Chapter 364 Businessman, Filmmaker
"The World Without Thieves" at the beginning of the promotion, it gives people a feeling that it has been called out after much success. It is not that its production cycle is long, but it is under the same company. Yang Yichen's film is too productive. It only started filming in June and July, and one of them has been released. "Crazy Stone" filmed earlier has created a miracle of small costs. With a box office of more than 90 million, it made practitioners in the industry crazy, and countless imitators follow the trend, especially similar themes. In just a few months, several small-cost productions have been launched at once. You can't say at the beginning, although there are no good results, the investment is also small. With the wind of "Crazy Stone", it is no problem to make small recycling costs. As for reputation, investors who can choose to follow the trend to make money, he will not care about any reputation. He only cares whether investing in a movie can make money.
We can't say that these people are shameless, we can only say that the current business model is like this. Real estate makes money, and a large number of rich people enter the industry. Seventy percent of them will not care about the house ten years later, twenty years later, or even three to five years later. More than 20% of them want to manage it but cannot control it because of the constraints of actual conditions. Building a house is for making money. I never thought that it is to give the people a home. They have no sense of belonging to the real estate industry. This is a tool for me to make money. This is like pure film investors. They just use movies as an investment commodity, and that's all. Talking about the love of the film industry with them. We want to create a new world for Chinese films. No one cares about this kind of thing. I just need to follow the trend. The opportunity you earn is good, and you can make money with it. What does the whole market have to do with me? I make money and drink it with the most delicious food.
To be honest, when "The World Without Thieves" was first promoted, I encountered some brainless evil spirits. They were a group of guys who didn't read books, read newspapers, and didn't understand the situation. They didn't talk, and they just opened their mouths and came up with them. They didn't care about Xiaogang Cannon. When they saw Xiaogang Cannon, they took out a movie about the theme of thieves and started scolding them. Big directors also followed the trend, and you were shameless, and even big companies followed the trend after the industry was over.
The scolding is so smooth. Is it a good time for the Internet? I don’t need to be responsible for my words and deeds, especially when it was first opened, countless netizens went crazy on the Internet to vent their dissatisfaction and anger. In reality, you have to scold others and worry about others coming to beat you, but this is not needed on the Internet. I will scold you, who told you that your things are not good enough, who asked you to try to cheat the audience's money...
Many people find it inexplicable when they see it. Many fans of Xiaogangpao and Yang Yichen went directly to various camps on the Internet to post a message. The content is very simple: "Teaters, if you want to curse, you must first grow your brain. See who took the film first and then scolded."
I was almost a little concerned about the art world and some of these famous directors and actors. I know that the annual drama originally formulated by Brother Media this year was "The World Without Thieves", and later I found the collaboration "Kung Fu". As for Yang Yichen's three works were only released in the past year, but "Crazy Stone" was low in shooting costs and no too difficult shooting sequences. Only then can it be quickly completed and screened in advance. This result was what everyone expected after it became popular.
The same theme will inevitably be affected. Whoever goes first, who succeeds first, then becomes cannon fodder. This is the director of "The World Without Thieves". The cast is strong, and the lethality of this kind of influence is not as great as imagined.
There are disadvantages and advantages. When you are abused, you will naturally get cheaper. That is, Brother Media continues the previous words of Yang Yichen. Chenzai is a masterpiece. Now Brother Media has successively brought good reputations and good popularity. From the film industry to the TV industry, it has created a preconceived subjective impression on the audience. You feel that when you see Brother Media’s promotional logo, you will feel a sense of confidence in what you want to see next.
Brothers Group's film and television logo was personally conducted by several main designers of y-y-y. It was designed very atmospheric and high-end. First, the computer special effects quickly passed by, and the entire ice and snow world collapsed, showing the powerful visual sense of computer special effects. At the end of the world, two robots ran side by side to avoid disasters. The camera advanced. The two robots used mechanical surfaces to show the ability of computer special effects. Finally, the two robots jumped up, deformed in the air, and changed into two black and shiny big-character brothers. Facing the ice and snow in the collapsed world, they remained unmoved, and the entire ice and snow world became the background of these two words.
