Chapter 115 Prelude to the launch of "Angry Birds"; exposure
outside world.
As Chen Yiru said, Jiahang Games, in conjunction with Zhangqu Interactive Entertainment, has begun to promote the last wave of publicity before "Angry Birds" is launched.
The last wave of momentum was very strong.
Gradually, almost all of Asia knew about this casual mobile game that had not been launched yet.
Because of the participation of Zhangqu Interactive Entertainment and the promotion and promotion in the Fruit (similar to Apple in the previous life) mall, "Anger Birds" has also gained considerable popularity in the Western world.
A red bird, although it has not yet been launched, has already flew to the world.
There is also a lot of discussion on the Internet at this time.
"It's rare. Before it was launched, I've made such a big promotion. Which company is this? Are you not afraid of losing money?"
"It seems to be a casual mobile game produced by Jiahang Games, well! It is the company that produced "Lamb Running".
"Strange, this time, Zhangqu Entertainment has invested a lot of channel resources to cooperate with Jiahang to promote this game. Even the "Duckling Crossing the River" app has an advertisement for "Angry Birds". Are Zhangqu and Jiahang not competitors to the death? They have also dug each other and sued each other."
"Haha! It's out of the way. Nowadays, as long as there are benefits, enemies can become friends."
"That's right. So, Jiahang probably spent a lot of money this time, otherwise Zhangqu would never agree to help Jiahang promote this game."
"That's true..."
"Oh! Zhangqu Interactive Entertainment should not shoot yourself in the foot this time, pick up the enemy, and be stepped on yourself. With such a strong promotion, as long as this game is well passed, it is difficult not to be popular."
"Haha! Do you really treat the senior executives of Zhangqu as idiots? If the senior executives of Zhangqu feel that Jiahang's mobile game is a threat, will they invest such a large channel and resources to help promote it?"
"Well, it's right. I guess I'm deciding that "Angry Birds" is a piece of rubbish, unthreatening, and only dares to do this with fun."
...
Zhangqu Interactive Entertainment, President's Office.
President Li Guangming frowned as he looked at the discussions on the Internet.
Especially the two comments behind Li Guangming looked like it was full of irony.
It’s good to cooperate with Jiahang’s publicity, Jiahang has no relationship with Jiahang himself.
If it weren't for Ling Zhou, it would be good if he was said to cooperate with the publicity and would not be suppressed and smeared.
Also, who said Angry Birds is rubbish?
"Jiahang, what a good luck."
Li Guangming gritted his teeth.
In fact, after contacting Jiahang and getting some information about Angry Birds, he had a bad premonition. But there was no way. Since he agreed, he could only bite the bullet and offend His Highness the Prince.
After a while, he gritted his teeth and made a decision in his heart, asking the secretary to notify the company's senior management to hold a meeting.
...
In the conference room, there were many senior officials talking.
"I want to tell me, should we reduce the promotion efforts?"
"This is not possible! After all, we have agreed."
"But we didn't answer how much we can use to promote Jiahang! We just need to promote it symbolically."
"Yeah! That's true."
"I want to say that we should not only reduce the publicity efforts, but also secretly send a navy army to suppress it..."
Jiahang Interactive Entertainment's senior executives were talking about it, and in the end everyone turned their attention to the company's second largest shareholder, the company's founder, company president, and Li Guangming.
Li Guangming pondered for a while, looked at everyone and said, "No, we cannot reduce the intensity, but we must increase the intensity."
His words stunned the middle and senior management.
Even if you want to please Prince Lan Ling, it will not harm the interests of the company in this way, right?
Besides, after losing the benefits, it is still possible that Lingzhou will compensate them.
Immediately, someone objected.
"Mr. Li, be careful!"
"Yes, Mr. Li, this is very unfavorable to our company."
"Mr. Li..."
Listening to the persuasion of senior executives of the company, Li Guangming looked calm and said, "You have also known the mobile game "Angry Birds". What do you think of this mobile game? What is its prospect?"
The senior officials were silent, do you still need to ask?
It is because they know that this game is extraordinary that they are eager to reduce their promotion efforts and secretly suppress them to avoid the popularity of this game and to step on their own company.
Everyone looked at Li Guangming, not knowing what he had plans.
"According to reliable information, the creativity of this mobile game was made by His Highness Zhou."
Li Guangming said.
Everyone was stunned and vaguely understood Li Guangming's intention.
"Angry Birds is a creative work provided by His Highness Zhou. I think he must want this mobile game to win a good start. If we increase the publicity and let His Highness Zhou see our efforts, we can gain His Highness Zhou's favor. If Angry Birds become popular, it proves that this game is really powerful and proves that His Highness Zhou is a real expert. We can try to ask His Highness Zhou to help us design a mobile game, or provide us with a mobile game. Everyone knows that our company's main product: "Duckling Crossing the River", now both downloads and popularity are gradually declining. Although there is still some development potential, we also urgently need to prepare a new game. Otherwise, it will be very unfavorable for us."
As he said that, Li Guangming sighed, looked at the manager of the game development department, and shook his head in a sigh.
The game R&D manager lowered his head in shame.
It is his fault that the company has no new products.
Everyone knows that Zhangqu Interactive Entertainment is very powerful in the mobile game field and is very brilliant. But they don’t know that their glory is based on the stealing of Jiahang’s game "The Duckling Crossing the River".
Their own R&D capabilities are slightly stronger than those of Jiahang.
For a moment, everyone fell silent.
Li Guangming said it well, the situation of Zhangqu Interactive Entertainment is indeed the case.
"But what if Angry Birds didn't become popular?"
A senior executive asked tentatively.
"Not it became popular?"
Li Guangming glanced at the other party and sneered: "It doesn't matter if it's not popular. In this way, we don't have to worry about Jiahang's rise and win the favor of His Highness Zhou."
Li Guangming said in a low voice.
When everyone thought about it, it seemed that this was true.
Therefore, everyone unanimously decided to increase the promotion of "Angry Birds".
...
In the next two days, the promotion of "Angry Birds" became increasingly powerful.
A red bird has appeared in Lan Ling, China, Japan, South Korea, India, Singapore, etc., throughout Asia, and even some regions in Europe, as well as in the United States.
The design of the Red Bird is very pleasing, but it has attracted a lot of attention.
On the Internet, many netizens said they were strongly concerned about "Angry Birds".
No. 31.
On this day, a news suddenly came out on the Internet that the creativity of "Angry Birds" was written by Prince Ling of Lan Ling. The entire game design, including the image design of the bird and the fat pig, was all written by Ling Zhou.
Chapter completed!