The turmoil caused by the launch of "Happy Ranch" last Friday has not yet dissipated. Daenerys Entertainment once again created a phenomenal hit like "American Idol". With the release of the ratings of this reality show, the capital market still gave the most direct feedback on Wednesday.

At 9:30, the New York stock market just opened, and Daenerys Entertainment's stock rose 2.6% compared to yesterday's closing.

This is nothing.

The most noticeable thing is the stock price of Metropolitan ABC Group. During the trading day on Wednesday, Metropolitan ABC Group's stock price directly exceeded the $172 agreement agreed by the two companies in June. As of the afternoon closing, the stock price of the old media giant has reached $179.75 with a market value of $21.9 billion.

Compared with the single stock price of US$172 and the total market value of US$20.9 billion that the two parties originally finalized, the gap between the stock price of US$7.75 and the total market value of US$1 billion was widened in one day.

Daenerys Entertainment's stock price was also locked at $81.25 at the end of the afternoon, an increase of 10.1% compared with the $73.75 agreement price in June, and its total market value has reached $171.6 billion.

Speaking of which, the stock price of Metropolitan ABC Group actually rose from $145 when it was announced in June to more than $179 now, because Daenerys Entertainment originally gave a very high premium. In more than three months, Metropolitan ABC Group's overall increase reached 23.5%. In this way, the growth rate is actually far higher than Daenerys Entertainment.

In the past three months, the stock trends of both companies have violated the usual rules of corporate mergers and acquisitions.

For most companies, from the conclusion of an agreement to the final merger of the regulatory authorities, the share price of the acquired party usually does not exceed the price of the agreement reached by both parties to the transaction. Just like Metropolitan ABC Group, considering the risks of the transaction being rejected by the regulatory authorities in the end, it is logically not more than US$172.

This is indeed the case before the merger and acquisition passed the regulatory authorities' review.

Even after the transaction was announced on Tuesday, the stock price closed only $169.375 that afternoon.

However, when the merger and acquisition passed the review and the news that the ratings of the reality show "American Idol" almost coincided with the news that the ratings of the reality show "American Idol" unexpectedly created a rare situation where the stock of Metropolitan ABC Group rose sharply and even broke through the agreed price of the two parties on Wednesday.

This growth feedback is actually the investors' extreme optimism about the prospects after the merger between the two parties.

The original "Survivor" allowed NBC TV to win the throne of the public TV network market share championship for several consecutive years. This time it was also a phenomenal reality show with a rating of 30 million. ABC won the next year's public TV network market share championship, with almost no suspense.

This is the rules of the media and entertainment industry, full of personal heroism.

To people.

Also for film and television projects.

The former FOX once relied on a "American Idol" to contribute most of the profits of the TV network, and with its super high ratings, it completely achieved parallel with the other three old TV networks.

However, the fundamental goal of capital's pursuit of Metropolitan ABC Group is Daenerys Entertainment.

Also according to the rules of most mergers and acquisitions, the stock price of the party initiating the acquisition often falls or even plummets after the news is announced. Just like the former US Online Merger and Acquisition Times Warner, one month after the two parties reached an agreement, the US Online's stock price of the acquisition plummeted by more than 20%.

However, from the announcement of the merger and acquisition agreement between Daenerys and Metropolitan ABC on June 19 to the closing of the market on the afternoon of September 27, over three months, the overall stock price of Daenerys Entertainment Group increased by 10.1%, and its market value increased by US$15.9 billion, which is equivalent to the market value of most of the Metropolitan ABC Group.

Since an agreement has been reached, unless the transaction is cancelled, the two parties must make payment settlement according to the original agreement when the merger is merged.

At the close of Wednesday, September 27, the share price of Metropolitan ABC Group's $179.75 was actually only 4.7% compared to the agreed price of $172. In comparison, Daenerys Entertainment's share price has increased by 10.1% in recent months.

The original merger and acquisition agreement stipulated that the shareholders of Metropolitan ABC Group could freely choose the payment ratio of stocks and cash. In this way, even if they were converted into Daenerys Entertainment stocks at the purchase price of US$179.75, the book income would theoretically be more than 5%.

This is of course only theoretical.

The key is also to look at the stock price trends of the two companies after the merger is officially completed. However, depending on the situation, it is obvious that not many people are in a downside attitude towards the stock price of the new Daenerys Entertainment Group after the merger. After the ratings data of "American Idol" were released, some Wall Street analysts believe that the stock price of the Daenerys Entertainment Group after the merger still has at least 50% room for upward, and the total market value is even expected to hit US$300 billion.