When this animation logo came out, Da Wang, who was far away in the United States, also sighed and sighed. He had to admit a fact that after he left, the company under Yang Yichen's leadership made great progress. After so many years of operation in the company, he still had some close subordinates with good relationships. They stayed in the company for life, work and ideals, and had adapted to the current company model and had a spirit of ownership again. However, this did not prevent them from revealing some not-secret things to the other party when they contacted Da Wang.
When chatting with his younger brother, Da Wang also thought about what would it look like if he didn't leave? If he was important, Yang Yichen didn't have so much fear of him, what would it look like? Only after leaving the company did he know that Yang Yichen was the major shareholder of Tencent, or the major shareholder of Baidu, a search engine that has been popular here recently. After knowing these two news, you can look at Yang Yichen's performance. He doesn't care so much about money. At least he doesn't care so much about money within Brothers Media. Compared with film and television creation and achievements in this regard, the shares and money within the company are at best a guarantee for his own creation. As long as he supports his creation, he will talk to him about the dilution of shares with him in person. He will definitely not refuse.
One step is wrong, people's hearts are hard to predict, and people's hearts are the most difficult to grasp, and the same is true for one's hearts. Why are so many people eager for the medicine for regret? It is because they failed, so they feel that when choosing between the left and right, if I can do it again, I will definitely not choose the path of failure, but I don't know that the other path will lead to success?
After a long time, he became indifferent. Da Wang knew that Xiaogangpao's original choice was correct. The limit he could do was to give him as much support and funds as possible. At a certain script level, he still had to consider market demand. After all, his identity as a businessman should be more than a filmmaker. It was different for Yang Yichen. He could take out more than one billion to do charity and more than one billion to shoot a movie. In his world, if Xiaogangpao director could really come up with a script that made him excited, even if the theme of the script might not be suitable for the current market demand and he would definitely invest. This is the most essential difference between the two.
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Zhou Xingchi rarely attends a public event. Sometimes he has to attend some private events in order to save face and favors. He stays in the corner as much as possible. After giving his owner enough face, he will leave quietly after staying for a while. A person who is silent and eccentric in the eyes of others is invited to some places such as cocktail parties. He is very clear about his positioning. What others may need is the state you come in and be photographed by the media, which can be regarded as a flowery sedan chair. The great director Zhou Xingchi attends a charity dinner and attends a certain event. If you only stop for about half an hour, you actually have no need for you to exist.
He must attend the promotion of "The World Without Thieves". He has to come to all kinds of relationships. Even if he is just a simple little gun to play a guest role in his play, he will have to pay back this favor. At your home court, don't you come and support it? Not to mention that you don't have time, it's only two or three hours before and after, at most a dinner time is added.
This time, Yang Yichen's face was much bigger than that of the Little Cannon. He came in Xiangjiang twice, and each time it was a bloody storm. The treasure island was even more bloody and the smell of blood was floating across the ocean to Xiangjiang. In this case, who would not support the guests in the circle who were related to this video? Maybe no one remembers you when you come. If you don't come, you will be remembered in your heart.
"Dear" has achieved impressive results. The first week is 140 million, and the second week has not ended. It has already reached 40 million. It seems that it will not be a problem to break through 200 million. This also makes the big productions that many big directors and many big names join this year look sad and narrow. Although "Dear" is not a small-cost movie, as a movie defined as an art film, its total investment is not high. With Yang Yichen's big money, it is only more than 10 million, but if you insist on putting it in a silence, it is only 10 million.
The money spent by the assistance agencies he donated was also included. That is, the box office of less than 200 million is not that eye-catching. Overall, it is not profitable. Many people in the industry have been using this matter as an example, trying to use this method to erase "Dear". If everyone can achieve such a box office result in a semi-art film, it would be possible to invest 70 to 80 million to barely have a box office of more than 100 million yuan. How can the movies that have to make money from the surrounding areas be?
Chapter completed!