The box office week ends from August 27 to September 2, and the North American summer season in 1999 is basically over.

For Daenerys Entertainment, the most outstanding movies this summer are undoubtedly three big and two small and five movies.

First of all, there are three super bombshells.

"Godzilla", which started the summer season, was originally a "cannon fodder" that was taken out to hedge against "Star Wars Prequel: The Ghost Threat", but the result was unexpected.

The film started on June 11, and not only did the box office exceed 100 million in the first week, but the subsequent trend was also very steady.

With the end of the summer season, this super blockbuster, which has been released for nearly three months, has also entered the final stage. The number of screens left is only more than 200 yuan, and the single week is less than 100,000 US dollars. Basically, the dust has been decided, and the final North American local box office will probably fall at about 313 million US dollars.

Overseas continues, but because the main overseas ticket stores have basically started to open, the box office volume has become clear, about 470 million US dollars, which has not reached the initial expected 500 million, but there is nothing that makes people dissatisfied.

Therefore, Godzilla's global box office is expected to be $780 million.

The production cost of the film is US$120 million, the promotion and promotion investment is US$30 million, and the global 780 million is US$780 million. In the stage of theater distribution, it will contribute about US$200 million in pre-tax income to the producers. Just a movie, it exceeds the profit scale of several companies ranked last in Hollywood for the whole year.

Because of the success of this movie, Daenerys Entertainment and Godzilla copyright owner Toho Co., Ltd. have been closely negotiating the development of subsequent projects. Both parties have their own bargaining chips, which is quite a tug-of-war.

Immediately afterwards, there is "The Peerless Heavenly Tribulation" directed by Michael Bay.

The film will be screened on July 2nd and will last for two months. It also enters the final stage of a single-week box office of less than $100,000. "The Peerless Heavenly Tribulation" is half a month behind the schedule of "Godzilla" and it will begin to end at the same time. It can also be seen that the film's box office is relatively weak, and the total local box office is basically determined to be US$228 million.

The overseas box office is not as strong as Godzilla. At present, the overseas box office is expected to be approximately US$370 million, with a global total box office of about 590 million.

The global production and promotion costs are 590 million, with a total cost of 180 million. The initial revenue of the theater distribution stage of "The Peerless Heavenly Tribulation" is US$80 million.

Of course, this result has nothing to do with failure, and it has reached Simon's initial passing line. The only problem is that people are afraid of comparing, and films are afraid of comparing.

Then there is the last of the three major movies, "The Matrix".

As of September 2, in its sixth week of release, "The Matrix" still earned another $19.15 million with a very outstanding box office trend. In six weeks, the cumulative box office of this pioneering science fiction blockbuster has reached $267.12 million.

There is only a gap of just over 30 million to the threshold of 30 million.

According to the current momentum of the film, it is no problem for "The Matrix" to receive another $50 million, and the total local box office will be around $320 million, which is slightly higher than "Godzilla".

Similarly, with the support of Daenerys Entertainment's strong global distribution capabilities, the local area is impressive, and the performance of "The Matrix" overseas is not inferior at all. Although the release is still continuing, the data accumulated so far will not be worse than that of "Godzilla".

Considering that the total cost of production and promotion of "The Matrix" is only US$110 million, which is less than the 120 million production cost of "Godzilla", let alone "The Peerless Heavenly Tribulation", the expected profit of the film during the release stage will easily exceed 200 million. Moreover, the profit this time will all belong to Daenerys, and there is no need to share it with Toho like "Godzilla".

With the great success of the film, the sequel was directly brought to the table.

Unlike the pulling of "Godzilla", Daenerys has signed an intentional agreement with the main creator for the sequel as usual. Therefore, it can be determined that the cost of this sequel will be much lower. For example, even if Keanu Reeves, as the starring actor, can still get a maximum salary in the sequel, this time it will only be 15 million, instead of the 20 million it used to be.

Because the agreement was signed in advance, the share agreement would be lower. The upper limit of this time and space sharing is also 15%, but Reeves expects to get up to 10%, just like Michael Bay in "The Peerless Heavenly Tribulation", rather than the 20/20 contract.

In addition, Simon will still use the production strategy of two sequels back-to-back shooting this time, which can also save budget to a certain extent.

Not only that, Simon will not interfere in the first film like Warner once, but has no confidence in the film, and fail to realize the enough potential of the film. After the project was successful, he completely let go of the two sequels and let the Wachowski brothers run free, resulting in the subsequent collapse of reputation and box office.

Simon has always been willing to give enough space to the main creators of the film, but at the same time, he never lets them play too freely.

