The three of Simon discussed the release details of several of the company's movies. Jennifer adjusted the projector, then closed the conference room curtains with Amy's assistant Vanessa, and went to the video recorder.

After receiving Simon's signal, the female assistant pressed play.

On the projection screen directly in front of the conference room, the picture lit up. In the dark and blazing fire pool like hell, with a sharp chirp, an orange-red firebird emerged from the fire, hovered briefly in the air, and then spread its wings.

Fixed in the center of the picture, the flames dripping from the wings of the firebird form the words 'Daenerys-Pictures' below it, and there is also a line below the company name: 'A-Daenerys-Entertainment-Company'.

After the short credits of only five seconds played, Robert Rem looked at Simon and said: "Phoenix?"

Simon nodded and explained: "The phoenix in Greek mythology. Every five hundred years, this bird will throw itself into the flames and be reborn in the fire. I like this legend very much. The phoenix in the picture just now

The image will also serve as the company logo of Daenerys Entertainment in the future. I hope Daenerys Entertainment can exist for a long time and can be reborn even if it encounters difficulties."

Major Hollywood film companies all have impressive title titles, such as MGM's The Lion, Colombia's Statue of Liberty, etc. Starting from "Run Lola Run", several previous films, Daenerys Film

The film industry has always only used simple text titles, and the titles of New World Pictures and Gaomen Pictures are also very simple.

Now that the company is on track, Simon has hired design firms in recent months to officially design title titles and company logos for Daenerys Pictures, New World Pictures and High Gate Pictures.

Robert Rem was actually thinking of Phoenix, the capital of Arizona, which is adjacent to southeastern California. After listening to Simon's explanation, although he still didn't quite understand the connection between the two terms 'Daenerys' and 'Phoenix', he

I very much agree with the concept expounded by Simon.

After everyone chatted briefly, Jennifer put another video tape into the video recorder, and the title of New World Pictures soon appeared on the screen: After a burst of intense lightning and thunder, the clouds dispersed, and the sky returned to blue, and at the same time,

The words 'New-World-Pictures' are in CG three-dimensional style, and 'A-Daenerys-Entertainment-Company' is also marked below the theme words.

Among the plans provided by several design companies participating in the bidding, Simon found that this idea was somewhat similar to the title of Lionsgate Pictures. New World Pictures' positioning was exactly the same as that of Lionsgate Pictures, so Simon directly chose this plan.

.

Compared with the gorgeous and flamboyant openings of Daenerys Pictures and New World Pictures, the openings of Highgate Pictures are full of literary and artistic atmosphere.

In the soft soundtrack, several rows of slowly flowing film films gradually formed the words 'Highgate-Pictures' against a pure black background. The carefully rendered pictures looked full of realism, and the films forming the two words "Highgate Pictures" seemed to

The movie screen is still flashing, and below the name of Daenerys Entertainment is still 'A-Daenerys-Entertainment-Company'.

Later label titles of major Hollywood studios generally have the label of the parent company, because the wave of integration of media groups will only begin after Sony acquires Columbia next year, and there is no similar title style emerging now.

Simon launched this mode of adding the parent company label in the title of the label in advance, mainly to quickly brand the brand impression of Daenerys Entertainment in the public mind.

After the three titles were played, everyone continued to discuss, and then decided to release information on the three titles and some upcoming film lists under the names of the three brands in the media in the near future. This is also a good time for Daenerys Entertainment.

publicity opportunities.

After discussing this matter, it was already past six o'clock, but Simon did not let Amy and Rem leave: "Let's have dinner together, there is another thing to discuss with you."

Robert Rehm didn't think that Simon called him from the other side of the valley at this time just to watch the opening titles of three labels, so he readily agreed.

Amy naturally had no objection.

The three of them left the company headquarters and soon arrived at a nearby restaurant where Simon had already reserved a seat for Jennifer in advance.

"It's like this. I found that neither of you are too concerned about the affairs of Gaomen Pictures." After everyone sat down and ordered their meals, Simon went straight to the topic and said: "The original film purchasing team of New World Entertainment has arrived.

Gaomen Pictures, but unfortunately, Danny Morris led a team to Italy for the Venice Film Festival last month, but got nothing, and some of the projects he submitted to me during this time were not bright at all."

Danny Morris is the former vice president of New World Entertainment's film purchasing department, and now he also holds the title of vice president of Daenerys Entertainment and serves as the head of Gaomen Pictures.

