246. Fried snail
Just the day after Luo Yong divided the peppers in the court, North and South Grocery launched a secret fried snail.
The snails are fried fragrant and spicy, with rich soup, and the snail meat is fat and tender, and a serving costs only three cents, which is made in a clay pot specially customized in their shop.
The clay pot is about the size of a palm, with a slightly round belly and a slightly open opening. A can can hold some snails, then cover the can with oil paper, tie it with thin rope, and place one can at a time neatly on the shelves.
In the morning, there are still a full shelf, and few people buy it.
Because no one has eaten it before, I don’t know how it tastes. In addition, snails are not a good thing in this era. People who are very careful in their life are reluctant to spend money to buy this. They think it is a waste and have a wealthy life, and most of them don’t look down on snails.
After afternoon, some people knew the taste and then went to the shop to buy it, but there was no can.
The people in the shop said that the snails prepared today have been fried. If you want to fry them at this time, there is no raw material. Let them come again tomorrow.
The next day, some people came early in the morning and bought it successfully. Some people came a little later and still didn't buy it.
"Why didn't you come yesterday, and didn't you come today?" Some people who are unlucky and have not caught up with both times will inevitably feel dissatisfied at this time.
"The store has limited ability, 800 servings per day, which is the limit. Please ask this gentleman to get up early tomorrow." In response to this situation, Luo Yong's disciples were also quite cautious, for fear that if you accidentally cause something to cause to their master.
Last time, Luo Yong challenged Prince Gong's mansion, and the city was full of storms. Although he did not do anything wrong, he was always involved in trouble. If something happened again this time, many people would have a bad impression of Luo Yong.
"You have sold 800 copies?" The man saw that he sold 800 copies at the sight.
"More than 820 pieces." Luo Yong said truthfully.
"Well, tomorrow I will ask my friends from Fenglefang to buy one." It seems that if you don't live in Fenglefang, you can't buy this secret fried snail for groceries in north and south.
He expected that the next morning, less than half an hour after the north and south groceries opened, the snails that day were sold out.
Fortunately, his friend lived in Fenglefang and sent two servants from his family to queue up before dawn. Finally, he went back with four servings of fried snails. There were too many, but there were no more. The purchase restrictions on groceries in the north and south were made, so each person would buy at most two.
The fried snails tastes very good, but they taste a little bit bad, and they are too down-to-earth, so they are not suitable for banquets. Three or two close friends gathered together to drink some wine and then have a fried snails like this. That would be the best.
Some people simply close the door and eat by themselves without sharing good things. Such people usually have no friends.
"Hiss! Spicy and spicy!" That night, in the Xie family's yard, Xie Dalang set up a small table and sat alone in the yard eating wine and sucking snails.
Xie Dalang is also a student of the Imperial Academy. Recently, there are so many homework assigned by Na Luo's coffin board. It is really not much that he can still be as leisurely as he does when he returns home.
"Aye, I will have one." His daughter was taken to take a hot shower by the servant. When she came out and saw her father eating snails in the yard, she wanted to eat it too.
"You're afraid you can't eat it so spicy." After saying that, Xie Dalang picked up a snail and handed it to her.
"I was sweating all over again after a while." Her mother hugged her younger brother and sat in the corridor.
"No problem, I will wash her again before going to bed." The servant came out of the bathroom next to him at this time.
"I'm so mean to her." Her mother said.
"Hehe..." The little girl grinned and smiled at her mother-in-law, then continued to eat her snails, sucked her lips, pursed her lips, tasted the soup in her mouth, and said to her Aye again: "I can't suck it out."
"Can't suck it out? Then you can go backwards first, take a sip from the back, and then you can suck it out." The father taught her a lesson of experience she had figured out.
The little girl took a snail and sucked left and right, but she couldn't suck it out. She was so delicious that she put the snail in her hand on a plate and dipped it in a soup. She took it out and continued to suck. Her mother just looked down at this time and she didn't see this scene. She Aye saw it, and didn't even say anything, looking at it with a smile.
