"Hongxiang Clothing" is a very profitable cake under Honghai, but now it looks like it is dying. Although "Hongxiang Clothing" has been handed over to Su Jingru's second uncle, it still cannot regain the trend of the market fading. Just like a big wave, it has the helplessness of being about to be beaten to the shore.

Su Caijian was regretting giving the "Hongxiang Clothing" to his daughter, but it turned out like this; Tang Ziyan was being frustrated by the unstoppable "Hongxiang" underwear market, which made her feel anxious and uneasy; Hefeng and some famous domestic and foreign brands were rapidly devouring the "Hongxiang" underwear market.

On August 20, Fengjin City, southern Jiangsu Province made a huge announcement, and more than a dozen series of women's underwear, including "Hongxiang" women's underwear, "Dream Angel", "Blue Angel", "Lavender", and "Lotus Moonlight".

Huge street advertisements, TV advertisements, reality show advertisements, newspaper news, and major websites work hard together. The styles of these underwear are indeed extremely eye-catching, novel and beautiful.

However, it was clearly stated in the advertisement that this is not the main selling point of these types of underwear. Their main selling point is that these underwear are made of "Yun Silkworm Cotton" that everyone has never heard of. What is "Yun Silkworm Cotton"? No one knows it, but the advertisement says it very clearly.

"Yun Silkworm Cotton" is a new type of fabric that is extremely difficult to produce. It is just that it makes everyone happy, but this is not the most important thing.

The main thing is that in the world, "Hongxiang" is the first manufacturer to produce "cloud silkworm cotton", and it is also the only manufacturer that can produce "cloud silkworm cotton". This is because the requirements for producing this kind of fabric are too high. The only company is indeed very generous.

However, the value of cloud silkworm is quite high. Cloud silkworm's underwear can not only protect the skin and slow down aging, but also prevent many toxins from invading, but these are still secondary.

What’s more important is that the underwear of the ‘cloud silkworm’ is very comfortable to wear and can make the skin smooth and shiny. If it is made into a bra, it can even produce a skin halo at the neckline under suitable light, which will increase the charm of women several times.

If you wear a bra with a content of 100% in the cloud silkworm, the person wearing it will hardly feel the bra on his body, and even the entire skin will feel relaxed. Therefore, the "cloud silkworm" is the best fabric for making women's underwear in the world.

These are all content on the advertisement. Now "Hongxiang" has caused a sensation in Fengjin. There is such a product that is against the will of heaven. No one believes it, but countless people are looking forward to it. They are all looking forward to the emergence of the "Hongxiang" series of women's underwear on September 1st. Is "Hongxiang" exaggerating and deceiving consumers, or can "Hongxiang" really produce such a great underwear?

Not only was the whole Fengjin talking about the "Hongxiang" underwear, but also about the "Yuncan cotton". Even the surrounding provinces and cities were talking about whether "Hongxiang" was driven crazy and dared to make such a terrifying advertisement. If this was proven to be a deceiving consumer, the brand of "Hongxiang" would be over.

Su Caijian was so angry that he was angry with the advertisement on TV. Who sent the manager of Fengjin to the point where he dared to push "Hongxiang" to such a storm? He immediately called the manager and asked the manager to return to Fenjiang immediately and sent someone to Fengjin.

Tang Ziyan was shocked. She didn't expect that Lin Yun was so bold and dared to do such a thing. She really wanted to fly to Fengjin immediately, but she knew that it was too late to go now and the matter had been done. She collapsed weakly on the sofa, trying to call Jingru, but she could not contact her.

Su Jingru had already seen these advertisements on TV, and her heart went from anxiety to calm as usual. She knew that Lin Yun was not an ordinary person, but she didn't expect that he was so enthusiastic about the company's affairs. Was he for me? This is not like his personality.

Not to mention others, even Gan Yao and Ji Lan were uneasy. Although they were optimistic about these products, they didn’t know the features that Lin Yun said. They were just worried about Lin Yun’s advertising costs. These advertising costs were almost less than 10%, and the rest were waiting for the products to be launched.

Even many TV news reporters came to Fengjin's "Hongxiang" and wanted to interview this manager Lin, but Lin Yun asked Ji Lan to take it out. Su Caijian sent people to Fengjin and could not see Lin Yun even if they wanted to see Lin Yun, let alone what was going on.

No matter what others think, September 1st arrives as scheduled. Fengjin's "Hongxiang" only has a sales point in "Xiangjin Girls' City". I didn't expect that the advertising was so big and the sales point was so small. Although this sales point has been renovated, it still seems very small, and it is crowded with all kinds of people coming in.

However, this was not a problem for Lin Yun. He lined up for everyone who wanted to buy "Hongxiang" underwear. As a result, it seemed a lot more orderly, but the people waiting behind him were a little anxious.

Because the advertisement for "Hongxiang" underwear clearly stated that underwear was half price in the first three days. All of them were restored to the original price three days later, but after seeing the price of "Hongxiang" underwear, I realized the significance of half price.

The lowest-priced "Blue Angel" with 10% "Yun Silkworm Cotton" costs 5,000 yuan, which means that if it is not half price, it is 10,000 yuan. This is not a sky-high price, and it is simply a robbery of money. Although I really want to try whether the underwear really has the effect of advertising, many people still stop looking for the price.

This "Hongxiang" underwear may be the most expensive underwear in the world. The price of the most expensive bra is 900,000 yuan. Just imagine such expensive underwear, no matter how good the style is, no one really wants to buy it. As for the advertisements, only naive people will believe that there are a few advertising companies that say one is one.

Although there were many people coming, I didn’t buy much on the first day, and the turnover of the day was more than 100,000 yuan. Although this money was already a lot, Gan Yao and Ji Lan were a little worried that the first day of opening was generally the best business day, not to mention that at half price, they were just selling this amount. Although the underwear behind it was a turnover of 100,000 yuan, at most it was only sold for more than a dozen pieces of underwear.

The second day was even worse than the first day, and the two of them became even more worried. However, Lin Yun still looked dull and just instructed Hu Qing to increase production and strictly control quality.

Just when Ji Lan and Gan Yao were worried, they didn't expect that the sales volume on the third day increased sharply, and they sold out all the inventory in the store in one day. Moreover, the people who came to buy underwear were basically some people who had bought it two days ago, and even bought a series of them. Some even bought several series.

The sales in one day reached four million, and it was still a half-discount. Gan Yao and Ji Lan couldn't believe their eyes. They could actually sell so much money in one day. The joy in their hearts was really unspeakable. Even when they got off work, someone still asked if there was any.

The story of "Hongxiang" selling off his underwear in one day spread immediately. Some people even thought that "Hongxiang" had his own directing and acting, but this kind of thing could be investigated soon.

I asked the person who bought underwear, and even the reporter from the TV station specifically interviewed some women who bought underwear. The answer I got was that the advertisement of "Hongxiang" was completely true, and not only did it not exaggerate, but it even had a trend of shrinking.

A woman even said that she had worn underwear. She didn't feel it after going out. She thought she had forgotten to wear it. She hurriedly went back and found out that she was indeed wearing underwear. Many people even admitted that they went to buy it for the second time, just to buy more when it was half price now.

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Chapter completed!