The official launch date of "Desperate Housewives" is September 17th, Thursday.

It's a very golden period for TV series.

On the other hand, it has to be said that the opening time node of "Desperate Housewives" is really a bit convincing.

"Forbes" list of the 400 Rich American Rich List has just been released, and the hot discussion has not subsided. At this moment, a rumored TV series led and participated in the creation of Simon Westeros began broadcasting. Even a female TV show on a female TV station naturally attracted a lot of attention.

USA TV also seized this opportunity just right and spared no effort to promote "Desperate Housewives".

Of course, just like box office is a movie, for a TV series, the ratings are always an unavoidable topic. What is "Desperate Housewives" still depends on the ratings.

The first episode of "Desperate Housewives" was launched at 9 p.m. on Thursday, with "The Wife of New York" which was aired the week before as the lead.

As one of the major highlights of the new year of USA TV network, it is related to the further layout of this TV network. The executives of USA TV network almost always stayed at the headquarters on the east and west coasts that day and waited for the ratings results in real time.

When the ratings of "The Wife of New York", which was the leading actor, suddenly rose sharply as the series ended, USA executives already realized something.

At nine o'clock, the first season of "Desperate Housewives" was launched, and the ratings directly exceeded that of "The Wife of New York".

Moreover, compared with the first episode of "The Wife in New York" in the second season, it is not difficult to find that the preliminary ratings of the second season of this reality show are also obviously better than the first episode.

USA originally planned to let "The Wife of New York", which is the pillar of TV ratings, attract popularity for "The Wife of Desperate", but it is obvious that this newly launched drama actually boosted the popularity of "The Wife of New York" due to its previous attention.

Early the next morning, mainstream media in North America published reviews of this highly-watched new drama.

"Variety Show" praised "Desperate Housewives" "just just started broadcasting, it built a fascinating mysterious country through distinctive characters and excellent plot foreshadowing, which made people unable to help but start looking forward to the further development of the story'.

A critic of "The Hollywood Reporter" also said with jokingly, "Before the show started, I doubted whether Simon Westeros was involved in the creation of the show. After the show started, I couldn't help but wonder why Westeros could do so well'.

In addition to the two professional media, most other mainstream newspapers also praised "Desperate Housewives".

Later, when the ratings data were exposed, "Desperate Housewives" completely confirmed the label of the ratings of the autumn season.

After more than a year of reorganization and expansion, the current USA TV network covers a total of 72 million viewers in the United States, which is equivalent to about one-third of the current population of the United States.

Such a viewing base is actually not too high among major cable TV networks in the United States. Turner Broadcasting's CNN and Viacom's MTV TV network have a much larger audience coverage than USA.

Moreover, in the early 1990s, several traditional American TV networks still occupied a very strong market position. Although cable TV was rapidly popular, most of the cable TV networks that appeared as bundled packages on the audience's candidate program list. Except for CNN and MTV, the ratings are basically not high. Many historical, technology and other channels are often not selected once every ten days or half a month. Occasionally, they are pressed by the remote control and often skipped them.

Before the merger of MCA, although USA TV network was stronger than many unpopular cable channels that were often skipped casually, it was still very different from popular cable TV networks such as CNN and MTV.

Through the previous year's operation, USA led the leadership of "Beverly Wife" and "New York Wife", and cooperated with other programs development and spared no effort in publicity and development. This originally inconspicuous cable TV network has successfully confirmed its position as a female TV network. The two main and serious shows in the previous year's ratings year also exceeded 5 million, which is a very good result.

It can be said that USA's accumulation of many years and its reorganization in the past year have laid a very good foundation for the rise of this cable TV network.

The 72 million viewer coverage is enough for this TV network to show its own strength.

Therefore, when "The Desperate Housewife", which is not short of topics and attention, is broadcast, and the quality of the series itself is very outstanding, many things are natural.

