Changdao, in the manor in Linhai, Shadian City.

Sofia Fessi personally brought breakfast into the restaurant. While sharing meals, he glanced at the man sitting at the dining table looking through a piece of information, and said with a smile: "There must be a bunch of girls who held a grudge against me last night."

Simon felt the refreshing fragrance coming from beside him, reached out to put his hand on the woman's slender waist and stroked her eyes still on the document in front of him, and said, "So this is the benefit of men. Other women only hate you, not me."

Sophia thought that it was really like this, and she couldn't help but roll her eyes and parted the meal. She didn't sit down next to her. She sat sideways on his lap with the force of the man's hand, and said curiously: "What are you looking at?"

Simon showed the woman the cover of the document: "Danelles set up a plan for the paid cable network."

Sofia also knows the TV industry in the United States, and said, "What kind of HBO?"

"yes."

"HBO is Warner's income pillar now. If you do this, your relationship with General Motors should be tense."

"That's to do it," Simon certainly understood this and said, "Danerys has such rich content resources, so it's not cheap to have TV stations like HBO, Showtime."

Sofia thought for a while and said, "Why not acquire it? It shouldn't be easy to start from scratch?"

"I'm interested in several potential acquisition targets. HBO Warner will definitely not sell them. There is also a Viacom Showtime. Actually, I hope to buy the entire Viacom. The Showtime, MTV, Nickelodeon and Daenerys owned by this media company can complement each other. Unfortunately, I have been in contact with Redstone several times, and the old man is very stubborn and does not intend to sell them."

“Forced acquisition?”

"Dual equity may also encounter multiple poison pill solutions, which is not easy," Simon shook his head and said, "And, the greater potential resistance is still in the official position. Daenerys is currently too large and Washington is unlikely to approve the acquisition. Blockbuster is still stuck."

Sofia also regrets: "Then I can only do it from scratch, but I remember that AOL just started the cable TV business some time ago, which happened to be helpful."

"Yes, this is also the basis for Daenerys' plan to launch this plan, otherwise it might take some time."

The outside world always thinks that the media is very free and it will be easy to open a TV station, but it is not.

Just talking about paid cable TV stations, if you lack the basic support of cable TV operator platforms, it is difficult to do it.

For example, HBO is so successful because Warner itself operates a large-scale cable TV platform Warner Communications. Its own channels are not only easy to control costs, but also easier to promote its own TV stations, and even snipe the development of competitors.

If Daenerys does not have an American Online platform and wants to compete with HBO, Warner Communications will inevitably respond in various negative ways. In order to avoid being criticized by unfair competition, they may agree to Daenerys's paid cable channels entering the channel, but there are too many ways to control this side in the future, which will eventually make you withdraw if you know it is difficult.

After chatting for a few words, Simon put together the documents, and Sophia also got up and sat next to her and started to have a meal.

The topic naturally turned to the fashion industry: "The jewelry brand made by Melania has been very popular recently, which reminds me of a report by Igret to discuss the impact of information fragmentation on the future society. In the fashion industry, I wonder, will mainstream fashion brands be more and more affected by various personalized mini brands, and the trend of fragmentation is also emerging?"

Simon thought for a moment and said, "Maybe it will, but the impact should be limited."

"Um?"

"You should know better than me," Simon smiled. "Top fashion brands need to be settled. Which of Melisandra's main talents has a history of dozens or hundreds of years? Therefore, mini-personal brands may divide up some of the market, but they will not affect the status of mainstream fashion giants, unless they themselves achieve the scale of giants, and then there will be competition between the same level."

In my memory, more than ten or twenty years later, all kinds of messy luxury brands did sprout like mushrooms after a rain, but in terms of scale and popularity, the old luxury brands are still the ones that dominate.

Sofia nodded in agreement with Simon's opinion, but said, "I'm still planning to make some layouts in advance."

"No problem, but it's best not to change the current industrial structure of the 'aircraft carrier battle group', which has proven to be a very effective long-term strategy of Melisandra."

"I know," Sofia also did not deny it: "In addition, Melisandra is getting bigger and bigger. I am already planning to divide the original two major industrial clusters of clothing, bags and jewelry watches into more aircraft carrier battle groups, so that they can be more refined and have a stronger ability to resist risks and long-term changes in the industry."