"Is it spicy?" After a while, she Aye asked her.
"Not spicy." said the little girl.
"This is a natural person who can eat spicy food." The silly father pointed at his daughter and boasted to his wife, as if his daughter had done something amazing.
"I'm just greedy now. If you give her a lot of spicy food, she says it's not spicy." Her grandmother said, "It's good to eat a few, don't eat too much."
"I only eat one." The little girl pointed to the lonely snail shells on the table in front of her.
She just sucked a lot of soup, but she really only ate one snail. My mother said she could eat a few, and it was still early.
"!" Her mother glared!
"Hahahaha..." Xie Dalang was about to laugh to death. Who did such a two-year-old daughter accompany?
Speaking of which, there are not many children in Chang'an who don't like to eat this secret fried snail of groceries in north and south. The price is not expensive. It only costs three cents per serving, but it is too difficult to buy. Only about 800 servings a day can be sold out in a short time.
If you want to eat this fried snail, in addition to queuing up early in the morning, there is another way, which is to store the pots used by their shop to package fried snails. As long as you save enough seven, you can change to a can of fried snails. Take the jars that day, and the people in the shop will open a strip. When making fried snails the next day, they will leave them out and take them at any time.
Nowadays, many children in Chang'an City are saving this kind of pottery jar, and Xie Dalang's daughter is also saving it. Every time her father finishes cooking snails, she will carry the pottery basin to wash it. It is so delicious that it is packed like a baby bump.
It is rumored that the princes and daughters in the palace are also collecting pots. I heard that many princes and nobles also like to eat secret fried snails from north and south groceries. People who get up early to queue up in north and south groceries have also met temple people in the palace.
In the past ten days, snails, a food that was originally looked down upon by many people, jumped into the ranks of delicious food.
This incident sounds incredible at first glance, but it is actually not completely unreasonable. After all, there is advanced cooking technology more than a thousand years later to support it. As for Luo, who promoted the development of the incident, what is his purpose? I have to talk about the peppers he has grown in cooperation with others.
Although chili is good, it is not easy to promote. After all, in this era, information is blocked and logistics are not developed. Even though chili has been around for so long, many people in many places have not heard of it before leaving Chang'an City, let alone know how to eat it.
In this case, instead of spending manpower and material resources to promote it, it is better to launch a signature dish suitable for all ages and young people to promote it. Then Luo Yong thought of this fried snail. The snail is everywhere, and it is cheap and easy to get. As long as the fried snail dish is popular, the chili seeds that Luo Yong can sell.
But there is another problem facing Luo Yong at the moment, that is, the price of snails is low and the food is indecent. Many people with status and status look down on them at all.
In order to solve this problem, Luo Yong thought of a cheap trick - hunger marketing.
He priced the secret fried snails for the north and south groceries for three cents per serving, which almost everyone can afford. On the basis of everyone can afford it, he only made 800 servings a day. Think about how big the competition is.
Eight hundred servings a day can also be eaten by many people, but they are far from meeting market demand.
As the saying goes, things are rare and precious. The more you can’t buy things, the more precious things you will naturally appear.
...
At the end of June, the children of a wealthy family on Henan Road came to Chang'an City and planned to develop in Chang'an City.
When I was just a newcomer, a friend welcomed him and there were all kinds of dishes at the dinner. Chang'an City was slightly different from their hometown's eating habits. Forget about the rest, what happened to the plate of snails?
The little tycoon felt that their friendship had changed after not seeing each other for a few years.
Both of them are from great families, and it is simply an insult to his friends who come from afar that they can actually bring out snails!
The next morning, a sister who was married to Chang'an City came to visit him. Seeing that his brother was depressed, he asked him what was going on, so the little rich man told his sister in a lot.
When her sister heard this, she told him, "You really misunderstood someone." Then she told him carefully how hard it is to buy the secret fried snails from the north and south groceries. His friend must have spent a lot of effort on that plate of snails."
"So that plate of fried snails is such a precious thing?" The little rich man was shocked.
Chapter completed!