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Chapter 91 The wind has changed

The atmosphere within Nintendo's headquarters is far from harmonious.

Everyone in the conference room had their own thoughts.

Wanhu's Tetris National Tour originally made Nintendo complain because he did not use Nintendo's red and white machines as a competition platform.

You know, Hudson used Nintendo's red and white aircraft in the "Space Warrior" National Caravan Tour.

Even if we don’t talk about the issue of promoting sales, in terms of portability, it is better to underestimate the lightweight red and white machines than arcade machines.

However, Wanhu did not adopt it.

Forget it, after all, Wanhu has not signed a relevant agreement with Nintendo.

However, at the end of the game, Wanhu's sudden release of handheld consoles made everyone in Nintendo have ideas.

The department responsible for the hardware and games of the red and white machine is very irresistible, and Shigeru Miyamoto even admires the design of this handheld machine.

However, Yokoi Junhei, who was responsible for the development of handheld machine, saw this handheld machine from Wanhu, and the expression on his face was not as good as it looked.

With the development of the times, although Nintendo's gaming watch series has sales of nearly 30 million copies, its sales growth is becoming increasingly weak.

First, the explosion of home gaming consoles has made it easier to play games at home. Second, everyone is tired of the game watches, which are made of printed LCD screens, which can only have a few fixed actions and are quite weak in gameplay.

As the minister of the First Development Department, Yokoi Junhei was mainly responsible for the development of handheld machines, so he of course began to explore new handheld machines.

His idea is quite simple. Since the red and white machine is so popular, it is absolutely fine to reduce the red and white machine and make it a handheld machine sales.

However, the idea is good. However, there are too many problems when implementing it. The first is the problem of miniaturization. It is necessary to integrate screens, circuits, batteries, and cassettes in the palm-sized space. Although it is not impossible to do it, even if it is barely implemented, the price of each handheld machine will not be cheap at all, at least twice the price of a red and white machine.

The price of nearly 50,000 yen is definitely high for a gaming console for ordinary players.

The Red and White Machine is not the first home gaming machine to be launched in Japan, nor is it the best performance, but it is the cheapest one.

When everyone has never played the exclusive games on the Red and White Machine, when almost all the games on the Red and White Machine are transplanted by arcades.

The reason why people buy red and white machines is not that the games on red and white machines are fun, but because they are cheap.

Because it is cheap, there are many people buying it.

Because there are many people buying, the amount of money is large.

Because the sales volume of the game is large, the sales volume of the game will not lose money, so there will be excellent quality games.

Because of excellent quality games, more people will buy consoles.

Because more people buy machines, the larger the output under industrial production, the lower the cost of a single game console can reduce the price and gain more users after the price reduction.

The commercial success of Nintendo Red and White Machine is such a cycle. The first driving force of this cycle is the word "cheap".

Nintendo even believes that gaming consoles with a rate of more than 30,000 yen cannot be successful at all.

Therefore, although Yokoi Junhei already had a good idea, he has never been able to launch the successor model of the game watch.

At this time, Wanhu launched the Tetris handheld console.

Everyone present has some knowledge of handheld consoles and LCD display technology.

Wanhu's Tetris handheld machine uses the technology of printing LCD screens.

However, it did not print the pattern into shells, or the villain's arms, head, and body.

Instead, it was made into one indiscriminate block after another.

The game "Tetris" is composed of tetris, and a handheld console designed specifically for "Tetris" was released.

Technically speaking, everyone is sure that there is no advanced technology on the Tetris handheld console.

Handheld machines with advanced technology cannot be sold at 6,999.

In terms of the popularity of Tetris, it is not a problem to sell the handheld console in Tetris.

Now is the time when Nintendo’s gaming watches are weak. At this time, Tetris’ handheld sales are so popular, which means that Nintendo is likely to lose its dominant position in the handheld market.

Dominance is not the most important thing. As long as there are good products, there is no chance to grab them back.

However, a manufacturer like Wanhu, who has both ability and expansion, has to make Nintendo anxious.

When Nintendo first discovered Wanhu, he had the intention to acquire Wanhu and make Wanhu the second party of Nintendo.

I will launch my handheld console today, and will I launch my home game console tomorrow?

Although Nintendo's home console is made with cheap as a fulcrum, it will definitely not be expensive if Wanhu launched a home console. More importantly, Wanhu has extremely powerful ability to make games. Almost every game is high-quality, and can achieve sales of more than 500,000 that other manufacturers have dreamed of.

if……

"I'll say a few words first." Takeuchi Genyo said, "I think we should put some pressure on Wanhu. I just thought about it and suddenly found a problem. Do you still remember what machine "Tetris" appeared first? Yes, arcade!

Then I logged in to the Red and White Machine. After the competition today, Takahashi Yu took out the console. It was easier to play Tetris. At first, I had to go out to play in the arcade hall. Later, I could play at home, and I was afraid I could play anytime and anywhere in the future.

Such an opponent is definitely not what Nintendo wants to see.

The main source of income for Wanhu now is our Nintendo Red and White Machine. I think if we curb their cash volume, we can delay their pace.

Junping, the rest is required to use this time to design a handheld machine.”

"I don't agree!" Miyamoto Shigeru, who is also the minister, expressed his objection. "I think win-win cooperation is more important. Now, thousands of households have not caused substantial damage to the community. I think that compared to evil, cooperation is the king."

Yamauchi Hiroshi quietly watched the people on both sides of the conference room discussing. The market is the jungle, consumers are delicious small animals, while enterprises are wild animals in the jungle. Any wild animal will be stronger if it eats more, and you will have a larger territory and more food.

The beast Nintendo has always been bad at defending, but is good at taking the initiative.

If you don’t occupy the market, others will occupy it.

All beasts that try to challenge the power of the king should be turned into bones.

The people in the house saw that Yamauchi opened his eyes and saw his sharp eyes, they knew that the direction of the wind for Wanhu should change.
Chapter completed!
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