Chapter 42: If you have the ability, you should call the police
Mi Cai in the room did not respond to me. Maybe she was really angry with my words and deeds just now. I knocked on the door and said, "If I don't enter your room, I will throw the cleaned cockroaches in and check it for you to prove that I have indeed done your good things and have never dealt with you."
Mi Cai said to me nervously, "No need to test it, you can take it away quickly."
"Oh." I responded, raised my hand and threw the cigarette butt wrapped in toilet paper and a half-dead cockroach out of the window.
I said to Mi Cai again: "Now the bathroom is available, so I guarantee that there is not a single cockroach."
"Oh, then you can go back and rest quickly."
"It's hard to get a taxi at such a late night."
Mi Cai finally walked out of the room again, her long curly hair had already been tied up, and she changed into a thick houndstooth patterned wool coat, holding the car key in her hand, and said to me: "Then I'll send you back."
I stood still, of course, to stay there, because I had already promised Lily not to return to Robben tonight.
Mi Cai, who had already reached the door, turned around and asked, "Why don't you leave?"
I sighed and said helplessly: "I can't live with my friend today."
"What's going on?"
"Oh... he took a woman back to spend the night." I lowered my voice, my tone filled with sadness that I had nowhere to go.
"It's been a week, have you not found a place to live?"
"I've been busy during this period. I have only been to Hengdian twice. I don't have time to find a house. Besides, it's so easy to find a house that makes me live in a comfortable place!" I said and looked around the house, full of nostalgia.
"Then you go and stay in a hotel."
"If you don't go, staying in a hotel is so expensive! I have to save money to pay back the debt I owed you." I said as I sat on the sofa, lay down again, and directly used my actions and Mi Cai to make it clear that I would stay here tonight.
Mi Cai walked back to me, frowned and asked, "What do you mean?"
"It means staying here tonight." I responded to Mi Cai with a smile.
After a while, Mi Cai said to me patiently: "Don't let me think you are a scoundrel, okay?"
"I was a rogue. Besides, in order to help you, I spent more than 20 yuan on taxi fares today. I didn't even mention asking you for money. What's wrong with you letting me stay here for a night?"
"I'll give you your taxi fare. I'll book the hotel for you. Is this OK?"
As soon as I turned over, I stood up from the sofa, almost facing Mi Cai's face, and said angrily: "You know, I just can't stand you in your attitude of having everything done with money. Do you think I am a person who is short of money?... Let me tell you, I will not leave here tonight. If you have the ability, please call the police and say I have broken into a private house... You are a tenant, and you are embarrassed to call the police and say that I am the landlord, who is privately ventilated into a private house? Of course you are embarrassed, because you used two stinky money to occupy the house I have lived in for more than two years. You are the one who is in the wrong..."
I said it all, but blocked all the things Mi Cai could say. I just glared at me, and I lay on the sofa again, posing for a determined attitude.
Mi Cai had no choice but to do anything to me. She had always been calm and stomped her feet in hatred, and then walked towards the door with her handbag.
"Where are you going?" I asked with my head turned.
"I'll walk."
"Let's go, don't come back..."
After Mi Cai left, I sneaked into Mi Cai's house, found an unused set of bedding from the cabinet, moved it to the room where I originally lived, made the bed, and lived there with peace of mind. I wish Mi Cai wouldn't come back, but I had forgotten how I put on a righteous attitude when I moved out here to fulfill Mi Cai's success.
...
The next day, I slept until eight o'clock before getting up. I didn't have time to buy toiletries, so I used the rice colored ones. After quickly solving breakfast at the familiar snack bar downstairs, I hurriedly boarded the bus to the company.
After coming to the company and attending the routine morning meeting, the manager Chen Jingming left me alone. I knew he was concerned about the full marketing planning that I was responsible for this time.
Chen Jingming asked me: "How is it? Do you have the idea of full marketing planning this time?"
I nodded and said, "Well, this time I plan to realize customer value as the core of my planning. This is to strengthen our brand image. I think that only by realizing customer value can customers better realize corporate value for us."
"Your idea is not wrong. Our Polaroid Department Store has been operating for many years and is already very mature in 4p (products, prices, channels, promotions). Now that we have officially entered the ranks of top department stores, what we urgently need is to improve our image. Better realizing customer value is the best way to enhance our corporate image. Your marketing ideas are very consistent with the current strategic needs of our department store."
I nodded and responded that I worked at Polytechnic for more than two years, and of course I had my own understanding of the strategic environment in which the company was located.
Chen Jingming also said: "I will transfer one person from the graphic design team, engineering team, and exhibition design team to join this task force to assist you in completing this marketing plan. If you have any requirements for the candidates, you can communicate with me at any time."
"OK."
"By the way, I got the news that our biggest competitor, Jumei Shopping Center, will hold a large-scale promotion for our Polygon Department Store in the near future. The purpose of their doing so is to overdraw consumers' consumption needs in the short term and achieve the goal of suppressing us in a phased manner."
It didn't surprise me that Jumei Shopping Center had large-scale promotions at this time. This is a completely strategic need. Our Polygon Department Store and Jumei Shopping Center are in the same business district, and they are also focusing on the high-end market. The conflict of interest is already very fierce. i. The establishment of cabinets in our company makes us in a true sense parallel to them. They feel threats and naturally have to suppress them. However, although our Polygon Department Store meets the standards of a top department store, there are still some gaps with Jumei. Currently, there are 11 international first-tier brands operating in Jumei, which is slightly more than us.
I asked Chen Jingming: "So our planning department will also come up with a promotional plan to deal with in the near future?"
"Yes, and as soon as possible, our promotional activities must be done before them to destroy Zhuomei's strategic intentions. Although the time is tight, the event must be ensured. This is a test of the mobility and execution of our planning department. It can only succeed but not fail." Chen Jingming added after stopping, saying, "This promotional plan is of great significance. I have asked Fang Yuan to end his marriage leave early and report back to the company tomorrow. You will complete this promotional plan together."
I felt relieved in my heart. If Fang Yuan didn't come back, I wouldn't be able to handle such an important case alone. But this also indirectly shows how important this promotional plan is to our department store, otherwise Chen Jingming would not have ended Fang Yuan's marriage leave in advance.
Chen Jingming took out a document from the drawer and handed it to me, saying, "This is the latest personnel file of Zhuomei Shopping Center, which the Public Relations Department just got. The senior management of their company has undergone major changes some time ago. Take this personnel file back and take a look. Especially the personnel composition of their planning department should focus on understanding and knowing yourself and your enemy."
I looked through the personnel files I took from Chen Jingming, and as soon as I saw the first page, I was shocked because the newly appointed CEO of Zhuomei Shopping Center was a person I knew who could not be more familiar with.
Chapter completed!