"Brother, what are you doing? What are you looking at?"

When he heard the powerful men of Kong Wu who were speaking very well in Cantonese just now, he suddenly said something strange and strange, "What are you looking at?" Feng Jianxiong was almost shocked by this sudden change of style.

I guess they don’t speak Mandarin often, but they know a little bit. After all, Hong Kong films have declined in recent years, but talents still have to eat and eat. They always have to learn Mandarin and hang out with the crew of mainland bosses. Unfortunately, there are many bosses who go south to Qiongzhou and learn Mandarin wrongly.

The reason for everything was nothing more than Feng Jianxiong's powerful guys, and he thought about how they put on paper armor props and called on the empty middle-aged and elderly coal bosses to enter the web game to krypton gold. He felt that the picture was too beautiful, so he couldn't help but laughed obscenely.

When the other party saw that he was smiling so obscenely, he was naturally a little angry. He thought Feng Jianxiong was here to mock and provoke trouble - even if you take the initiative to disperse the valuable Cuban cigar, you can't destroy people, right?

Feng Jianxiong quickly restrained his smile and apologized: "Sorry, sorry, it was not intentional. I just thought about it. The people are familiar with each other, they are celebrities from Xiangjiang. I am a man who can't even call him when watching old movies. I am ashamed. This is my business card, let's get to know you."

The fat man with a disgusting appearance took it and saw that he was the title of "Chairman of Niconico Video Network" and was also in awe.

In the past two years, Niconico has grown very exaggerated under Feng Jianxiong's operating strategy. Especially the rhythm of the barrage video was caught up with him, and the total number of users increased sharply.

Liu Yan's founding team itself has a solid foundation. With Feng Jianxiong's high-level suggestions, there are basically no loopholes. Now that Liu Yan has been driven out and jailed, all the fruits of victory are swallowed by Feng Jianxiong, he can naturally change his title to chairman.

He was originally the largest shareholder.

Nicoco's growth is obviously targeted by Nicoco's Nicoco, another time and space Japanese. As for the domestic parallel time and space A/B site, it is no match for Nicoco now. Now it is the third largest video website in China, and its reputation in the circle is very sufficient.

Even in two years, Boss Li of the Dunn family will be willing to spend a lot of money and promote iQiyi. However, considering that if history has not changed, Tudou will be acquired by Youku's boss, Feng Jianxiong can still sit firmly in the third place - without introducing new resources and selling the company's dominance.

After all, the strength of B station in the future was only achieved after selling its main equity to Tengyun Preynima. It really relies on its own strength, B station cannot even be able to do the top 5 in the country. It is already amazing that Feng Jianxiong can't hold on to the third place without selling himself.

As for whether to sell yourself, I will talk about it in three to five years.

In short, he is already quite awesome now. If he gets this title out, people in the film and television industry have to give face.

Even if you don’t expect to invest or sell copyright, you will at least consider giving some protection fees in exchange for your own big production to be released in theaters. After the N station is proud of its expensive products, it will postpone the pirated version for two months.

Behind this is naked interests.

"It turns out it's Dong Feng! I'm so silly. We don't know people from the mainland and don't recognize them." The fat man laughed with him and changed into a humble attitude.

After all, they are all third-tier actors, and many of them are still the "big brother" who became popular in the "Young and Dangerous" series in the early 1990s. Now they are out of date, so they have only come to various small roles who are outside the No. 10 male characters in various crews.

How can you be disrespectful when facing industry leaders?

Feng Jianxiong looked at these twilight-worthy Xiangjiang Third Line and was willing to respect him, so it was convenient for him to speak.

He was too lazy to go around the corner, form a team, and wait for the game to provide feedback on the micro tests...

Just look at the cost of advertising endorsements for these people first. At worst, you can’t sign it.

As for the majority of later generations of melon-eating people, they think that the web game advertisements of "Za Zhahui", "gtle", and "Chen Chunchun" are disgusting and the price is reduced, that has nothing to do with Feng Jianxiong.

As a calm businessman, he knew that those online game advertisements were not for people who felt disgusting at all. As long as he caught the 50,000 "middle-aged and elderly empty coal bosses" in China, he could catch the 50,000 "middle-aged and elderly empty coal bosses" in China.

