Snowflakes slowly fell in the sky, but they could not hide the enthusiasm of hundreds of guests, customers and reporters at the press conference.

When the sounds around the exhibition hall began to silence the roar of the super sports car, and when a fire-red afterimage of Mercedes-Benz appeared on the huge screen wall, everyone at the scene felt the stimulation brought by the speeding spear, and with the explosive music, everyone was also excited.

When Luca Di Montezemoro, the powerful Ferrari president, walked onto the rostrum, there was a burst of thunderous applause, and everyone gave him great affirmation, because it was him, after Enzo Ferrari's death, he supported the Ferrari Kingdom with one hand and surrendered it to the most prosperous period in history.

"I'm glad we've always been committed to innovation, but we've always respected tradition!" Montezemoro's first sentence expressed Ferrari's belief, "We always say that Ferrari is the perfect combination of innovation and tradition."

The people below were filled with thunderous applause.

“We have a lot of partners and spokespersons all over the world, but when our company’s brand director told me, Luca, we should invite a global spokesperson, I frowned and asked, who can?”

With one sentence, and with his expression, everyone below laughed.

"I asked, who can represent the spirit of our Ferrari? Who can represent the personality and beliefs of our Ferrari?"

After a pause, he smiled and said, "My brand director did something. He despised me and said, Hey, Luca, you must have not watched football for a long time, right?"

"I said yes, and then he threw me a magazine cover, the cover of American vogue magazine, which was a photo of two very matching stars. I was surprised at that time, football stars?"

"He said, yes, football stars, the best in the world!"

"I said, oh, that's fine, let's choose the best one!"

Below was another group of laughter.

"Then I was surprised and asked, "This man doesn't look like Beckham? Who is he?"

"My director shook his head, he told me in a very upset way who that person was, and then he said something to me, and he said, because of this person, he became a fan of Inter Milan, because of this person, he fell in love with every football game he had in. He said, this is a man with magical power!"

After a pause, he took a deep breath, "Ladies and gentlemen, I can't wait to tell you that we have officially announced that Inter Milan head coach, Caesar Yang Cheng will become the global image spokesperson and promotion ambassador of Ferrari. We believe that both he and Ferrari will continue to win!"

The hottest and most exciting applause ever heard the scene.

Yang Cheng, wearing a straight casual suit, walked out quickly from behind the scenes and kept waving to the guests below along the way.

Almost all those who can attend Ferrari's press conference are celebrities, and of course, there are also some models who are here to promote Ferrari's new cars.

The two of them hugged everyone politely, and then let the reporters on the scene take photos.

Ferrari selected spokespersons and selected Yang Cheng from the beginning. Although some media reported that it was Totti, the company was always in contact with Yang Cheng's agent company.

There is an unknown secret here, that Yang Cheng's f50 supercar invisibly drove a craze for Ferrari. Almost all of Italy knows that Yang Cheng's favorite car is Ferrari.

"We have the same beliefs and the same creed. I believe that our cooperation will be extremely successful!" Montezemoro smiled and shook hands with Yang Cheng.

"Thank you!" Yang Cheng responded with a smile, "I think after I go back, I will sell the BMW in my garage as soon as possible!"

Everyone below suddenly felt an uproar and burst into laughter.

Indeed, after endorsing Ferrari, Yang Cheng could no longer drive a BMW.

"I always believe that you are the spokesperson who best suits our image!" Montezemoro smiled.

The atmosphere at the scene seemed very hot, but afterwards, Montezemoro announced Ferrari's latest plan.

"We will launch a brand new supercar next year, and it will also be the fourth limited-edition supercar in our brand history. We originally planned to be the f60 after the f40 and f50, but Mr. Yang Cheng is right and it is too uncreative, so we decided to name this supercar after Enzo!"

