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Chapter 476 The highest-grossing Chinese movie

"Hurricane Rescue" ended up at $83 million in North America.

The box office in Europe and other regions is currently at its hottest stage. After calculation, the company has about 37 million US dollars, and there will not be much upward curve in the future.

Coupled with the madness in Asia, the global box office of the entire Hurricane Rescue has surpassed that of "Crouching Tiger, Hidden Dragon", but there is a difference in the years between the two sides and the price increase. Yang Yichen himself doesn't think anything is worth making a fuss about breaking the record with such a bottom-up accumulation, nor is it worth showing off. He ordered the whole company not to be allowed to make a fuss about this matter.

If we want to win, we will win cleanly. It is meaningless to do this, but it is a joke. People who care about little gains and losses are destined to be unable to get to the top and cannot achieve too much success.

Don’t be happy with things or sad with yourself.

The company gave their boss such an evaluation, but he didn't know that it was not the case in Yang Yichen's mind. He was not a person outside the world and didn't care about anything. It was just that he had seen better ones and knew even more crazy. He didn't think so when he looked at such a box office.

He himself doesn't bother, but there are people outside to help him. Over the past period of time, the art world in China has been very lively. First, the national talent show boom driven by two talent shows, and every weekend they will become the undisputed protagonists; then, the prosperity and recovery of the film market has allowed every practitioner to see hope and golden treasures.

Brothers Cinema, the first flagship store in Yanjing, officially started operation. As the boss, Yang Yichen naturally needs to visit the site to cut the ribbons, which is completely built according to the future cinema level in his mind. The investment figures are kept confidential to the outside world, and the few people inside are also lamenting the boss's big deal.

In many second- and third-tier cities, or in old-fashioned cinemas, he actually built a movie venue far exceeding that level. First of all, many people asked, is it possible? When the company's senior management held a meeting, they had a reserved attitude towards such investment. If it was one or two, then there was no problem. It was your boss who had money to satisfy his wishes. At this level, he had to be filled in all first- and second-tier cities. No joke, how much money did we need? Even if we were rich, what about others? There were only so many people playing theaters. You suddenly raised the level so high, how can you gain a foothold in the industry? They all became your enemy. If you offend everyone, how can you play in the future?

Yang Yichen is against the public opinion. Song Meiru and Zhang Qingxin and several visionary executives supported his decision. At the company's senior meeting, although Yang Yichen did not need to listen to anyone and play by himself, he still fully respected everyone's wishes in this matter. At the meeting, more than half of the executives agreed to it and directly promoted it. It's not that he is not strong enough. It is because these employees are in love with each other, and those who oppose it also regard this place as home, so they have such persistent opposition. They would rather offend the big waves than speak out.

Song Meiru and Zhang Qingxin can agree with such investment. They have analyzed the direction of the entire world economy in the next ten years. With the advancement of technology and the improvement of living standards of most people, there will be corresponding material enjoyment improvements. Although people are now resistant to watching a movie for 20 or 30 yuan, and the price of movies will increase in the future, countless people will still go to the cinema. Because this will be a corresponding supporting facility, what you can feel is definitely not just a movie, but it must be based on movies here.

Nowadays, movies have become a mainstream leisure method after dinner. The consumption of college students entering cinemas has increased, and the life of young couples entering cinemas on weekends has also become common. With corresponding geographical advantages and supporting facilities, it is not a delusion to make cinemas one of the necessities of people's daily life.

Brothers Cinema City is located near the Second Ring Road, the core geographical location of Yanjing. It is only two stops to meet with Brothers Group headquarters.

This time, Yang Yichen cooperated with a very skilled real estate businessman in Yanjing. The other party has a background in yamen, and the cooperation with Yang Yichen is also mutually beneficial. The other party borrowed the reputation of Yang Yichen and his brother group, and Yang Yichen used the other party's territory.

A five-story commercial building at the front end is on both sides of two high-rise commercial buildings.

The whole is a shopping mall, originally Eurasia was about to settle in, but in the end, she gave Yang Yichen the face. The entire building was named after the Brothers Film and Television City. In return, Yang Yichen specially served as the spokesperson for this commercial and civilian community.

A commercial gathering place that integrates catering, entertainment and shopping, Pizza Hut McDonald's and KFC is available. One high-rise store also has a large KTV, which is also incorporated into the entire system. There is a large supermarket underground in the entire shopping mall. The first, second and third floors are department stores, and the fourth floor is Western restaurants, cafes, and cake houses. It is also considered medium and high-end in the consumption level of Yanjing. There are three special elevators leading to the fourth and fifth floors to ensure the use of passenger flow.

