Workaholics can be a disease.

This is a certain feeling that Gu Yu and Ding Xiaomeng, two servants beside Ren Jingxi, were quite consistent.

This is Friday, December 5th.

Beijing.

The Asian financial storm, which had been stormy for half a year, seemed to have begun to slump after South Korea signed a rescue agreement with the IMF. In China, in addition to the thrilling Hong Kong financial defense battle, the RMB inevitably depreciated by 11% over the past few months, and the exchange rate against the US dollar fell again from 8.3 in the first half of the year to 9.2.

Both the officials and the media say this is a good thing. The appropriate depreciation of the RMB can increase export competitiveness, especially when currencies in Southeast Asian countries generally fall sharply.

Apart from the news that makes people feel turbulent, the lives of ordinary people are indeed not affected.

Ren Jingxi is the one who is least affected.

Even though the two Wei family servants followed her and watched the owner read related news every day, they still kept their own business closely around their own stories. The post-production and release of "My Fair Princess", the preliminary preparations of "The Legend of Sword and Fairy", the casting of "The Legend of the Condor Heroes", and the adaptation rights of a reality show "Survivor" were negotiated from the United States some time ago.

Jinshu Media Headquarters south of Bei Normal University, Haidian District.

In order to save money and for convenience, Ren Jingxi has not yet found an office space for her Huanzhu Film and Television Company, but has occupied two offices on Jinshu's side, and the later stage of "Return of the Condor Heroes" is also here.

Today is the last advertising investment session before the broadcast of "My Fair Princess".

Also here.

The feelings of the two attendants Gu Yu and Ding Xiaomeng also came from this.

Regarding the release of "Return of the Condor Heroes", because it is backed by Jinshu Media, which produced a series of popular film and television projects this year, and everyone thought it was very good after watching the sample. Many TV stations, including CCTV, expressed interest, and all parties also gave a series of cooperation plans. Some hoped to buy out the copyright directly, some jointly wanted to obtain two-year exclusive broadcasting rights, some paid cash, and some gave advertising time, which was all kinds of the same.

A stingy girl forced the budget of 6 million given by her boss to 4.5 million. The final 26 episodes of TV series, the prices given by each TV station can basically make a profit, and it's nothing more than making more money.

If it is someone else, you will definitely choose a plan that is more secure in all aspects and is not too thoughtful.

Just like the two-year exclusive broadcasting rights plan provided by the four provincial and Taiwanese companies that Beijing, Shandong, Su, and Guangdong, which had previously cooperated with "Kangxi's Micro-Visit Private Visits", the four companies jointly offered a two-year exclusive broadcasting plan of 350,000 yuan per episode. As long as they are willing, they will directly earn 9.1 million yuan and earn 4.6 million yuan, which is more than 100% profit. How great.

Several other senior executives of Jinshu advised Ren Jingxi to agree.

After all, this is an original costume drama with no highlights in the cast. It cannot be compared with "Kangxi's Private Visit" whose popular actors plus the popular IP of "Kangxi". Therefore, the prices given by the three companies are already very sincere.

Ren Jingxi still did not agree.

I chose the most thoughtful plan.

Advertising time exchange.

The process was to negotiate and first reach an advertising time trading agreement with Beijing, Shandong, Su and Guangdong, and only sell the first round of premiere rights. In the end, each episode received a 3-minute advertisement, and then contact the advertising manufacturer here to invest in the corresponding advertising time.

In this part, Ren Jingxi was not worried and signed a complex guaranteed advertising plan with floating ratings with various manufacturers who were interested in advertising.

After a week of negotiations, a woman made a group of advertisers lose their temper. Today, she officially signed the agreement.

Gu Yu and Ding Xiaomeng, who followed up throughout the whole process, were certainly clear about the content of the final agreement.

According to the agreement, not to mention various details, overall calculations are made, the guaranteed minimum of about 150,000 per episode, with a total income of 3.9 million, and a shortage of 600,000 yuan is missing. The floating agreement signed by Ren Jingxi with various manufacturers requires the provincial ratings of four provinces and Taiwan to be added to the additional payment. It is estimated that for every 1 rating percentage point, each episode can receive an additional payment of 5,000 yuan from each manufacturer.

The ratings are based on the data released by CCTV Soforre ratings survey company, which has recently started operating.

