Chapter 1415: Ask for money(1/2)
HBO is very strong.
Because the earliest history can be traced back to the 1960s, it is naturally not as good as the accumulation of more than 30 years.
Unfortunately, I met Daenerys Entertainment this anomaly.
The DHO TV station, which Daenerys focused on launching, was officially launched on October 30, and was chosen on Friday rather than Monday of popular TV schedules, mainly considering marketing reasons.
On the plane from Hangzhou to Suzhou, Simon also obtained various data from DHO's launch for a week.
It was officially announced at the end of September that Daenerys Entertainment used all the resources it could use for a month of intensive marketing, and of course there were a lot of preferential measures.
Mainly coupons.
Things that are too easy to get will never be cherished, so Daenerys made a viral marketing campaign to forward ad draws and get coupons. The discount amount ranged from the lowest free to 10% off. DHO subscribers can use a coupon every month to deduct the fee for the first three months.
In addition, it is the channel.
Since the Westeros system-controlled American Online has launched a cable TV service, DHO is launched this time. For cable TV users of American Online, it is even more convenient to open DHO. You can order directly through the official website of American Online. Other partners such as Comcast are also quite convenient to open DHO services.
GE's Warner Communications is an exception.
With the interface that the two parties did not reach an agreement on details such as share, Warner Communications was not on the first cable TV operator platforms to accept DHO.
This is completely expected by everyone.
After all, when DHO is online, the biggest threat is HBO, the original Time Warner system under GE.
In any case, Simon was satisfied with the opening result of the entire Westeros system.
Including the pre-order accumulation of marketing in the previous month, plus October 30 to November 5, it is considered an online subscription. After a week of online launch, the number of DHO's subscribers quickly reached a high of 1.67 million.
For a paid cable station priced at US$14.99, the number of users exceeded one million in the first week of its launch. Even if there are major discount factors, it can be regarded as a business miracle.
You should know that the entire HBO system, including sub-units such as Cinemax and overseas cooperation subscriptions, has only been more than 32 million subscribers so far, which is actually a very large number.
If you squeeze out the moisture, the number of subscribers in HBO's main station is only 13 million. DHO only took one month to achieve more than 10% of the subscription users after HBO's accumulation of more than 20 years. How can this not make GE feel like a big enemy?
However, with a little analysis, all this is natural.
Because Daenerys Entertainment, and even the entire Westeros system at present, are really too strong.
Just like Disney on the original timeline.
Disney once launched Disney+ to compete with Netflix. Relying on its own strong content, the number of registered users easily exceeded 10 million on the first day of its launch, and then, in 16 months, the number of paid users exceeded 10 million. At the same time, Netflix streaming, which was launched for 14 years in 2007, only 200 million subscribers were seen.
Now, Daenerys Entertainment is not only a strong content, but also a resource such as channels and marketing crush Disney at its peak.
The first month is 1.67 million, even after the initial popularity, it will slow down slightly in the future. It is expected that after the counter-cyclical marketing of this year's winter break plan is completed and the discount period ends in the first three months, the total number of subscribers exceeds 5 million, which is more than enough. Moreover, at this rate, at most two to three years, DHO will at least catch up with the subscription scale of HBO's North American main station.
As for overseas markets, let’s talk about it.
After reading the report sent from North America, Simon wrote an email to Amy and Aeger on the plane, mainly to make each other pay attention to the qualification content. The email was sent, and the Boeing 767 also landed at Guangfu Airport in the southwest suburb of Suzhou.
Chen Qing, who was waiting here in advance, saw her boss getting off the plane and immediately rushed up and cried.
Simon simply picked up the girl and walked towards the car next to the track and said with a smile: "Why are you crying? Didn't I say I won't let you have a child?"
"It's so sad," Chen Qing hugged Simon's neck and raised her face with tears: "Asu has two."
"Then you give birth to two."
Chen Qing pouted: "What if she has three more?"
"You have three too."
“Where are four?”
As he said that, Simon threw the unreasonable girl into the carriage and smiled, "Then let her give you one."
Chen Qing moved her body to Ran Ran, and waited for her boss to come in and sit down, then came over and said, "Actually, I think two are good enough. If there are too many, it will be annoying."
"Well, I actually feel so," Simon pretended to be slight, and then quickly added in a low voice: "Don't tell them."
Chen Qing laughed: "Then, boss, you want to bribe me, otherwise I won't guarantee that I will let it go."
"Then kiss."
The car started and came all the way to the manor at the foot of Dayang Mountain.
It was the afternoon of November 6th.
It's Friday.
Get off the car in front of the manor villa, Chen Qing, who looked at Simon's arm with a red face, walked towards the villa, and said, "The boss's "The Legend of the Condor Heroes" is being filmed here recently, and Jing Xi is there, but I didn't tell her. In addition, Director Zhang has also lived here recently and communicated with the Jinshu Special Effects team about the special effects plan for the "Chu Han" trilogy. He also watched the "Lord of the Rings" CG shot sent by the boss, which was very amazing."
"Um."
Entering the villa, passing through the living room to the living room next door, and the two of them sat down, Chen Qing changed into a more clingy position and almost half lay on Simon: "Also, I prepared a lot of dinner, but I won't call them tonight, boss, we are two-person world, okay?"