"It's all your business, let it go."

"Well, you just need to be responsible for joining girls in the fashion circle."

"Actually, I prefer the entertainment industry."

"uh-huh."

Sofia hurriedly left after breakfast.

Going to Los Angeles today.

I visited the two little guys, and by the way, I asked my female assistant to get out of New York for a few days, check out the decoration of the top-floor luxury house in Westeros Building, and stayed back to their parents' house for a few days. However, before leaving, I went back to Greenwich. Last night, I didn't go back to the West Coast to leave for the West Coast, and I also had to explain to my parents and a couple of children here.

Simon rushed to the city.

Although it is Sunday, there are still work arrangements.

The main thing is that I saw the plan for Daenerys to set up a paid cable TV before breakfast. In the morning, the TV team on the East Coast specially organized a meeting to discuss the detailed plan, which was arranged on Sunday, and was also to adapt to Simon's schedule.

In addition to various details, the name of the paid cable station was also confirmed for this meeting.

DHO (Daenerys-Home-Online), Daenerys Family Online.

The main reason is that the concept of "online" is becoming popular again with the recovery of the Internet. In addition, it can also be regarded as a pit for entering streaming media in the future.

The planned streaming subject is of course Blockbuster Online.

However, the same thing is said, don’t put eggs in one basket. After all, just like this time entering the paid cable station, it is impossible for HBO to eat up all this cake. The scale of the streaming media industry in the future will only be larger. Blockbuster Online and DHO will compete with each other in order to divide more streaming media markets.

As for the possible internal friction, Simon is not too worried.

Because DHO's main development goal is traditional TV, entering streaming media in the future will only be by the way. Blockbuster Online must be the main feature of streaming media. Just like after the acquisition of FOX in the past, Disney actually had two major streaming media platforms, Disney+ and Hulu, which also had clear primary and secondary levels, and while competing internally, it could share more markets outside.

The general plan is finalized, DHO will start marketing at the end of the month and will be officially launched at the end of October. Then, the end of the year comes, and the planning is also an opportunity for DHO.

The TV team proposed an off-season marketing plan.

As we all know, the summer and the end of the year are off-seasons for TV, especially at the end of the year, the standard winter break period, most popular dramas will be suspended, and major cable channels will also slow down the introduction of content. From another perspective, this also happens to be a good opportunity for new TV stations to enter.

DHO plans to seize this opportunity.

In addition to DHO, there is also the past 1998 summer film business summary and the year-end promotion and distribution plan.

First of all, "Jurassic Park", which is the main summer season, was released on June 5th. It has been completely painted recently. The total box office in North America was US$406 million, lower than the US$413 million of "Jurassic Park 2", and higher than the US$356 million of the first song of "Jurassic Park", ranking second in the series.

Overseas, the release of "Jurassic Park 3" is still continuing, with an overseas box office of between 700 million and 800 million US dollars, and a global box office of more than 1.1 billion US dollars, which is comparable to the second part.

It is rare that the Hollywood series can have a beginning and end so stably, so it is a perfect trilogy ending.

Then there is "Rush Hour 2", which became the only movie in this summer after "Jurassic Park 3" with a local box office of over $200 million. It has also declined, with a total box office of $213 million in North America. Overseas distribution is also continuing, and it is expected to be around $250 million, and the global forecast is more than $460 million.

Of course, the overall revenue volume cannot be compared with "Jurassic Park 3", especially around the surrounding areas. However, compared with the huge expenses of "Jurassic Park 3", the production cost of "Russic Hour 2" is only US$55 million, with a global total of 460 million, which is also a great success.

The third place is "The Hangover" that surprised everyone.

Since its opening on July 10, it has been released in more than two months, and has also entered the final stage of only a few hundred thousand dollars in box office. It has now reached a cumulative box office of US$178 million. It is no problem to exceed 180 million before the painting was released.

Because North America is too successful and too popular, "Hangover" successfully broke the curse of weak overseas Hollywood comedy. Judging from the current release trend, the overseas box office of the film can be more than 200 million US dollars, and the global total box office is expected to exceed 400 million US dollars.