It is probably only when it reaches the rating level of 20% that has been considered popular, and the additional part can be added to make up for the 600,000 shortfall. Going higher, the ratings reach more than 20% to enter the profit space. However, even if it reaches the average rating level of "Kangxi's Private Server Private Visit" of about 45%, only 150,000 will be added per episode. It is equivalent to a total of 300,000 per episode, but it is still not as good as the four companies buying out the 350,000 for two years.

Of course, because the first round playback rights were only sold, if "My Fair Princess" can really reach the super high ratings level of "Kangxi's Micro-Service Private Visit", even if the second and third round playback rights were offered, someone would grab them, and the subsequent profits may be higher than those of "Kangxi".

The key is, how is it possible?

The total number of self-produced and imported TV series in China in 1997 reached more than 300. This year, no one has surpassed "Kangxi's Private Visit to Private Visits". Why did "Return of the Condor Heroes" come out?

Gu Yu and the other two thought that if a woman had a beautiful face, well, she seemed to have a background. Otherwise, neither TV station nor advertiser would want to do this business.

Too trouble.

It's hard to be picky.

As for Ren Jingxi, because she only sold the first round broadcast rights, next, unless the ratings of this drama are so low that it is not easy to watch, she will continue to sell two and three rounds, and it will be difficult.

Gu Yu and the others could only make trouble.

Tired.

The reason why Ren Jingxi chose to make such a struggle was mainly due to her confidence in that man.

Because Simon's advice, "Return of the Condor Heroes" is an inside story about a man providing creativity. Ren Jingxi has never told anyone, nor has she ever thought of using the other party's name to promote the promotion of the film. However, since he proposed the idea, Ren Jingxi felt that the name Simon Westeros had to make some trouble.

Otherwise, if the man only gave her 6 million to do whatever she wanted without any other advice, Ren Jingxi would still choose a floating payment strategy to gain more possibilities, but she would definitely not be so concise.

After signing the agreement, it was almost time to get off work. Ren Jingxi still had no intention of getting off work. Instead, she turned to Jinshu's audio-visual publishing department to check the production status of the original soundtrack album of "Return of the Condor Heroes".

Gu Yu and Ding Xiaomeng both strangely did not complain about this matter.

Because the series of theme songs in "Return of the Condor Heroes" are really outstanding, whether it is "Dang" with a weird title, "Rain Butterfly" at the end of the film, or "Lands and Waters", not only are they two of them who are close to the water and feel amazing after hearing it, but the representatives of the TV stations or advertisers who have recently negotiated also think that the theme songs in this drama are very highlight.

The sky in Beijing in winter is very short.

After the day of work, Ding Xiaomeng drove Ren Jingxi away from Jinshu headquarters. The city was already on its brilliance.

Gu Yu and Ding Xiaomeng sat in the front row of the car, while Ren Jingxi, who was alone in the back row, still had no time to go through the promotional plan of "Return of the Condor Heroes".

The launch time of "Return of the Condor Heroes" determined by the four TV stations is December 22, the 23rd of November 2010, and two episodes a day from Monday to Friday. It is expected to be broadcast on January 7 next year. By then, it will be the ninth day of the twelfth lunar month, which is the best period to approach the New Year's Day. This is also the result that Ren Jingxi almost wanted to show that I am a man and who is the man.

Propaganda is important.

This is the experience that Ren Jingxi has continuously learned from the Western media industry. Therefore, until the broadcast begins, in addition to the official promotional trailers of the four TV stations, Ren Jingxi will also arrange for a group of main creators to carry out various other publicity, and intends to spend another 300,000 yuan of funds on the last surplus as operating expenses.

After all, it is different from the West. The trailer promotion of TV stations is expensive, and the same is true for participating in some variety shows.

As for other advertising that requires money, Ren Jingxi does not plan to do it.

The main thing is to use the free resources in hand. For example, the fashion media group under the National Tourism Administration invested in Westeros system. After cooperating with the US magazine "BAZAAR" this year, it also launched several magazines related to film, television, tourism and furniture.

Since it is my own, I will arrange for several girls like flowers to take the magazine cover of "My Fair Princess" to get at least one interview, so there will definitely be no problem.

There are also some film and television industry activities at the end of the year.