Finally, on the first day of the broadcast, the average number of viewers in the first episode of "Desperate Housewives" reached 7.36 million, and the core ratings for the age group of 18 to 49 was 4.1. At the same time, the highest number of viewers in the entire first episode of the series reached a high of 8.71 million, and the highest data appeared in the second half of the first episode, which also vaguely indicates that the ratings of the subsequent episodes of "Desperate Housewives" are likely to continue to rise.

Meanwhile, "Desperate Housewives" also reached the highest 6th place in the ratings ranking on Thursday night.

The top five are all TV shows on public TV networks.

In comparison, "The Wife of New York", which originally wanted to guide the popularity of this new drama as the leading director of "Desperate Housewives", had an average viewership in the second episode of the second season, and a core viewership of 2.7, which is a fraction higher than the average viewership of 5.76 million in the first episode.

You should know that under normal circumstances, the first episode of a non-first series is often relatively high.

Obviously, "The Wife of New York" not only did not attract popularity for "The Desperate Housewife", but instead was influenced by "The Desperate Housewife" and increased its ratings.

On Thursday night, the TV series with the highest ratings was NBC Channel's "Law and Order", with ratings of 17.56 million and ratings of 10.7.

The viewership data of "Law and Order" and "Desperate Housewives" seem to be very different. However, NBC's coverage is almost national, while USA's audience coverage is only one-third of the United States' population. Moreover, the positioning of the female TV station of the USA TV network once again limits the performance of "Desperate Housewives".

Under the dual influence, "Desperate Housewives" can reach an average of 7.36 million viewers and show a continued upward trend. As a cable TV series, this has reached a "phenomenon level".

If the two dramas are placed on a platform with the same standards, it is not difficult to imagine that the ratings of "Desperate Housewives" can definitely surpass "Law and Order".

With the exposure of "Desperate Housewives" and the heated discussions in the media, many cable TV suppliers have begun to contact Daenerys Entertainment, hoping to introduce USA TV network.

In order to accelerate the promotion of USA TV network, the cable network has not increased its operator share in the past year. However, with the increase in operators requiring the introduction of USA TV networks, the management team can also begin to consider increasing the share price.

At the same time, the increase in advertising prices of USA TV networks has achieved immediate results.

While closely planning the follow-up development strategy, Daenerys Entertainment was not stingy and directly announced that it would hold a celebration party for the main creative team of the series on the weekend after the broadcast of "Desperate Housewives".

Although USA TV Network is jointly owned by Daenerys Entertainment and Paramount Communications, the celebration party was naturally chosen at the event center of the Malibu Daenerys Cinema.

On September 19, when the sky was dark, the employee activity center on the second floor of Daenerys Cinema was already crowded with people.

The three main programs of USA TV have been launched recently. Not only the newly launched "Desperate Housewives", but also the other two main characters, the new seasons of "Beverly's Wife" and "New York's Wife" have also achieved very good ratings. In addition, the main creators of some other TV shows have also been invited, so the party hall scene clearly has a few meanings of yin and yang decline.

"Ms. Worde, the perfect housewife you played is so brilliant and charming, I can't wait to see the second episode aired."

"Thank you...sir?"

"My name is Qiang Peterson."

"Oh, I know, Mr. Peterson, I'm glad to know you."

"I'm very happy to know you, too," Jung Peterson shook hands with Shera Walder again politely, and then said in a casual tone: "By the way, Ms. Walder, I happen to have a project role in my hand, which is very suitable for you. Can you leave a contact information? Maybe we can take the time to try it out?"

Although his previous status was very low, Schilla Wodd knew a lot of internal trends in Hollywood.

As the head of Sony's Columbia Pictures film business, he is one of the very old producers in Hollywood, and has worked with big names such as Spielberg. If he is a different actress, such hints as Jon Peterson can often easily be "just-handed".

However, at this moment, when the middle-aged man in front of him said, the smile on Xuela Wod's face did not change much, but his eyes subconsciously searched in the crowd.

Still no one was seen.

I was a little disappointed, but no longer hesitated.

Sometimes, the more straightforward you refuse, the less trouble you have.

