In 2010, the mainland box office market had not yet reached the era of later generations that often exceeded 500 million in a single day.

So far, the highest market in a single day is only 65 million...

Based on the audience's viewing habits and the overwhelming high-definition pirated versions on the Internet, Xu Hui wisely believes that "Sunshine Sisters" will be released for 8 days, and it should be time for the box office to softly land. After all, the public's enthusiasm for watching movies has been almost gone!

He was already very satisfied. As of October 24, the box office exceeded 400 million in 10 days after its release.

For a movie that can recover costs by just advertising implantation, theaters are all pure profits.

Moreover, Huiwen Cinema also made a big profit...

He also made Zhang Tianai famous, Na Zha, and even Yang Zi received praise from the 'No. 1 acting person born in the 1990s'.

Therefore, after October 22, he did not work as hard as before.

The schedule has also been reduced from one city every day to one city every day to one city two or three days.

By the way, it is a foregone conclusion that he had broken 500 million, so he sent a video of dancing the ‘sunny’ dance with the seven young sisters on the crew to Weibo, and left a message: ‘Thank you for your support, the box office of “Sunny Sisters” has exceeded 400 million. To thank the audience for its support, he specially presented the full version of ‘sunny’ dance…’

Xu Hui was a member of SJ before, and both sang and danced well, but after returning to China, he stopped dancing.

This short video is his first time dancing in three years!

For a bunch of fans who have been crazy about him since he was still an idol, it is definitely a big gift.

It's normal, these fans went to the second time...

Then, on October 24, the box office of "Sunshine Sisters" increased instead of decreasing, and the single-day box office actually increased against the trend and won 48 million!

Xu Hui was shocked.

The big guys in the circle were also completely frightened.

The box office closed directly at 240 million in the second week!

This has exceeded everyone's imagination. "Avatar"'s box office in the second week was only 220 million...

How can I have such a great influence on a dance?

Of course, it has little to do with him dancing. If you want to let the audience go directly, let alone dance, even if the Paohuiguo is running, there may not be a show. The most important thing is that the reputation of the movie is really good!

Of course, another point is also very important. "Sunshine Sisters" is a movie that tends toward girls!

If you can see big data, those big guys will be able to understand why the box office arc of "Sunshine Sisters" is so stable.

Even on weekdays, the minimum box office is 31 million!

In fact, the ratio of men and women to the domestic movies is very unbalanced, basically reaching 7:3, with women occupying seven of them!

Moreover, little girls around the age of twenty are very...easy to follow the trend.

Just so happens that the fans of director Xu Hui himself, including passers-by who have a good impression of him, are the main force of the film.

In addition, looking at the implementation of the movie group buying policy, watching movies is no longer a luxury. I have an appointment with a few young sisters and spend dozens of dollars to watch movies to experience the years when the sisters are together on the screen...

Another point is that according to the data of Qiongyan group buying, the number of women over 35 who have visited movies has increased significantly in recent days, and these are not the regular movie viewing groups in theaters.

It is obvious that these people are attracted by the reputation of the movie...

"Sunshine Sisters" has rediscovered a group of audiences!

...

October 25th, Monday, another weekday.

Xu Hui and his group appeared in the opera auditorium. Last time they promoted "Sword Rain", they went to the Central Academy of Drama. This time they always came to the opera...

The topic of this discussion is ‘genre films and Chinese films’.

In the first half of the hour, a group of scholars who study Chinese films expressed their views, and Xu Hui kept smiling and listening...

By the way, the Chinese film industry chain has really supported many people.

All major universities have Chinese Film Research Institutes. You said that the three Chinese Academy of Drama, Beijing Film Academy and Shanghai Film Academy are film schools that set up film research institutes. How can it be understood? What kind of film research institutes are Peking University building?

A very famous director from Peking University’s film major, Mr. Bi Zhifei, is a doctoral student in Peking University’s film major!

He spent twelve years carefully polishing the script and then made a work that shocked the industry. A bunch of bigwigs who specialize in Chinese film research with very long prefixes called him. The most famous of them should be Zhao Baohua. After all, Zhao Baohua has not passed the review of "No Man's Land"...

"This movie brought a new atmosphere to the 2016 movie screen and brought a fresh wind. This movie has artistic life."

Zhao Baohua, who said this, is a member of the National Film Review Committee. He has many other titles, so there is no need to say much.

Not only that, Huang Bo, Jiang Wenli and other actors with good audiences also used "good movies" to describe this work!

The money is in place!

By the way, this movie that shocked the past is "Pure Heart Chasing Dreams in the Entertainment Circle"...

"…Only by strengthening the construction of genre films, domestic films can truly achieve a blooming flower. Director Xu, what do you think?"

I sat and watched, what else could I see?

Do you still make me look up to you?

Xu Hui was a little stunned, mainly because he thought of the ugly scenes of later generations...

"Director Xu, it's your place!"

The host whispered.

"…Oh, sorry, I think Professor Li is right. The lack of genre films is indeed a regret for domestic films. The reason why Hollywood movies can grow and grow is because of the diversity of movies..."

Xu Hui has long been familiar with talking about movies.

Even if he didn't listen to what these people were talking about, he knew the general content.

It’s nothing more than nonsense like ‘the genre of domestic films is single, which makes people worry… I hope the directors will continue to work hard and create more diverse genres for Chinese films’.

Don't they know why the sub-genre films are single?

The most common shopping malls are urban romance films or domestic comedies.

The biggest reason is the censorship system!

Horror movies, police and gangster movies, science fiction movies, suspense movies, etc. have a lot of hard restrictions. How do you carry forward these movie genres?

It’s impossible to say that these people can enjoy their current status. Not to mention Xu Hui, even Zhang Yimou and Feng Xiaogang had to bow politely when they saw them and called out ‘Teacher’. Why?

To a large extent, these people are the ones who decide whether a movie can be released!

They are the main people responsible for reviewing a movie!

If some words are said, the censorship system has the clearest provisions.

At that time, if you do things directly according to the regulations, the role of these people will be gone. What should they do?

Become an academic film?

Therefore, they must not propose a censorship system, they can only blame the director for not being good at making more exciting genres...

Xu Hui didn't want to say so much, everyone knew it clearly, so let's save face for each other.

It's time for the student interaction.
Chapter completed!