In front of Hanwu University, Xinxin Internet Cafe.

At the entrance of Xinxin Internet Cafe is a narrow upward staircase, which was posted on the surrounding wall a month ago.

Now it's all replaced by the promotional poster of "World of Warcraft: The Wrath of the Lich King".

There are even concessions made by Internet cafes:

As long as you recharge your card in September, you can enjoy a 15% discount.

Internet cafes and distributors can get Bomi's World of Warcraft point cards at a lower price, which is also a benefit given to them by the company.

Of course, you can also purchase and recharge World of Warcraft point cards online directly through the Internet. The development of technology has become quite convenient.

The Internet cafe is full of people, and many people are coming for the new World of Warcraft expansion pack, and they have to ask almost every day when they will be updated.

In fact, they already indicated the time in the poster:

It was officially launched on September 21, 2010.

However, players still couldn't help but feel excited. In order to get started and become familiar with the expansion pack, many players have now started to play World of Warcraft in Internet cafes.

Many players who had no time to play after graduation have graduated, but now they are returning one after another under the call of the guild.

...

Huye is an old salesman in the marketing department of Bomi Company. If he is called a position in the industry, he should actually be called an operation manager, and he is mainly responsible for the offline promotion activities of some of the company's game products.

Master Hu took the newcomer Cat to sit at the door of the Internet cafe and smoked and chatted.

The two people looked extremely happy.

It has been a long time since Hu Ye saw such a hot scene today.

"Mom, now when the poster of the Lich King's Wrath is posted, it feels like I'm back in ancient times."

Master Hu turned around and looked at the poster of the Lich King, with a trance in his expression.

In just a few years, there was an illusion that things change by others.

It's just like the scene when everyone was queuing up at the door of a software store to buy the "Honor of Kings" CD produced by Bomi.

I always feel that the era when Internet cafes were so popular last time and online games had super strong leadership was already very far away from me.

In recent years, with the increasing number of personal computer owners and the emergence of Bomi smartphones, many people have begun to play games on their mobile phones, and the business of Internet cafes is no longer as popular as before.

Especially online games, it seems like they are about to go downhill.

Except for Bomi Company's online games and other major companies' online games, few new games with a kingly atmosphere that can open up new fields have emerged.

Moreover, young people nowadays don’t seem to be very keen on playing games in Internet cafes.

This made Master Hu feel a little surprised.

He turned around, looked at the cat girl next to him, and laughed silently.

"Do you know? Three years ago, Internet cafes were still very popular, and all kinds of game promotions would be covered with storms. There were people outside the Internet cafes, especially when doing activities."

Mao Shao looked back and saw a group of players standing on the stairs smoking silently without saying a word.

He is a new employee who just joined the company last year, and he actually doesn’t have much impression or feeling about what Hu Ye said.

However, elderly people like Hu Ye often miss the past, which is probably a sign of aging. Cats have heard enough of this and don’t take it seriously at all.

When Huye was having dinner and chatting with the elderly in the company, he always liked to recall the past, telling him how the game industry was back then, and what kind of contribution they made to the company.

All of these things always make people feel like these old men are bragging.

However, as newcomers, everyone is tacit and does not expose it, because for old employees, these are their only remaining pride.

Speaking of the past, Master Hu talked endlessly.

"I remember we fought with the people from Xishan Jujian.com on the other side, all for promoting the game. Cat, you came late. You don't know how strong our company's ground promotion team was back then. At least tens of thousands of people were doing ground promotion across the country."

The so-called ground promotion is equivalent to local sales personnel, but these sales personnel are all engaged in game promotion. They will promote and promote the game when the company's new games are launched when the Internet cafe is opened, and teach players to play games step by step in the Internet cafe.

To put it bluntly, it is to rely on manpower to promote it.

A few years ago, the Internet was not very popular, and it was often very popular when it was relied on local employees. Therefore, the ground promotion team is often similar to the later couriers, and it is a team with a very large crowd.

Even if there is any conflict in the local area, a large-scale team battle can be planned, which gives people the feeling of some evil organizations, but they don’t know that they are really fighting for someone to seize the territory of the Internet cafe.