As for the scale, it is very simple, and the final right of interpretation belongs to Simon Westeros.

After the three major highlights, there are two small-scale films but still outstanding box office performance.

The first one is "Ghost Records 2", which was released on June 18. Because the previous week's "Godzilla" performed too strongly, the sequel to the sequel of this movie that also created a small phenomenon, was inevitably affected by some results. However, the first week was still as high as 46.45 million. Compared with the total investment of production and promotion, the first week directly entered the profit cycle.

After all, it is a popcorn movie, with "Godzilla" in front and "The Peerless Heavenly Tribulation" in the end. The box office trend of the film is far less than that of the first one. It was officially released in mid-August, and the final local box office was US$127 million, successfully entering the 100 million box office club.

In addition, the overseas market performance of the film is basically clear, about US$150 million.

In summary, the global box office of "Ghost Records 2" is 270 million, which is not as good as the first part of 460 million, but it is also a big profit compared to the cost. Therefore, "Ghost Records 3" has entered the development stage directly.

The second part is "Fighting Club".

In terms of cost, the production cost of US$46 million is not a small film, but the promotion and promotion of this film is so classic that when many people are not optimistic about the commercial prospects of this film, a counterattack was achieved.

The film started on August 6, with 1,263 screens in the first week, earning US$23.45 million, and the museums reached the sales level.

Immediately, the screen was unchanged the next week, with a good decline of 17%, and an additional US$19.46 million was closed.

In the third week, the number of screens doubled to 2,537 yuan, and the box office also achieved a 7% counter-down decline. It seems not much, but it was the first film to achieve a counter-down decline in the non-preview stage in 1999, and it received another $20.82 million.

Recently, from August 27 to the fourth week of September 2, the film finally ushered in a large 34% drop, closing another $13.74 million. It seems to be accelerating the decline, but the cumulative total box office of the film has reached $77.46 million, a gap of more than 22 million from breaking 100 million.

With the current trend, it is enough to be easily lying through.

At first, even though he performed well in the first week, Daenerys's New World Film team was still lacking confidence, believing that the local box office of the film would only be between 60 million and 80 million US dollars, and there was obviously no expectation for a 100 million US dollars.

Reality is undoubtedly beyond expectations.

With the same excellent box office feedback in the overseas market that has been released, "Fighting Club" has achieved a perfect counterattack from initially expected to lose money to just the theater stage.

Similarly, David Finch, the director of the film that has lost two consecutive movies, not only has his own turnaround, but even, because of this excellent marketing operation, David Finch has also been portrayed as a kind of movie god that can attract the attention of fans.

Just like Nolan later.

When you mention David Finch in the future, you will think of "Fighting Club". Even if some people have never even watched it, they will inevitably feel unconscious and then expect Finch's new film. This is actually a commercial guarantee.

In addition to the three big and two small, what makes Simon a little regretful is that from May to August, Daenerys Entertainment has released a total of 13 movies, and there are no dark horses in the remaining 8 movies. From the current point of view, after all the movies are out of stock, the other eight movies are expected to bring Daenerys a box office of $200 million, with an average of less than 30 million per movie. Combined with overseas, except for the cost, it is actually not a loss.

According to comprehensive calculations, all 13 films are expected to contribute to Daenerys' total box office of exactly 1.3 billion US dollars.

On the other hand, from May 1 to August 31, about 17 weeks, the North American film market won a total box office of US$2.53 billion.

Although nearly half of Daenerys' 13 films are still being released, similarly, the projects that belonged to Daenerys Entertainment before May also entered the summer season, so the number of 1.3 billion is roughly the same.

Obviously, it is still half the country.

Other Hollywood studios have gradually become numb to this, because anger is useless and other operations are useless. Everyone can only strive for the remaining part of the market share while being forced to compress production production and avoid losing more.

Let’s talk about Daenerys’s side, including “Fighting Club”, starting from the American version of “Aihu” at the beginning of the year to the later “American Pie 2”, as of September, it had already won 7 movies with a box office of over 100 million in 1999.

As for other studios, except for "Star Wars Prequel: The Ghost Threat", this summer, only Warner Bros. has achieved a box office of over 100 million yuan. This is a completely butterfly-made movie called "The Nether Hunter", a medieval classical vampire fantasy type, which is very similar to the later "Van Helsing", which lost box office miserably. The starring Mel Gibson, who has been working happily with Warner, has a production cost of 75 million US dollars. The same is the only holiday in July. As of September 2, it will basically end, with a local box office of about 154 million US dollars, and the global expected to be over 300 million. Considering the cost, it is a small profit.
Chapter completed!