Chapter 259 Biting Panasonic
When Lin Ping learned of this news, he was conducting a final bid for all the raw materials purchased by the arcade at the electronics factory in Beijing.
At this time, all domestic color TV manufacturers are eager to get this big order.
After all, for these color TV manufacturers, the most important thing about arcade machines is the color display screen, after all, this is something that directly faces consumers. No matter how well the game is made and the hardware inside is expensive, how can people enjoy it without a good large screen?
Almost all domestic color TV manufacturers are in place.
Even the existing color TV manufacturers have their current production capacity approaching saturation. The color TVs they originally produced are already enough to be digested by the market, and there is no stock backlog. Even consumers need color TV coupons to buy a color TV. Even if they want to buy a black and white TV, they cannot buy a color TV that they have long been thinking about.
But for these color TV manufacturers, they just want more. Who would dislike their orders?
After all, this is a super order of tens of millions. Just a bite is enough for a color TV manufacturer to live for two or three years.
At this time, the domestic color TV industry was in the working mode of a handicraft workshop. It started assembled from all the electrical components on a circuit board, and then the overall assembly of the TV was completed, with almost no automation intervention.
It is precisely because of the lack of automation that its production efficiency is very low.
The assembly workload of a red and white machine even accounts for only one-thirty of the workload of a TV.
Even if Lin Ping can accept a fully manual assembly line, there are only two manufacturers that can produce 19-inch color TVs.
The combined production capacity of these two companies is only about 10,000 units per month.
With just the production capacity of this 10,000 units, there is no need to calculate it with a market of 1 billion people. Just the capital and several important cities can easily digest these 10,000 19-inch color TVs.
It is no exaggeration to say that it is not difficult to digest 10,000 19-inch color TVs a month in Beijing.
If you do not need to use color TV coupons when purchasing color TV, you may be able to digest higher production capacity every month.
Even if these two manufacturers use all 10,000 TVs as Lin Ping's supply chain from now on, they are far from meeting their needs.
"Our Ministry of Machinery has held a coordination meeting. Now Neon Country's color TV companies are jointly building two color TV production lines in China. And Panasonic Group has just sent a letter of intent to cooperate. It hopes to build three new 19-inch color TV production lines in China, and two 21-inch color TV production lines.
Panasonic Group's intention is very obvious. They seem to want to supply everything you need for your arcade machine." Qian Min, the Minister of the Fourth Machinery Department, said very sensitively.
If it were in the past, a company from Neon Country came to invest, even if it was just a production line of color TVs, it would be enough to make the Fourth Machinery Department excited for a long time.
Now, because of Lin Ping's existence, even if a group like Panasonic builds five new color TV production lines at one time, it doesn't feel that it's so exciting.
"Have your Fourth Ministry of Machinery approved it?" Lin Ping asked with concern.
Hearing Lin Ping’s rebellious question, Minister Qian did not respond immediately, but subconsciously asked: “Do you have any plans?”
"Let Panasonic sell three 19-inch color TV production lines to our oldest electronics factory. We need the latest technology and automated production lines. Only when these three production lines are in our own hands and in purchasing other components, can we get the lowest price.
If these three color TV production lines have foreign shares, we may be embarrassed to lower the price.
As long as the old man buys these three color TV production lines and becomes our suppliers, then our ea game company plans to pay 100 million US dollars in order to use this money to pay for the purchase of the production line. "In order to ensure sufficient profits, Lin Ping also hopes that the old man will have greater and greater authority. This money is a destined expense for the Lin family or for his own company.
When there are only two production lines of 19-inch color TVs in China, the old man holds three in an electronics factory, and it is an automated production line. From now on, the voice will only become stronger and stronger. Even when arcades are saturated in the global market, the old man can completely dump the excess production capacity at a low price.
But I believe that by that day, Lin Ping had already invested heavily in the development of LCD TVs, and this kind of traditional TV is destined to enter history.
"Will Panasonic agree? Our comrades heard that Panasonic planned to build five color TV production lines at one time, and now many manufacturers are in talks with them. Many local cities have offered very generous conditions, hoping that this high-tech color TV production line can be put into their city.
This matter has actually exceeded the jurisdiction of our Ministry of Machinery. Although it is nominally under our management, once it is involved in the local economy, it requires the senior management to nod to..." Minister Qian did not finish his words, but it seemed a bit difficult to deal with from his face.
I thought Lin Ping would be very happy about this matter, after all, he solved a very difficult supply chain problem.
But who would have thought that Lin Ping didn't want Panasonic Group to control so many resources? Although the reason given was to facilitate him to lower the price in the future, Minister Qian felt that there must be other reasons in this.
In theory, the cooperation between Panasonic Group and Lin Ping has long been very close.
Regarding this color TV production line, it seems that Lin Ping should not have such a repulsive mentality. But he did not expect that he would have a firm attitude towards such a thing.
"To talk to the superiors, you can't sign documents anyway. Once Panasonic Group has five color TV production lines in China, it is equivalent to being in the industry of color TVs above 19 inches. Whether it is the price or the future industrial layout, Panasonic has the final say.
If Panasonic wants to make up his mind to fight a price war, China's color TV market will be completely monopolized by his family. With so much production capacity in his hands, no one can match him.
As long as he is willing, he will quickly defeat all opponents in the market. As the leader of the competent department, he cannot look at a foreign company, and has monopoly resources just now gaining a foothold in China.
Moreover, although the nominal joint ventures hold 50% of the shares, after years of cooperation, even our managers will be labeled as Japanese by outsiders. At that time, as long as these people change their attitudes at 1%, our domestic color TV market will completely become the dominant one of Panasonic.