When Mr. Hu recalled the scene of fighting with the ground men in Xishanju, his face looked extremely happy.

After all, that was his youth and the most wonderful time.

During that period, every day I thought about how to squeeze out other ground push teams and then seize other people's territory, which felt like a black boss.

However, Hu Ye is not young now, and the world has become much more peaceful, so it is almost impossible to fight.

With the continuous development of the Internet industry, many promotional contents are now being made online, and news and APPs on smartphones can help promote, so the ground promotion team has less necessity.

Especially because the ground promotion teams are large in size and many of them cause fights, major companies are reducing ground promotions.

Now the ground promotion team of Bomi Company has been reduced from tens of thousands a few years ago to the current few thousand people. There is still a small team left in various cities for promotion, and most of them have been disbanded.

To be precise, Bomi's ground promotion team was transferred to the notebook business. The original game promotion was not so necessary. What the current operation department needs more is talents who can create topical product operations on the Internet, do better advertising, and use less costs to create higher cost-effective promotion activities, rather than those local veterans who relied on brute force and various eloquent local foxes.

Master Hu told the story of the past, his eyes shining, and those were the best memories engraved in his bones.

He even remembered that he met a beautiful girl in an Internet cafe, and he even fought with someone for her.

Fight, pick up girls, grab territory...

These things that seem particularly young and dandy are the truth that happened to Tiger Master.

If it weren't for the fact that Hu Ye was an old man and had a wide network of contacts and could enjoy himself locally, he might have been wiped out, as the manager of the Hanwu area's local promotion team.

This time, the promotion of "The Wrath of the Lich King" made him vaguely see the shadow of the ground promotion team when it was still brilliant.

But when I looked back, I found that there were only two people at the door, he and Mao Shao.

My former colleagues no longer know where they went. When they think of this, Mr. Hu felt sore in his heart.

"The ground push team is no longer popular now."

Master Hu sighed.

Who would have thought that the powerful ground promotion team would now become like this?

I can only say that the times are developing too fast, and some things are far beyond your cognition and imagination.

Three years ago, no one would think that Internet cafes would become deserted one day, because the Internet is still very popular, and online games become popular because of the arrival of World of Warcraft. Many Internet cafe owners even think that as long as they open an Internet cafe, they can eat them for a lifetime.

Who would have thought that after Bomi smartphones became popular, the Internet cafe business would be getting worse day by day.

"So, young people should go and do more and don't always think about things that will happen once and for all."

Mao Shao looked at Master Hu in confusion.

After a while, he realized-

What Mr. Hu said just now was not what he said to himself.

...

As the preheating of "World of Warcraft: The Wrath of the Lich King" heats up, players' expectations for this game are increasing day by day.

World of Warcraft has created a myth, because in terms of painting style and character shape, it is indeed quite different from the mainstream aesthetics in the world today, and now this game has become a top online game that is popular in the world.

This is also something that is hard to believe.

On September 21, 2010, World of Warcraft expansion pack Wrath of the Lich King was officially released.

Major Internet cafes have already updated the expansion packs, and they are waiting for players to get on the computer and can enter the game directly.

Not long ago, the keyboard here belonged to "Jing Dance Team"

Now, basically all players who have changed to wow are replaced.

As an old wow player, An Zhouming has had three years of history in World of Warcraft. He has arrived in the Internet cafe early and is familiar with his account.

He glanced at the seat right in front of the seat, and the shirtless muscular old man was still sitting happily in the old place as always.

"Brother?"

"That's necessary." An Zhouming smiled evilly and gave the other party a look of understanding.

Thinking back then, it was this shirtless brother who led him into World of Warcraft. You should know that An Zhouming was a player of the dance troupe like the young lady not far away in front of him.

It feels sad when I think about it. Time flies, but it seems that nothing has changed.

Until now, An Zhouming still doesn't know what the big brother's real name is, but the big brother's in-game ID is really popular, especially his AIR game platform account, whose name is [I haven't been a big brother for many years]

...
Chapter completed!