Amy and Rem heard Simon mention this matter and looked at each other. Robert Rem took the initiative to explain: "Simon, from the late 1970s to the early 1980s, Hollywood literary films did flourish for a period of time. Sol...

It was during those years that Zaenz began to attract attention. At that time, major film companies generally established subsidiaries named "Classics" to specialize in the art film market. But now, due to the continued rise in Hollywood production costs, the art film field

There is not much profit left. Excluding last year's "Run Lola Run", the box office of the best-performing literary films in recent years is only about US$20 million. This is already a ceiling. More

In fact, all literary and artistic films lose money. Just like Saul Zaenz's "Love in Prague" at the beginning of the year, the production cost was 17 million US dollars, and the total box office in North America was just over 10 million. So, I don't think we need to do anything about this.

Too much energy is wasted on things.”

"What you said makes sense, Bob," Simon nodded seriously and said, "However, since there can be one "Run Lola Run" in Hollywood, there will definitely be a second one or even more. And, you guys

Have you noticed the development trend of the theater industry in recent years?”

Amy wondered: "Simon, are you saying that the government will let go of restrictions on movie companies operating theaters?"

"No," Simon shook his head, looked at Robert Rem and said, "Bob, AMC, you must know, right?"

"This is a theater chain company run by the Durwood family, headquartered in Kansas City, Nebraska. The biggest feature of AMC Cinemas is the launch of a large number of multiplex cinemas. The company currently owns approximately 1,000 cinemas in North America.

150, but the number of screens exceeds 1,300. However, the audience capacity of their theaters is generally low." Robert Rehm skillfully introduced AMC's information and said: "I have already talked with the manager of AMC on Monday.

Regarding distribution, Simon, you are not planning to acquire theater chains, are you? AMC has grown very rapidly in recent years, and the Durwood family will not sell it. United Artists Theater Line was originally a good target, but it was just acquired at the beginning of the year.

John Malone's Telecom Holdings, we've also missed the boat."

Simon denied: "Daenerys Entertainment will not be involved in the theater market in the short term. I am just talking about a trend. Bob, multiplex cinemas are a destined trend."

Robert Rehm nodded and said: "That's true. AMC's model is very successful, and everyone in the industry is following up on attempts. But Simon, does this have anything to do with the topic we are talking about?"

"Of course, although the overall number of viewers in North America will not grow too rapidly every year, I believe that with the popularity of multiplex theaters, the total number of screens in North America will definitely increase significantly in the next few years. Multiplex means diversity

Culture, a movie theater has ten screening rooms, even if they use eight to show mainstream commercial films, because there are too many screens, the operator will definitely consider introducing some artistic films that satisfy the taste of a small number of audiences on the other two screens.

Play it on the Internet, this is the opportunity.”

When Amy heard what Simon said, she couldn't help but said: "Simon, even if you are right, wouldn't it be better for us to focus our main energy on the 'eight screens'?"

Due to the lack of examples, Simon found himself unable to explain to Amy and Rem how prosperous the independent film market was in the 1990s, led by New Line and Miramax.

In this case, Simon quickly decided not to explain too much, but to give full play to his advantages as the boss: "Okay, in this case, Gaomen Pictures will be spun off and reintegrated into a subsidiary company directly responsible for me.

Company. I think Danny Morris has the same concept as you and is so slack. Then let him be in charge of New World Pictures, "The Butterfly Effect", "Dead Man" and New Line "

With the success of films such as "A Nightmare on Elm Street" series, I think he will no longer feel that he is being ignored."

Robert Rem didn't expect Simon to read Danny Morris's mind so clearly.

As the former head of New World Entertainment's film purchasing department, Danny Morris still had great authority. After all, New World Entertainment had previously purchased most of its films from outside sources. After the merger of the two companies was completed, Simon sent Danny

Morris was in charge of Gaomen Pictures, and the executive inevitably felt like he was being assigned.

Literary films, this is simply synonymous with not making money.

Robert Rehm and Danny Morris not only have a superior-subordinate relationship, they also have a very good personal relationship.

Danny Morris has talked with Robert Reim several times before. Daenerys Entertainment is obviously rising rapidly. He has not thought about resigning, but just wants to change to a position with more room for development, even if he transfers to

It's no problem to be responsible for the distribution work.

Robert Rehm recently wanted to find an opportunity to mention this matter to Simon. Unexpectedly, before he had a chance to mention it, Simon took the initiative to fulfill Danny Morris's wish.

However, Robert Rehm was not happy for Danny Morris.

