Chapter 161 159. Never seen such a brazen person(1/2)
Chapter 161 159. Never seen such a shameless person
Once the QQ show was launched, it immediately ignited the market and won the favor of the majority of users.
"Change three sets of clothes every day" sounds familiar, and it seems to be a classic quote from Zhu Deyong's comic "Fantasy". But if you spend several yuan to hundreds of yuan and buy clothes for yourself that you can't wear in real life, does it sound boring and crazy?
However, the QQ show provides such shopping places, and everyone is rushing to buy them and strive to be a "heartthrob". "Today I want to change a few sets of clothes, buy more hair, and play with the scenery of the town..." This is no longer a crazy talk, but a fashion among young people.
The QQ show itself is very cute, and it follows the comic-style two-dimensional route. The painting style can be said to be very popular at the moment.
According to female players:
Although I don’t have money and can’t afford a Kuchi bag, I don’t have a big house or luxurious decoration.
However, I can spend a few dollars to complete the gorgeous turn in the QQ show, become a heartthrob, using the most fashionable virtual bags, watches, glasses, clothes...
Isn't it worth it to even replace the background wall at will?
It's so much more cost-effective to spend money on a brand-name bag to show off.
As long as someone can see your information and click the card, you will know what clothes you are wearing now.
Showing up on the Internet costs less and browsing more people, why not?
...
There is a saying circulating on the Internet and even the entire Chinese marketing field:
Those who win women will win the world.
Female consumers are the most willing to spend money among the entire consumer group.
So in his previous life, Yu Minhong showed this ppt in a public speech:
Women>Child>Old People>Dogs>Man
Although he was criticized for his inappropriate remarks, Yu Minhong has indeed hit the pain points of consumers.
In fact, many girls are indeed stronger in consumption and shopping than boys. At the same time, because in gender relations, women improve their value through shopping, and men demonstrate their value by spending money on women.
This is especially true in network relationships.
So once a girl uses a QQ show, there will be a group of boys around her willing to use a QQ show for her.
...
On the first day of the launch of the QQ show, the revenue of mall props exceeded 100,000.
At least 200,000 users have paid for QQ Show, and this group is growing.
If Cao Yang was not so conscientious, he could buy a QQ show for 6 months, but based on the different value of each set of QQ show and the expiration date of customization is different, then the current QQ show will be able to make more profits.
After the QQ show became popular, relevant screenshots and discussions about the QQ show have also spread abroad, especially in the Lighthouse Country area.
Foreign Internet users can't believe the Chinese's madness about QQ show.
"WTF? Are these people crazy?"
"How do they want to spend money on virtual props?"
"These clothes can only be seen but are useless. Isn't it a waste of money to buy them?"
"It's really something that has no value at all. I can't understand the madness of the Chinese. If it were me, I would definitely not pay for this kind of virtual clothing."
...
Not only foreigners do not understand, but many domestic Internet companies do not understand.
"Oh my God, I'm crazy, I'm just crazy." Xishan Ju Qiu Xin exclaimed with her head in her arms.
Xishanju is the company that cares most about Bomi's trends, but the explosion point this time does not come from Bomi Games, but just another company in Cao Yang -
The QQ show launched by Penguin does not seem to have much to do with the game, but it seems to have something to do with it.
They are all virtual products, and they can also bring people a sense of immersion and indulgence.
"What? What's going on? "The colleague next to him rushed over.
"Look at this."
Qiu Xin clicked on a QQ chat window.
Two cartoon images appear on the left.
"Is this a fool?"
"You are stupid. This is the latest value-added service launched by Penguin, called QQ Show. You can buy dressing props in the mall to decorate your characters."
"Damn this...isn't this just a change of equipment in the game?"
"Yes..." Qiu Xin didn't understand that Penguin was actually copying the avatar function of the Korean website. He thought it was similar to the equipment in the game to change the appearance of the characters. "If you can use the dress-up in this kind of place, Penguin's design is really a genius."
