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Chapter 65 The miracle of advertising

With the development of electronic games, many people know that electronic games are not just electronic games.

Things like electronic games can carry many things, carrying much more than people imagined.

For example, although "Simulation Wanhu" is a game, it is also a tutorial, a tutorial on supply chain management.

Wanhu can even use the information collection module built into the game program to conduct big data analysis. According to the game duration of each player in different games and different scores, it can analyze what each player likes, what personality, and what future development path will be like.

Maybe some people think this function is useless.

However, a major feature of modern enterprises is that they have a special human resources department, which carries out targeted training based on the different characteristics of each employee.

However, people in the human resources department have limited observations on everyone.

In other words, although they may choose a more suitable company development than their employees choose their own routes, they may not be the most suitable one.

Therefore, although it is beautiful in theory, it is far from the level imagined in practical application.

However, the data analyzed by Wanhu uses the analysis module hidden in each game is different.

Perhaps a person will show all kinds of disguise when facing other people, but when they don’t know that electronic games will collect their data, why do they also pretend when playing electronic games?

Therefore, when they play video games, they are the most open-minded, and the data they collect is the most real and effective.

Of course, even if the player knows what can he do, can the player not play electronic games?

You should know that electronic games, as an important composition of modern entertainment, have a deep appeal to modern players.

Players don’t care much about privacy and information, which seem to be invisible and intangible.

However, in order to be on the safe side and to deal with the lawyer groups abroad that look like mad dogs.

In Wanhu's personal computer game installation agreement and mobile games, there is something to improve the user experience plan in the first time you enter the game.

This so-called plan to help users improve their experience is to simply collect data.

However, if you change the word, it seems that Wanhu is experiencing the suffering of players.

Of course, this is just a soothing thing.

Regardless of whether it is prompted or not, tens of thousands of households will not give up collecting user data.

In addition, each user's information will be stored separately.

In this way, for each player's preferences, the games and even advertisements are different.

The income of ten thousand households has become better as a result.

The effect of placing advertisements in tens of thousands of households is much better than in other channels.

This also makes many institutions more willing to promote things with Wanhu.

Moreover, because the price of Wanhu mobile phones itself is not low, to some extent, users who use Wanhu mobile phones are users with relatively high economic levels of payment capabilities.

Although, everyone knows that among the ten thousand mobile phone users, a large number of users actually buy ten thousand mobile phones for the sake of face.

But this is only a small part.

Even many companies need these people who can spend crazy money for the sake of face.

What kind of company is it?

The answer is micro loan companies.

Microfinance companies are also common in all developed countries.

Even many micro-loan companies are well aware of the concept of manufacturing demand without demand.

For example, in Japan, many of the young ladies who enter the hard drive after going into the market did not voluntarily enter this industry.

However, after the filming staff fell in love with an actor, they would use various means to immerse their parents or other relatives in some kind of gambling game.

Whether it is a horse racing or a brother Bai Qing, they will have to owe them money that is impossible to pay off, and then tell them to use their daughter to pay off the debt.

Although the elders and relatives of these girls are not innocent, these micro-loan workers are really too lacking in quality.

Under their methods, most girls, as long as they like, will become their turtle in the jar.

Dedicate one's strength to the performance world.

It is precisely because this may be too blatant and sometimes you may encounter a lot of trouble.

Therefore, if there is an institution like Wanhu that has big data, knowing which person is vain and will fall into the abyss without temptation. Is it lower cost and lower risk, and even really fall in love with this industry.

This has stabilized society to a certain extent and enabled society to achieve the goal of long-term stability.

In other words, under the big data of ten thousand households, it may also contribute to society.

Of course, this kind of contribution cannot be known to too many people.

Too many people know it will not benefit anyone.

The next step for Wanhu to own big data is to develop augmented reality technology.

You should know that among technology developers, there are two categories: virtual reality and augmented reality.

Compared with the high cost of virtual reality, the cost of augmented reality is relatively lower.

Even a pair of glasses printed on the display can achieve the purpose of augmented reality.

And what is the driving force for Wanhu to develop augmented reality?

The answer is very simple, it is special advertising under big data.

In tradition, everyone passes by a supermarket, and the information displayed to them is the same.

The information displayed in the supermarket is not something that every potential customer passing by is concerned about, so it is wasteful to a certain extent.

Therefore, if this is changed accordingly.

People wear virtual reality glasses, and everyone sees different promotional advertisements.

Users with different needs are gathered together. Is this the case, the advertising efficiency will be improved and the turnover will be increased.

In addition, you can even develop some augmented reality games.

For example, scattering Pokemons from Wanhu across the city. If any store recharges, you can add some monsters, or even rare monsters to which store.

In this way, is the traffic of this store a lot?

You can even place different special Pokémon here according to the customers you want to attract.

Perhaps, after evolution, it can also allow specific consumers to go to specific stores.
Chapter completed!
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