The fifth floor is given to Brothers Cinema City. The logos on the roof and body of the building are Brothers Cinema City. It has twelve cinemas and more than 1,800 seats, including two luxurious VIP halls. The remote control leather sofa seats can be used to watch movies half-lying. The surrounding products include various mid-to-high and low-end drinks, snacks, popcorn.

On the other side of the lobby, it is divided into amusement city and Internet cafe leisure hall. There are more than 100 large-scale game consoles for tourists to use. This is purely a way to attract customers. Otherwise, Yang Yichen would resist such a business model. Many viewers who come to wait for nothing and do not want to go to the cafe and refreshment room downstairs to spend. They can play here for three or five yuan. This amusement city is an external marketing method for attracting customers, while Internet cafes are completely external marketing method for attracting customers.

Compared to watching movies, Internet cafes are naturally more attractive to more people. The so-called Internet cafes are just a kind of self-defined promotional method. Whether it is computer configuration or environment, they are all top-notch. There are also smoking areas that are specifically independent of the normal area. The top-notch fire prevention measures have been taken. Once an accident occurs, no matter how big the fire is in the area there, it can be extinguished in the shortest time and will not affect other areas.

There are many people surfing the Internet, and there are more and more places to choose from. It is no longer the era when small Internet cafes don’t care for a machine in the past. It is not far from the university town. It is also a small commercial gathering place. The slightly more expensive Internet access fee cannot make the doors here neglect. It was already open before the entire Brothers Cinema opened. The elevator side would not affect the movie city.

The business is very good. Its good business means that it will attract more customers for the movie city in the future. At the same time, after the Brothers Group won the movie city, there were several such businesses. Although it was not huge profits, it could actually make money and be honest and honest. No one could find out the problem. My Brothers Group would give it to whoever they were willing to give this business. They would give it money and operate it normally. As for borrowing the attractiveness of my Brothers Group and its current position, it was intangible assets, and no one could explain it clearly.

The amusement city and the Internet cafe, the company handed over to two related households to allocate. Although Yang Yichen had a relationship with his grandfather, he did not want to use it. The company had to contact all kinds of people and needed to take care of them in normal operation. Some hard relationships needed to be maintained. However, Yang Yichen did not want to get involved in the relationship of straightforwardness, so he chose such a way to make the other party feel completely at ease. Those who could choose this way to cooperate were visionary and would not easily tie their life and career in order to make a little money. The brother group's method is very good. Even if you borrow money from relatives and friends for this, you have to sign a contract formally according to formal procedures. The only thing you may take advantage is that you can pay rent once a month. In this business with the greatest rent pressure, you will be given discounts on this one. After doing this business, the initial pressure will not be that it will not be that it will be so high.

A deputy in the district and a director of the General Administration. In addition to these two hard relationships, in the fourth floor area, Yang Yichen and the Yanei, who is behind the entire commercial residence, also chose to look forward to the future and divide the business. This time, the people who share this time are all kinds of Yanei. They have the means to let others take money to run, and they are only responsible for dividends. With such a system of interest chains, all the business of the entire movie city is invisibly fully protected. Whoever wants to make trouble here and participate in a share of the pie does not need Yang Yichen to come forward, so naturally someone is in front of him.

You or your family has a background and the background you run by yourself, which is completely different. The latter is more handy and can be used whenever you want. The former is more restricted and may not use the chain when you want to use it. Yang Yichen is not a self-righteous person. Someone paved the way to do these things, so of course he is happy to enjoy the fruits. He only needs to welcome the first real movie city under his name in front of the bustling square on the day of opening. It is also the first step for him to make himself a domestic theater tycoon. The huge profits he earned from a World Cup and an European Cup, and the dividends of the two listed companies finally have the place they should have.

The small square in front of the movie city was washed out very clean today. The bluestone floor was bright. All cars were parked on both sides. Huge banners were full of banners and balloons were flying. The celebration baskets sent came from the door to the roadside. There were even many in the mall. For the opening of the movie city, the mall had to make way. From the main gate to the elevator area on the inside, all were closed. On the day of opening, you could not let the guests make a special direct elevator in the back. It was already so grand that you simply blocked the elevator for opening.

Early in the morning, there was an hour before the auspicious time to fire the salute. Before Yang Yichen arrived, an artist from his own home arrived in advance to help the station cheer for the inside and outside...

ps: Thank you, Hani, you, Xiao Xiaohu from the Demon World for your reward!
Chapter completed!
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