If the prediction comes true, this merger, it is obviously the wisest choice to exchange more stocks.

Even Warren Buffett, who is in Omaha, called for detailed ratings and expected returns from "American Idol". This old-school investor who once publicly promoted the business miracle in Simon's memory was obviously considering whether to change the established exchange strategy of half stocks and half cash.

Because of refusing to invest in technology stocks, Buffett has faced great pressure in recent years. In the first half of the year, Berkshire Hathaway's stock price even fell while the US stock market has risen all the way. It was because of the announcement of the merger between Daenerys and Metropolitan ABC that the stock price of Berkshire Hathaway, the major shareholder of Metropolitan ABC Group, stopped its decline.

This time, if most people choose to exchange more stocks, but Buffett insists on half of the cash stocks, it is hard to say whether it will cause investors' dissatisfaction again, which will lead to Berkshire Hathaway's stock price falling again.

Warren Buffett looks down on technology stocks because new technology companies are generally in the stage of burning money and cannot see the clear profit prospects and the cash flow that Buffett cares most about.

Daenerys entertainment is different.

Even though the stock price is high, Daenerys's film, television, games and even music businesses contributed very generous revenue and profits to the company, and it still maintained rapid growth while the company itself is already a giant in the industry. Because it generally adopts long-term series production strategies, compared with other media and entertainment giants' luck-like investments, Daenerys's business is also very stable, and there will be no fluctuations in profits and losses. These are all in line with Buffett's investment standards.

唯一的缺点就是巴菲特很难接受丹妮莉丝娱乐已经超出他心理价位的过高股价.

现在,即使依旧难以接受,巴菲特还是不得不考虑违背一下自己的意愿做出一个更加顺应市场的选择.

Ordinary viewers are only more moved by the rise in the stock prices of the two companies. What they care more about is the 5,000 iPlayer players promised to be sent out in the first episode of "American Idol".

In the media comments on Wednesday morning, many people also felt that the success of "American Idol" is closely related to this large-scale lottery. Some other TV programs that give gifts often only symbolically give ten or eight. There are no such episodes like "American Idol" that will give away 5,000 gifts at all.

Because this kind of thing is too difficult to deal with.

How to ensure that tens of millions of viewers can vote in a relatively short period of time, how to set up a lottery system, how to ensure fairness, how to send large quantities of gifts in place after the audience wins the prize, etc., these cumbersome reward drawing and distribution process will inevitably mean additional budget expenses.

这次的《美国偶像》首先就很聪明地解决了投票问题.

Every contestant appears on the screen will have a unique election number. The audience calls Verizon Telecom's hotline system specially developed for Daenerys Entertainment. There is no need to answer manually. The audience only needs to enter the contestant number to complete the voting quickly.

Voting on online platforms is even simpler.

登录官方网站,找到投票页面,输入选手编号,点击确认.

Then you can get the lottery qualification.

Because the autumn period is still the audition stage, the audience voting mainly focuses on participation, and the competition stage in the spring period after the New Year will begin to affect the competition results.

The 5,000 iPlayer players broadcast in the first two episodes will be randomly drawn through the specially developed online lottery system, and the results will be announced on the official website of "American Idol". Voters need to independently check whether they won the prize, and then register their address. Daenerys Entertainment will send the prizes one after another.

Apart from the final gift sending, there is no need for too much manual intervention throughout the process, which saves cost investment to the greatest extent.

Including the delivery of prizes, it also uses Amazon's logistics and distribution channels. At this stage, Tincobaier has opened its own online flagship store on Amazon's online mall. Even if the first season of "American Idol" has a total of 100,000 iPlayer players, it is nothing compared to the total online sales of Tincobaier's major products.

The key to all of this is coordination between different companies.

Daenerys Entertainment, Tincobaier, Egret, Verizon Telecom, etc., these companies do not have so many small places to work closely together to make a reality show capable of giving so many gifts in the short term without confusion and unnecessary budget overspending.

These are obviously not something other TV networks can do easily.

After "American Idol" was launched on September 26, "Sex and the City" was launched on USA TV on September 28.

Through the hits of series such as the Beautiful Wife Series and "Desperate Housewives", the national basic cable network USA TV Network, which took over from MCA and bought half of Paramount's equity, has become one of the most successful basic cable stations in North America, mainly aimed at female audiences.