"What? You don't have to provide any game content. You can sell 5 million by just changing the dressing function?" On the other hand, NetEase's boss Ding Sanshi also reacted in shock.
He had no idea why a social software could do this.
“Then can we do it too?”
...
When the second son of the Li family in Xiangjiang saw the QQ show, his face suddenly changed, and an inexplicable sorrow hit his heart.
You know, Penguin had 20% of the equity in his hands.
It’s a pity that I didn’t find a good way to cash out at that time. I didn’t expect that after being bought by Cao Yang, the company miraculously resurrected and became bigger and bigger. As soon as the QQ show came out, Li Zekai immediately noticed it keenly-
This design is so amazing that it completely stimulates the user's rigid needs.
If the previous QQ numbers and the movie ticket sales function launched by Li Zekai are all optional things for users and it is difficult to provide effective value, and users will rarely buy it.
But now, after the birth of the QQ show, the social software QQ suddenly exerted its strong vitality. The QQ show directly activates the rigid needs of players. Countless users want to dress themselves up, show off themselves, and allow themselves to better integrate into socializing through the QQ show.
Moreover, QQ shows can also create topicality and add some brightness to the boring life of users.
Now Li Zekai is really regretful. If time can be repeated, he will definitely choose not to sell Penguin shares.
According to his idea, Penguin's plate has been made and the monetization method has become more mature. It has a large user base and is already a treasure company. As long as it goes public, it will be profitable.
What a pity, it's a pity.
What makes Li Zekai even more regretful is that—
Although Cao Yang, the major shareholder, understands products and operations, unfortunately he does not understand capital operations. Otherwise, if he is asked to manipulate Penguin now, he can earn tens of billions in a minute.
...
In fact, not only foreign users do not understand why Chinese users are so crazy about virtual props like QQ show, many people in the industry do not understand, and even the little secretary around Cao Yang does not understand.
Zhuang Yurou shook her head, "I really can't understand what these young people are thinking in their minds now? Can they be eaten as food for QQ show? All money is fake, and it's not really possible to buy physical clothes."
The little secretary curled his lips, "If it were me, I would rather save a few months of salary to buy a real Kuchi."
"That's you," Cao Yang picked up the notebook in his hand and patted Zhuang Yurou's head.
The little secretary covered his painful forehead resentfully, "Boss, you are really sick, why are you hitting me?"
"About why Chinese people are so crazy about QQ show, right, Ai Xiaomi can answer you." Cao Yang nodded.
Ai Xiaomi was stunned for a moment and came to her senses.
"Boss, you call me?"
Now Ai Xiaomi and his secretary are working on new games in Kings Studio, and Cao Yang is just passing by.
Hearing the little secretary complaining, he taught him a lesson.
Cao Yang smiled and asked Ai Xiaomi, "Xiaomi, do you like QQ show?"
"QQ show?" Ai Xiaomi's eyes shone, "Of course I like it."
"Why?"
"Damn, you don't know. Yesterday, several male Q-friends gave me a lot of beautiful clothes. I looked so beautiful when I wore them." Ai Xiaomi said.
"What... ghost?"
Zhuang Yurou could not understand at all.
However, seeing Ai Xiaomi's excited look, she believed that this guy really likes QQ show.
"Do you understand?" Cao Yang said with a smile, "QQ show can successfully catch a man."
"..." Zhuang Yurou rolled her eyes.
Ai Xiaomi was stunned for a moment, her face turned red, "Boss, I'm not, I don't, don't talk nonsense."
Cao Yang felt funny when he looked at her exaggerated expression.
If it is made into emoticons, it will definitely be popular.
"It's so normal to have a relationship, there's nothing to be embarrassed to admit."
"I...I really don't have one." Ai Xiaomi wanted to kneel down and kowtow to Cao Yang.
"So." Cao Yang turned around and said to Zhuang Yurou, "In fact, the virtual image on the Internet is a demand for users to their idealization.
Some people are fat in reality, but they show off their image but are very slim.
Some people look ugly in reality, but QQ shows are beautiful.
To be continued...