Once Panasonic makes other home appliance manufacturers profitable, once other manufacturers start to reduce production, consumers will have to face one choice. On this day, perhaps Panasonic will immediately double the color TV that was originally sold for 100 yuan to 200 yuan.
At that time, there is only one choice in the market. Our people have no choice if they want to buy or not.” Lin Ping gave the most fatal reason.
Even though this reason sounds absurd, it is enough to awaken everyone. As long as this person is not full of innocence in his bones, he will be more or less alert to Panasonic.
Once this barrier is present, Panasonic wants to have five color TV production lines in China at the same time, it can only dream.
Sure enough, Minister Qian Min, who had originally had a uglier face, instantly became serious. He didn't realize that there was a huge trap here, and this sweet trap was really full of dangers as Lin Ping analyzed.
The more I thought about it, the more I felt it was reasonable. Minister Qian completely stood on Lin Ping's side at this moment.
"If Panasonic is unwilling to take over the production lines of the three color TVs in his hands, then the fourth machine department will not give him any approval, and even if the investment of Panasonic Group is delayed and waited indefinitely." Lin Ping believes that Panasonic will not blink his eyes when choosing a TV production line, and will decisively give up the 19-inch three color TV production lines.
Panasonic will choose to invest 21 inches, or even 25 inches with higher prices.
After all, in the field of TVs, the domestic market is still dominated by black and white TVs, but 19-inch color TVs in mature markets like Neon Country have long been low-end products.
The best-selling thing in Neon Country is 21 inches, and the 25 inches are already vaguely showing signs of the main force, while the 29 inches TV is a high-end product.
Soon, Minister Qian revised the report and called the superior again.
Originally, he clearly supported Panasonic Group's investment in China, but within 24 hours apart, Minister Qian, a high-powered figure, actually changed 180 degrees.
If a person of this level changes in a short period of time, it will definitely arouse everyone's alertness.
After all, every word said by a person of their level is the result of careful consideration.
Although it is not as important as the four words "Golden Words and Jade Words", it can be regarded as a gentleman's word, and it is hard to pursue.
Because of the sharp change in attitude, and in this era when I was eager to invest in foreign capital, I suddenly chose to refuse. As a superior leader, I naturally did not dare to make a decision without authorization, so the report was quickly handed over to the highest point.
"Oh, Mr. Kobayashi has seen it thoroughly. I have to admit that he can be said to be the top talent in our country in business." When the report was handed over, it happened that several leaders were holding a meeting. Some leaders took the time to read the content of the report and sighed.
As one of the leaders sighed, the report was quickly circulated by several people on the scene.
For Lin Ping, people's vision in this era is subject to certain constraints.
And this kind of constraint is that the family is too poor.
The reason why Volkswagen Group has been the real number one in the domestic automobile industry for a long time is that no one was willing to invest in China back then, and finally came to Volkswagen, it was naturally enough to give them all the conditions they wanted.
When the conditions were given, I just hoped that the other party would implement, invest and produce.
First, show the domestic open attitude to the global market.
Secondly, we hope that Volkswagen will bring advanced production technology, especially brand new technologies in the automotive industry.
Third, the main thing is to urgently hope that more investment will drive the development of the people's livelihood economy.
As a last resort, I was forced to give a lot of super treatment.
Now Panasonic Group invests in five color TV production lines in one go, and in the environment of eagerness to obtain foreign investment, people only think of the positive side of this matter, and they don’t seem to notice that the consequences of the monopoly once Panasonic Group establishes an unimaginable advantage.
"Mr. Kobayashi is also a big deal, pointing out the risks that Panasonic Group cannot bring. At the same time, it accepts everything as the order, taking into account the domestic environment. As long as Panasonic Group is willing to sell the three color TV production lines in its hand, everyone will be happy in terms of the results.
Moreover, Mr. Kobayashi said that he gave a deposit, not a joint venture. This means that we used the money from Hong Kong merchants to create our own 19-inch color TV production line." From this report, we can fully see that Lin Ping's meticulousness is. It is precisely because of this that these leaders did not feel embarrassed.
"Just as the purpose of this report, let the Fourth Machinery Department renegotiate with Panasonic Group. The Fourth Machinery Department's current role is no longer a supervisor, and the autonomy of the manufacturers below will be reclaimed. The right to negotiate a joint venture with Panasonic will be reclaimed to the Fourth Machinery Department.
As long as Panasonic Group is willing to sell it, we will approve the investment request of its other two production lines. I believe that with these three production lines, the ea game company will soon become a large-scale production of their arcades." After all, there has been no substantial change in the results, and it has also faded invisibly. Panasonic may be in a monopoly position in the future. At the same time, since Lin Ping invested in the order, this business of giving away money will be simply a free money business, and no one will refuse.
After the report was approved, it was already noon on the second day when it was sent back to the Fourth Machinery Department.
That afternoon, Panasonic received a renegotiation request from the Fourth Machinery Department.
Under the tough attitude of the Fourth Machinery Department, Panasonic's negotiation leader was a little confused for a while.
He didn't understand why the 180-degree change occurred in such a short time.
There are obviously not so many color TV production lines in China. If Lin Ping wants to develop a supply chain in China, he must rely on a powerful color TV production line.
At this time, Panasonic is a timely help, so why would he refuse such good things?
However, now he has no choice but to think carefully. If he does not agree to sell the three color TV production lines in his hand, then the other two production lines will be nowhere to be approved.
In desperation, the negotiators of Panasonic Group could only send the situation back to Tokyo to make a decision.
Since electronics factories invested in the purchase, it was entirely the market price and market conditions, and the four machine departments were threatened by them.
Panasonic had no choice but to accept this proposal.
Chapter completed!