Over the years, the number of subscribers of USA TV network has grown from Daenerys Entertainment's initial 21 million to 62 million, covering more than 70% of the United States' population. The operator share has also increased from a pitifully small 15 cents to a current 55 cents, which has also increased by more than triple.

Therefore, the USA TV network's monthly operator share has only reached US$34 million, reaching half of the total revenue of the annual revenue of Daenerys Entertainment, which was originally taken over by this TV station. As for the whole year, because subscribers are still growing rapidly, it is expected that in 1995, the total revenue of the USA TV network's operator share and advertising revenue will exceed US$800 million, and the network's net profit is expected to reach more than US$100 million.

Simon has rejected the suggestion of the TV department to open a USA sub-channel in recent years to avoid being too distracted. However, with the continued enrichment of content in the USA TV network, it will be natural for USA to open a USA-2 or even a USA-3 next.

The most popular main series of USA TV network at this stage is still "Desperate Housewives". This TV series that started in 1992 has reached its fourth season. When the fourth season was broadcast on September 14, the number of viewers in the first episode reached 12.5 million. "Sex and the City" was scheduled to be broadcast on Thursday, September 28, to use the popularity of "Desperate Housewives" as the leader, and after obtaining some feedback, it will adjust according to the viewership status.

Compared to the craze triggered by "American Idol", "Sex and the City" is much more low-key.

Because it is no longer produced by HBO, the TV department has produced this gathering into a one-hour drama, with a standard 43-minute duration, with a 16 episode in the first season. There is no stop loss plan this time, because the project budget is very low, the cost of a single episode is only $1.5 million, and the total cost of the first season is only $24 million.

This is because you have to shoot in a high-consumption metropolis like New York, otherwise the cost will be lower.

In addition, because it is necessary to play on the basic cable network USA, the production team also strictly limits the grading of the new version of "Sex and the City" to the TV-14 standard, which means it is not suitable for children under 14 years old to watch, rather than the R-level relaxation level like HBO.

With "Desperate Housewife", which has a rating of tens of millions, as the pioneer, it started broadcasting at 9 pm on September 28. The first episode of the first season of "Sex and the City" finally won an average viewership of 7.5 million, which is even stronger than when "Desperate Housewife" first started broadcasting a few years ago.

Moreover, compared to the popcorn "American Idol", the commentary media obviously prefers "Sex and the City".

Many famous film critics published the drama review of "Sex and the City" the next morning, and generally gave very outstanding reviews, with a comprehensive media score of about 8.2 points.

A female film critic from the Boston Globe praised the comments about "Sex and the City" "Although it has a very induced name, it is actually discussing all aspects of urban women with a very keen insight into it. The plot of the series seems to be loose and lacking the main line, but it is full of a wonderful charm, which makes people immerse themselves in it without realizing it and are reluctant to change the channel'.

This is actually the result that Simon hopes to see the most.

According to Nelson's statistics, the rating curve of the first episode was very stable within one hour of broadcasting. There was no surge like "American Idol", and there was no high opening and low closing of many new dramas. This shows that as long as the audience who sees this TV series is basically immersed in it.

It will attract 7.5 million viewers as soon as it starts. It is expected that the first season will be broadcast, and the peak viewing data will exceed tens of millions. In the next few years, "Sex and the City" will be enough to become another major feature of USA with "Desperate Housewives".

The second day of "Sex and the City" is on Friday.

September 29, the last trading day of the U.S. stock market in September.

With the continuous "Happy Ranch" and "American Idol", Daenerys Entertainment's stock price finally closed at $83.375 this Friday, with a market value of $176.1 billion. The stock price of Metropolitan ABC Group finally closed at $183.25 on the same day, with a market value of $23.3 billion.

The total market value of the two companies is US$199.4 billion, which is only a small gap from the threshold of 200 billion.

This Friday, with the approval of the SEC, the two companies officially announced a suspension of trading for a period of one month. It is expected to open again in early November, and only the brand new Daenerys Entertainment Group stock will remain in the market.

At the same time, Egret successfully completed a two-week global roadshow for IPO.

The largest IPO in history, with an estimated market value of US$150 billion and a fundraising amount of more than US$18 billion, was the total amount of stock subscriptions during the roadshow, which still reached more than six times the issuance scale. In the afternoon of the same day, Egret and a group of underwriters held a press conference in New York, officially announcing that Egret's shares will be listed on the Nasdaq market on October 6.
Chapter completed!