Chapter 848 Hunger Marketing
Chapter 848
When Eric and the other two people holding Kevin disappeared at the corner of the stairs, Joanna stepped forward and grabbed her daughter's little hand and smiled, "Okay, baby, dad is going to do the job. You follow in and ask a lot of questions, which will drive him crazy. Let's go and see if your birthday cake is ready, and go to the supermarket again?"
In a blink of an eye, the little girl seemed to have forgotten what she had just rejected by her father. She was not depressed at all in her tone, but she was not interested in her mother's proposal. She raised her little face and said, "Mom, can I watch TV?"
Joanna shook her head and said, "No, you can only watch TV at night."
The little girl felt a little bored and was about to obey her mother's wishes. Virginia packed up the coffee cups of several people just now and walked out of the kitchen. After listening to Joanna's words, she said, "I'll go. It's not convenient for you to bring Xia Xia. You can just wait for Mr. Jeff Bezos to come at home."
Joanna didn't insist, and sent Virginia and a maid to drive away, taking her daughter for a walk on the lawn in the front yard.
After about ten minutes, another black car drove into the manor.
Jeff Bezos got out of the car and saw a quiet and intellectual woman pulling a little girl over.
Although Joanna has retired from filming over the years, her appearance has almost never changed when filming a tornado. Jeff Bezos recognized her identity at a glance and guessed that the identity of her little girl was looking at her curiously.
With a perfect smile on his face, Jeff Bezos said, "Hello, Ms. Pakula, I am Jeff Bezos, and Mr. Williams asked me to come."
"Hello, just call me Joan," Joanna shook hands with the other party and smiled: "Eric is talking to the other two gentlemen, please come with me."
The three of them walked into the living room of the villa together. Joanna personally helped Jeff Bezos to serve a cup of coffee and said, "You wait a moment, I'll go up and take a look."
"Oh, thank you," Jeff Bezos, who was sitting on the sofa, stood up slightly, watched Joanna leave, and then sat down again, and then felt the curious gaze in the beautiful eyes of the little girl on the sofa next to her again.
Unlike Victor McNelly and Bill Olsen's excitement and busyness these days, because Firelyer's sales on Amazon platform have been successful, Jeff Bezos' first thought was to expand the results. He did not rush to introduce more other products, but planned to take advantage of the opportunity to sell Firelyer, a popular product, to further expand Amazon's influence in the e-commerce field. For this reason, he even proposed to Victor McNelly to cancel physical sales and make Amazon the only retailer of Firelyer, but unfortunately he was directly rejected.
Although Eric did not tell him what he was saying on the phone when he was informing him of coming to New York, Jeff Bezos still did not give up on this idea. Even if he could not achieve monopoly on the supply, he hoped that Amazon would have more sales share. Since firelyer's current production capacity is far from meeting market demand, this is actually the demand of retailers who cooperate with Firefly Electronics.
Jeff Bezos really wanted to come back and think about how to persuade Eric to give Amazon more support, but the clear and clear eyes of the little girl in front of her, and the eyes that seemed to be able to see through him made him feel very uncomfortable and unable to concentrate at all. Even before Amazon was founded, Jeff Bezos became the youngest vice president of a bank trust company at the age of 25, and was an absolute elite. Therefore, he found that he had not seen the feeling that the little girl in front of him gave him for many years.
Jeff Bezos has never been a person who is used to being passive. He straightened his waist and was about to say a few words to the little girl, but the little girl blinked her beautiful eyes, but took the initiative to speak and asked, "What other language do you speak besides English?"
Although the little girl's voice is unique to children, her tone is not childish at all, and there is no timidity in facing strangers at all children of the same age.
Jeff Bezos felt even more strange. Facing the little girl's eyes waiting for him to answer, Jeff Bezos even felt that if he didn't speak other languages at this time, he would definitely be ignored by the little girl next. He subconsciously did not want to be ignored by a little girl, and this passive situation made him feel uncomfortable, so he decided to seize the initiative, put away his expression, and said, "Hey, little guy, this is really impolite. Haven't you told me your name yet?"
"Hawaii Williams," the little girl blinked and replied.
Jeff Bezos pulled the corners of his mouth, not because of the name Hawaii, which seemed a bit messy. Instead, he actually felt from the little girl's expression that the little guy could clearly see that he was pretending to behave just now and he disagreed.
Jeff Bezos tried to convince himself that everything was hallucination, and then continued, "Well, Hawaii, why are you asking me the question just now."
"Mom can speak Polish and Russian, Aunt Vicky can speak Spanish, Natasha and Eve Goennia can speak Russian, Drew is a fool, and can't speak anything except English," said Drew, the little girl frowned slightly, and her expression finally changed a little more, and she continued: "Mom said that Dad can speak Chinese, which is the most difficult language in the world, but unfortunately he doesn't want to teach me. Aunt Vicky hired Kevin a French teacher. The French grammar is very interesting, but unfortunately she was driven away by her father a few days ago. Dad said Kevin doesn't need to learn so many things. In fact, Kevin is not stupid at all. He knows that as long as he stays with his father, Aunt Vicky won't force him to learn things."
The little girl spoke very quickly and her thinking was quite prone. After Balabala finished speaking, she continued to stare at Jeff Bezos: "Where are you?"
"Uh, me," Jeff Bezos hesitated, and said, "I know a little Spanish."
The little girl immediately switched languages and asked in Spanish: "Oh, what job do you do?"
The little girl's Spanish pronunciation is not very standard, but the sentences are quite fluent. Jeff Bezos estimated that this should obviously be a problem with the teacher's ability. But what surprised him even more was that since the little girl could switch to Spanish smoothly, would she have several other languages listed just now?
