Anta's sales staff were very sharp and launched the LinK-3 before the opening game.

As soon as the shoes came out, they instantly detonated the domestic sneaker market.

In addition to breaking the original design concept, the key is that the fan version of this shoe is more affordable than LinK-1 and only costs $69!

It’s even less than 500 yuan in China!

This time there was not only a breakthrough in design, but also in sales ideas.

At this stage in China, the purchasing power of many fans is still relatively low, but even a student can buy a pair of signed sneakers for 500 yuan!

This is like the newly launched Xiaomi mobile phone, which is amazing.

However, as before, LinK-3 is still available in three models, and the regular model price is still $128, the same as LinK-1.

This kind of design is also a value that maintains the brand, otherwise the price of this shoe will completely drop.

Of course, what remains unchanged in the LinK series is the lottery method. It is still the favorite of the party to randomly obtain autographs and draw cards for krypton gold.

Then there is the commemorative money.

This commemorative model is also very different from LinK-1. It is a change in color matching. It uses a gold upper and a black upper, and the black gold model!

What’s even more unique is that the heel position is no longer a metaphorical crown logo, but directly “Lin” on the left shoe and “Emperor” on the right shoe!

Full of Chinese elements!

This commemorative shoe once again set off the market.

What’s very interesting is that fans in the United States can use some software to grab shoes at the same time as in China. This time, more than half of the limited editions have arrived in the United States.

Moreover, the popularity of these shoes is even greater than that of LinK-1. The second-hand shoe market price doubled as soon as they were sold out.

The day before the regular season started, Lin Ying got up early in the morning to prepare for training.

As a result, he received a call from the staff at Anta.

Come downstairs and take a look.

Oh my goodness, a whole truckload of shoes!

Well, no need to guess, this is Lin Ying’s advice to Anta’s advertising staff.

Go the way of Adidas and leave them with nowhere to go.

The publicity effect is superb.

These shoes are available in the first, second and third generations, of course the main ones are LinK-3, and there are also five pairs of commemorative models.

Commemorative models are expensive but not commercially available. Five pairs are quite luxurious, but this is also specially picked out by Anta.

Because Lin Ying had previously worn the LinK-1 commemorative model in key matches to great publicity effect, this marketing model must of course be used.

After the photography over there was completed, Lin Ying asked the staff for a pen, took a pair of commemorative shoes and directly wrote "To Yang Shuyu" on the transparent shoe box, and then asked the staff to send it out.

The one I gave away before was the regular version, so let’s make the little girl a little more happy this time.

If you really choose to take this career path, it is not easy to stick to it.

…

On the evening of October 30, US Airways Center.

The stadium's attendance rate reached about 90%, including a large number of Chinese and Chinese fans.

Lin Yingyang's first regular season game of his career, this is the game that many fans have been waiting for all summer!

CCTV also reached an agreement with the Suns early, and Su Qun and Zhang Weiping took their seats early on the sidelines.

Because of his outstanding performance in the previous preseason, Lin Ying's regular season debut also made domestic fans full of expectations.

In the commentary box, Barkley and Kenny Smith were also ready. Barkley's face turned red and he looked very excited.

Nuggets locker room.

"Mello, I'll take care of Lin."

JR Smith opened his mouth and said to Anthony.

Familiar scenes, familiar painting style, but Kobe has become Lin Ying.

"He doesn't match up with you."

Anthony was unable to complain.

"I can play pick-and-roll with Boris. He can't keep up with me at his current weight. I can beat him easily."

Smith is full of confidence.

As a former partner, he knew Lin Ying quite well.

Anthony stopped answering.

However, it can be regarded as acquiescence to Smith's statement.

Bell suffered a wrist injury in the preseason and his return date has not yet been determined.

Cal will play Smith in the opener.

Smith is in good shape in the training camp. It would be good if he could beat Lin Ying twice first to dampen his spirit.

And more importantly, Lin Ying and Smith cooperated well on the field before, and they were also known as the "91 Combination".

But it turns out that Smith is still his little brother and follower.

Suns locker room.

When Lin Ying took out the commemorative sneakers and put them on, there was a commotion in the locker room.

A group of teammates took various photos of his shoes with their mobile phones, and Richardson even asked Lin Ying to take some sexy photos to cooperate.

The previous wave of "advertising" was extremely effective, but now the number of likes and retweets on social media is terrifying.

After taking the photos, Richardson sat next to Lin Ying, winked, and asked him if there was any way to get him a pair.

In addition to being a living treasure, this guy is also a "shoe king". He even has a warehouse dedicated to storing sneakers.

"When I win the championship, I will give you this commemorative pair."

Lin Ying was very polite.

"It's a deal."

After hearing this, Richardson excitedly fist-bumped Lin Ying.

Now that the second-hand market is completely out of stock, this LinK-3 is really hard to find.

What's more, these are the original sneakers worn by Lin Ying!

If I ask him to autograph it again, the collection value will be full.

For these shoes, he has to do his best this season.

Seeing Richardson leave with satisfaction, Lin Ying smiled and shook his head.

Trading a pair of shoes for Richardson's hard work is not a loss at all.

…

Half an hour before the start of the game, players from both sides began to appear one after another.

When Lin Ying appeared, the photographer on site immediately focused on his shoes.

When Lin Ying's commemorative sneakers were projected onto the LED screen, there was a burst of excitement at the scene.

Just like the reaction of everyone in the Suns locker room before, this pair of shoes is now a treasure coveted by many fans!

Lin Ying once again wore it for competition.

Hearing the commotion at the scene, Anthony looked up at the big screen, and then quickly looked away.

When he warmed up, he was shooting mid-range shots, and his shots were basically flawless.

Although he chose to gain weight in the summer like Yi Jianlian, his weight gain was not that large and coupled with his top shooting talent, it had almost no impact on him.

Even the increased confrontation gave him more confidence than last season.

The photographer was also very naughty. After giving Lin Ying a shoe shot, he immediately arranged a split warm-up shot between Lin Ying and Anthony.

Stern knows what fans want to see, and so do photographers.

"Tonight's game will be difficult for the Suns and will be a huge challenge for Lin."

In the commentary box, Kenny Smith expressed emotion.

In the eyes of the outside world, the original four-party trade was about winning the future with the Suns, while the Nuggets were winning in the present.

"Kenny, I don't think so. The Suns are going to surprise people."

Buckley immediately retorted.

"Charles, we all know you are a die-hard Suns fan, but we have to speak based on the facts."

Smith shook his head helplessly. ESPN's predictions for this year are still very objective.
To be continued...