Na0076 New Brand: Pure Pure Enjoy
Old news tea shop.
"Master Yun." Gu Kaiwen walked to the backyard and greeted.
Yun Zhongyang is tasting mountain spring water. The water used by the old tea shop to brew clean camellia is not ordinary tap water, but mountain spring water from Jinshan.
"Young boss, is there anything wrong?" Yun Zhongyang looked at Gu Kaiwen and asked.
Gu Kaiwen first described his cooperation with Jingting Fengyin before continuing, "Because of this situation, the clean camellia tea in the old tea shop will reduce the supply."
Yun Zhongyang lit a cigarette silently. He took a deep breath, turned his head and spit out the white cigarette, and then whispered, "Young master, we squeezed out the production, and we have more than twenty kilograms per month, so there should be no problem."
Gu Kaiwen shook his head and denied, "It's not this problem."
Yun Zhongyang sighed, "How much has it been reduced?"
At present, Jingshan Gaiwan Tea House has 5 grams of Jingshan tea leaves in a single cup, and a limited number of 100 cups per day. As long as you come to queue up earlier, you can basically drink Jingshan Gaiwan Tea.
Gu Kaiwen thought about it and explained, "It should be changed to twenty cups every day!"
Yun Zhongyang didn't speak.
Gu Kaiwen added, "The content of a single cup of tea has been reduced from 5 grams to 3 grams, and the price has been increased from 50 to 500. You can only sit and drink it in our teahouse, and you cannot pack it and take it away."
Yun Zhongyang sighed again, "Does the price of ordinary tea change?"
"There is no need to change ordinary tea." Gu Kaiwen comforted, "Master Yun, it's better to change it like this. The price of our ordinary tea is still five yuan. After the sales of Jinghe tea is limited, the number of customers who come here is reduced. However, the old customers of our neighbors in Porcelain Street will still choose our old tea shop."
Yun Zhongyang's eyes lit up, "By the way! Bryant! Old Man Liu was complaining to me a few days ago, saying that our teahouse is always full of customers, and he can't even find a seat."
Gu Kaiwen smiled and said, "Our old tea shop is about to return to nature now."
"You have to get it." Yun Zhongyang responded.
"Master Yun, you are busy first. I'll go find Master Hua to talk about the situation." Gu Kaiwen said, and then walked towards half of the busy flower.
When Gu Kaiwen came over, Hua Yiban stopped his busy movements. He said first, "Boss, will we still make matcha products in the future?"
"Have you read Weibo?" Gu Kaiwen asked back.
Hua Yiban nodded, "A customer told me."
"Don't worry, Master Hua, we will still make matcha products in the future." Gu Kaiwen first calmed Hua's heart and continued, "But we have to change our business strategy."
"Hmm?" Hua Yiban looked at Gu Kaiwen in confusion.
Gu Kaiwen responded, "I am going to separate the Jingshan Matcha series from the old tea shop, open a separate store, and establish the 'jing·Pure Enjoy' brand, which is different from the 'counterfeit matcha' that is criticized, redefine the 'jing·Pure Enjoy' products, and re-plan the product prices."
Hua Yiban still asked in confusion, "Are you still opening a shop on Porcelain Street?"
After he asked, he added, "Boss, I don't think this is necessary! The production of Jingcao tea is too small. We reopened the store, and the production of Jingcao tea cannot keep up with the sales."
Gu Kaiwen waved his hand to deny it, "You are wrong, Master Hua. The situation you mentioned only applies to the current situation. I plan to significantly increase its price after establishing the 'clean·pure enjoyment' brand."
"Ah?" Hua Yiban was shocked!
The price of Jingshan Matcha series products is now quite expensive, at least twice as expensive as Xing Dad, but Gu Kaiwen actually wants to increase the price?
"I established the 'clean·Pure Enjoy' brand and was ready to become a luxury in the cake industry. We want to break out of the common sense circle and let our matcha series products be not just a food, but also a luxury, as well as establishing the high-end image and style of 'clean·Pure Enjoy'." Gu Kaiwen said slowly.
"Then...Boss, do you still need me to work for you?" Hua Yiban asked subconsciously.
Gu Kaiwen patted Hua half of her arm, "Of course! But Master Hua, your treatment needs to be changed. After the new brand is established, I can no longer provide you with sales share."
Hua Ye said indifferently, "Oh!"
"Oh?" Gu Kaiwen looked at Hua Yiban curiously. Doesn't this guy value treatment the most?
Hua Yehan scratched his head and said honestly, "I think your boss has a big layout. Once the brand of 'jing·Puxiang' is established, it will be an important achievement for me. So, as long as the boss you still want me, I will follow the boss!"
Gu Kaiwen laughed, "Don't worry, Master Hua, I will never treat my own people badly. I have prepared a position as a store manager for you, and an annual salary of 200,000 yuan. Are you satisfied?"
Hua Yiban looked at Gu Kaiwen in shock, "Are you serious?"
"Don't be satisfied?" Gu Kaiwen asked back with a teasing voice.
"No, no, no! I'm satisfied! Very satisfied!" Hua Yiban responded excitedly, "Boss, when will we build a new brand, where will we choose a new store, and when will we open?"
"Calm down!" Gu Kaiwen raised his right hand and made a downward gesture, "I will entrust my friend to establish the Jing Chunxiang brand later. The location of the new store is on Beiyang Street, but you still need to find it yourself. Leave this matter to you as an entry test, right?"
Hua Yiban nodded first before asking, "Are there any requirements for the location of the store?"
"There are only two requirements! First, you must be in the prosperous central area of Beiyang Street, and the price is not a problem; second, the area must be at least 100 square meters. We must take the high-end route. The decoration and area of the store must not reveal the atmosphere of a small family." Gu Kaiwen said the answer.
"Okay, I remember." Hua half responded.
"You can start dealing with this matter today!" Gu Kaiwen ordered, "In addition, if you complete the induction test, your annual salary will be calculated from today. Even if you fail, I will calculate your current salary."
Hua Yiban responded confidently, "It will definitely not fail!"
"I appreciate your confidence." Gu Kaiwen patted Hua half of her arm again.
Hua Yiban responded slightly distressedly, "Then will we not sell Jingshan Matcha series products tomorrow?"
"You make as much as you do today, and you will sell it tomorrow. I will release the news that the Jingshan Matcha series products will be temporarily removed from the shelves. After our new store is established, sales will be resumed." Gu Kaiwen responded.
"I understand." Hua Yihan nodded and agreed.
After Gu Kaiwen handled the old affairs of the tea shop, he drove the Etos blue BMW X5M to Xinghai Lake and arrived in the evening.
In the Gu Family Tea House, Yun Haibo had already prepared supper, waiting for Gu Kaiwen.
After Gu Kaiwen sat down, Yun Haibo and the Cao sisters sat down to have a meal together.
"Branded chicken is good!" Gu Kaiwen praised, "The local chicken bought in the nearby village?"
Yun Haibo scratched his head and said, "Well! Young Master, you said you want to come over, I called Yanzi to buy it."
Gu Kaiwen nodded slightly, then greeted, "Sister Cao, second sister Cao, you can eat quickly!"
After three rounds of food.
Chapter completed!