his lips and realized it now?

Is Pinduoduo's market value already exceeding two Robin Li?

"What kind of goods does a person who relies on selling hot searches bring?" Chen Feng said disdainfully: "After all, is it relying on huge knowledge and information flow?"

"Currently, Baijiahao creators have more than 3 million, and Haokan Video has 800,000 media organizations and pugc creators..."

"Baidu Knowledge Vertical has 220 million content creators, including 60,000 cooperative institutions and 50,000 experts and scholars..."

Ding Wei analyzed: "Baidu Mobile Ecosystem claims to have 1 billion users, which is also an important confidence for them to attack various businesses."

Chen Feng nodded. He should not be a person in the traditional sense, goods and market reconstruction. It is difficult for Baidu platform to see Via and Li Jiaqi-like anchors shouting hard. This is the result of gene destiny.

Entering live e-commerce is nothing more than a further extension based on the existing dau foundation. The creators of the platform are the key roles in the development of various businesses.

Of course, Baidu is not stupid. Promoting goods is not the key. The key is how to maximize the value of existing traffic and information in the search business.

Now it is obvious that traffic has reached its peak, and everyone’s business model must be transformed into how to dig deep into limited value?

Maximize the benefits of the chips in your hands!

In Shen Feng's view, the three-way closed loop of content live e-commerce is the health model that many platforms most desire. For example, Douyin, as a content consumption community, e-commerce capabilities need to be improved.

As an e-commerce platform, Alibaba’s content is its weakness.

Kuaishou is currently in the center. Although its e-commerce capabilities are weaker than Alibaba, they are stronger than Douyin.

If one of the three-way closed loops is an extremely long board, then you will naturally walk faster on the road ahead.

If both legs are long, you can naturally run.

It's really awesome to have three legs...

Fly straight up!

Seeing that the boss didn't say anything, Ding Wei hesitated for a moment and said, "The live streaming water is getting deeper and deeper now. A big man in the industry lost millions of dollars in live streaming and selling goods. Small businesses are rushing to find mcn. There are many people who are cheated..."

"In the past few days, a traveling up owner named Lin Chen on Bilibili even revealed that he was threatened by a bad-hearted agency to compensate for a penalty of 3 million yuan!"

Chen Feng took a sip of tea, it was normal, and he was prepared for the first day.

To put it bluntly, merchants find experts to bring goods in two ways: one is to sell goods with pure commissions, and the other is to store space fees plus commissions. The simplest way is to cheat store space fees.

Because it is a fixed fee, it ranges from thousands to hundreds of thousands. For example, Lao Luo’s pit fee is 600,000 yuan, and Lipstick Brother’s offer is 320,000 yuan.

In other words, you don't know whether you sell well or not.

Anyway, I have to earn my appearance fee first.

Once, a Douyin anchor had tens of millions of dollars. At the beginning, a pit fee cost of 40,000 yuan, but it dropped to 1,500 yuan in two months!

In addition to scam the position fee, you can also make a lot of money by selling goods. Usually, the commission ratio is 20%, and in order to attract customers, you can just shout 10%.

When customers take the bait and send a large number of samples excitedly, they will increase the commission ratio in disguise based on the reasons such as product profits and anchor promotion efforts.
Chapter completed!
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