Relying on the success of "Desperate Housewives", although it is just a TV series, she also knows that she has completely gained a foothold in Hollywood. If everything goes well in this series of USA, it will definitely be easy to film more than three seasons, even five or six seasons.

For such a long time, it was enough for her to look for further opportunities without relying on external forces.

Since someone stuffed her into this TV series, she probably could only get involved in the TV circle in the future, but this is actually not bad. She is 36 years old this year, and if she lacks strong support in the movie circle, it will be difficult to make much progress.

Quickly making up his mind, Shera Woder shook his head and apologized: "Sad, Mr. Peterson, I didn't bring my business card tonight."

"It's okay," Zheng Peterson repeatedly did not feel the rejection of the woman in front of him, and readily took out a business card and handed it over, saying, "There is my contact information on it. Ms. Worde, if you are interested, you can contact me at any time."

Seeing this, Sulla Wod had to reach out to take the other party's business card.

As a veteran Hollywood producer, Jung Peterson certainly does not lack his pride. He left decisively after giving him a business card.

Shera Worde held a glass of champagne in one hand and hesitated for a moment with his business card in the other hand. He was about to put the business card in his hand bag, but it was not easy to throw it directly on such occasions. He noticed the commotion not far away, and inadvertently looked over and saw a young man at a glance.

Westeros was chatting with Martin Davis, the chairman of Paramount Communications, while walking into the hall, with several other people following him, and the guests in the hall also turned their attention to a young man.

By chance, the other party happened to see it and looked at the business card in her hand with interest.

I feel like I'm being caught in an accident.

Then he spat in his heart, saying that he had only had a one-night stand with him once. Although, well, that night in Seattle was indeed wonderful, a man rarely appeared in her life afterwards.

Hollywood is very big, she is just a little figure after all.

The eyes on the opposite side immediately retracted as soon as they touched each other. In just a moment, nothing seemed to have happened.

Sylla Wod noticed that many guests were quietly gathering towards Westeros, and couldn't help but feel guilty. He reacted and quietly pushed in the opposite direction. He also put the business card in his handbag with some anger, as if he was proving that he was not afraid of someone.

On the other hand, Simon nodded from time to time to greet the guests, and finally sat down next to a sofa in the corner of the hall. He talked to Martin Davis about the next plan of USA TV. The topic could not help but turn to the cooperation between the two parties in film.

During this period, Simon has been thinking about one thing whether to continue to postpone the development of the Mission: Impossible series.

The main reason is that next year's schedule will be a bit crowded.

Especially at the end of next year.

But Daenerys Entertainment, if all the originally planned films are withdrawn, they will have 3D animations "The Lion King", "Forrest Gump" and "Mission Impossible" cooperating with Paramount Pictures. In addition, DC's "Cylinder" will be released at the end of next year.

Let’s not talk about the rest for now. The two blockbusters in the original time and space of "The Lion King" and "Forrest Gump" have reached a box office of US$300 million to 400 million, which will consume most of the resources of a period. If "Mission: Impossible" and "Cyborg" are included, the ending will only cause internal friction.

It is natural to adjust the schedule.

However, in the summer season of 1994, there was "Batman: The Dark Knight Rises".

This is another blockbuster with a size of $300 million.

It's actually the same in the future.

You can't just keep dragging on.

After thinking for a long time and discussing with Paramount, Simon made a rough decision. The development plan of Mission: Impossible is still the same, and the schedule of "The Lion King" remains unchanged. At the same time, "Forrest Gump" was adjusted to the summer schedule in 1994, and the release date was roughly determined on the US Only Day holiday in July, which is one month away from "Batman: The Dark Knight Rises" in June.

The Day of the One Power is very suitable for the theme of "Forrest Gump". A month apart, "Batman: The Dark Knight Rises" will not have too much impact on "Forrest Gump".

As for the reduction of a blockbuster with a size of 300 million US dollars by the end of 1993, several other movies will have enough room to play.
Chapter completed!