The same box office of 400 million+, even if the total box office is slightly lower than "Peak Hour 2", considering the production cost of only $25 million and the profit sharing clause of the main creator, the expected profit of "Hangover" is far greater than "Peak Hour 2"

In addition to "Hangover", there were also two dark horses in this summer, "Singing and Dance" and "Magic Mike". The production cost was $15 million and $7 million. It was not noticeable at the beginning, but both locals exceeded 100 million.

"Singing and Dance" which started on June 26 has also been out of stock, with a local box office of US$135 million, and its distribution is still ongoing overseas is expected to reach around US$1.6. The global total box office is expected to be around US$300 million, reaching 20 times the production cost. As the first heroine, Christina Aguilera has advanced to the global popular teen idol in this summer.

Daenerys Records therefore specially accelerated the launch of Aguilera's first record.

In addition, Steven Soderbergh's "Magic Mike" is one of the most surprising Daenerys' three dark horses this summer. Compared with the success of "Hangover" and "Singing and Dance", there is still a little bit of a clue to follow. Even Simon herself is a little confused about the big shot of "Magic Mike".

The end of the summer season on August 7 quietly opened, with a box office of US$27.32 million in the first week. Of course, it cannot be compared with films such as "Jurassic Park 3", but it directly recovered all production and promotion costs.

Next, after the New World Film team quickly increased the scale of screenings, this small film also made a surprise long-term trend. Although, one of the reasons is that there are no competitors in the second half of the summer season.

In short, in the fifth week from September 4 to September 10, "Magic Mike" continued to push the film's local box office to $89.38 million with a single week of more than 10 million US dollars.

Breakout billion is about to happen.

According to the current trend, the local box office of the small film here is expected to be between 120 million and 130 million US dollars.

Even though Daenerys' overseas distribution while it was hot recently did not splash, it is expected that the overseas market will earn up to 50 million yuan, which is a failure, but it cannot cover up the overall success of the box office of just $7 million.

While the three dark horses were successful, they also brought certain troubles to Daenerys.

Questions about the sequel.

Even though it has become a common practice for Daenerys Entertainment to sign a package contract, because the three movies are too successful, it is definitely not possible to make the major creators devote themselves to the creation of the sequel without bleeding.

Simon's attitude towards this is to do it if possible.

If you can't, then drag it.

This is also the absolute one I made some time ago, suppressing sequel movies, trying to build originals, and avoiding Hollywood losing its vitality prematurely.

In addition to the three dark horses, the performances of other films such as "Los Angeles Secret", "Save Soldier Ryan", "The Mortuary Haunted Incident", and "The Horse Whisperer" are all within expectations, and there is no need to say much.

Finally, there is "Hero".

It will be released on July 31 and has begun to finish.

In the latest box office week from September 4 to September 10, the sixth week of "Hero" released, earning $3.63 million, with a cumulative box office exceeding the initial 60 million to 80 million expectations, reaching $83.06 million. According to the current trend, there will be about 5 million in the future, and the total box office in North America is expected to be around $88 million.

It is still not as good as last year's "Crouching Tiger, Hidden Dragon", but it is not far from that.

Next, "Hero" was released in China on July 9, and it also lasted for two months. It ended successfully on September 9, with a total box office in mainland China reaching 320 million yuan, equivalent to 37 million US dollars.

The two major markets have combined, and the total box office has reached US$120 million.

The production budget of US$30 million and even other promotional investments have been recovered and profitable.

Not only that, because Jet Lee and other Chinese actors with global influence participated, "Hero" performed well in other ticket stores such as Europe and Asia. Although the release is still continuing, it is most conservatively estimated that it will earn another $100 million, which means that the global box office of "Hero" will be more than $200 million, exceeding the previous global total of 170 million.

It can be said that the success of "Crouching Tiger, Hidden Dragon" and "Hero" directly raised the Chinese-language film from the fact that it had only gained some reputation in major film festivals before, and so on.

This actually proves that Chinese-language films can gain their own place in the global commercial film system.

Unfortunately, the Chinese-language filmmakers did not hold on to such an outstanding start.
Chapter completed!