Jeff Bezos learned Spanish from his family environment. His stepfather came from Cuba, and the common language in that country was Spanish. But in addition, Jeff Bezos also took French elective in college. So he tentatively replied in French: "I am a businessman and am now running a website that sells things through the Internet."
"Oh, I've seen the introduction on TV. Unfortunately, my father didn't let me touch the computer before I was 12 years old. I bargained with him until he was 6 years old," the little girl understood it and even switched to French without any barriers. Her pronunciation was obviously much more standard than the Spanish sentence just now. Then she asked: "Then, is there any difference between selling things through the Internet and supermarkets?"
This question is obviously a bit big, and Jeff Bezos knew that he could not explain it with his French skills. He subconsciously no longer treated the little girl in front of him as a little bit, nor did he realize that the little girl had been controlling the initiative in this conversation without realizing it.
Frowning slightly, Jeff Bezos was hesitantly thinking about how to speak. Joanna had already come down from the upper floor, noticed the situation here, and immediately understood something. She had a little helpless expression and obvious pampering. She walked over and touched her daughter's little head, apologized to Jeff Bezos: "I'm sorry, Mr. Bezos, has Xia Xia disturbed you?"
Joanna's appearance broke the atmosphere of control created by the little girl without realizing it. Jeff Bezos immediately woke up and looked at Hawaii in surprise. He didn't expect that one day he would be controlled by a little girl who seemed to be only five years old at most. He didn't know that he had overestimated the little girl's age.
Although it felt a little weird, Jeff Bezos quickly shook his head and smiled, "Of course not, Ms. Pakula, Xia Xiaxia is very smart."
Joanna smiled and said, "Eric has already talked with the two gentlemen. He said you can go up there, and the study is at the end of the corridor that turns right upstairs."
Jeff Bezos nodded, got up and walked towards the stairs, and couldn't help looking at the living room halfway. Hawaii had already approached Joanna's ear, and the mother and daughter were whispering affectionately. Jeff Bezos subconsciously wanted to know what the little girl said about her, but soon shook her head with a self-deprecating look and thought to herself what was wrong with her today.
Knocking at the door and entering the study on the second floor, Jeff Bezos and Eric shook hands respectively, sat down on the sofa in the corner of the study, and their eyes couldn't help but fall on the little boy beside Eric.
The little guy looked nothing special. He quietly fiddled with the Lego toy in his hand. Seeing him coming, he leaned towards his father, which made Jeff Bezos secretly relieved.
Everything seemed to be getting normal again.
Eric didn't notice Jeff Bezos's eyes, picked out a copy of the stack of documents on the coffee table, and handed it to him: "Jeff, you can take a look at this plan first."
Jeff Bezos nodded, opened the folder, and there were two words printed on the cover, Hunger Marketing.
On the other hand, Eric flipped another document in his hand and continued to talk to Victor McNelly and Bill Olsen: "Like Firefly Electronics, Nokia also experienced the crisis of supply chain collapse in 1995, but they handled the crisis very well and surpassed Motorola last year and successfully ranked first in digital mobile phone sales. You two are responsible for R&D and the other are responsible for marketing, and they have not had enough experience in supply chains. So, I have communicated with Yoma Olila, and there will be a place where I will send you.
A special deputy manager of the procurement department serves as the vice president of Firefly Electronics, who is responsible for supply chain construction. It is necessary for Firefly Electronics to expand the production capacity of Firelyer, but the solution you gave is actually a mess, and it is just blindly expanding production. So, after the other party rushed to San Francisco, I will give you three months. Within three months, in order to ensure the quality of Firelyer's product, the monthly output still only needs to be maintained at 150,000 units. But in three months, I hope to see the production capacity of Firelyer double."
Victor McNelly and Bill Olsen looked at each other, and Bill Olsen said: "Eric, firelyer's production capacity should be slowly increased, and it cannot be achieved overnight."
"Of course, so I gave you three months," Eric said. "In three months, I don't need to see the production increase of firelyer, because I have other arrangements. You just need to build new plants and contact suppliers. Even if production is achieved in advance, the monthly shipment will only be maintained at 150,000 units. But after three months, I will see the results I hope. You know why I separate firelyer from Yahoo Music Store. If you can't complete it, I will authorize Nokia to produce mp3 players."
Victor McNelly and Bill Olsen were both shocked. They naturally knew the strength of Nokia. Firefly Electronics had previously transferred the full set of patents for the mp3 player to each other. However, the contract stipulates that Nokia can only develop and produce mp3 mobile phones and must not involve simple mp3 player products.
But if Eric relaxes this heavy restriction, Firefly Electronics will be difficult to compare with Nokia, and may even eventually become a pure technology research and development department.
Eric has given Firefly Electronics enough support, and Victor McNelly and Bill Olsen also know that Eric's words are not joking at all. If they don't do well, all the originally envisioned bright prospects will disappear.
Without bargaining, Bill Olsen took the initiative: "Eric, we will do our best."
Victor McNelly nodded as well.
Eric smiled, his serious expression just now gradually dissipated, and said, "So, let's discuss the cooperation plan with Amazon now."
As he said that, Eric handed the two documents similar to Jeff Bezos and said, "The reason I gave you three months is to advance this plan."
Not long after Victor McNelly and Bill Olsen opened it, Jeff Bezos, who had quickly read the information, said excitedly: "It's so wonderful, Eric, this is simply the idea of a genius."
Eric smiled and nodded, saying, "Of course, I think so too."
The solution in Jeff Bezos's hand is naturally the famous hunger marketing in his previous life. This marketing plan can maximize the consumption of potential buyers and keep the product topic hot for a long time. (To be continued.)
Chapter completed!