The 17th Golden Rooster and Hundred Flowers Awards and the corresponding Golden Rooster and Hundred Flowers Film Festival will be held from December 12 to December 16. Ren Jingxi also plans to arrange for young people to show off her face. She has contacted her and is basically sure to win a seat for award presentation. At that time, the Little Tigers, who are famous in the mainland and starring "My Fair Princess", will be on the way, and then some press releases will be arranged.

Such and other things.

After all, it is more than enough to invest 300,000.

Even if she doesn't spend a penny, she can still go along with the follow-up. However, although Ren Jingxi is thought to be so stingy by the people around her, she actually remembers what the man said to her, and she must spend the money she should spend.

He added the promotional and promotional plan in his hand in writing and painting. Before he knew it, the black Mercedes-Benz had already entered an underground parking lot.

This time, it was not Ren Jingxi's residence in Huaqing Jiayuan Community next to Tsinghua University, but the mansion in Nanluoguxiang.

Mo Wuling took the initiative to invite her to have dinner and asked her to help her see the script she was writing called "To Our Youth That Will Be Falled".

I'll be sure to stay here tonight.

In fact, it was the last time when Ren Jingxi came quietly to meet Chen Qing and accidentally ran into Mo Wuling who hadn't seen for a long time. During college, the relationship between the two women who were so good that they could change their clothes at will to recover.

Ren Jingxi was always guilty and was cautious about this. Mo Wuling took the initiative to invite her to have a few meals and stayed overnight. Ren Jingxi woke up in the middle of the night and cried to Mo Wuling. When talking about her feelings, the two girls hugged each other and cried for a long time, and the last bite was completely eliminated.

Except... when you occasionally see Zhu Momo, Ren Jingxi will still be embarrassed.

It was because of Mo Wuling that the two were as close as sisters. So, facing Zhu Momo, even if they had no blood relationship, Ren Jingxi would still feel a bit of a traitor that would steal the younger generation.

Fortunately, Zhu Momo probably understood that he always took the initiative to avoid her when she visited her.

Just now getting off the car in the underground parking lot of Siheyuan, Ren Jingxi saw Mo Wuling sitting on a sofa next to the wall, looking through a magazine with her legs raised, and quickly jogged over with a look of apology: "Xiaoling, sorry, I'm late."

Mo Wuling was not polite, but still stretched out her hands on the sofa. When Ren Jingxi hugged her, she dragged her to the sofa and sat down, complaining: "It's dark, I thought you were not here."

"You know, I'm very busy lately. If you are hungry, you can eat it yourself."

"I'm thinking too, I'll wait for you for five minutes in the end, and if I don't come, I'll eat it myself."

Mo Wuling was intimate with Ren Jingxi on the sofa before getting up together. Instead of going upstairs from the stairs here, he walked to the gate leading to the inner area. The main reason was that it would be very cold after going up the open-air corridor and the basement would be heated 24 hours a day.

Ren Jingxi, who had just taken off her coat in the car, felt the warmth around her, held Mo Wuling's arm and walked through the long corridor, and couldn't help but say, "I really don't understand what he does to build such a large basement, and heating. How many people can't use heating in winter."

Mo Wuling smiled and said, "Next time you see him, please give me some suggestions and make him more frugal."

"I don't mention it, and I'm not stupid. I just secretly talked about him behind my back. He has so much money, and he can't spend it all, so I don't have to worry about it."

Mo Wuling said: "The problem is, then what else are you trying to do? Just spend his money?"

"He is him, I am me," Ren Jingxi shook her head: "It's different."

"Haha, it's not that you can be so clear about your relationship with him. Look at my Momo, you should eat, use and take, and you won't be polite to him."

Ren Jingxi just smiled and didn't answer this.

Mo Wuling also realized that she was a little confused. It was best for the two of them not to mention their niece, so they asked, "Have you finished the release of "My Fair Princess"?"

"I have signed a contract with the TV station, and I just sold the advertisement today. It will be broadcast on December 26. I remember when I can help me increase my viewership."

"Absolutely."

Ren Jingxi remembered another thing and took out a cassette from her bag: "Don't you like listening to music? Try this, I specially brought it to you, the original soundtrack album of "My Fair Princess".

"I'll listen later."

Ren Jingxi nodded, couldn't help it, and leaned into Mo Wuling's ear and said, "He wrote several songs, just listen quietly, don't say them out."

When Mo Wuling heard this, her steps stopped for a moment, but fortunately she realized it again in an instant, without revealing any flaws.
To be continued...