(Note: It is not necessarily all this industry, it is just a reference. According to big data analysis, among the 50,000 core high-quality users, there are many Northeast bosses who went south to Qiongzhou to make profits after making profits in real estate speculation in the early 1990s, early lucky stock investors in the bull market in the 1990s, etc., etc., which are all, middle-aged and elderly people who once speculated on certain things to achieve financial freedom but were mentally empty.

When Legend client online games became popular, the benchmark group was the one who was willing to spend money to buy equipment. Even after the arrival of the smartphone era, these people were unwilling to try new platforms because of their aging knowledge structure. They would rather spend more money to play games on computers. Typically, they were always using win-XP system computers and were too lazy to move. Of course, Feng Jianxiong would not remember so much. He didn't need to remember the conclusions. He just needed to keep this god in his mind and add this string, and then let his strategic research team pay more attention to the big data portrait in this area and adjust the specific strategies.)

...

"Lao Lin, then I'll ask you to talk to you about something-Don't blame me for asking about the market--How much does it cost to accept an advertising endorsement now?"

Feng Jianxiong chatted with someone for a while and threw out the show.

"Advertising? This is not necessarily the case, but we are all out of date. We will accept it if we shoot an advertisement of 100,000 or 200,000..." The fat man even quoted a very high price.

In fact, how can a person like him be worth 100,000 or 200,000? Most people don’t know his name, they are just familiar with his face that deserves a beating. According to the market in 2009, even if they bring GT Lezha Zhahui, it will be less than 1 million.

However, Feng Jianxiong didn't plan to sign now, so he was naturally too lazy to bargain. He only focused on continuing to explore valuable information: "Is it that enough money for filming, or is it related to the media and endorsement time? It should be linked to the endorsement period, right?"

The fat man didn't think much about it: "We don't care about how to use it on any media. The industry rules are just like this. But the difficulty of shooting is different. TV and online videos need to be taken more, and the car and horse fees are hard, and you have to pay tens of thousands or hundreds of thousands more. If it is a photo, the workload is less and the money is less. As for the endorsement period, it is always for one year. If you have to take a photo and have to spend several years, of course you have to add more money."

"What if it's less than a year? Only half a year, or less, will the price be reduced?" Feng Jianxiong asked.

Those male stars from third-tier Hong Kong films looked at him strangely, not understanding why there were advertisements with such a short endorsement period.

But they still unanimously gave an answer: the labor fee for shooting must not be reduced, but the endorsement period is short, and the endorsement fee must be discounted, but the money for half a year is definitely more than half of the year. After all, there is a common sense here that "if the quantity is large, the wholesale price is given."

However, Feng Jianxiong's dissatisfaction once again refreshed the bottom line of these people.

"What if I don't need you to take? I'll take your original stills or video clips. 'The beginning pictures depend on editing'. You don't need to appear on the screen at all, just collect money. Is anyone in this industry accepting?"

How many pictures of the beginning, the content depends on editing?

Feng Jianxiong's words really made people unable to understand.

The group was shocked and looked at the shameless Feng Jianxiong with a look like a monster.

There are still such a lowly advertiser these days? Isn’t this a typical article that is incorrect?

However, Feng Jianxiong did not feel that the text was incorrect at all.

He has seen several years later, after clicking on web game advertisements, it is not the same as the spam advertisements generated by the shameless, pure big data robots of the same game.

The picture of the Red Alert is clicked into the Three Kingdoms, the picture of the Three Kingdoms is clicked into the sexy dealer online dealer online dealer online dealer online dealer is gossip xx, which is not uncommon.

In that era, news, Baijiahao, Toutiao, Dayuhao, web game advertisements... were actually not written by human editors. When everyone was slandering the editor of the Shocking Department was unscrupulous, they actually ignored a problem: most of the news and information content in that era were already automatically written.

In fact, in 2016, Toutiao had 15 to 20% of pure objective news, such as sports competition reports, which were written by artificial intelligence robots. Facebook also has a slightly lower proportion, but the more comprehensive category is robot writing.

These robots actually don’t understand the logical relationship of the content they write. Especially in the advertising industry, machines actually use algorithms to arrange which elements are pieced together, and the probability of being clicked by people who are accustomed to big data will be higher.