"We are confident that this will be an epoch-making supercar in the history of sports cars. Its time is only 3 seconds and 65 seconds, and its maximum speed can reach 350 kilometers per hour. We will produce 349 units in a limited quantity worldwide, but we will also specially make a special edition for gift to Caesar. According to Mr. Yang Cheng's requirements, we will spray the sports car with two colors of blue and black!"

The audience immediately cheered again after hearing this.

You should know that the common colors of Ferrari are only red and yellow, but for some flagship sports cars, they generally only offer four colors, namely red, yellow, black and white. However, Ferrariken specially sprayed a blue and black color for Yang Cheng, which is undoubtedly a great affirmation of him.

A unique Ferrari in the world!

"This is definitely the best endorsement I have received!" Yang Cheng said with a smile. Of course, the endorsement fee is still very generous.

Although Inter Milan was in poor condition before entering the winter break, it was a winter break with rich harvests for Yang Cheng, because he not only became the first to appear on the cover of a fashionable Bible magazine like vogue, but also received an endorsement contract for top famous brands like Ferrari, which greatly improved his influence.

To be honest, Yang Cheng may not be the top head coach in the world today. After all, this is very controversial, but he is definitely the most valuable head coach in the world.

There was no renewal last season, and Inter Milan has begun to be eager to get a brand new contract from Yang Cheng this season. It is said that Morati will give him the highest annual salary in the world in order to retain this talented young coach who is popular all over the world!

Some people may doubt Yang Cheng’s value, but at least, who can match his appeal?

Even Beckham won't do it!

…………

…………

Ferrari's press conference was held at its headquarters in Modena.

In addition to announcing Yang Cheng as the global spokesperson of Ferrari, he also promoted a new car, but it was not a super sports car Enzo. This car will not be available until next year and is still in the testing stage.

Seeing a group of top Italian models gathered together, the atmosphere was particularly warm.

Afterwards, another press conference was held, and Yang Cheng was dealing with Montezemoro and others, but he saw a person in the crowd.

"Hello, Luca!" Yang Cheng walked over.

"Uh... Hello, Caesar!" Luca Tony, Vicenza's main center, is 1.96 meters tall and weighs 88 kilograms, almost like a heavy tank.

Yang Cheng saw his name when he looked at the guest list before. His girlfriend is a very famous Italian model.

"Luca, do you know each other?" One of the female models came over.

Yang Cheng held a cocktail and nodded, "I just met you, you should be Mata Cecito!"

"Do you know me?" the other party smiled flatteredly.

"Well, we have been following Luca for a long time, so we know everyone around him!" Yang Cheng said with a prank.

Mata greeted Yang Cheng with a smile on his face. Knowing that they had something to talk about, he left.

"Are you interested in transferring to Inter Milan?" Yang Cheng asked in a straightforward manner.

Luca Tony watched his girlfriend leave and looked at Yang Cheng, feeling incredible, "Am I?"

This season is his first time playing in Serie A. His performance can only be said to be average. He is used as a typical bridgehead center. He scored not many goals, but his effect is good. After all, he is tall and strong, but no matter how he does, he can't reach the level of Inter Milan, right?

That is a wealthy family that is determined to win the championship!

"Yes, I said it, I have been following you for a long time!" Yang Cheng said with a smile.

The latter smiled bitterly, "Really?" He couldn't believe it.

Yang Cheng nodded constantly, "Of course, if you nod, you can go back to pack your luggage in a while, and report to the Pinetina base the day after tomorrow. I will get the salary contract done in Vicenza. Let's discuss it again!"

He said it confidently because he believed that Luca Tony could not refuse Inter Milan.

"I'll think about it, okay?" Luca Tony hesitated for a moment, and finally did not make a decision on the spot.

Yang Cheng nodded, "Okay, think about it, call me!" After that, he didn't stay for too long and turned around and left.

Ventora has decided to leave. Under the pursuit of many teams including Atlanta and Monaco, AC Milan is obviously interested in this young shooter who has made rapid progress recently. Galliani even offered him a high price of $15 million. If Yang Cheng still holds it to death, he would be a fool.