Judging from what Simon just said, his boss obviously has high expectations for Gaomen Pictures. The previous appointment of Danny Morris to be in charge of the company was obviously a recognition of his ability. Now, Danny

Morris must have lost a lot of points in Simon's heart. If he fails to achieve success in his position at New World Pictures, the consequences can be imagined.

After dinner, Simon started looking for a new person in charge of Gaomen Pictures the next day.

In fact, Hollywood has two ready-made best candidates, the Weinstein brothers.

The Weinstein brothers, both in their thirties and in their prime, have been working hard in Hollywood for more than ten years and have accumulated enough experience.

Moreover, the current situation of Miramax is not good. Two years ago, the brothers had a headache. Instead of being a good distributor, they went to become directors and imitated the style of John Hughes. They wrote and directed a youth film "

"Everyone Who Sees It" failed miserably at the box office, and Miramax almost went bankrupt as a result. It has not recovered its strength in the past two years.

If Simon recruits these brothers now, he has a high chance of success.

Although Harvey was infamous for his sex scandal many years later, in Hollywood, if Simon had such a moral obsession, there would be no way he could continue to operate Daenerys Entertainment.

However, these two brothers are really not the kind of guys who are willing to be subordinate to others. A more appropriate description is that they are wild and untamed.

In the original time and space, Miramax was a subsidiary of Disney, and the Harvey brothers frequently went against the parent company.

At that time, Disney was negotiating with the Bush administration on the cable television license issue, which was crucial to the company. Despite Michael Eisner's repeated warnings, the brothers still invested in "Fahrenheit 911" in an attempt to unseat George W. Bush. Although this documentary

It made a lot of money, but the entire Disney industry was undercut by the Bush administration.

After Miramax's announcement, the Harvey brothers have been trying to get rid of the company's business positioning of focusing on literary films. However, the big-budget films they invested in such as "Cold Mountain" and "The Aviator" all ended in failure.

It also ended up breaking up with Disney.

Simon once watched the entire Weinstein sex scandal, and he felt that if the Weinstein brothers had not left Disney, the scandal would never have happened. Just like John Lasseter, the head of Disney's animation business,

In that incident, news broke about sexual harassment of female employees, but the result was not much of a stir.

Many people suffered greatly in that turmoil, but John Lasseter was still prosperous as one of the "Big Four" of the Disney empire, joining Robert Iger, Kevin Feige, and Kathleen Kennedy in the "Big Four" of that year.

Vanity Fair magazine cover.

It is conceivable that if Harvey Weinstein had not left the Disney system, Disney would have been one of the "Big Five". In addition to Marvel Entertainment, Lucasfilm and Pixar Animation, plus the invincible Miramax in the Oscar field,

Disney, the media giant, will definitely become even more popular.

Since he did not intend to recruit the Weinstein brothers to cause any trouble for him, Simon decided to suppress the brothers before they rose to avoid future competition between Miramax and Gomen Pictures.

Moreover, it is actually not difficult to do this.

In the original time and space, Miramax only entered the fast track of development with the success of this Palme d'Or film after the release of "Sex, Lies and Videotape" next year. Simon expressed his concern for some other films released by Miramax in the subsequent period.

Successful movies are also very clear and can be easily intercepted.

Without blockbuster projects, Miramax, which has not been out of trouble in the past two years, will not be able to survive for long.

While taking care of High Gate Pictures, Simon's main focus recently is on the casting of several films such as "Batman", "The Sixth Sense" and "The Bodyguard". Most of the protagonists of these films have been confirmed.

, but the selection of some key supporting roles cannot be ignored.

In addition, although it was obviously deliberately delayed, on October 12, another Wednesday, the MPAA finally passed the R-rated review of "Scream". It is clear that the Seven has not yet started a head-on war with Daenerys Entertainment.

Determination.

"Scream" passed the review, and Daenerys Entertainment also started a sprint promotion two weeks before the film was released. Moreover, due to the stimulation of Daenerys Entertainment's previous series of successful films and the theater chain after the writers' strike,

There was a general shortage of content, and Robert Rehm ultimately signed up 1,755 screens for Scream, a number that may have been larger than the original film's release.

"Dead Poets Society" also received 1,693 screens. After all, it is a popular Christmas movie. It is not difficult to understand that it is slightly less than "Scream". However, because "Steel Magnolias" is generally not optimistic about women's movies,

In the end, each theater chain only provided 922 screens.
Chapter completed!