"Okay." Simon said, and saw Jiang Shanwu handing over a cup of coffee, and shook his head: "Come on the bottle of water."
Chen Qing looked at Jiang Shanwu to change the water, blinked her eyes, and smiled again: "Boss, you don't need to pay so much attention."
"It has nothing to do with you," Simon smiled. "After I was 30 years old, I was going to start health care, drink less coffee and drink more water."
Chen Qing illuminated his head and said, "Actually, the boss can drink more tea. In Hangzhou, let Asu serve snacks, which is the best tea in China."
"In fact, drinking too much tea is not enough, it's best to drink white water."
Of course Chen Qing agreed.
While chatting casually, Jiang Yuanchi brought a box over, Chen Qing took it himself, put it on his boss's lap and opened it, showing the man: "This time, there were 12 pieces of carved in total, haha, 72 hole owners, boss, what does this mean?"
Simon picked up a Tianhuangshi seal the size of a baby's fist, admired the writing above, and said casually: "I read "Journey to the West recently" and found this very interesting."
"Journey to the West"?"
"yes."
Chen Qing thought, things must not be that simple, but her boss didn't say that, and she didn't chase him. She just said, "The words of "Journey to the West" should be engraved with the 'The Great Sage of Monkey King'?"
"What are the things that monkeys are there to carve," Simon remembered a joke from the past and joked: "I remember there was a passage in the article where the monkeys who were sent to guard the Peach Garden saw the arrival of the Seven Fairies, used their detent skills, and then ran to eat, drink and have fun."
Chen Qing didn't react for a moment: "Is there any problem?"
"Seven fairies," Simon deliberately raised his tone slightly: "The monkey should be a man, and he resisted the seven fairies as beautiful as flowers and jade, and then ran to play."
Before Chen Qing could say anything, Jiang Yuanchi, who knew that he was coming from beside him, couldn't help but laugh out loud.
Chen Qing also reacted and laughed.
Simon also smiled: "So, what's the good thing about Monkey King? I don't understand the charm."
Chen Qing was even more happy.
She was confident in her heart that the "Seventy-Two Hole Masters" that her boss suddenly asked her to carve must also be related to women, just like the "Pity Playboy" last time, but she was not evil enough and had no intention of delving into it. After all, it was not a serious matter.
After chatting for a few minutes, Simon got up and took a shower. Chen Qing followed along. This time, she was inevitably intimate with her boss's intentions.
This evening, I stayed on a cruise ship on Taihu Lake again.
The sumptuous dinner and Yu Tingyu who was called to dance to entertain the fun again, but then there was the two-person world.
A certain girl was a little greedy, which led to Simon getting up a little late the next day and even joked that she would have to rest tonight. After all, the donkeys in the production team could not be used like this.
After breakfast, I went to watch the filming of "The Legend of the Condor Heroes".
After a long preparation, it started filming in the middle of this year. "The Legend of the Condor Heroes" is definitely the highest-standard TV series in China at present, surpassing several famous works that CCTV has featured in previous years.
Moreover, in addition to investment, this time the creative lineup is also strong, and many Hong Kong and Taiwan film and television masters came to help.
It's a very interesting thing.
Mainly, Hong Kong movies began to collapse last year, and due to the economic crisis, they completely fell to the bottom this year. Many people entered the mainland just to make a living.
Hong Kong and Taiwan artists have always been very arrogant in the mainland, but the crew of "The Legend of the Condor Heroes" is an exception.
Chen Qing watched himself, and Ren Jingxi's already recognized workaholic and stingy girl in the circle, and her background is deeper than the other. Therefore, if you want to work here, you will not only not get an extra high salary, but you will not even have the right to sign.
Of course, the right to sign is still the blame for the restriction of Hong Kong and Taiwan artists after "Return of the Condor Heroes" last year.
Without permission, the mainland TV series crews must not have more than 5 main creators, and the variety shows cannot have more than 3 people. In fact, there are policies from the top and countermeasures from the bottom.
The countermeasure is not to sign.
In fact, the mainland film and television industry is backward in development and lacks talents, so it can only be introduced from Hong Kong and Taiwan. In Hong Kong and Taiwan, the film industry collapsed and encountered an economic crisis. It can only be "condescending to reduce the high ground". As long as you can make money, you will do it without giving the right to sign.
Therefore, this kind of thing is very common in the mainland around the new century.
Having said that, for super dramas like "The Legend of the Condor Heroes", there will definitely be no restrictions on them. There are more than five, so it is easy to pass after reporting. However, since there are policies there, we still have to take the initiative to cooperate.
You give me face, and I give you face too.
Everyone is well.
The luncheon was held in a private club on the eastern foot of Dayang Mountain, but it was actually held by Jinshu.
Very lively.
In addition to the crew of "The Legend of the Condor Heroes" including Ren Jingxi, there are also officials of the municipal government such as Zhang Guoshi and Mo Yiling who came to hear the news.
The main topic is still focused on the Jinshu Film and Television City, which is still under intensive construction.
With the launch of a series of film and television dramas, more and more people came to Jinshu Film and Television City to visit, because regardless of the cost of local investment and its own excellent scenery, the reputation has spread rapidly. According to statistics from the operation team, during the National Day holiday last month, the total number of tourists who came to visit exceeded 60,000.
To be continued...