On November 7, an ordinary Friday, "Dallas Buyer Club" appeared in New York, Los Angeles, Dallas, San Francisco and Boston at a total of 100 theaters.

There has never been a precedent for art films to be released. Even so, "Dallas Buyer Club" has received great praise at the Toronto Film Festival before, and has attracted a large number of viewers to watch.

There are still many drama fans in the United States.

"In fact, I received the complete script in December last year, and then Chen Lin told me that I had to lose weight. In order to meet the expected Ron Woodruff, I started losing weight three months before the filming and lost almost 50 pounds. As for Jared, he lost about 30 pounds, but we still kept on dieting during the filming. I remember a scene where a group of moths flew on me, and I was shaking at that time..."

nBc TV's evening show "Jimmy Tonight Show", Matthew McConaughey, Jared Leto and Jennifer Garner are working hard to reveal the secrets of the filming.

Although it is true, it still has a legendary nature when it comes to the tone of several leading actors.

Especially those who watched the movie, compared with the people in suits and tie on TV, they felt even more magical.

"I heard that this movie was only 20 days old, right?"

host Jimmy asked.

“Isn’t it a bit incredible?”

Jared first looked at Matthew and Jennifer, but they had no intention of speaking, and then replied: "Director Chen Lin rarely took shots outside of the editing during filming..."

"So awesome?"

"Of course, it's a pity that he's a straight man!"

"You are also a straight man!"

"That's why I said it's a pity!"

...

"Jimmy Tonight Show" is considered a late-night ace show in nBc, with a fixed audience of about 80,000.

There are a large number of Olympic movies in North America every November. If "Dallas" had not been for the huge momentum it had made in Toronto before, these actors would not have had the chance to appear on TV.

After all, there are too many movies to choose from nBc!

At the touchstone studio, Bill Dorothy sat in the office early in the morning. His expression was a little anxious and he looked at the office door from time to time.

Not long after, there was a knock on the door outside, and then the female secretary walked in.

"Sit, Tina."

Bill Dorothy tries to make herself look natural.

Tina, Bill's secretary, took out the folder from her bag and sat down.

"Boss, yesterday's single-day box office statistics have been obtained."

"Tell me about the three new movies."

Tina glanced at the numbers on the file and said, "Warner Bros.'s "Gravity" is close to 3ooo theaters, with a daily box office of $23.87 million! Columbia's "Captain Philip" has 268 theaters, with a box office of $950,000! Our "Dallas Buyer Club" and 1o theaters, $980,000!"

"98o dollars per day?" Bill tapped the table gently, "It's not bad, it's a little higher than I expected."

Given the huge honor "Dallas Buyer Club" that was won in the early stage of the film, this time it will be previewed on a small scale.

It can be foreseeable that the single-player box office of the film will inevitably be very popular. According to the litmus estimate, the single-player box office of the film in the three-day weekend should be more than 20,000 US dollars. Today, it was 98oo US dollars, which will generally increase on Saturdays compared to Fridays. The single-player box office on weekends can completely hit the $30,000 mark.

Only Hollywood's top leaders can do the box office of a single restaurant exceeds 10,000 yuan!

For example, Ang Lee.

According to this situation, 1oo Cinemas will inevitably be unable to meet market demand.

Thinking of this, Bill continued to ask: "Other statistics."

"The average attendance rate of Gravity is 70%, and the audience praises are 87%. According to the analysts' opinions, the box office should rise sharply after the week..."

"Press up on Captain Philip, that's the point we should care about!"

Bill knocked on the table with some dissatisfaction.

"Gravity" was a big hit at the box office, and it should have invested 150 million yuan in science fiction blockbusters.

"Captain Philip's attendance rate is 49%, and the audience's praise rate is 82%, but the theaters are too few, and the situation is not clear; Dallas' attendance rate is 80%, and the audience's praise rate is 92%, and the audience's reputation is booming. Several market analysis agencies believe that if we expand the release, the box office will likely usher in a sharp increase."

Expanded release?

There are too many things to consider, Bill Dorothy asked again, "What about the moviegoers?"

"Yesterday, 210,000 viewers who entered the Dallas cinema. The audience over forty years old accounted for approximately 70%, and the student audience was less than 20%. Most of the audience basically gave the film a positive review."

First, the number of literary and artistic theaters is limited. Those who want to watch movies are often hardcore fans of feature films like "Dallas", or Jared's fans, and the audience is relatively limited.

The purpose of this is to avoid non-type film enthusiasts from blindly buying tickets into the theater of "Dallas", thus creating a high audience reputation in the early stage.

Coupled with the promotion, it is enough to arouse the appetite of many people.

Fans are blind and gathering. If a person sees a video that he thinks is wonderful, he will always recommend it to people around him. People who accept the recommendation often have preconceived views, thereby further spreading the good reputation of the audience.

In addition, "Dallas Buyers Club" was originally a gift, and it was hyped and promoted by various means in the test stone before the screening.

According to Bill's previous idea, when the market is almost brewing, it will be expanded and released. By then, huge energy will definitely be revealed.

This is also the most suitable way to promote art films and feature films.

Therefore, Bill did not adopt the opinion on expanding the number of screenings proposed by the secretary.

By Saturday night, more than half of the 1oo theaters that were screening "Dallas Buyers Club" even had a rare full situation.

Online group buying is not popular in the United States, nor is there a half price discount. They often call to book tickets in advance when watching movies!

It's really rare to have a seat!

When Bill called Shen Lin to congratulate him, his tone was dull, but he couldn't hide his inner joy.

There has been a long time since there have been a lot of art films in the North American market!

By the way, "Dallas" won $1.25 million in box office data on Saturday at 1oo's theaters, and the box office of a single museum exceeded $10,000 in "Dallas"!
Chapter completed!