To be honest, Ventola performed well partly because he was familiar with Yang Cheng's tactics, but Caesar was not very satisfied with his progress over the past two years, especially this season. He made much slower progress than Pasquale, Ferrari and others.

Since he wants to leave, AC Milan is willing to offer a high price, and Yang Cheng has many alternative players, so he simply lets him go directly in exchange for $15 million.

Luca Tony is a type of player that Inter Milan lacks. He is tall and strong and has a strong impact. Although it still needs to be crafted, where is his physical fitness? His height, header, and strength are not available on Inter Milan's forward line. He can become a variable on Inter Milan's forward line.

After attending the Ferrari party in Modena, Yang Cheng returned to Milan and immediately sold the BMW in the garage.

But the next day, Ferrari sent a brand new Ferrari 550 barchetta, a two-door two-seater convertible sports car, which has a completely different flavor from the f50 that Yang Cheng owns, and can drive in turns.

Yang Cheng also began to plan to open up the ground floor of the villa and expand the garage area. After all, after Ferrari Enzo was launched next year, he will have three cars, and at that time he will have to occupy one more garage location to facilitate entry and exit!

…………

…………

Many reporters who surrounded Inter Milan's Pinetina base discovered something strange.

After a week of quit, no signs of Panucci and Ventola were found in the reassembled Inter Milan team, but two more players were added, one tall and the other was short. Who was it?

Panucci and Rome were very close, which was the consensus of the whole of Italy. After Zanetti gradually fought back to the main position, Panucci's position in Yang Cheng's mind plummeted. He was eager to return to his mentor Capello, who also hoped to improve Rome's defense line.

The Italian defender transferred to Inter Milan for $10 million last season, but he has performed well in the past two seasons and lived up to the title of world's chief right-back. In addition, Roma is eager to get Panucci, and Inter Milan has easily raised the price with Roma's best-selling way of spending money.

It is said that Roma is willing to bid him more than $30 million, comparable to Juventus' offer to Parma's Touram.

This is quite comparable. After all, both players can play on the right and middle lanes, but from last season, Panucci's performance is better, and at least he has a Serie A championship halo, and Roma and Senci, who are always used to being slaughtered, will definitely not be low.

Only Yang Cheng, who is in the comprehensive training area, knows that Panucci is worth US$32 million, Inter Milan has reached an agreement with Roma, which is almost announced to the outside world.

The reason why he can sell such a high price is because the football defenders are generally scarce today. Juventus even offered a high price of $35 million for Touram, and Cannavaro, each of which is a striking sky-high price. Panucci is not surprisingly selling this price because he was the best right-back in the Serie A last season, defeating Touram.

Secondly, Roma urgently needs players, Inter Milan is stinging the price and not letting go, so Sensi can only agree.

Yang Cheng was mentally prepared for Panucci's departure, so he immediately introduced Colombian central defender Ivan Cordoba from San Lorenzo in Argentina. Although he is a central defender, he can actually play as a full-back and is also a versatile player. Moreover, his style of playing is very appreciated by Yang Cheng.

The defender made Inter Milan pay $10 million, which is much cheaper than his previous life.

The reason is also very simple. Inter Milan in his previous life signed up for the winter break and urgently needed Cordoba, but Inter Milan is now very patient in operation and took half a month to complete the transfer.

Once in and out, Inter Milan made a profit of 22 million US dollars, making a profit!

Just like Panucci directly went to the Rome training camp, Ventola would not return to the Pinetina base. He would go directly to the AC Milan training camp. Zacheroni promised to give this star of hope that spent $15 million to introduce more opportunities. This is also the reason why Ventola gave up other suitors and chose the Red and Black Legion.

With 3.5 million dollars of it, Yang Cheng introduced his long-awaited high center forward Luca Tony from Vicenza.

This high center forward who participated in the Serie A for the first time has performed well in Vicenza this season, but it is far from reaching the level of being able to join a giant like Inter Milan, which can be proved by his value.
To be continued...