So next time I see the articles recommended on the uc browser are nonsense and the questions are not correct. It seems that if you haven't even graduated from elementary school Chinese, don't scold the editor of the shock department anymore, because these articles are not written by humans at all, but just machines have pieced together the materials.

The machine even learned the sentence structure of "The most awesome y-type zzz in xxx, among which aa is only ranked third, and even the first one is not even a senior bb!", or the sentence "When someone lives in xxx, see it! How is it equal to suicide! N habits do not change and live for 20 years less", and is used even more than the human editor, and fill in the materials in the above fields.

Because machines know through big data analysis that humans are so cheap, they will definitely click in when they see such a sentence pattern. Even if it is nonsense, their strategy of cheating traffic, advertising fees, and valuation has been realized.

And even if I was fooled, I would still click in next time.

To put it bluntly, we can also see from this that the original sin of human beings in this matter: because many people are silent, many people refuse to express it, and they just close it after being deceived. They will not click to step on, block all content posted by the account, and will not retaliate, so the public space has become a trash can.

Artificial intelligence has not collected big data that the garbage is hated by others, so it believes that humans do not hate these contents, so it continues to push these contents persistently.

If a user of Toutiao is very persistent in blocking points and sticking to it for a while, the world he sees will not become a shocking part.

It's a bit far, and I'll go back to the advertising business.

Feng Jianxiong's shamelessness shocked everyone present and also refreshed their lower limit.

But who made this the business origin that exhausted all value?

In the same business, if there is no technical threshold, it mainly competes in operation, publicity, and competes with whoever has the lower the "per capita customer acquisition cost", the lower the "per capita customer acquisition cost", the more he can make a fortune in the red ocean.

Then, exhausting all means to reduce advertising costs will become a major event of life and death.

Even if you need to be a bad person in advertising for this, you will be willing to do anything. Anyway, you have never heard of this kind of web game company in the gray area, and you don’t need to build a brand. You will go bankrupt after a year or two, and you will take out the money to change it to a new shell. Even the game name can go from "Legendary Heroes" to "Greedy Blue Moon" and then to something else. This is not important, face, brand, and trademark are not important.

Otherwise, if you can do business, others will certainly follow the trend when they see that they can make a lot of money. Without barriers, how can you maintain monopoly profits? How can you earn dignified money? When there are no barriers in technology, operating costs, burning rates, and customer acquisition costs will become new barriers.

Only businesses with barriers in this world can make money with dignity. Fully competitive businesses are the end of zero profits. This is a law of death, an iron law, and no far-reaching journey.

No one has ever heard of Feng Jianxiong's model of "an advertisement that does not require the parties involved to appear in".

However, from the perspective of legal theory and business logic, this model does not violate the law or violate the rules. Since it exists, it is reasonable.

Moreover, it seems that in this way, we shouldn’t be charged “labor fees for advertising”, just collect money for using portraits and endorsements.

"If there is really such an advertising model, the shooting fee can be waived... But we don't guarantee that many people will take on this kind of business. Maybe only those who are too busy will do this. Mr. Feng, we are actually not expensive in labor fees..."

The fat man said this.

Feng Jianxiong smiled and comforted: "Thank you, I just understand the industry rules and there is no intention to target anyone. Don't worry, you guys are still very hopeful. I may want you to endorse a web game in the past few months. Can it be shot in real people? However, the endorsement period is hard to say, it depends on the effect of the trial delivery."

Fortunately, the people on the other side didn't think that the sentence "It doesn't mean to anyone" was harsh. Although Zhou Xingxing's saliva film was filmed more than ten years ago, no one has stirred up the squirt inside it now.

From Feng Jianxiong's perspective, carefully selecting spokespersons, cheating all their fan clubs according to big data analysis, and squeezing out the remaining value and losing their character. That's all the matter.

At present, the market for portable web games has not yet begun. In 2009, Feng Jianxiong believed that the competition was not fierce, and he still had a good saliva in the second half of the year. It will not be until 2010 that his peers who have seen him make money will follow up - and these tricks of carefully calculating the operational costs will not take effect until then.

In the first half of the year, you can just use whoever you want to endorse. Anyway, the use of big data analysis algorithms and cloud computing power requires time to explore and run-in.

Just think of this small group of outdated stars as cheap.
Chapter completed!